• Journal of the Korean Society of Floral Art and Design
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• no.41
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• pp.25-44
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• 2019

The purpose of this study is to identify the differences between consumers and suppliers about the necessity and effectiveness of hand-tied bouquet packaging in a retail shop and consumer needs of floristry packaging for sustainable condition were surveyed and analyzed using questionnaire format. In the introduction, the understanding and sustainability of floristry design were considered. The questionnaire consisted of general purchasing type, packaging related items, and consumer and supplier profile. Consumers were middle class residents living on Mokdong apartment complex, a small number of consumers who aren't living on Mokdong and workers and suppliers were florists currently active nationwide. This study suggests an effective and strategic packaging direction that reflects consumer needs, focusing on the similarity and difference of their needs and it presents them as business models. The results of the future research are expected to be the basis for producing and distributing packaging design.

• Journal of the Korean Society of Floral Art and Design
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• no.40
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• pp.125-136
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• 2019

This study aims to examine the important factors of flower shops' store attributes influencing the repurchase intention for people who buy flowers for themselves with a hedonic shopping motivation. This study was verified by empirical survey and the results are summarized as follow. First, it was found that price, salesperson's professionalism, store accessibility had a significant positive impact on the repurchasing intention of flowers. Second, it was found that price is the first important factor influencing the repurchasing intention of flowers, and next salesperson's professionalism is the second important one, and lastly store accessibility is the third important one. For implications of this study, this study investigated the cause-and-effect relationship between flower shops' store attributes and the repurchasing intention of flowers for people who buy flowers for themselves with a hedonic shopping motivation, so it provides a theoretical foundation for further studies.

• Asia-pacific Journal of Multimedia Services Convergent with Art, Humanities, and Sociology
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• v.6 no.5
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• pp.211-218
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• 2016

This study focuses on the evaluation on the satisfaction of school education system based on perception levels of students corresponding to school locations. Twenty eight variables concerning with school education system were selected based on literature review and six factors such as reliability, sympathy, student supporting system, teachers' ability, principal physical environments, secondary physical environments were extracted by factor analysis. Satisfaction evaluation was performed by SERVPERP model based on perception level, and differences among respondents as well as school locations were analyzed by t-test and ANOVA. The results said there is no difference on teachers' ability factors. Especially, perception levels of students in rural area were lower than those in urban area except teachers' ability and secondary physical environments factors. Most respondents dissatisfy the school education system and they have no intention to recommend their school facilities (hardware) as well as educational programs (software) to other students in different schools.

• Asia-pacific Journal of Multimedia Services Convergent with Art, Humanities, and Sociology
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• v.8 no.10
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• pp.1-9
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• 2018

The purpose of this exploratory study is to identify the mobile phone applications (apps) used by foreign tourists visiting South Korea through a pilot study using focus groups and individual interviews. Concentrating on tourist mobile app use in a smart tourism environment and categorized through a taxonomy of mobile applications lays the framework and determines the factors boosting tourism smartphone app trends by foreign tourists visiting South Korea. Researchers collected data through ethnographic methods and analyzed it through qualitative research to uncover major themes within the smart tourism app use phenomenon. The researchers coded, counted, analyzed, and then divided the findings gleaned from a pilot study and interviews into a taxonomy of seven logical smartphone app categories. The labeling and coding of all the data accounting for similarities and differences can be recognized and are logically discussed in the implications of the apps used by tourists to assist tourist destinations. More specifically these findings will assist smart tourism destinations by better understanding foreign tourist smartphone app use behavior. Tourists visiting South Korea interviewed in this study exhibited significant mastery of Internet of Things (IoT) technologies, craved free WiFi access, and utilized smartphone apps for all facets of their travel. Findings show major concentrations of app use in bookings of accommodations, tourist attractions, online shopping, navigation, wayfinding, augmented reality, information searching, language translation, gaming, and online dating while traveling in South Korea.

• Asia-pacific Journal of Multimedia Services Convergent with Art, Humanities, and Sociology
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• v.7 no.7
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• pp.691-700
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• 2017

International sports events is one of the core products in the sports industry the scale of sports event business is steadily increasing. However, In terms of sports event management, knowledge and experience generated through sports events are ineffective and non-systematically managed. For this reason, unnecessary resources are wasted and trial and error are repeated in hosting, preparing and operating in sports event management. The purpose of this study is to develop a sports event management process and evaluate conformance. To accomplish the purpose of this study, developed the core processes of sports events in step by step and then applied and conformance evaluated of the designed process. Developed and evaluated sports events management processes are five Functional Area of registration, accommodation, transport, broadcasting, and food and beverage. Of these FA, 63 activities were selected and analyzed. The modeling was used as IDEF method, the conformity analysis was used as Fuzzy logic, analysis tool was used ProM.

• Asia-pacific Journal of Multimedia Services Convergent with Art, Humanities, and Sociology
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• v.6 no.6
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• pp.395-402
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• 2016

Recently, firms confront to rapid environmental changes due to scientific development and demand change. Firms are trying to improve supply chain capability to react these environmental changes. Being in these improvement processes, it is important to collaborate with other partners in the supply chain. Firms have tried to outsource their in-house activity to other partners and have eliminated wasteful factors in their process and the supply chain is getting leaner. This study investigates the effect of waste factor degree on supply chain performance under external risks. Test results in this paper show that waste level has negative relationship with supply chain performance. The effect of waste level on the supply chain performance is influenced by external risk. As waste level increases, risk has moderating effect between waste level and supply chain performance. That means it is important to focus on utilization, productivity or integration properly for managing the external risk in order to improve the supply chain performance.

• Asia-pacific Journal of Multimedia Services Convergent with Art, Humanities, and Sociology
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• v.7 no.1
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• pp.117-125
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• 2017

People believe that they make a rational decision. But the results of behavioral economics research show that people make a emotional decision at many times. The perception of fairness is one of the example in emotional decision. Sometimes people give up their monetary profit and revenge counterpart when they feel unfair. So the perception of fairness is very important. Two experiment was conducted. In experiment 1, researcher studied the effect of the pre-investment cost in perception of fairness. The result showed people who had pre-investment cost thought more unfair but were more likely to continue prior decision. In experiment 2, researcher studied the effect of type of CEO and message frame in perception of fairness. The results showed that people thought the proposal was more unfair when CEO was son of founder and message was gain and loss framing message.

• Asia-pacific Journal of Multimedia Services Convergent with Art, Humanities, and Sociology
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• v.6 no.6
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• pp.469-477
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• 2016

This study develops an approach to assign numbers of facilities (rectangular shape) in a given plant and compares the test results by proposed approach with those by approaches in the literature. An improvement approach is proposed to minimize material handling cost given initial layout. Like popular heuristic approaches, the developed heuristic approach employs interchange routine to improve material handling cost in current layout. Horizontal interchange and vertical interchange procedures are applied to obtain better solution. Also, it is possible to rotate facility layout when the sizes of both facilities are same. However, the proposed approach generates good solutions without shape distortion. That means the shape of facilities remains rectangle in the final solution. In addition, the improve approach can find global optimal solution from local optimal solution by applying Tabu search technique. Based on 25 test problems in the literature, we obtained better solutions than other facility layout approaches in the literature when there are many facilities.

• Asia-pacific Journal of Multimedia Services Convergent with Art, Humanities, and Sociology
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• v.6 no.5
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• pp.337-345
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• 2016

There is an increasing attention on the sustainable energy in the world as the problem of fossil energy exhaustion and environmental issues appear. This paper addresses technologies and industries related to hydrogen energy in the literature, and develops strategy for the preparation of hydrogen energy infrastructure in Korea by extracting several factors suitable for SWOT analysis after reviewing literature. Research articles and reports about the practical application of hydrogen energy in the literature were investigated and seventy evaluation factors were extracted. Then, survey to eliminate the unsuitability problems of duplication, disproportion and objectivity was performed by scholars and experts in research institutes. Finally, sixteen factors consisting of 4 strength factors, 4 weakness factors, 5 opportunity factors and 4 threat factors were determined as the strategic factors for the infrastructure of hydrogen energy industry.

• Journal of the Korea Fashion and Costume Design Association
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• v.25 no.2
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• pp.83-95
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• 2023

The purpose of this study was to identify the effect of skin care salons' decision factors on customer satisfaction and revisit intention during the COVID-19 pandemic. The subjects of this study were 220 women in their 20s to 50s who reside in Seoul and the Gyeonggi-do area and are users of skin care salons. The data was statistically analyzed using SPSS V.25.0 and detailed research results are as follows. For the analysis of this study, frequency analysis, factor analysis, reliability verification, independent sample T-Test, one-way analysis of variance, post hoc test, Duncan test, and regression analysis were conducted. First, as a result of examining whether skin care salon decision factors during the pandemic have a positive (+) effect on customer satisfaction, hygienic environment satisfaction and service environment satisfaction, which are sub-factors of customer satisfaction, had a significant effect on professionalism, kind service, and distance, which are sub-factors of decision factors, and are independent variables. Second, as a result of examining whether skin care salon decision factors during the pandemic have a positive (+) effect on revisit intention, decision factors, which are independent variables, including professionalism, kind service, price, and distance showed significant effects on human revisit intention, As for physical revisiting intention, only kind service, distance, and professionalism showed significant effects, while price did not have a significant effect. Third, as a result of examining whether customer satisfaction during the pandemic has a positive (+) effect on revisiting intention, the service environment satisfaction and hygienic environment satisfaction, which were sub-factors of independent variables, showed significant results for human and physical revisit intentions. In this study, service environment and hygienic environment satisfaction were important variables for skin care salon decision factors. Professionalism and kind service were important for human revisit intention. Therefore, overall service environment, hygiene, and safety should be prioritized to increase revisit intention and efforts must be made to retain and improve customer satisfaction