• Title/Summary/Keyword: attracting set

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Retailer's Store Brand Product Line Design and Product Assortment Decision in the Vertically Differentiated Product Category (수직적으로 차별화된 제품 카테고리 내에서 소매상의 스토어 브랜드 제품군 디자인 및 제품구색에 대한 의사결정)

  • Chung, Hwan
    • Journal of the Korean Operations Research and Management Science Society
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    • v.36 no.3
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    • pp.107-120
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    • 2011
  • The increased availability of store brand suppliers now provides retailers with opportunities to create their own lines of vertically differentiated multiple store brands within a product category. As the number of store brands increase, the retailer's shelf space becomes more crowded, which may force the retailer to consider dropping some national brands from its assortment. Despite these trends, the problem of product line design in a vertically differentiated product category has been analyzed mainly from a manufacturer's perspective in the marketing literature and it is not known to what extent the findings of the existing product line design literature provide applicable strategic guidelines for the new problem faced by retailers. In this study, we address this deficiency in the literature and conduct an in-depth study of the retailer's strategic design of a line of store brands and its assortment decision within the context of retail category management. We analyze the retailer's decision about not only how to design a line of store brands but also which national brand to drop from its assortment. The results of our analysis are as follows. First, if the retailer has to drop one of national brands from its assortment, it is the best for the retailer to drop the low-quality national brand rather than the high-quality national brand. Second, the retailer has to position the high-quality store brand relatively close to the high-quality national brand, remained on its shelf, in terms of quality so as to maximize the size of retail margin from the national brand. On the other hand, the retailer should set the quality of the low-quality store brand at a lower level than that of the low-quality national brand to increase the total category demand by attracting more price sensitive consumers. By doing so, the retailer can also minimize cannibalization between two store brands. Lastly, our analysis shows that the introduction of a line of store brands improves consumer welfare by increasing real values of all products on the shelf.

KODISA Academic Journal Strategy: Synopsis in 2016 and Vistas of the Future

  • Hwang, Hee-Joong;Youn, Myoung-Kil
    • Journal of Distribution Science
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    • v.14 no.4
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    • pp.5-11
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    • 2016
  • Purpose - The Education Ministry has plans to select top 10 percent academic journals among the domestic registration journals in NRF(National Research Foundation of Korea), and designate them as outstanding academic journals. To reflect this trend, KODISA has set its sights on paper publication rate and citation index with pushing forward globalism. First, this study will arrange the process of globalism and the current state of paper submission, and propose the direction of improvement in academic journals through understanding the characteristics of each major field. Research design, data, and methodology - KODISA has preceeded in examining and publishing research papers related to distribution field through indirectly or stimulating academic advancement. KODISA covers the whole fields in social science as well as in business administration and economics that associated with distribution field not limiting only within the range of distribution field. That is, the new subject that contributes to the progress in distribution field with original research can be a priority criteria in KODISA journal publication. Results - The major fields in papers published in KODISA can be categorized broadly as distribution field with economic and business administration point of view. Therefore, the distribution field with economic point of view includes the issues such as regulations, system, industry, market environment, distribution system, trade, and macroeconomics, etc. The business administration point of view in distribution includes distribution strategy, distribution organization, and distribution channel from the perspectives of the firm, etc. Conclusions - The aim of KODISA in 2020 is to be a global academic journal as SCI level of each journal in KODISA, JDS(Registration journal), IJIDB(Registration candidate), EAJBM(Registration candidate), JAFEB(Cabell's Registration journal). The KODISA journals have already settled as the largest academic society and journals of Korea in 2016 currently from humanities and social sciences area by the most gross in publication circulation, volumes, and types. Hereafter, KODISA will focus on the improvement for the objective indicators such as Impact Factor and Centrality index as qualitative growth as well as quantitative expansion. By doing so, KODISA will be a forum for developmental academic debate with attracting the world's greatest scholars' papers. Furthermore, they will be recognized journals and grow as the first-rate academic journals inside and outside of Korea.

The effcient management strategies local government for Broad Exchange - focusing on case of china office - (국제교류협력 확대를 위한 지방정부의 효율적인 해외사무소 운영방안에 관한 연구 - 중국 사무소 사례를 중심으로 -)

  • Jang, Jung Jae
    • International Area Studies Review
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    • v.20 no.2
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    • pp.235-256
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    • 2016
  • The local governments have utilized overseas offices of businesses within their jurisdiction as a forward operating base to discover and expand the overseas market. In addition, overseas offices of businesses are expected to play a big role in economic, cultural, and personal exchange, and collection of information regarding overseas market trends. Recently, inviting foreign capital, promoting cities, and attracting foreign tourists are being done through them. Since foreign capital invitation has an effect on creating jobs, the population influx, increasing local government revenues, there is a high degree of competition for it among local governments. Also, while local governments have set out to actively attract foreign tourists through city promotion marketing and developing products in connection with their region, overseas offices of businesses are playing a major role in doing the job. However, due to low performance satisfaction against the budget invested, there have been criticisms that they need to improve efficiency. As a result, each local government is faced with a task to seek efficient operational plans since overseas offices of businesses in each local government are expected to play a bigger role in trade support and international exchanges.

Performance Analysis on View Synthesis of 360 Videos for Omnidirectional 6DoF in MPEG-I (MPEG-I의 6DoF를 위한 360 비디오 가상시점 합성 성능 분석)

  • Kim, Hyun-Ho;Kim, Jae-Gon
    • Journal of Broadcast Engineering
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    • v.24 no.2
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    • pp.273-280
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    • 2019
  • 360 video is attracting attention as immersive media with the spread of VR applications, and MPEG-I (Immersive) Visual group is actively working on standardization to support immersive media experiences with up to six degree of freedom (6DoF). In virtual space of omnidirectional 6DoF, which is defined as a case of degree of freedom providing 6DoF in a restricted area, looking at the scene at any viewpoint of any position in the space requires rendering the view by synthesizing additional viewpoints called virtual omnidirectional viewpoints. This paper presents the performance results on view synthesis and their analysis, which have been done as exploration experiments (EEs) of omnidirectional 6DoF in MPEG-I. In other words, experiment results on view synthesis in various aspects of synthesis conditions such as the distances between input views and virtual view to be synthesized and the number of input views to be selected from the given set of 360 videos providing omnidirectional 6DoF are presented.

A Study about the current infra-structural status of the aged care worker to improve the quality of long-term care in Germany (독일 노인장기요양보험의 서비스 질 향상을 위한 인프라 구축 현황에 대한 연구)

  • Lee, Sang-Myung
    • 한국사회정책
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    • v.19 no.3
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    • pp.49-83
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    • 2012
  • Currently in Germany, there is talk of 'state of emergency care', which is addressed to the problems of quality assurance in aged care and shortage of aged care workers. In order to solve this problem in the aging German society, the federal government has set itself the goal of providing high qualified care givers through a systematic and on a high level of professional training opportunities. Various projects and measures have been carried out to improve the reputation of the primarily care profession in society and for the purpose of attracting especially young trainees for the aged care professions. The present work considers training and qualifications in the long-term care sector in Germany; it points out both the characteristics of aged care education and the learning content in the aged care education and attempts to highlight what roles and perception of tasks contained therein.

A Strategy for Public Diplomacy in Chungchengbuk-do by Reorganizing Global Value Chain (GVC) (글로벌 가치사슬(GVC) 재편에 따른 충청북도의 공공외교 추진전략)

  • Lee, Min-Jae;Jung, Jin-Sup
    • Journal of Industrial Convergence
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    • v.19 no.6
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    • pp.1-10
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    • 2021
  • This study sought ways to strengthen the competitiveness of local governments using public diplomacy, especially in Chungcheongbuk-do, at a time when it is urgent to revitalize the local economy by attracting investment from domestic and foreign companies due to changes in the global supply chain. The main issues that have recently emerged in the global business environment include strengthening the localization of the global value chain, diversifying reshoring and supply chains, and creating an efficient global value chain through digital transformation. Therefore, this study emphasized the necessity of a strategy for public diplomacy based on these changes, and derived the response conditions and detailed strategies of Chungcheongbuk-do through SWOT analysis. In addition, based on the ABCD model, we set up a Chungbuk-type public diplomacy strategy and suggested strategic implications for upgrading Chungbuk's competitiveness.

A Study on the Evaluation Method of Lap Shear Strength for Induction Welding of Thermoplastic Composites using Tensile Test (인장 시험을 이용한 열가소성 복합재료 유도용접 전단강도 평가방법에 대한 고찰)

  • Baek, Inseok;Lee, Seoksoon
    • Journal of Aerospace System Engineering
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    • v.16 no.1
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    • pp.12-16
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    • 2022
  • Currently, Induction welding is attracting attention as a non-contact, clean and fast welding process. However, since thermoplastic resins are not affected by electromagnetic fields, induction welding requires a heating element called a susceptor. Researches are being conducted with the aim of achieving high-quality bonding, however, the factor of a heating element is an issue, hence the need to set a standard. Specimen fabrication and testing are conducted according to ASTM D5868. In this study, we propose that the evaluation criteria be judged on the basis of three factors; the condition of the welded joint surface, void content, and lap shear strength. Since the adhesive surface to be welded melts and solidifies as it cools, rapid temperature changes can generate pores. In addition, if the heating is not uniform, it is difficult to expect the desire performance. Using PA6 (CF 30%) thermoplastic, susceptor fabrication, induction welding and performance verification were conducted.

Proposal of Emotion Recognition Service in Mobile Health Application (모바일 헬스 애플리케이션의 감정인식 서비스 제안)

  • Ha, Mina;Lee, Yoo Jin;Park, Seung Ho
    • Design Convergence Study
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    • v.15 no.1
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    • pp.233-246
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    • 2016
  • Mobile health industry has been combined with IT technology and is attracting attention. The health application has been developed to provide users a healthy life style. First of all, 5 mobile health applications were selected and reviewed in terms of their service trend. It turned out that none of those applications had any emotional data but physical one. Secondly, to extract users' emotion, technological researches were sorted into different categories. And the result implied that text-based emotion recognition technology is the most suitable for the mobile health service. To implement the service, the application was designed and developed the process of emotion recognition system based on the contents of the research. One-dimension emotion model, which is the standard of classifying emotional data and social network service, was set up as a source. In last, to suggest the usage of health application has been combined with persuasive technology. As a result, this paper prospered a overall service process, concrete service scheme and a guidelines containing 15 services in accordance with the five emotions and time. It is expected to become a direction for indicators considering a psychological individual context.

Analysis and Modeling of Hosting Process in International Sports Events (국제스포츠이벤트의 유치 프로세스 분석 및 모델링)

  • Kim, Joo-Hak;Cho, Sun-mi
    • 한국체육학회지인문사회과학편
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    • v.55 no.1
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    • pp.441-455
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    • 2016
  • International sports events is one of the core products in the sports industry. The increasing number of nations are bidding to host the international sports event such as Olympics Game because of expecting to development of a city or nation. Hosting a international sports events are inter-connected and affected by system of socials, politics, cultures and economics. As the scale of the international sports events became larger, sports events process importance is growing. The purpose of this study was build a model of the sports event process in the attract steps. By analyzing event process in the attract steps, the core processes(1. Search, 2. Applications, 3. Practice, 4. Follow-up management) was set and stakeholders and function were analyzed. The modeling was used as IDEF method.

Network pharmacology-based prediction of efficacy and mechanism of Myrrha acting on Allergic Rhinitis (네트워크 약리학을 활용한 알레르기 비염에서의 몰약의 치료 효능 및 기전 예측)

  • Yebin Lim;Bitna Kweon;Dong-Uk Kim;Gi-Sang Bae
    • The Journal of Korean Medicine
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    • v.45 no.1
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    • pp.114-125
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    • 2024
  • Objectives: Network pharmacology is an analysis method that explores drug-centered efficacy and mechanism by constructing a compound-target-disease network based on system biology, and is attracting attention as a methodology for studying herbal medicine that has the characteristics for multi-compound therapeutics. Thus, we investigated the potential functions and pathways of Myrrha on Allergic Rhinitis (AR) via network pharmacology analysis and molecular docking. Methods: Using public databases and PubChem database, compounds of Myrrha and their target genes were collected. The putative target genes of Myrrha and known target genes of AR were compared and found the correlation. Then, the network was constructed using STRING database, and functional enrichment analysis was conducted based on the Gene Ontology (GO) Biological process and Kyoto Encyclopedia of Genes and Genomes (KEGG) Pathways. Binding-Docking stimulation was performed using CB-Dock. Results: The result showed that total 3 compounds and 55 related genes were gathered from Myrrha. 33 genes were interacted with AR gene set, suggesting that the effects of Myrrha are closely related to AR. Target genes of Myrrha are considerably associated with various pathways including 'Fc epsilon RI signaling pathway' and 'JAK-STAT signaling pathway'. As a result of blinding docking, AKT1, which is involved in both mechanisms, had high binding energies for abietic acid and dehydroabietic acid, which are components of Myrrha. Conclusion: Through a network pharmacological method, Myrrha was predicted to have high relevance with AR by regulating AKT1. This study could be used as a basis for studying therapeutic effects of Myrrha on AR.