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The Roles of Self-Expression and Identification on the Personal Community Commitment (개인 커뮤니티 몰입에 대한 자아표현 및 동일시의 역할)

  • Choi, Nak Hwan;Lee, Chang Won
    • Asia Marketing Journal
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    • v.9 no.3
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    • pp.117-149
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    • 2007
  • It can be explained by congruity theory as a process that consumers engage in a matching process to identify personal community that is congruent with their self-images to find the identification between the self and the personal community. Personal community cues that evoke certain images are viewed as activating similar beliefs about the self (e.g., high status). Individuals prompt a comparison process to determine whether the personal community and self-image are congruent and imagine prototypical users of the personal community and select ones that maximize similarity to their actual or desired self-concept. Identity is devided into personal identity and social identity. Consumers are likely to be influenced by both personal identity and social identity. In this article the influencing factors of the commitment to on-line personal community are explored by the sources of both personal identification and social identification. The results are as follows. The maintenance expression and enhancement expression of personal self influence the level of personal identification positively and the maintenance expression and enhancement expression of social self influence the level of social identification positively. The level of both social and personal identification positively influence the commitment to on-line personal community which gives positive responses to the source enterprise that allows the cyberspace and the other benefits to be used.

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Seismic responses of transmission tower-line system under coupled horizontal and tilt ground motion

  • Wei, Wenhui;Hu, Ying;Wang, Hao;Pi, YongLin
    • Earthquakes and Structures
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    • v.17 no.6
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    • pp.635-647
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    • 2019
  • Tests and theoretical studies for seismic responses of a transmission tower-line system under coupled horizontal and tilt (CHT) ground motion were conducted. The method of obtaining the tilt component from seismic motion was based on comparisons from the Fourier spectrum of uncorrected seismic waves. The collected data were then applied in testing and theoretical analysis. Taking an actual transmission tower-line system as the prototype, shaking table tests of the scale model of a single transmission tower and towers-line systems under horizontal, tilt, and CHT ground motions were carried out. Dynamic equations under CHT ground motion were also derived. The additional P-∆ effect caused by tilt motion was considered as an equivalent horizontal lateral force, and it was added into the equations as the excitation. Test results were compared with the theoretical analysis and indicated some useful conclusions. First, the shaking table test results are consistent with the theoretical analysis from improved dynamic equations and proved its correctness. Second, the tilt component of ground motion has great influence on the seismic response of the transmission tower-line system, and the additional P-∆effect caused by the foundation tilt, not only increases the seismic response of the transmission tower-line system, but also leads to a remarkable asymmetric displacement effect. Third, for the tower-line system, transmission lines under ground motion weaken the horizontal displacement and acceleration responses of transmission towers. This weakening effect of transmission lines to the main structure, however, will be decreased with consideration of tilt component.

Influence of track irregularities in high-speed Maglev transportation systems

  • Huang, Jing Yu;Wu, Zhe Wei;Shi, Jin;Gao, Yang;Wang, Dong-Zhou
    • Smart Structures and Systems
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    • v.21 no.5
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    • pp.571-582
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    • 2018
  • Track irregularities of high-speed Maglev lines have significant influence on ride comfort. Their adjustment is of key importance in the daily maintenance of these lines. In this study, an adjustment method is proposed and track irregularities analysis is performed. This study considers two modules: an inspection module and a vehicle-guideway coupling vibration analysis module. In the inspection module, an inertial reference method is employed for field-measurements of the Shanghai high-speed Maglev demonstration line. Then, a partial filtering, integration method, resampling method, and designed elliptic filter are employed to analyze the detection data, which reveals the required track irregularities. In the analysis module, a vehicle-guideway interaction model and an electromagnetic interaction model were developed. The influence of the measured line irregularities is considered for the calculations of the electromagnetic force. Numerical integration method was employed for the calculations. Based on the actual field detection results and analysis using the numerical model, a threshold analysis method is developed. Several irregularities modalities with different girder end's deviations were considered in the simulations. The inspection results indicated that long-wavelength irregularities with larger girder end's deviations were the dominant irregularities. In addition, the threshold analysis of the girder end's deviation shows that irregularities that have a deviation amplitude larger than 6 mm and certain modalities (e.g., M- and N-shape) are unfavorable. These types of irregularities should be adjusted during the daily maintenance.

INFLUENCE OF CENTRAL PANORAMIC CURVE DEVIATION ON THE MANDIBULAR IMAGE RECONSTRUCTION IN THE IMPLANT CT (임플랜트전산화단층촬영시 CENTRAL PANORAMIC CURVE의 변화가 하악골의 영상 재구성에 미치는 영향)

  • Park Rae-Jeong;Lee Sam-Sun;Choi Soon-Chul;Park Tae-Won;You Dong-Soo
    • Journal of Korean Academy of Oral and Maxillofacial Radiology
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    • v.28 no.1
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    • pp.47-58
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    • 1998
  • The purpose of this study was to investigate an influence of the change of central panoramic curves on the image reconstruction in the dental implant CT. The author designed three experimental groups according to the location of central panoramic curve. In group A, central panoramic curve was determined as the curve connecting the center of roots from the first premolar to the first molar. In group B, central panoramic curve was determined as the line connecting the lingual cortical plate at the level of the mesial aspect of the first premolar with the buccal cortical plate at the level of the mesial aspect of the first molar. In Group C, central panoramic curve was determined as the line connecting the buccal cortical plate at the level of the mesial aspect of the first premolar with the lingual cortical plate at the level of the mesial aspect of the first molar. Twenty four reformatted CT images was acquired from four mandibles embedded in the resin block and twenty four contact radiographs of dog specimens were acquired. Each Image was processed under Adobe Photoshop program analysed by MSPA(mandible/maxilla shape pattern analysis) variables such as MXVD, MXHD, UHD, MHD, and LHD. The obtained results were as follows ; 1. The mean of MXVD variable was 19.9, 20.2, and 20.0 in group A, B, and C, respectively, which were smaller than actual value 20.5. But, there was no significant difference among 3 groups (p>0.05). 2. The mean of MXHD, UHD, MHD, and LHD variables in group A, B, and C was 11.9, 12.2, and 12.3; 9.3, 9.5, and 9.6; 10.0, 10.3, and 10.3; 9.2, 9.3, and 9.4 respectively which were equal to or greater than the actual value 11.8, 9.3, 10.0, and 9.2. But, there was no significant difference among 3 groups (p>0.05). 3. The number of noneffective observations with difference over or under 1 mm with comparison to the actual value was 24(20%), 58(48.3%), and 52(43.3%), respectively, in group A, B, and C. 4. In group A, the number of observations over 1 mm and under 1 mm was 9 and 15, respectively, but in group Band C, the number of observations over 1 mm was more than under 1 mm.

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Optimum Alignment of Marine Propulsion Shafting (박용추진축계의 최적배치에 관한 연구)

  • 문덕홍
    • Journal of the Korean Society of Fisheries and Ocean Technology
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    • v.18 no.1
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    • pp.39-46
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    • 1982
  • The author has developed the computer program in order to calculate the optimum alignment condition of marine propulsion shafting by linear programming method. The input of program was calculated by the matrix method of three-moment. He compared the calculated values with the experimental values measured by the strain gage on the model shaft, and the values of calculation on actual propulsion shafting with those of Det norske Veritas. The computer program of optimum alignment has been applied to the actual shaft. The results obtained are as follows: 1. To obtain the reaction of supporting points in the straight line necessary to the optimum alignment and the reaction influence number, after the computer program had been developed and then adapted, the result of experimental values and calculated values agreed with each other and the values of the actual shaft were also approximately similar to the values of other program. 2. In this paper, the measuring method on model shaft by strain gage can be effectively used at the time of adjusting alignment condition of actual shaft. 3. The supporting bearing should be considerably readjusted to the vertical direction in order to satisfy some limited condition.

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Sound Quality Evaluation for Laundry Noise by a Virtual Laundry Noise Considering the Effect of Various Noise Sources in a Drum Washing Machine (소음원의 영향이 고려된 가상 세탁음 제작을 통한 드럼 세탁기의 음질 인덱스 구축)

  • Jeong, Jae-Eun;Yang, In-Hyung;Fawazi, Noor;Jeong, Un-Chang;Lee, Jung-Youn;Oh, Jae-Eung
    • Transactions of the Korean Society for Noise and Vibration Engineering
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    • v.22 no.6
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    • pp.564-573
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    • 2012
  • The objective of this study is to determine the effect for the sound quality according to the noise source and to build the sound quality index of the laundry noise. In order to compare laundry noise among the influence of noise sources, we made virtual laundry noises by synthesizing an actual laundry noise and each noise source such as a dropping noise, water noise, motor noise and circulation pump noise. We conducted a listening test by customers using virtual laundry noises. As a result of listening test, we found that the dropping noise has a decisive effect on the sound quality of the laundry noise. We conducted the multi regression analysis of sound quality for the laundry noise using the statistical data processing. It is verified to the reliability of the multi regression index by comparison with listening results and index results of other actual laundry noises. This study is expected to provide a guide line for improvement of the laundry noise.

A Study on Derailment Safety Analysis in a Conventional Line (Dongdaegoo-Namsunghyun) (기존선 구간(동대구-남성현)에서의 탈선안전도 해석 연구)

  • Kim, Yong-Won;Eom, Beom-Gyu;Kang, Bu-Byoung;Lee, Hi-Sung
    • Transactions of the Korean Society of Mechanical Engineers A
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    • v.35 no.8
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    • pp.941-949
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    • 2011
  • When a railway vehicle passes through curves & transitions, the running speed must be improved by setting limits on the maximum running speed in each section of the conventional line(Dongdaegoo-Namsunghyun) considering derailment safety. Our goal is to improve the maximum running speed of railway vehicle that passes through curves & transitions where there is a high risk of derailment. We examined the influence on the derailment safety when the railway vehicle passes through curves of actual track conditions (Dongdaegoo-Namsunghyun up and down lines). We performed the derailment safety analysis by increasing the running speed on curve radius by 5%.20% compared to existing speed under actual track conditions.

Reliability Assessment of Forest Fire on EHV Polymer Insulator Strings (송전용 폴리머애자의 산불 영향 신뢰성 평가)

  • Min, Byeong-Wook;Shin, Tai-Woo;Choi, In-Hyuk;Choi, Han-Yeol;Park, Jae-Ung;Yu, Kun-Yang
    • Proceedings of the KIEE Conference
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    • 2006.07a
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    • pp.436-437
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    • 2006
  • Porcelain insulators have generally been used in Korea but polymer insulators which are superior in that they are light weight, explosion proof, impact proof, economical with construction characteristics, have been in use for the 154kV transmission line since 1999 following a worldwide trend towards the reduced weight, simplification and compact usage of new material insulators. However there have been approximately 500 cases of forest fires in Korea, so the transmission lines that for the most part pass through mountainous areas have been highly effected and the highly polymerized compound polymer insulator has raised concern about reliability in cases of exposure to forest fires. Therefore for the reliability assessment of the effect of forest fires on polymer insulators, mechanical and electrical characteristics are analyzed by an artificial flare test device and transmission facility surrounding conditions along with forest fire characteristics are surveyed. In addition to this, actual 90kV energized transmission line was tested with an artificial forest fire and the expanded usage of polymer insulators is presented through the analysis of mechanical and electrical characteristics and physical properties, and a study on the influence of forest fires on polymer insulators.

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Impact of Online Restaurant Information WOM Characteristics on the Effect of WOM -Focusing on the Mediating Role of Source-Credibility- (외식 정보 온라인 구전 특성이 구전 효과에 미치는 영향 -정보원 신뢰도의 매개 역할을 중심으로-)

  • Shin, Seo-Young;Lee, Bum-Jun;Cha, Sung-Mi
    • The Korean Journal of Food And Nutrition
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    • v.24 no.2
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    • pp.217-225
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    • 2011
  • The current research identified the impacts of WOM(Word-of-Mouth) regarding dining experience and the factors which were likely to influence them. Specifically, this study is examined from the perspective of WOM recipient's in on-line settings. For the purpose of this research, online survey was used and a total 203 online questionnaires of respondents who had experienced restaurant reviews and recommendations via internet last 6 month were analyzed. Overall, the results indicated that in aspects of WOM recipients, the impacts of WOM were 'visit intention', 're-WOM intention' and 'source credibility' affected 'WOM acceptance' in this process. Additionally, 'online homophily' and 'message vividness' had a positive effects(p<0.001) on builiding source credibility. By clarifying the process between on-line WOM of restaurant consumers and their actual visit, this study intend to provide basis which can be used for restaurant industry's effective marketing activity.

Control of Welding Distortion for Thin Panel Block Structure Using Plastic Counter-Deforming Method (소성 역변형법을 이용한 박판 평 블록의 용접변형 제어)

  • Kim, Sang-Il
    • Journal of Ocean Engineering and Technology
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    • v.23 no.2
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    • pp.87-91
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    • 2009
  • The welding distortion of a hull structure in the shipbuilding industry is inevitable at each assembly stage. The geometric inaccuracy caused by welding distortion tends to preclude the introduction of automation and mechanization and requires additional man-hours for adjustment work during the following assembly stage. To overcome this problem, a distortion control method should be applied. For this purpose, it is necessary to develop an accurate prediction method that can explicitly account for the influence of various factors on the welding distortion. The validity of this prediction method must also be clarified through experiments. For the purpose of reducing the weld-induced bending deflection, this paper proposes the plastic counter-deforming method (PCDM), which uses line heating as the optimum distortion control method. The validity of this method was substantiated by a number of numerical simulations and actual measurements.