• Title/Summary/Keyword: acceptance level

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Measuring RFID Adoption Factors with Cognitive Styles : A Preliminary Examination of Consumers' Perceptions

  • Lim, Se-Hun;Kim, So-Hyung;Cho, Nam-Jae;Kim, Dae-Kil
    • Journal of Information Technology Applications and Management
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    • v.17 no.3
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    • pp.99-119
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    • 2010
  • The Radio Frequency IDentification (RFID), once used widely, is expected to provide improved convenience in our everyday life. Crude observations of RFID consumption show that there is a wide variation in the adoption of this technology across different individuals. One plausible explanation is that consumers with challenging mind who seek for new technologies and have a good grasp of the new RFID technology should have higher propensity to use the technology. A better understanding of such acceptance pattern of RFID is of high importance in establishing technology providers' marketing strategies. This study is aimed to explain differences in the level of RFID acceptance focusing on cognitive styles of potential RFID users. By presenting potential RFID users' discriminative propensity toward RFID technology, this study hopes to provide guidelines for the design of service strategies that facilitate consumers' acceptance of RFID.

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Peer Acceptance and Friendship Quality: The Role of Children's Internal Representational Models of Peers (또래에 대한 아동의 내적 표상 모델과 또래 수용 및 친구관계의 질)

  • Rah, Yu-mee
    • Korean Journal of Child Studies
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    • v.21 no.4
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    • pp.143-158
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    • 2000
  • This study examined whether children's peer representations are associated with peer acceptance and whether attributions and goals are related to representations about behavioral responses in ambiguous provocation and conflict situations. The subjects were 119 5th-grade children responded to 4 hypothetical situations. Results indicated that children's positive representations about peer conduct in ambiguous provocations were related to their higher level of peer acceptance, and positive representations about a friend in conflict situations were associated with their perceived positive qualities of friendship. Children's positive attribution and relational goal orientation were associated with relational behavioral responses. Gender differences were found for some goals and behavioral responses, with girls displaying a more relational goal and behavioral response orientation than boys.

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An Empirical Study on the Factors Affecting the Acceptance of Wireless Internet Services (무선 인터넷 서비스 수용의 영향요인에 관한 연구)

  • Kim, In-Jai;Lee, Jung-Woo
    • Information Systems Review
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    • v.3 no.1
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    • pp.83-101
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    • 2001
  • Studies about wireless internet have been focused on technology issues and few studies were shown in the adoption of wireless internet services. This study uses Technology Acceptance Model in order to understand influencing factors in acceptance of wireless internet services. Reviewing by TAM related studies, this study regards the influencing factors as personal and social environmental dimensions in the case of wireless internet services, and these two factors are used. Two dependent variables-intention and current usage-are adopted for analyzing the effects of the two factors on two dependent variables via mediating variables. The results of this study show that age, frequency of mobile phone usage, occupation, and the recognition level of wireless internet services affected the intention and current usage of these services.

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The Industrial and Customer Characteristics Influencing on the CRM Effects (산업 및 고객 특성에 따른 CRM 효과 차이에 관한 연구)

  • Song, Joo-Jeop;Lee, Hoon-Young
    • Journal of Korea Society of Industrial Information Systems
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    • v.12 no.4
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    • pp.1-14
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    • 2007
  • Upon the intensive competition, companies try to hold their current customers by investing more money and efforts on CRM activities. They provide various benefits for their customer to keep them and increase their loyalty. However many companies want to know how effective their CRM activities are. In this paper, we investigate the effectiveness of companies' different CRM activities on customer perception of different benefits as well as their loyalty. For this we categorize the benefits that companies provide for their customer into four different types of customer benefits such as social customer benefits, psychological customer benefits, economic customer benefits and customization benefits. We examine the effects of different customer benefits and how different the customer benefits vary depending on the types of industries and even on the involvement level, relationship types, and customer's acceptance level of risks. We found that the CRM activities had, in general, a positive effect on customers' perception and loyalty. However, companies had better selectively concentrate their CRM activities on the most effective ones considering the involvement level, relationship types, and customer's acceptance level of risks along with the industry where they belong.

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Effects of Perceived Stress on State Hope in Patients with Depression : Differences of Cognitive Emotional Regulation (우울장애에서 지각된 스트레스 정도가 희망감에 미치는 영향 : 인지적 정서조절 전략 차이)

  • Lee, Na-Bin;Min, Jung-Ah;Chae, Jeong-Ho
    • Mood & Emotion
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    • v.9 no.2
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    • pp.78-86
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    • 2011
  • Objectives : The aim of this study was to investigate relationship between perceived stress level, cognitive emotion regulation (CER) strategy and hope in group with high depressive symptom and higher-level perceived stress (H-H) and group with high depressive symptom and lower-level perceived stress (H-L) in patients with depression. Method : A total of 85 patients (over score of 16 by Beck depression Inventory; BDI) were surveyed with Cognitive emotion regulation questionnaire (CERQ), Perceived stress scale (PSS), and The state hope scale (SHS). Mean scores of CERQ and SHS were compared between relatively higher perceived stress and lower perceived stress groups. Correlation analysis and multiple linear regression analyses were performed to identify the effect of BDI, PSS and CER strategy on SHS in two groups. Results : In ANOVA, the level of hope and maladaptive CERQ score proved to be significantly lower among the H-H group than among the H-L group, while adaptive CERQ scores were not. In Regression analysis, the effective CER strategy in SHS were 'Refocus on planning' in H-H group, while it was 'Acceptance' CER strategy in H-L group. The final regression model explained 36% of the variance of SHS in H-H group and explained 21% of SHS in H-L group. Conclusion : These findings suggest that 'Refocus on planning' and 'Acceptance' cognitive emotion strategy are helpful in promotion of state hope on depression. Especially, 'Refocus on planning' strategy is more effective in high depressive symptom and high-perceived stress level, while 'Acceptance' strategy help to promote hope in high depressive symptom and low-perceived stress level in patients with depression.

A study on the factors of affecting the acceptance intention for disaster warning information (재난 예.경보정보의 수용의도에 영향을 미치는 요인에 관한 연구)

  • Sung, Yeon-Seok;Jeong, Duke-Hun
    • Journal of the Korean Society of Hazard Mitigation
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    • v.8 no.2
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    • pp.91-96
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    • 2008
  • This research is to investigated to analyze and identify factors which has been impacted area on the level of people' acceptance for disaster warning information. For better results and more reasonably generally accepted the results, the research was targeted people who need disaster warning information by the disaster impact. The damages from disaster are increasing every year. The disaster warning information have been changed by the level of people acceptance for the disaster warning information which has not been enough to satisfy the level of information. The research model has been developed by intergrating 'TAM model' to show theoretical and practical implications of this study. Research hypothesis are verified and analyzed through the SPSS and AMOS program. The main contribution of this research is to enhance effectiveness of disaster warning information to the people who can be damaged from disasters.

Analysis on Acceptance Intention of Augmented Reality System - Using Logit Model (증강현실시스템의 수용 의도 분석 - 로짓모형 이용)

  • Kim, Mincheol
    • Journal of Digital Convergence
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    • v.11 no.11
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    • pp.373-380
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    • 2013
  • Recently, AR(Augmented Reality) system as an information technology for the increased access of information has a potential possibility of next generation's system for tourism guide. In this regard, the objective of this study is to explore the technology acceptance factors of AR system on tourism destination. To achieve the objective of this study, logit regression model was used to analyze the influential level of the factors. This study was analyzed with the final 224 respondents and the results showed that if there will be assured with high trust and easy access via mobility device as smartphone, the AR system has the possibility of high acceptance level. The result of this study will be expected to be utilized as fundamental data from the viewpoint of the service providers and system developers that want to launch the appropriate service to users' needs of AR system.

The Effects of Servitization Acceptance on Performance through Mediation of Service Process & ICT Competency (서비스화 수용활동이 서비스화 추진성과에 미치는 영향 : 서비스 프로세스 역량과 ICT 역량의 매개적 역할)

  • Yoon, Yong;Kim, Youn Sung
    • Journal of Information Technology Services
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    • v.15 no.4
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    • pp.111-123
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    • 2016
  • The purpose if this study was to find and investigate effective mediation factors influencing performance of servitization through servitization acceptance activities by means of empirical results. According to the previous researches, two main mediation factors which were related with servitization competencies such as ICT competency of servitization and competency of servitization process were distinguished from lots of competencies which are relying on servitization process. Using a 373 sample data investigated from CEOs, directors and managers of small and medium sized firms in Korea, the structured mediation model was proposed. The measurement for the each variable was accepted for this study when the respondents were revealed to understand the servitization concepts which explained especially company's business moving towards the service specific gravity from selling existing products. The measurement for the each variable reflected that respondents were participating in any sort of servitization type or had intension to be involved with any servitization categories. The mediation hypotheses were tested in the way of analytical measures with the result of strong reliability. According to analysis, two mediators showed positive mediation role and statistically adopted between servitization acceptance activities and servitization performance in the 99% significant level. We confirmed that ICT competency of servitization and competency of servitization process were in the role of positive mediation between servitization acceptance activities and performance of servitization. The total of indirect effects were 0.2546 to support each mediation hypotheses. Tested two mediators were not on the same level. The most affecting mediation element on servitization performance was appeared as competency of servitization process. With the result of this study, we expect that the small and medium sized companies might have servitization business strategies including proper service competencies and mediators through acceptance activities to obtain suitable performance. According to the analysis, Companies which consider product-servitization need to set strategies to reinforce above two competencies.

A Study on the Influence Factors in Data Quality of Public Organizations (공공기관의 데이터 품질에 영향을 미치는 요인에 관한 연구)

  • Jung, Seung Ho;Jeong, Duke Hoon
    • KIPS Transactions on Software and Data Engineering
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    • v.2 no.4
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    • pp.251-266
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    • 2013
  • By the progress of informatization, the data which is involved in the administration and public organizations are increased the requestion of the utilization. Nevertheless most of the agencies could not actively participate in sharing and opening the data to the public because of data quality problems. The purpose of this study is to verify the relationship for data quality, managerial and organizational factors which is to derive at the level of the organization's data quality management success factors suggested in previous studies, and the acceptance of the organization's quality management. The result identify that organizational factors, organization's data quality management encouragement and support, give effect data quality through the acceptance of data quality management. However, managerial factors was no effect the data quality management acceptance. This study than managerial approach when considering the quality control for the public organizations, in the early days of the current situation of a company-wide consensus was required, as well as directly to the level of quality factors affecting the quality of acceptance is presented to derive but has significance.

The Effect of interpersonal competency based self-understanding and acceptance of others, self-leadership and stress-coping on military adjustment (자기이해와 타인수용에 기반한 대인관계능력과 셀프리더십, 스트레스대처수준이 군생활적응에 미치는 영향)

  • Lee, Jung-Won
    • Journal of Digital Convergence
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    • v.16 no.12
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    • pp.51-60
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    • 2018
  • This study would like to know the relationship among interpersonal competency based self-understanding and acceptance of others, self leadership, stress-coping and military adjustment. For this, 1289 military trainee in the army training station were surveyed. In results, The first, the acceptance of others did not have a significant effect on the perform-will, but had a significant effect on the job satisfaction and self leadership. The self-understanding had a significant effect on perform-will, job satisfaction and self leadership. The second, self leadership mediated between interpersonal competency and military adjustment. The third, in case of the perform-will, the moderating effect was showed in self leadership when the stress coping level was high. But in case of the job satisfaction, it was showed in both high group and low. Implications of this study is that the interpersonal competency based self-understanding and acceptance of others, self leadership and stress coping can be the positive potential variables on the military adjustment.