The purpose of this study was to analyze the characteristics of 'Nomadic thought' in interior space through the understanding and interpretation of the contemporary nomadic life. The citizens in modern times lead a nomadic life on the move rather than settle down in place, and this pattern of life is going with increasing speed keeping in step with the development of the Internet. From this point of view, this theoretical investigation on the relationship between the interior architectural analysis and their applications through nomadic thought as a new paradigm is to establish the basis of interior design in the capacity of the main value system in our new generation and to explore the new notion of interior space
Changes in eating culture patterns has been observed among modern Koreans from seeking out traditional types of eating out restaurant to the modern, luxurious, and hybrid food. This study aimed to investigate the patterns of eating out and preference of food in Pusan National University (PNU) area, representing typical Patterns of eating out in Pusan. Data revealed that the most popular places in which the subjects visited were Korean traditional restaurants and snack bars. The names of the places were in trendy style of Korean connotation, with Intention to appeal to the new generation. The interviewee reported that decision making on choice of plates were made by taste, price, and service in that order. The frequency of eating out was once In two or three days, Korean traditional restaurants, noodle shops, and restaurants of offering fusion food being the Place of choice. Preferred reasons for the PNU area were reported to be low price, followed by variety of food offered and geographical accessibility to the places. Most of the interviewees in the area were satisfied with the taste of food and service quality. A list of food they were willing to introduce to oversea foreigners included raw fish, Dongrae Pajon, Pulgoki, Kimchi and dog soup in that sequence. The results of survey indicator that changes in the eating out environment in Pusan were improvement of service quality, development of new recipes, improvement of hygiene standards and development of area-specific food. The results may also act as a guide in changing the eating out environment and developing tourism in Pusan.
After liberation from Japanese colonial rule in 1945, there was the three-year period of United States Army Military Government in Korea. In 1948, Democratic People's Republic of Korea, and Republic of Korea were established in the north and south of the Korean Peninsula. The Republic of Korea is now a modern state set in the southern part of the Korean. We usually refer to Koreans as people who belong to the Republic of Korea. Can we say that is true exactly? Why make of this an obsolete question? The period from 1945 when Korea was emancipated from Japanese colonial rule to 1948 when the Republic of Korea was established has not been a focus of modern Korean history. This three years remains empty in Korean history and makes the concept of 'Korean' we usually consider ambiguous, and prompts careful attention to the silence of 'some Koreans' forced to live against their will in the blurred boundaries between nation and people. This dissertation regards 'Koreans' who came to live in the border of nations, especially 'Korean-Japanese third generation women artists'who are marginalized both Japan and Korea. It questions the category of 'Korean women's art' that has so far been considered, based on the concept of territory, and presents a new perspective for viewing 'Korean women's art'. Almost no study on Korean-Japanese women's art has been conducted, based on research on Korean diaspora, and no systematic historical records exist. Even data-collection is limited due to the political situation of South and North in confrontation. Representation of the Mother Country on the Artworks by First and Second-Generation Korean-Japanese(Zainich) Women Artists after Liberation since 1945 was published in 2011 is the only dissertation in which Korean-Japanese women artists, and early artistic activities. That research is based on press releases and interviews obtained through Japan. This thesis concentrates on the world of Korean-Japanese third generation women artists such as Kim Jung-sook, Kim Ae-soon, and Han Sung-nam, permanent residents in Japan who still have Korean nationality. The three Korean-Japanese third generation women artists whose art world is reviewed in this thesis would like to reveal their voices as minorities in Japan and Korea, resisting power and the universal concepts of nation, people and identity. Questioning the general notions of 'Korean women' and 'Korean women's art'considered within the Korean Peninsula, they explore their identity as Korean women outside the Korean territory from a post-territorial perspective and have a new understanding of the minority's diversity and difference through their eyes as marginal women living outside the mainstream of Korean and Japanese society. This is associated with recent post-colonial critical viewpoints reconsidering myths of universalism and transcendental aesthetic measures. In the 1980s and 1990s art museums and galleries in New York tried a critical shift in aesthetic discourse on contemporary art history, analyzed how power relationships among such elements as gender, sexuality, race, nationalism. Ghost of Ethnicity: Rethinking Art Discourses of the 1940s and 1980s by Lisa Bloom is an obvious presentation about the post-colonial discourse. Lisa Bloom rethinks the diversity of race, ethnicity, sexuality, and gender each artist and critic has, she began a new discussion on artists who were anti-establishment artists alienated by mainstream society. As migration rapidly increased through globalism lead by the United States the aspects of diaspora experience emerges as critical issues in interpreting contemporary culture. As a new concept of art with hybrid cultural backgrounds exists, each artist's cultural identity and specificity should be viewed and interpreted in a sociopolitical context. A criticism started considering the distinct characteristics of each individual's historical experience and cultural identity, and paying attention to experience of the third world artist, especially women artists, confronting the power of modernist discourses from a perspective of the white male subject. Considering recent international contemporary art, the Korean-Japanese third generation women artists who clarify their cultural identity as minority living in the border between Korea and Japan may present a new direction for contemporary Korean art. Their art world derives from their diaspora experience on colonial trauma historically. Their works made us to see that it is also associated with postcolonial critical perspective in the recent contemporary art stream. And it reminds us of rethinking the diversity of the minority living outside mainstream society. Thus, this should be considered as one of the features in the context of Korean women's art.
Baldassarre, Alessandro;Ceruti, Alessandro;Valyou, Daniel N.;Marzocca, Pier
Wind and Structures
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제28권5호
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pp.271-284
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2019
This paper describes the application of a novel virtual prototyping methodology to wind turbine blade design. Numeric modelling data and experimental data about turbine blade geometry and structural/dynamical behaviour are combined to obtain an affordable digital twin model useful in reducing the undesirable uncertainties during the entire turbine lifecycle. Moreover, this model can be used to track and predict blade structural changes, due for example to structural damage, and to assess its remaining life. A new interactive and recursive process is proposed. It includes CAD geometry generation and finite element analyses, combined with experimental data gathered from the structural testing of a new generation wind turbine blade. The goal of the research is to show how the unique features of a complex wind turbine blade are considered in the virtual model updating process, fully exploiting the computational capabilities available to the designer in modern engineering. A composite Sandia National Laboratories Blade System Design Study (BSDS) turbine blade is used to exemplify the proposed process. Static, modal and fatigue experimental testing are conducted at Clarkson University Blade Test Facility. A digital model was created and updated to conform to all the information available from experimental testing. When an updated virtual digital model is available the performance of the blade during operation can be assessed with higher confidence.
This paper presents the development of an end-to-end numerical simulator for signal design of the next generation global navigation satellite system (GNSS). The GNSS services are an essential element of modern human life, becoming a core part of national infra-structure. Several countries are developing or modernizing their own positioning and timing system as their demand, and South Korea is also planning to develop a Korean Positioning System (KPS) based on its own technology, with the aim of operation in 2034. The developed simulator consists of three main units such as a signal generator, a channel unit, and a receiver. The signal generator is constructed based on the actual navigation satellite payload model. For channels, a simple Gaussian channel and land mobile satellite (LMS) multipath channel environments are implemented. A software receiver approach based on a commercial GNSS receiver model is employed. Through the simulator proposed in this paper, it is possible to simulate the entire transceiver chain process from signal generation to receiver processing including channel effect. Finally, numerical simulation results for a simple example scenario is analyzed. The use of the numerical signal simulator in this paper will be ideally suited to design a new navigation signal for the upcoming KPS by reducing the research and development efforts, tremendously.
Korea's traditional house type, the Hanok, has been the essence of Korean domestic culture for hundreds of years. However, Hanok, have begun to disappear as result of urbanization. Because mud walls are crude and weak in water walls are also easily broken by impact. There are further problems in that construction cost is expensive and takes more time than modern house construction, and that the maintenance of Hanok is more difficult than people sometimes predict. Despite much interest in Hanok construction, there is a lack of in younger generation. Thus seeking new ways of maintaining Korea's traditional housing culture and extending Korean traditional houses is important. This study proposes directions for creating new residential environments for the future generation of Korea. A Dry-wall alternative to the Korean traditional mud wall is particularly needed. Dry-walling, made by sustainable materials such as mud board and wood, can strengthen the advantages and make up for the weaknesses of the Korea traditional mud wall. In this study, both wall types underwent various evaluations in terms of their performance in insulation testing, freezing and thawing testing, impacting testing and weight measuring (the size of material in this experiment was $69cm{\times}105cm$). On all of these tests, findings revealed that the dry-wall alternative performed better than traditional mud wall.
Diverse and complicated trends of fashion design which were initiated at the latter part of the 20th century have been evolving in the cultural framework of Postmodernism. At this point of time, Poststructuralism, with its aims to interpret and understand modern fashion design, is a new system of thinking that reveals the contradictory aspects of rationalistic Western philosophy and accepts uncertainty and disorder as they exist. The main purpose of this study is to examine the various theoretic systems and characteristic concepts of Poststructuralism, and supply a new cognizance frame to understand the processes of fashion design with free and varied notions of deconstruction and generation, in place of the former systematic and consistent interpretation of meaning. Concerning fashion design, analysis of theories and analysis of contents. By probing and examining deconstruction theory, 'I'-other theory, textual theory, and nomadic thinking, the concepts of cognizance are classified into Nonboundariness, Otherness, and Textualism. The theoretic foundation for this analysis and classification is supplied by Derrida's deconstructional philosophy, Lacan's mental analysis, Bartes's textual theory, Deleuze's change and generation theory, together with other theories of Poststructuralism. In analysis of theories, a cognizance frame is proposed that can categorize the concepts, derived from various theories of Poststructuralism, as traits expressed in fashion design.
To maintain competitiveness in the modern automotive market, it is important to carry out process planning concurrently with new car development processes. Process planners need to make decisions concurrently and collaboratively in order to reduce manufacturing preparation time for developing a new car. Automated generation of a simulation model by using the integrated process plan database can reduce time consumed for carrying out a simulation and allow a consistent model to be used throughout. In this research, we developed a web-based system for concurrent and collaborative process planning and flow analysis for an automotive general assembly using web, database, and simulation technology. A single integrated database is designed to automatically generate simulation models from process plans without having to rework the data. This system enables process planners to evaluate their decisions quickly, considering various factors, and easily share their opinions with others. By using this collaborative system, time and cost put into the assembly process planning can be reduced and the reliability of the process plan would be improved.
Choi, Myounghwa;Lee, Yoonseo;Koo, Kay Ryung;Lee, Janghyuk
Asia Marketing Journal
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제16권4호
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pp.75-87
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2015
As more companies become interested in global markets, it has become crucial for firms to create globalized brands whose positioning, advertising strategy, personality, looks, and feel are consistent across nations. The purpose of this study is to investigate the global branding strategy of the Hyundai Motor Company (hereafter HMC) in order to show how the company processes its branding strategy. HMC, one of the leading global companies in the automobile industry, set up its brand identity as "Modern premium", in alignment with their new slogan "New Thinking New Possibilities", in 2011. The aim of the "Modern premium" concept was to provide consumers with new experiences and values beyond their expectations. HMC wanted their consumers to think of their cars as not only a medium of transportation but as a life space, where they can share experiences alongside HMC. In an effort to conduct consumer research in 5 different nations, HMC selected "brilliant" as a key communication concept. The word "brilliant" expresses the functional, experiential, and emotional dimensions of HMC. HMC furthermore chose "live brilliant" as a key campaign message in order to reinforce their communication concept. After this decision, the "live brilliant" campaign was exhibited through major broadcast channels around the world. The campaign was the company's first worldwide brand campaign, where a single message was applied to all major markets, with the goal of building up a consistent image as a global brand. This global branding strategy is worth examining due to its significant contribution to growth generation in the global market. Overall, the 'live brilliant' global brand campaign not only improved HMC's reputation image-wise, with the 'Modern Premium' conceptualization of the brand as 'simple', 'creative' and 'caring', but also improved the consumer's familiarity, preference and purchase intention of HMC. In fact, the "live brilliant" campaign was a successful campaign which increased HMC's brand value. Notably, HMC's brand value increased continuously and reached 9 billion US dollars in 2013, leading it to reach 43rd place in the Global Brand Rankings according to the brand consulting group Interbrand. Its brand value largely surpassed that of Nissan (65th) and Chevrolet (89th) in 2013. While it is true that the global branding strategy of HMC involved higher risks, it was highly successful according to cross-nation consumer research. Therefore, this paper concludes that the global branding strategy of HMC made a positive impact on its performance. We further suggest HMC to combine its successful marketing with social media such as Facebook, Twitter, and Instagram and embrace digital media by extending its brand communication horizon to the mobile internet
Energy storage/conversion has become crucial not only to meet the present energy demand but also more importantly to sustain the modern society. Particularly, electrical energy storage is critical not only to support electronic, vehicular and load-levelling applications but also to efficiently commercialize renewable energy resources such as solar and wind. While Li-ion batteries are being intensely researched for electric vehicle applications, there is a pressing need to seek for new battery chemistries aimed at stationary storage systems. In this aspect, Zn-ion batteries offer a viable option to be utilized for high energy and power density applications since every intercalated Zn-ion yields a concurrent charge transfer of two electrons and thereby high theoretical capacities can be realized. Furthermore, the simplicity of fabrication under open-air conditions combined with the abundant and less toxic zinc element makes aqueous Zn-ion batteries one of the most economical, safe and green energy storage technologies with prospective use for stationary grid storage applications. Also, Zn-ion batteries are very safe for next-generation technologies based on flexible, roll-up, wearable implantable devices the portable electronics market. Following this advantages, a wide range of approaches and materials, namely, cathodes, anodes and electrolytes have been investigated for Zn-ion batteries applications to date. Herein, we review the progresses and major advancements related to aqueous. Zn-ion batteries, facilitating energy storage/conversion via $Zn^{2+}$ (de)intercalation mechanism.
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