• 한국실내디자인학회논문집
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• 제25권3호
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• pp.60-69
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• 2016

This experimental study measures the emotional and physiological responses of customers as to cafe facade design. It is done through eye-tracking and EEG response experiments. Specifically, their visual concentration and EEG concentration are analyzed in line with their facade preferences. The findings are as follows. First, the correlation between their facade preferences and visual concentration on facades is as follows: Highly preferable facades have a lower visual concentration frequency than the less preferable facades. Second, an analysis of $12{\times}12$ lattice division of facades shows that all facades have a high visual concentration for signs. The exceptions are F(6), F(7), F(8), and F(10). There is no correlation between the facade preferences and visual concentration behaviors for particular facade elements. Third, an analysis of prefrontal lobe's facade concentration shows that there is no correlation between the preferences and EEG concentration. However, there are big differences in the prefrontal lobe activity of 12 subjects depending on the facade. In particular, nine of them (3, 9, 13, 14, 15, 28, 36, 38, 43) show an activated prefrontal lobe as to the highly preferable facades-F(1), F(2), F(3), and F(4). However, such activation is not detected on the less preferable facades-F(9), F(10), F(11), and F(12).

• International Journal of Internet, Broadcasting and Communication
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• 제15권2호
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• pp.181-186
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• 2023

With the development of VR technology, the visual immersion of VR games has been greatly enhanced nowadays. There has been an issue that has been troubling players in previous VR games, which is motion sickness. Therefore, VR games have been limited in terms of game mechanics, game duration, and game scale, greatly reducing the immersive experience of visual immersion. However, <Half-Life: Alyx> is different from previous VR games in that players can actually perform spatial displacement in the game scene, rather than being fixed in one place for 360-degree observation and interaction. At the same time, compared to traditional games, VR games no longer need to rely on screens, and the complete visual immersion enhances the fun and playability of the game. This research focuses on the VR game <Half-Life: Alyx> to explore its immersive factors in terms of visual perception. Through in-depth analysis of elements such as color, texture mapping, lighting, etc. in VR games, it was found that the game creates a strong sense of visual immersion in these aspects. Through analysis, it is helpful to gain a deeper understanding of the factors that contribute to visual immersion in VR games, which has certain reference value for game developers and related professionals.

• 디자인학연구
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• 제16권4호
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• pp.197-206
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• 2003

최근 디자인의 주요 관심사로서 인터페이스와 인지공학에 대한 연구들이 사용자와 제품을 분석하는 디자인 방법으로 많은 주목을 받고 있다. 그러나 기존의 연구들은 언어적인 방법론에 기초를 두고 있기 때문에 디자이너가 시각적인 구현을 목적으로 할 때 많은 어려움을 가지게 되며, 특히 언어적인 서술과 요구들이 시각적 요소로서 전환될 때 많은 오류와 왜곡이 발생한다. 결국 디자이너는 사용자와 제품의 시지각 모델에 대한 이해론 필요로 하며 시각적 방법에 분석도구를 요구한다. 본 연구는 분석의 도구로서 시선추적방법을 활용하며, 제품디자인에 적용하기 위한 분석의 프레임과 구체적인 측정/해석 방법의 개발을 목표로 한다. 이를 위하여 시지각의 특성과 프로세스에 대한 이해를 통하여 분석도구의 개발을 위한 프레임을 설정하며, 구체적인 방법의 개발을 위해 고정과 탐색의 시선추적기술을 논의한다. 또한 기초적인 제품시험을 통하여 시선추적방법의 분석 프로세스와 적용의 가이드라인을 제시하고, 장단점을 파악한다. 본 연구는 4가지의 단계로 수행되며, 첫째 시지각의 이론과 제품에 대한 기초조사를 실시하며, 둘째로 구체적인 실험 및 방법을 설정한다. 셋째로 실험을 통하여 고정과 탐색의 데이터를 측정하며, 기초 데이터의 분석 틀을 마련한다. 넷째로 분석결과를 시각적 의미로 해석하는 프레임을 제시한다.

• KIEAE Journal
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• 제9권3호
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• pp.37-46
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• 2009

This study conducted an evaluation of the streetscape improvement project of the Gwangbok Street through analysis of visual and perceptual characteristics by comparing selected pictures of streetscape before and after the project. This work has conducted an analysis of the environmental factors which influence subjects' satisfaction degrees including physical street equipments and street view factors which are main contents of this project. Using a satisfaction analysis and factor analysis, each factor's significance was verified quantitatively. As a result of the analysis, physical components of the streetscape were classified into 4 types according to project's effectiveness and improvement priorities. These 4 types include (1) Components for maintenance because of higher satisfaction and higher importance, (2) Components for improvement because of lower satisfaction and higher importance, (3) Components for good business fruits because of higher satisfaction and lower importance, and (4) Components for unnecessity because of lower satisfaction and lower importance.

• 한국조경학회지
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• 제25권3호
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• pp.199-209
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• 1997

The purpose of this study is to find major factors which are influential in visual preferences of pergolas and shelters. 33 pergolas and shelters were selected for the study by slides test method. Major findings of this study are summarized as follows. 1. In the degree of visual preferences, pergolas and shelters which are traditional Korean ones in harmony with surrounding environment, and provide sculptural effects, unique images and shade, obtain relatively high scores. 2. The result of factor analysis showed that [dimensions] of visual preferences factors for pergolas and shelters were composition and use and place. 3. The result of regression analysis indicated that the best predictors of visual preferences for pergolas and shelters were atmosphere, aesthetics of form, harmony with surroundings, unique image etc.

• 전기의세계
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• 제21권5호
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• pp.7-12
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• 1972

Applying the theory of physiology and control systems, the visual system was studied as a regulator of impining light. The characteristics function of visual system is mainly analysed by spato-temporal characteristics based upon Enroth's model, Broca-Sulzer phenomenon and Mach effect. Some aims of this paper are as follows. (1) In order to get the excitatory and inhibitory potential of the intermediated cell layer in the retina, the exponential value, {exp(FM/kT)- $I_{mn}$ } is caculated based on the physiological theory in neuro-phenomena. (2) To show the visual characteristics by analog simulation for generating stimulus waveforms and analysis, the visual adaptation was recorded as electrical stimulation in the form of step functions. Furthermore, ti is shown that the above experimental data agrees satisfactorily with the theoretical (psychophysiological) values. This study is expected to lead to further studies concerned with human observer and human operator in control and especially pattern recognition systems.stems.

• 한국멀티미디어학회논문지
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• 제19권9호
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• pp.1738-1746
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• 2016

This study is on moving images among the various media created by the screen-based image media in the multimedia age. Moving images shown in the image media are reinterpreted in various forms and are necessary to have a conceptual definition as expression media to meet the changes. Therefore, the study identified the conceptual definition of moving images from the perspective of objects, and subdivided them into the visual cognitive area to satisfy the recent characteristics of visual media. It also suggested the guidelines required for analyzing the image media based on the results of the case analysis of 8 different works.

• Current Optics and Photonics
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• 제4권6호
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• pp.540-544
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• 2020

Current two-dimensional (2D) augmented reality (AR) devices present virtual image and information to a fixed focal plane, regardless of the various locations of ambient objects of interest around the observer. This limitation can lead to a visual discomfort caused by misalignments between the view of the ambient object of interest and the visual representation on the AR device due to a failing of the singular fusion. Since the misalignment becomes more severe as the depth difference gets greater, it can hamper visual understanding of the scene, interfering with task performance of the viewer. Thus, we analyzed the range of singular fusion (RSF) of AR images within which viewers can perceive the shape of an object presented on two different depth planes without difficulty due to the failure of singular fusion. It is expected that our analysis can inspire the development of advanced AR systems with low visual discomfort.

• 패션비즈니스
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• 제10권4호
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• pp.70-77
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• 2006

The purpose of this study is to evaluate the differences of visual image by variations in the location and width of the waist band of the one-piece dress. The stimuli are 24 samples: 8 variations of the location of the waist band and 3 variations of the width of the waist band. The data has been obtained from 50 fashion design majors. The data has analyzed by Factor Analysis, Anova, Scheff's Test and the MCA method. The results of the study are as follows. According to the result of factor analysis of the visual image based on the changes in the location and width of waist bands, three factors were identified- attractiveness, elegance and practicality. Among them, attractiveness was found to be the most important. The visual image was evaluated positively when waist bands were positioned above the natural waist line and negatively when waist bands were positioned below the natural waist line regardless of their width. In addition, the visual image based on the width of waist bands for one-piece dress was the most positive when the width was 4.5cm. No significant difference was observed in the visual image according to band width when the waist bands were positioned below the natural waist line. The interaction of visual image according to the location and width of waist bands for one-piece dress did not appear. As the main effect, significant differences were observed in all of the three factors according to the location of waist bands, but only two factors excluding elegance showed some difference according to the width of waist bands. When multiple classification analysis was applied to the factors without interaction, the location of waist bands appeared to have more significant effect on visual image than the width of waist bands.

• 한국환경복원기술학회지
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• 제16권6호
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• pp.17-29
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• 2013

Recently, the importance of forest landscape as a visual resource has been increased, so it is emphasized that the necessity of forest landscape management through 'Forest landscape management master plan' and 'National Forest landscape belt'. As such, this study aims to suggest a method for forest landscape management plan considering visual landscape analysis and regional landscape resources in case of Sangju-si, Gyeongsangbuk-do. Accordingly, this study has investigated regional landscape resources and surveyed existing forest conditions of target area. In order to analyze the characteristics of visual landscape, landscape control points are selected through viewshed analysis. And, Forest landscape plan is suggested 3 areas considering comprehensive analysis of forest landscape resources survey and characteristics of visual landscape:the landscape resource management area, the landscape resource restoration area and the landscape resources exploit area.