• Journal of the Korean Institute of Landscape Architecture
• /
• v.37 no.6
• /
• pp.39-47
• /
• 2010

The coastal area is the place where two conflicting values provide opportunities for recreation, tourism and conservation of the natural environment. Most of these coastal areas have been disregarded in terms of tourism because of the high value placed on natural resources. Management strategy has usually been first on the priority list of natural. resources. However, due to the significant number of visitors, the Important-Satisfaction Analysis(ISA) was applied as a mean of complement since the 1970s. This study analyzed the difference between visitor satisfaction and the importance of the main management strategy targeting visitors to Sun-cheon Bay Ecological Park on weekdays and weekends. Results show that Sun-cheon Bay Ecological Park and the city government have paid a lot of attention and invested a lot of money, but efficiency of publicity didn't come up to their afford. Therefore, we should prepare information facilities, public education facilities and human power. Also needed are visitors' temporal-spacial control to set specific programs and a guide for information education control. It means visitors' company forms change depends on weekday and weekend. In addition, a breeding space for birds should be built for observation, education and exhibition to help meet visitor expectations. Visitors' positive satisfaction might be provided in establishing strategy as a very important measure in limited area. In conclusion, this study might be provided as preliminary data when the management strategy and related guidelines are established through the management priority of coastal regions where importance and satisfaction conflict.

• Korean Journal of Environment and Ecology
• /
• v.17 no.1
• /
• pp.35-43
• /
• 2003

A purpose of this study was to compare visitors' and managers' perception to park use and management attributes f3r developing the effective park management strategies. The questionnaire surveys with 401 samples in visitor and 67 samples in manager group were employed at three different parks(Chiaksan National Park, Odaesan National Park, and Seolaksan National Park) in Kwangwon area, Korea. As the results from comparing perception, some differences of perception about environment damage, damage types, and causes of damage exist between visitor and manager group. In addition, significant perception differences in some use and management attributes, such as trash problem, natural and cultural resource conditions, touting, sanitation and information facility conditions, were found between both groups.

• Korean Association of Arts Management
• /
• no.49
• /
• pp.37-63
• /
• 2019

This study aims to find out how the photographing affects the satisfaction of visitor experience in the art gallery. We surveyed the visitors who visited the exhibition hall. In order to see if the selfie photographs positively affect the visitor satisfaction level, one-way ANOVA was conducted and the mediating effect of the flow and the moderating effect of narcissistic tendency and involvement was examined. As a result of study, First, in the relationship between photography and satisfaction, the group who took a photo but did not take a self-shot showed higher satisfaction than the group who did not take a photo and self-shot in the exhibition area. This result shows that photographing the art work in the exhibition hall gives experience-based satisfaction to the visitors, but self-shot does not show positive effect on the satisfaction. Second, the hypothesis that the flow degree will play a mediating role of the visitor's experience-based satisfaction in the relationship between art work photo-shot and self-shot type in exhibition hall was rejected. Third, the positive effect of involvement was shown only in the groups that did not take self-shot but took pictures in the exhibition hall. This shows that the satisfaction of the self-shot visitor is not affected by the degree of involvement of art. The results of this study are expected to help determine the policy for permission to take photographs in art galleries.

• Korean Journal of Environment and Ecology
• /
• v.32 no.5
• /
• pp.532-540
• /
• 2018

Importance-performance analysis (IPA) is a simple and effective technique that can assist practitioners in prioritizing customer attributes to enhance service quality and visitor's satisfaction. The purpose of this study is to use the IPA-Kano model to examine the correlation of visitor's satisfaction and management matters and deduce the management priority. It classifies 14 visiting satisfaction attributes into basic factors (forest environments and staff/information center), performance factors (the natural landscape, trail facilities, forest status, easy access, and historical and cultural resources), and excitement factors (the value of natural monument, educational experiences, and entrance fee) to select the management priority according to the achievement (satisfaction). The management priority according to the performance is staff/information center > easy access > forest environment > trail facilities, historical and cultural resources, forest status, and natural landscape > entrance fee and educational experience > value of natural monument. By considering their performance, it further identifies development priorities for visitor's satisfaction improvement. These priorities allow local governments to deploy scarce resources to improve satisfaction.

• Journal of Environmental Impact Assessment
• /
• v.30 no.2
• /
• pp.89-104
• /
• 2021

This study investigated the public opinion on the use and conservation management of national park, to manage the growing demand of national park visit and to support the policy direction of national park. So far, various surveys and big data analysis on the use and perception of national park have been conducted, but there have been limitations such as lack of survey questions on issues in park management and use. In addition, the object of the previous studies were limited to the national park visitors; therefore, this study expanded the object of survey from national park visitors to ordinary citizens. Unlike previous studies conducted only on national park visitors, ordinary citizens relatively prefered bottom areas rather than high-altitude ones. A policy to limit the visit to high-ridge area of mountain is being currently driven; however, the survey results of ordinary citizens suggested to maintain current policies or to increase visitor reservations system within narrow limits. On the other hand, the proportion of citizens who have used the visitor-reservation system was very small. We discuss the difference between national park visitors and ordinary citizens and the policy conditions according to changes in park management principles and public attitudes toward national parks.

• Journal of the Korean Institute of Landscape Architecture
• /
• v.30 no.6
• /
• pp.57-65
• /
• 2003

This study researches attributes , behaviors , satisfaction factors and degrees of curiosity of visitors to recreational forests in the suburbs of a large city. It aims to present suggestions for urban forest development and management policy by offering basic data which help to plan, design and manage recreational forests to increase the quality of these environments. The results are as follows First, in attribute, the visiting rate of males is higher than that of females, and the main users are in their thirties and forties. Sixty percent of visitors graduated from university and their rate of employment is evenly distributed. 95 percent of visitors are residents of the metropolitan area. In terms of behavior, major visitors are family units visiting during summer seasons and for overnight stays. 75% are re-visitors. 85% of visitors came to escape the city with families and friends, keep in good health and experience nature. Second, to extract the factors affecting visitor satisfaction in recreational forests, the natural environment, facilities, and management/use systems were identified as independent variables, while subordinate satisfactions were dependent variables. so regression analysis was used. Thus, the variables affecting the natural environment are quality of water, stream use, biodiversity, fresh air and landscape factors. The variables affecting facilities are puking, convenience, play facilities, sanitary arrangement and camping. Most important among the variables affecting management/use systems are educational facilities and access condition. On the basis of generalizing the study in the existing individual site, we must verify the visiting characteristics in recreational forests in the suburbs of a large city. Since development of recreational forests is understood as a sequence considering a site and a given condition, and since management and improvement must unfold according to these characteristics, a strategy is needed to reveal visitors' opinions about the site. Depending on the facilities and service, satisfaction of recreational forests is generally influenced by social and economic qualities. Also, this study can look into the effect according to use pattern motive and season. As suburban recreational forests have many overnight-users and younger men, programs suitable for these groups are needed. On the basis of variables affecting satisfaction according to natural environment, facilities, and use system, policies which can manage the natural environment and introduce educational programs are needed.

• Korean Journal of Environment and Ecology
• /
• v.18 no.4
• /
• pp.437-445
• /
• 2004

The purpose of this study was to provide basic visitor and trail use data for developing trail management strategies in Korean national park system. To accomplish the purpose of the study, a questionnaire survey was carried on at two different national parks(Bukhansan and Chiaksan National Park). As for the results, root and rock exposure on the trails and trail width expansion were perceived as major types of trail impact. In addition, majority of respondents pointed to construct or maintain facilities on steep paths and repair trail surface as for the priority of trail maintenance. In conclusion, the priority of trail management and maintenance has to be differently determined based on each trail conditions because visitor impacts on the trails vary along with site-specific and activity-specific differences. Findings of the study expect to be used as fundamentals in trail management strategy making for Korean national parks.

• Journal of Korean Society of Forest Science
• /
• v.95 no.5
• /
• pp.605-613
• /
• 2006

The goal of this study was to propose building strategies of web-based national park monitoring system (WNPMS) using geographic information analysis system. To accomplish this study, at first, this study selected and made integrated management indicators considering physical, ecological, and socio-psychological carrying capacity in national park. Secondly, this study built up an integrated management this system with statistical analysis program for execution of various multivariate analysis and spatial analysis. Finally, WNPMS could identify the relationship among visitors, natural resources, and recreation facilities in national park, and forecast the future management status of each national park in Korea. There results of this study will contribute to prevent the damage of natural resources and facilities, improve visitor's satisfaction, prevent an excess of carrying capacity at national park, and established tailored management strategies of each national park.

• Journal of the Korea Society of Computer and Information
• /
• v.27 no.2
• /
• pp.81-89
• /
• 2022

This study aims to analyze the images of Instagram posts and to draw implcations regarding the exhibition of . This study collects and crawl 24,295 images from Instagram posts as a dataset. We use the Google Cloud Vision API for labeling the images and a total of 212,567 clusters of labels are finally classified into 9 categories using Word2Vec. The categories of museum spaces, photo zone, architecture category are dominant along with people category. In conclusion, visitors curate their experiences and memories of physical places and spaces while they are experiencing with the exhibition. This result reproves the results of previous studies which emphasize a sense of social presence and place making. The convergent approach of art management and art technology used in this study help museum professionals have an insight on big data based visitor research on a practical level.

• Journal of Korean Society of Forest Science
• /
• v.101 no.1
• /
• pp.36-45
• /
• 2012

Education on the environment and plants offered by arboretum for today's people not only contribute to foster a better natural environment in urban region but also provide visitors with decent refreshment environment and beyond. In the study, the author undertook the observation on usage behavior and satisfaction model of arboretum visitors expect and investigated the facilities and programs to be offered by arboretum in order to propose the opinion regarding the service. For observation size of variables in a multiple regression analysis of variables is influencing satisfaction rankings walks the line of flow, the educational effect on the environment, cleanliness of the facility, visits pay, natural beauty, diversity of trees, accessibility and friendliness of staff, expansion of facilities in the arboretum and appeared as a complement. In case of visitor attribute, the residents living near the facility showed the highest visit frequency of more than 5 times, especially as part of taking a walk. This proves that the visit to arboretum is considered as part of everyday life, and thus a new program and walk path as well as movement route are needed to be developed for the visitors. In the question relating to the facilities and operation programs in Daegu Arboretum, particularly the requests by visitors, they responded that the establishment of cultural event, beautiful natural scenery, refreshment and convenience facilities is the most critical issue. In addition, the management on withered trees and bare lands is an urgent issue as well. In this sense, the Operation and Management Strategies based upon the visitor behaviors and model of satisfaction are needed to deal with the adoption of diverse events and festivals joined by local residents, ombudsman program, environmental program development for students and teachers within the region, negligent bare lands and withered tree replacement, and cafeteria facility improvement and supplement as well as the bench marking of other facilities than arboretums located in other regions. These items are thought to be sufficiently dealt with by Daegu Arboretum having no more external resources. It is recognized that the visitor satisfaction begins from a minor thing, and a small difference determines a great satisfaction, and thus the software approach rather than hardware one is in need.