• Title/Summary/Keyword: Utilizing Personal Information

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Anonymity Personal Information Secure Method in Big Data environment (빅데이터 환경에서 개인정보 익명화를 통한 보호 방안)

  • Hong, Sunghyuck;Park, Sang-Hee
    • Journal of Convergence for Information Technology
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    • v.8 no.1
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    • pp.179-185
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    • 2018
  • Big Data is strictly positioning one of method to deal with problems faced with mankind, not an icon of revolution in future anymore. Application of Big Data and protection of personal information have contradictoriness. When we weight more to usage of Big Data, someone's privacy is necessarily invaded. otherwise, we care more about keeping safe of individual information, only low-level of research using Big Data can be used to accomplish public purpose. In this study, we propose a method to anonymize Big Data collected in order to investigate the problems of personal information infringement and utilize Big Data and protect personal. This will solve the problem of personal information infringement as well as utilizing Big Data.

The Effect of the Technical and Virtual Creator Characteristics of Vtuber's Personal Broadcasting on Pleasure, Satisfaction, and Paid Sponsorship Intention: Based on the S-O-R Model (브이튜버(Vtuber) 개인방송의 기술적 특성과 가상 크리에이터 특성이 즐거움, 시청만족도 및 유료후원의도에 미치는 영향: S-O-R 모델을 기반으로)

  • Jin, Chengjun;Yang, Sung-Byung;Yoon, Sang-Hyeak
    • Journal of Information Technology Services
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    • v.21 no.5
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    • pp.107-127
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    • 2022
  • Personal broadcasting utilizing Vtuber, a virtual creator made of 2D or 3D avatars, has recently appeared and is growing in popularity. Vtuber is a virtual person who broadcasts on the Internet using 2D or 3D avatars with real-time motion capture and computer graphics technologies. While the personal broadcasting industry utilizing Vtuber is proliferating, related studies have mainly concentrated on technical issues. Therefore, in this study, the antecedent factors that form the technical characteristics and virtual creator characteristics of Vtuber personal broadcasting are derived using the Stimulus-Organism-Response (S-O-R) model. Then the effect of these factors on viewer pleasure and satisfaction, which lead to increased paid sponsorship is to be examined. Furthermore, we investigate how this influencing mechanism fluctuates based on the avatar type (2D vs. 3D). This study contributes to empirical examinations of viewers' paid sponsorship intention in Vtuber personal broadcasting through the S-O-R model. It also offers insights that technological or virtual creator characteristics could improve viewers' pleasure, satisfaction, and even paid sponsorship.

The Perception Level of Seafarers for the Marine Telemedicine Assistance System (선박승무원들의 해양원격의료 지원 제도에 대한 인식도)

  • KIM, Jae-Ho;JEON, Yeong-Woo
    • Journal of Fisheries and Marine Sciences Education
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    • v.28 no.5
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    • pp.1508-1516
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    • 2016
  • This research intended to analyse the perception level of seafarers in order to propose enhancement of health management for seafarers and improvement of marine telemedicine assistance system. To this end, questionnaire survey was conducted for 422 seafarers in relation to current status of utilizing Emergency Medical Advice by radio(EMAR). By trading area, experience of benefiting EMAR by coastal seafarers was higher than that of ocean-going seafarers. By kinds of ships the rate of utilizing EMAR by fisherman was higher than that of seafarers of merchant ships. The level of satisfaction on the EMAR was 14.9% and regarded to be very low while the answering rate of necessity and urgency toward introducing marine telemedicine assistance system for the future through utilizing telemedicine equipment what is called U-helath including motion pictures information was very high. The answering rate of willingness to provide their personal health information positively when introducing marine telemedicine system was very high(97.4%). It is thus necessary to permit marine telemedicine service system, establish service model of marine telemedicine through conducting demonstration projects, promote marine telemedicine actively at the level of government, etc.

A Review of Studies on personal information (개인정보 연구동향과 과제)

  • Bang, Min Seok;Oh, Cheol H.
    • Informatization Policy
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    • v.21 no.1
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    • pp.3-16
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    • 2014
  • The personal information is now considered more valuable and important topic in this highly improved knowledge information society. In this research, 50 research papers and government reports between 2000 and 2013 are analysed to understand a trend of academic research of the personal information. To summarize of the result of the analysis, firstly, there are many discussions and emphases to governmental protections of the personal information, mainly in the qualitative and legal system level. Secondly, there are insufficient researches of the personal information, particularly in the academic field rather than government and national research institutes. Thirdly, there are not sufficient investigations to approach influential reasons and relations of cause and effect, though there are much enough researches on the actual and present conditions of the protection of the personal information. To develop the investigation of the personal information, it needs to be considered to research more about systematic approach to the issue of personal information, expansion of research area considering the changeable IT environment, diverse methodological experiment like a metrical way, reformation of investigation system, and improved information management in the private sector.

Digital Contents Control for Desktop Virtualization: A Case of Virtual Folder Based Implementation (데스크톱 가상화에 따른 디지털콘텐츠 통제방안: 가상폴더방식의 구현사례)

  • Yoon, Han Seong
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.10 no.4
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    • pp.1-9
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    • 2014
  • Recently, with the enlargement of cloud computing, virtual desktop infrastructure(VDI) can be an alternative of the existing personal computer based information environment. For the case of partially introduced VDI coexisting with personal computer environment, we suggest a virtual folder based approach to control the overall digital contents within an organization with a case of implementation. Although a centralizing device was used for storage and sharing of organization's digital contents, it was not easy to accomplish centralizing digital contents completely. It is tried to prevent users from utilizing their own storage in their personal computers or virtual machines and to use virtual folder which transfer and store digital contents to and in EDMS. The virtual folder system of this paper looks like a real folder in a personal computer, but it is another virtual device for outer storage devices including EDMS. It can be an alternative and reference of digital contents control for future applications of cloud computing.

A Study on Personal Information Protection System for Big Data Utilization in Industrial Sectors (산업 영역에서 빅데이터 개인정보 보호체계에 관한 연구)

  • Kim, Jin Soo;Choi, Bang Ho;Cho, Gi Hwan
    • Smart Media Journal
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    • v.8 no.1
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    • pp.9-18
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    • 2019
  • In the era of the 4th industrial revolution, the big data industry is gathering attention for new business models in the public and private sectors by utilizing various information collected through the internet and mobile. However, although the big data integration and analysis are performed with de-identification techniques, there is still a risk that personal privacy can be exposed. Recently, there are many studies to invent effective methods to maintain the value of data without disclosing personal information. In this paper, a personal information protection system is investigated to boost big data utilization in industrial sectors, such as healthcare and agriculture. The criteria for evaluating the de-identification adequacy of personal information and the protection scope of personal information should be differently applied for each industry. In the field of personal sensitive information-oriented healthcare sector, the minimum value of k-anonymity should be set to 5 or more, which is the average value of other industrial sectors. In agricultural sector, it suggests the inclusion of companion dogs or farmland information as sensitive information. Also, it is desirable to apply the demonstration steps to each region-specific industry.

Intention to Disclose Personal Information in LBS : Based on Privacy Calculus Perspective (스마트폰 위치기반서비스에서 정보제공의도 : 프라이버시 계산 관점을 중심으로)

  • Kim, Jong-Ki;Kim, Sang-Hee
    • The Journal of Information Systems
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    • v.21 no.4
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    • pp.55-79
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    • 2012
  • LBS(Location-Based Service) is one of the smartphone application services which has been receiving great attention recently. Various applications of smartphone use LBS to provide innovative services. However, use of LBS raises privacy concerns because the location information of users is constantly exposed. Privacy calculus perspective attempts to understand the characteristics of the user's privacy. It is based on the risk-benefit analysis in the economics' perspective. That is, when the benefit expected through personal information disclosure is higher than risk, we are willing to provide personal information. This research suggested a research model based on the privacy calculus perspective to clarify the effect of information disclosure intention of smartphone LBS application users. Based on the main factors of privacy calculus, perception of privacy risk and privacy benefit, the relationship of the perceived value and the information disclosure intention was empirically analyzed by utilizing structural equation modeling(SEM) methodology. According to the results of the empirical analysis, it was found that all relations have statistically significant explanatory power except the relation between privacy concern and information disclosure intention. This study showed a strong evidence of antecedent factors based on privacy calculus of personal information disclosure in smartphone LBS applications.

The Effects of Precedence Factors for Privacy Concern Reduction and Trust on Intention to Use Location-Based Services and a Moderating Effect of Personal Innovation (위치기반서비스 사용에 영향을 미치는 프라이버시 염려감소 선행요인, 신뢰 그리고 개인혁신성의 조절효과)

  • Kim, Sang-Hyun;Park, Hyun-Sun
    • The Journal of Information Systems
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    • v.21 no.2
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    • pp.73-96
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    • 2012
  • With emergence of smart technologies(e.g., smartphones), Location-Based Services(LBS) are expected to provide more enhanced values utilizing consumers' personal information than other smart services. However, in contrast to existing smartphone applications, LBS could raised severe consumer's privacy concerns because of rapidly changing information sensitive to consumers. In this context, the purpose of this study is to explore relationships among privacy concerns reduction, trust and intention to use LBS by examining the effect of precedence factors(social presence, reputation, mobile literacy, ability of information control) of privacy concern reduction. In addition, the study investigates the role of personal innovation as a moderating effect between privacy concern reduction and intention to use LBS. The results showed that the proposed precedence factors of privacy concerns with a exception of Mobile Literacy had a positive impact on privacy concerns reduction that then positively affected trust and intention to use LBS. In addition, the relationship between trust and intention to use LBS was significantly supported. Finally, personal innovation as a moderating effect significantly influenced the relationship between privacy concern reduction and intention to use LBS. This study is expected to be a reference for a subsequent study about the spread of LBS application of smartphone. Also, the finding of this study is meaningful for helping service direction to firms providing LBS.

Comparison of MyData Use Among the U.S., Europe, and the Korean Governments (국내 마이데이터 활성화를 위한 미국, 유럽 마이데이터 비교 연구)

  • Yi, Myongho
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.31 no.2
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    • pp.183-201
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    • 2020
  • There is an increasing demand for services utilizing various data such as social data, public data, and personal information. In particular, the United States and the Korean government are working in various ways to utilize My Data. In 2019, the Financial Services Commission in Korea intends to expand financial services using personal information through MyData. This paper will examine MyData issues of the US and European governments and propose ways to promote MyData in Korea in terms of data compatibility and data quality.

A Study on Developing the Compliance for Infringement Response and Risk Management of Personal Information to Realize the Safe Artificial Intelligence Services in Artificial Intelligence Society (지능정보사회의 안전한 인공지능 서비스 구현을 위한 개인정보 침해대응 및 위기관리 컴플라이언스 개발에 관한 연구)

  • Shin, Young-Jin
    • Journal of Convergence for Information Technology
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    • v.12 no.5
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    • pp.1-14
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    • 2022
  • This study tried to suggest crisis management compliance to prevent personal information infringement accidents that may occur in the process because the data including personal information is being processed in the artificial intelligence (AI) service process. To this end, first, the AI service provision process is divided into 3 processes such as service planning/data design and collection process, data pre-processing and purification process, and algorithm development and utilization process. And 3 processes are subdivided into 9 stages following to personal information processing stages to infringe personal information. All processes were investigated with literature and experts' Delphi. Second, the investigated personal information infringement factors were selected through FGI, Delphi, etc. for experts. Third, a survey was conducted with experts on the severity and possibility of each personal information infringement factor, and the validity and adequacy of the 94 responses were verified. Fourth, to present appropriate risk management compliance for personal information infringement factors in AI services, a method for calculating the risk level of personal information infringement is prepared by utilizing the asset value of personal information, personal information infringement factors, and the possibility of infringement accidents. Through this, the countermeasures for personal information infringement incidents were suggested according to the scored risk level.