• Title/Summary/Keyword: Users Study

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An Analysis of Library Culture Program Management based on Users' Participation Logs: A Case Study of National Library of Korea, Sejong (이용자 참여 로그 기반 도서관 문화프로그램 운영현황 분석: 국립세종도서관 사례를 통해)

  • Choi, Doo-Won;Gang, Ju-Yeon;Yang, Dongmin;Lee, Hyunju;Oh, Hyo-Jung
    • Journal of Korean Library and Information Science Society
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    • v.49 no.1
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    • pp.293-320
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    • 2018
  • This study aims to analyze library culture-program management and propose methods for improving the program management. To achieve this research goal, this study examines current state of culture-program management and user's participation by analyzing users' participation logs of the National Library of Korea, Sejong. The users' participation logs have been accumulated from May, 2015, to December, 2017, and the logs contain 722 program data, 24,816 program participation data, and 6,729 users data. The data were used for analyzing of program management, users' characteristics, and changes based on timelines. Based on the analysis results, culture-program management problems were pointed out and future improvement methods for solving the problems were proposed. This study analyzes culture-program management in view of users using real users' participation logs, and it has significance for being different from preceding researches focusing on culture-program providers.

The Effect of SNS Advertisement Characteristics on Advertisement Attitude and WOM through Users' Psychological Factors (SNS 광고특성이 이용자의 심리적 요인을 통해 광고태도 및 구전의도에 미치는 영향)

  • Yoon, Jae-Hyun;Kim, Han-Ku
    • The Journal of Information Systems
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    • v.27 no.2
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    • pp.29-52
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    • 2018
  • Purpose As the number of SNS users increases, the importance of SNS advertisement is also increasing. Thus, the purpose of this study is to analyze the effect of factors on effectiveness of SNS advertising, and expand research on users' attitude and behavior intention toward SNS advertising. Design/methodology/approach This study was designed to examine the structural relationships among SNS service attribute, users' cognitive characters, psychological factors, users' attitude and behavior intention toward SNS advertising. Concretely, SNS service attribute was presented as online interactivity, and users' cognitive characters were presented as perceived relevance and perceived intrusiveness. In addition, psychological factors were presented as presence experience and message credibility, users' attitude toward SNS advertising was presented as advertisement attitude and users' behavior intention was presented as WOM. Findings The results showed that online interactivity has a positive effect on presence experience and message credibility, but perceived intrusiveness has a negative effect on presence experience and message credibility. Perceived relevance has a positive effect on presence experience, but does not have significant effect on message credibility. Presence experience and message credibility have positive effects on advertisement attitude and WOM, and advertisement attitude also has a positive effect on WOM. Based on the results from this study, academic and practical implications can be drawn. First, the study extended the scope of research about SNS advertising through focusing on SNS service attribute and SNS users' cognitive characters and identified the relationship between presence experience, message credibility, advertisement attitude and WOM. Second, the results of this research can provide practical guidelines to develop effective advertising strategies for companies which promoting SNS as a marketing tool.

A Study of Fintech Platform for Senior Users: Mainly with Analysis on 'Kakaopay' and 'Toss' (시니어 사용자들을 위한 핀테크 플랫폼 연구: 카카오페이와 토스를 중심으로)

  • Tack Hyeong Lee;Seung In Kim
    • Industry Promotion Research
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    • v.9 no.3
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    • pp.175-183
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    • 2024
  • The purpose of this study is to derive a UX that can help the use of fintech applications by senior users in their 60s or older, which has naturally increased with the increase in the elderly population. The study extracted five factors commonly considered important in fintech applications and was conducted based on a survey of general users and in-depth interviews with senior users. The research factors were extracted through a literature review into three general user experience research factors and two senior user experience research factors. After a survey targeting general users, in-depth interviews were conducted with senior users. As a result, we found notable differences in concerns about responsiveness and perceived usefulness between general and senior users. Based on the characteristics derived from the results of this study, we designed UX to help senior users use fintech applications.

User Commitment to Blockchain-Based Social Media Platforms from the Perspective of Perceived Justice Regarding the Token Reward System: the Mediating Role of Psychological Ownership

  • Xue, FAN;Seongtaek, RIM;Mengmeng, WANG
    • East Asian Journal of Business Economics (EAJBE)
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    • v.11 no.1
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    • pp.1-19
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    • 2023
  • Purpose - In this study, we aimed to theorize blockchain-based social media platform users' commitment by examining the impact of their perceived justice of the token reward system. In addition, this study applied psychological ownership theory to verify the underlying mechanism between users' perceptions of justice and their commitment to the platforms. Research design, data, and methodology - To empirically test our conceptual framework in the study, we collected data through a web-based survey approach from the responses of 385 users who had experience with blockchain-based social media platforms. We employed a structural equation modeling approach to empirically test our proposed hypotheses. Result - The results indicated that distributive justice and informational justice have positive effects on user commitment. The results also showed that psychological ownership plays an important role in mediating the relationship between users' sense of distributive justice and commitment, and between procedural justice and commitment. The findings provided a better understanding of the sense of justice and user commitment in a blockchain-based social media environment. Conclusion - This study represents a preliminary attempt to theorize and empirically examine blockchain-based social media platform users' commitment. This study provided important contributions to the literature on how the effect of users' sense of justice in a reward system affects their commitment to blockchain-based social media platforms.

A Study on Preference of Wheelchair Users to Toilet Approach Way - Focused on Wheelchair Users' Disability Types and Their Wheelchair Types (휠체어 사용자의 대변기 접근 방식 선호도 분석에 관한 연구 - 휠체어 사용자의 장애 유형 및 휠체어 종류를 중심으로)

  • Bae, Yoongho;Lee, Gyeongseong
    • Journal of The Korea Institute of Healthcare Architecture
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    • v.26 no.1
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    • pp.17-27
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    • 2020
  • Purpose: The purpose of this study is to identify the difference in toilet approach way by wheelchair users according to the direction of the door and to suggest the layout of the toilet rooms most accessible to the wheelchair users. Methods: Survey to wheelchair users about approach to toilet have been conducted for the data collection. 90 answers have been analyzed statistically by SPSS 19.0 program. Results: The conclusions of this study are as follows. Firstly, spinal cord disorders prefer diagonal approach and lateral approach to the toilet, but brain lesions prefer diagonal approach and frontal approach to toilet. Secondly, the manual wheelchair users prefer the diagonal approach and the lateral approach to the toilet, and the electric wheelchair users has a different approach way to the toillet depending on the direction of the door. Finally, the layout of accessible toilets have to be designed for the diagonal approach to toilet, which is most preferred by wheelchair users. Implications: The toilet approach varies according to the disability types and the wheelchair types. Therefore, the size of accessible toilets should be larger than now considering the access of variety wheelchair users.

A Study on the Interface Design of Personal Digital Assistant (PDA 인터페이스 디자인에 관한 연구)

  • Gim Jeong-Han;Bang Kee-Chun;Shon Young-Woo
    • Journal of Digital Contents Society
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    • v.2 no.2
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    • pp.147-156
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    • 2001
  • This study aims to examine the environmental aspect of users of PDA, an information device whose use is on the rise. The focus is put on the display of PDA products to see how it considered effectiveness and visual effect for users. A better environment will be presented for users by analyzing problems in interface design, such as how easily users can access information and how simply and clearly users can process such information. Additionally, each of PDA products will be tested to see what difficulties users can face while carrying out tasks and how easily users can cope with a problem when facing it. In this study, the utilization of PDA was analyzed in terms of its basic functions such as information input and the output and use of wanted information. Based on the analysis results, a better alternative for uses of PDA will be presented.

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A Study on Service Quality and Repurchase Intention of Home Shopping Apparel (홈쇼핑의 서비스품질과 의류제품 재구매의도에 관한 연구)

  • 이주영;이선재
    • Journal of the Korean Society of Costume
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    • v.50 no.5
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    • pp.91-102
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    • 2000
  • The purposes of this study are to determine dimension of apparel expectations. performances and service quality of home shopping and thereby, to analyze effect of apparel commodities dimension (expectations, performances, disconfirmation and satisfaction) and service dimension (service quality and satisfaction) on repurchase intention. The subject were 351 women in the age of twenty to sixty years old who live in Seoul and the suburban of Seoul. The results of this study can be summarized as follows : 1. It was found that home shopping consumers' expectation and performance with apparel commodities were classified 3 factors. On the other hand, the dimensions of service quality were found to have such 3 factors as convenience reliability, personal factor, and apparel one. 2. More frequent users of home shopping scored more on average than less frequent users in terms of service quality, service satisfaction and intention of repurchase. On the other hand, the cable TV users scored more on average than catalogue users In terms of service quality and intention of repurchase. 3. It was found that consumers' intention of repurchase of home shopping were affected by such variables as discofirmation and satisfaction with apparel commodities, service quality and service satisfaction. While less frequent users were affected by disconfirmation and service quality, more frequent users were affected by such variables as apparel commodities satisfaction, service quality and service satisfaction. Meanwhile, both cable TV and catalogue users were found to be affected by service quality and service satisfaction.

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IPA Analysis on the Users' attribute of National Recreation Forest Service Program - Forest Environmental Education and Culture Program - (국유자연휴양림의 서비스 프로그램에 대한 IPA분석 -산림환경교육과 산림문화프로그램을 대상으로-)

  • Kim, Bum-Soo
    • Journal of Environmental Science International
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    • v.20 no.6
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    • pp.721-728
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    • 2011
  • This study investigates the users' perception of the importance and performance of National Recreation Forest Service Programs quality, forest environmental education and cultural benefits, with the aim of improving the level of service quality within the programs. An Important-Performance Analysis (IPA) was performed to determine significant patterns. The IPA results showed that most users' perceived as important how well the service programs performed to meet their expectations. The enclosed study finds, for example, users' answered that three factors which were less important to them were entrance fee, size of program center or facilities and amount of information. These factors performed poorly, and the program of guidance indicates the need for improvement of these factors. In addition, the finding also suggests how recreational service programs in the future can complement and improve what they offer. These are as follows. The process of preparation and content of the program order need to be effectively established. The Program Director needs to maintain a friendly attitude and must have ongoing training on how to provide effective programs. For programs to be enjoyable and satisfying for users, the location of the programs should provide a comfortable environment. Also, detailed program guidance is required for users' convenience. It is expected that the results of this study will be useful when ameliorating and establishing the marketing strategy of the National Recreation Forest Service Programs.

User's Regret on Update Decisions of Mobile Applications (모바일 애플리케이션 업데이트 선택에 대한 사용자 후회)

  • Park, Sang-Cheol
    • The Journal of Information Systems
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    • v.24 no.3
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    • pp.75-94
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    • 2015
  • Purpose While new versions of mobile applications could offer users better computing environment, users are not always comfortable with them for various reasons. Considering making update decisions is important task for users, it is crucial for us to understand users' behavior and attitude on app updates. The purpose of this study is to explain why mobile users succumb to both reactance toward the update and satisfaction to the current version, ultimately leading them to feel the regret by employing three theoretical perspectives including regret theory, status quo bias theory and the dual model. Design/methodology/approach Survey data collected from 204 mobile users was used to test the research model using partial least squares analysis. The results have shown that both reactance toward the update and satisfaction to the current version have negative impacts on individuals' decisions to update, which leading to their regret after updating the applications Findings By integrating both status quo bias and regret theory in the model, this study tried to explain why mobile users feel regret in application update settings. More specifically, this study has proposed a novel framework that introduces an individual's update decision on mobile applications.

A Comparative Study on the Usage Behavior and Perception of Horticulturalists and Simple Users for Urban Community Gardens (원예 활동가와 이용자의 도시 커뮤니티가든 이용행태와 인식 비교)

  • Lee, Sung-Been;Yang, Sung-Bum;Choi, Jung-Min;Lee, Choon-Soo
    • Korean Journal of Organic Agriculture
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    • v.27 no.4
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    • pp.409-424
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    • 2019
  • This study investigates the usage behavior and the perception of horticulturalists (horticultural activists) and simple users for urban community gardens. To this end, we surveyed 100 horticulturalists and 213 simple users. Questions in the survey are divided into five categories: 1) usage behavior of community gardens, 2) perception on the benefits of community gardens, 3) perception on the pros and cons of setting up community gardens, 4) willingness to pay for community gardens, 5) importance of specific benefits provided by community gardens. According to the survey, 95.0 percent of horticulturalists and 93.4 percent of simple users supported setting up community gardens. 58.0 percent of horticulturalists and 60.6 percent of simple users were willing to pay their residence tax for community gardens. And the annual membership fee plus resident tax of horticulturalists is 460,455 KW per person, which is 80.6 times more than willingness to pay of simple users. The results of this study can be used as basis data for valuing community gardens.