• The Journal of the Korea Contents Association
• /
• v.21 no.3
• /
• pp.576-589
• /
• 2021

Live commerce as a new form of service that combines live streaming service with e-commerce is gaining a growing attention from many people with diffusion of a new trend of untact economy. In this context, this research examines what leads to user satisfaction of live commerce. In especial, this research conceptualized several determinants that might affect user satisfaction of live commerce from three dimensions of users, information sources and platforms. It also tested whether those factors had influences on user satisfaction of live commerce empirically. The sample in this study was responses of 218 people in their 20s and 30s who had experienced using live commerce. They were analyzed using a hierarchical regression analysis. The findings revealed that depression and innovativeness from the dimension of users, attractiveness of show host from that of information sources, and physical affordance and perceived interaction among users from that of platforms had significant influences on user satisfaction of live commerce.

• Journal of Korea Multimedia Society
• /
• v.25 no.8
• /
• pp.1167-1174
• /
• 2022

With the sustainable development and transformation of the city, public art as a business card of the famous city of culture has become a hot topic of research. The intervention of public art in public space not only brings users a sense of space experience, but also becomes a unique carrier of urban and rural image making. Although there is much research on the classification, aesthetics and function of public art, there is few quantitative research on user satisfaction. This paper takes the basic features of airport public art as a research object and the basic features of airport public art as the theoretical basis to study the impact of the basic characteristics of airport public art on user satisfaction. Research methods were based on questionnaire data of 247 people, in which models and hypotheses were tested using SPSS 21.0 software, based on the induction and extraction of nine influential factors in the basic characteristics of public art. The study found that public interpretation, media patterns, color perception, modeling form, place perception, city image and memory have significant positive effects on user satisfaction. The sharedness of public art, cognition and communication in public culture and spatial relations do not affect satisfaction. Conclusion, inspiration and prospect provide suggestions for designers and reference data and theoretical support for public art evaluation.

• Journal of the Korean Society for Library and Information Science
• /
• v.42 no.3
• /
• pp.281-299
• /
• 2008

The research purpose for this paper is adopt the European Customer Satisfaction Index(ECSI) on a survey performed on library users to measure users' satisfaction and loyalty factors. A questionnaire is designed to integrate measurement into the library's management system for visual analysis of what users expect from library. Results from the survey show that users expect more improvement in the library environment and collection of printed publications section. Conclusion from the survey. we were able to make the following suggestions to satisfy user expectations: (1) improve library environment (2) increase collections of printed publications and periodical to meet readers' demands (3) offer more fiendly and helpful user service.

• The Journal of Information Systems
• /
• v.17 no.3
• /
• pp.175-204
• /
• 2008

Ubiquitous computing is enhancing computer use by making many computers available throughout the physical environment without being noticed to the users. To facilitate successful adoption and diffusion of ubiquitous systems, it is important to find out the factors affecting their uses. Although researches related to ubiquitous computing have been vigorously conducted from the aspect of system and service provider, there have been very few studies that focus on the user's perspective. This study attempts to find out major factors which are dedicated to the development of ubiquitous systems and services and the relationships between these factors and user satisfaction factors. This study derived the specific factors that characterize ubiquitous services, such as ubiquity, contextual offer, user affinity, privacy, reliability, responsiveness, assurance, and empathy. We also considered service quality factors of ubiquitous services. Then these factors were combined with the Expectation Confirmation Theory (ECT) model and the path analysis was applied to find out the factors affecting user satisfaction and the intention to use the systems. The research findings indicate that ubiquity, contextual offer, privacy, reliability, and responsiveness affect the perceived usefulness. The perceived ease of use and confirmation were found to affect the perceived usefulness. The perceived usefulness, perceived ease of use, and confirmation fumed out to influence the satisfaction. It turned out that the result of this study on the relationship between the perceived usefulness and user satisfaction was identical with the findings in previous related ECT researches. We think this study makes two significant contributions to the development of ubiquitous services. First, this study provides basic implications for better ubiquitous services by considering important characteristics of ubiquitous systems as services. Second, this study also suggests important factors that need to be considered when ubiquitous service providers develop new ubiquitous services to improve user satisfaction and the intention to use the services.

• 한국노년학
• /
• v.31 no.1
• /
• pp.63-77
• /
• 2011

The purpose of this study was to examine the mechanism through which Senior Center User's services satisfaction impacts quality of life. We were particularly interested in the mediating effect of empowering Senior Center users. bootstraping method based on structural equation modeling were used. The partial and full mediation model were compared and X² difference test was conducted between the two models. The result showed that the mediating effect of empowering senior center user was statistically significant and accounted for the relationship between the senior center user's services satisfaction and quality of life. Empowering senior center user mediated fully the effect of senior center user's services satisfaction on quality of life. Practice and policy implications as well as further research topics were discussed to aid the search for highly effective interventions.

• Journal of the Korea Society of Computer and Information
• /
• v.19 no.12
• /
• pp.287-298
• /
• 2014

This study is to identify how social capital is accumulated and used in SNS space, furthermore, is to examine the impact of structural and relational social capital on SNS user satisfaction, and continuous intention of information sharing. The empirical test showed that social interaction ties have a significant and positive impact on relational social capital(trust in SNS site, trust in SNS user, reciprocity). In addition, it was proven that trust in SNS site played a critical role in satisfying SNS user whereas trust in user and reciprocity was not related to SNS user satisfaction. Finally, trust in SNS site and reciprocity were proven to be key determinants of continuous information sharing intention, whereas trust in user was not related to continuous information sharing intention.

• Journal of Digital Convergence
• /
• v.6 no.2
• /
• pp.135-143
• /
• 2008

The remarkable growth of the Internet since mid-l990s has expanded the e-learning market and brought the transformation of educational environments and methodology. It can be said that the e-learning has changed the educational paradigm. Korean government is firmly determined to support the diffusion of e-learning because of the benefits of e-learning. People seem to accept the e-learning when its contents have high quality. A lot of research have been conducted on e-learning, however, it was mostly about user's usage intention, satisfaction and educational effect. It can't seem that sufficient research efforts have been put into figuring out the role of e-learning contents quality in the expansion of e-learning. In this paper, we present the empirical study on the influence of e-learning contents quality on user's satisfaction and educational effect. We conducted an questionnaire survey on college students to collect data and found that the quality of e-learning contents has significant influence on the users' satisfaction.

• Journal of Digital Convergence
• /
• v.9 no.1
• /
• pp.115-124
• /
• 2011

The property of the mobile phone is taking important role to choose it. In the present situation, exploring, comparing and analyzing the important properties of regular mobile phone(feature phone) and smart phone are very meaningful study. Therefore, the survey was carried out to get the properties of feature phone and smart phone and analyze the difference of those phones. And proposed the important variables for customer satisfaction which must be given priority. The result showed that 'design' and 'Quality' are important to both mobile phone user groups. The problems with mobile phones currently in use were 'poor performance' to feature phone users and 'expensive charge' and 'poor A/S' to smart phone users. Two groups also showed significant difference with the customer satisfactions, and smart phone user group showed higher satisfaction. For smart phone user group, four factors are induced from the properties but 'Hardware Quality' (representing 'call Quality', 'A/S', 'Convenience to use', 'Battery life') and 'Design & Function'(representing 'Internet', 'Convergence Functions', 'Design, 'Color') have significant and positive effects on Customer Satisfaction.

• Journal of the Semiconductor & Display Technology
• /
• v.16 no.1
• /
• pp.81-85
• /
• 2017

The purpose of this study is to investigate the user satisfaction of kiosk contents installed at bus stops in Seoul. A total of 400 kiosks, which are touch-based traffic information systems, are installed and operated, providing contents such as bus routes, marginal area, seoul tourism, life information, angel donation, transportation cards, magnifier and boarding requests. The study results showed that the user satisfaction scores of bus routes and transportation cards were high, but it was necessary to improve other contents. The results of this study will be used as basic data to propose user experience(UX) of public service design. We will also use it as content guidelines for public information kiosks to be developed in the future.

• KIEAE Journal
• /
• v.13 no.3
• /
• pp.129-134
• /
• 2013

This study is to search for improvement of Pedestrian Environment through User Satisfaction on Underground Public Pedestrian Facility. Development of large scale underground spaces has been increased by urban multi-dimensional. However, concern for practical users is in lack because the aim of the development is to obtain profit. Thus, this study have tried to find consideration of architectural factors of underground public pedestrian facility in Yeongnam province for pedestrians. Also, the study have tried to find improvement for the architectural factors depending on an evaluation index of pedestrian environment and satisfaction of the practical users.