• 제목/요약/키워드: User Satisfaction with the Service Design

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지방자치단체 민원실의 유니버설디자인에 대한 이용자 만족도 조사연구 - 광주광역시 구청사를 중심으로 - (User's Satisfaction with Universal Design in Local Government's Public Service Center - Focusing on Public Service Centers in Gwangju Metropolitan City -)

  • 최아진;김미희
    • 한국주거학회논문집
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    • 제27권4호
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    • pp.67-76
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    • 2016
  • The purpose of the study was to identify user' satisfaction about universal design in public service center that will be needed for helping planning and design the public service center. This study conducted a questionnaire survey targeting visitor in five district's public service center in Gwangju metropolitan city. A total of 253 responses were analyzed for identifying the level of satisfaction about universal design in public service center. The study also analyzed of the respondents depending on their demographic characteristics. The features of universal design were categorized into supportive design, communicability, safety-oriented design and accessible design, and total 25 specific items were included in the evaluation. Most of the respondents were satisfied with the waiting space, however they showed a lower level of satisfaction toward the information materials space. Those with a higher education attainment tended to be associated with stronger satisfaction with common space and information materials space. Groups with a lower age were more likely to be satisfied with common space and public service space. Also female tended to show a stronger degree of satisfaction with common space than male. The findings from this study should provide a guideline for planning and design the public service center.

구독 서비스의 사용자 경험 만족도 요인에 관한 연구 (A study on User experience Satisfaction Factors of Subscription Service)

  • 김현우;김승인
    • 디지털융복합연구
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    • 제18권9호
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    • pp.331-336
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    • 2020
  • 본 연구는 구독 서비스 중 '무제한형 구독 서비스'의 사용자 경험 만족도 요인을 측정하고, 경제적 문화적 관점을 토대로 분석하는 데 목적이 있다. 해당 서비스를 사용해본 경험이 있는 20-30대를 모집하였고, 피터 모빌(Peter Morville)의 허니콤 모형을 재구성하여 작성한 질문을 통해 설문조사를 시행하였다. 설문 결과, 경제적 관점에서는 서비스 가격과 이용 시간에 대한 가성비 및 구독 유입의 용이성이 만족도 주요 요인이었으며, 문화적 관점에서는 서비스에 대한 친근감과 믿음 및 주변 사람들과의 콘텐츠 공유 경험이 주요 만족 요인이었다. 따라서 구독 서비스의 사용자 경험 만족도는 일차적으로 경제적 만족도가 먼저 충족되어야 문화적 만족도 충족으로도 이어진다는 것을 추론할 수 있다. 본 연구는 무제한형 구독 서비스의 사용자 경험이나 만족도 요인에 관한 연구의 자료로써 활용되기를 기대한다.

패션 큐레이션의 서비스 품질이 사용자 만족, 신뢰, 지속사용의도에 미치는 영향 (Effect of Quality of Curation Service on User Satisfaction, Trust, and Persistence Usage)

  • 김서영;김은혜;이진화
    • 한국의류산업학회지
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    • 제22권6호
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    • pp.762-776
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    • 2020
  • This study tried to investigate the effect of the service quality attributes of the curation on the satisfaction, trust, and intention to continuous use of consumers in that curation services are derived in various forms and being greatly activated, there are not many academic discussions centered on them. Besides, differences between curation services by each service provider were also verified in this study. Data collection was conducted for one month in August 2019, with 373 men and women in their 20s. The results of the study are as follows. First, according to the result of investigating the variables that make effect on user satisfaction of curation service, it was identified that satisfaction has increased when figures of fulfillment, responsiveness, personalization, design, ease of use, and safety were higher. Second, among the variables that influence the reliability of the curation service, trust increases when user satisfaction, design, ease of use, and safety are higher. Third, satisfaction has a positive effect on trust, and both satisfaction and reliability affect the intention to continue use. Fourth, as a result of examining the difference in quality between the curation services divided by Curating subject, it was found that satisfaction, ubiquitous connectivity, and responsive quality were measured higher in the business operator service than in the user curation service.

모바일 복합 단말기 사용자 만족: 기대-불일치 접근 (User Satisfaction of Mobile Convergence Device: The Expectation and Disconfirmation Approach)

  • 이승창;서응교
    • 유통과학연구
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    • 제10권11호
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    • pp.89-99
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    • 2012
  • Purpose - Mobile devices, especially mobile terminals capable of telecommunication and wireless connectivity, are leading the advancements in consumer electronics. Digital convergence drives the functions of various devices, such as cellular phones, MP3 players, personal digital assistants, and gaming, into a single device. This trend would continue and applications such as digital audio and video streaming (including personalized content delivery mechanisms) would soon be on a handheld device. As customers want mobile convergence devices, manufacturers are driving new initiatives in the emerging mobile device market. Given the roles played by device design and service content in user satisfaction of a mobile convergence device, this study focuses on identifying and measuring the constructs for the process by which user satisfaction is achieved. This study synthesizes the expectation-disconfirmation paradigm with empirical theories in user satisfaction. Device and service levels are separated, and nine key constructs for user satisfaction of mobile convergence devices are proposed. Insight into this process could help web-based businesses to improve user satisfaction, thus enhancing the effectiveness of e-commerce for sellers and buyers. Research design, data, methodology - This study draws on three users of mobile convergence devices as examples. To test there search model and hypotheses, survey questionnaires were sent to 607 mobile device users. Mobile device users were initially identified from several members, and subjects were randomly drawn. Data from 577 survey responses were finally analyzed. The unit of measurement and analysis in this research study is at a personal level. Results - The measurements for the constructs were developed and tested in a two-phase study. In the first phase, the device and service dimensions were identified, and instruments for measuring them were developed and tested. In the second phase, using the salient dimensions of the device and service as the formulating first-order factors, instruments were developed and empirically tested to measure satisfaction of the device and service. In measuring satisfaction of mobile convergence devices, the critical tasks are to identify the key constructs of such user satisfaction and to develop validated instruments to measure them. Hence, the results of this study have immediate implications for businesses and for research in user satisfaction of mobile convergence devices. Conclusions - This study provides reliable instruments for operationalizing key constructs in the analysis of user satisfaction of mobile convergence devices within the expectation-disconfirmation paradigm. Hence, convergence device makers will be able to examine whether their websites meet their customers' expectations by examining the device aspect of the mobile convergence device customers, and the service aspect expectations and disconfirmation. Moreover, the introduction of expectation and disconfirmation constructs brings the marketing aspect of convergence devices into focus for such retailers, an aspect crucial to the effective design of websites for online businesses. In addition,this study provides the metrics required to initiate future studies on user satisfaction of mobile convergence devices.

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Understanding and Predicting Online Service Continuance: A Theoretical Integration of User Satisfaction and Technology Acceptance

  • 강영식;이희석
    • 한국경영과학회:학술대회논문집
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    • 한국경영과학회 2006년도 추계학술대회
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    • pp.453-466
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    • 2006
  • The increasing popularity of the Internet has led to the emergence of online service delivered by websites. Given large investments in these websites, it is important to retain existing customers in online service contexts. In order to understand how website information and system attributes may influence perceived usefulness of using the websites, customer satisfaction, and ultimate continuous usage behaviors, we develop a model to integrate user satisfaction with technology acceptance. Furthermore, this integration is sharpened through the synthesis with research on continuous usage of online service based on customer satisfaction. We then test the model using a sample of 236 respondents who have used one of the most popular Internet blog and community service in South Korea within the last three months. The analysis results suggest that website information and system attributes play key roles in forming continuous intention of the service and perceived playfulness serves as an important moderator toward customer satisfaction. Our model is more likely to help link website design and invesment decisions to the strategy for retaining existing customers in the context of online service.

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서비스디자인 품질요인과 유용성이 사용자만족에 미치는 영향 (The Effects of Service Design Quality Factors and Availability on User Satisfaction)

  • 안진호
    • 서비스연구
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    • 제5권2호
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    • pp.133-147
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    • 2015
  • 본 연구는 서비스디자인이 단순히 새로운 디자인 방법론이 아니라, 기존 유형의 시각화 중심의 디자인 관점을 서비스라는 무형의 관점으로 전환하는 디자인의 패러다임 변화를 제시하고, 증명하고자 하였다. 다양한 문헌연구를 기반으로 서비스 디자인을 정의하고 그 특징을 규명하여 기존 디자인적 접근과 사고와의 차이점 등을 증명하였다. 이를 위하여 서비스디자인에 대한 이론적 고찰과 프로세스와 방법론을 연구하였으며, 서비스디자인의 품질요인과 유용성, 사용자만족을 정의하였고, 입증할 가설을 세웠다. 본 연구는 서비스디자인 전문기업과 서비스디자이너, 그리고 그들의 고객들을 대상으로 하여 설문조사를 실시하였고, 설문결과를 기반으로 구조방정식을 통해서 가설을 검증하였다. 검증 결과 서비스디자인의 품질요인으로 신뢰성, 유형성, 확신성, 공감성을 검증하였고, 반응성은 품질요인에서 기각 되었다. 또한 품질요인이 유용성에 긍정의 영향을 미치고, 궁극적으로 사용자만족에 정(+)의 영향을 미친다는 것을 알 수 있었다. 이러한 정량적 연구결과는 서비스디자인을 받아들이는 디자인전문기업과 서비스 중심 디자인 환경으로 변화하는 관점에서 디자이너에게 시사하는 바가 있을 것이며, 디자인의 전략적 접근에 있어서 서비스 본질에 대한 이해의 중요성을 보여줄 것이다.

O2O 서비스의 지속이용의도에 관한 연구 : 이용자 혁신성의 조절효과를 중심으로 (A Study on the Intention of Continuous Usage of O2O Service: Focusing on the Moderating Effect of User Innovation)

  • 이옥;이문봉
    • 한국정보시스템학회지:정보시스템연구
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    • 제29권2호
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    • pp.51-69
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    • 2020
  • Purpose Today, the increasing of internet use and the expansion of internet range provide us with many opportunities. Therefore, this study examine relation of perceived ease of use, perceived playfulness, perceived risk, perceived usefulness based on previous studies. And we examine the effect of O2O service satisfaction on continuous use intention. Also, we studied the relationship between perceived ease of use, perceived playfulness, perceived risk, perceived usefulness according to user innovation. Design/Methodology A Structural Equation Model(SEM) method was used to test the theoretical framework based on a sample of 451 respondents who have experienced the O2O service. Factor analysis and confirmation factor analysis was conducted to check the reliability, convergency validity and discriminant validity. To test moderating effect of the user innovation, multi group analysis was conducted. Findings First, perceived ease of use, perceived playfulness, perceived risk have significant effects on perceived usefulness. Second, perceived usefulness of O2O service have a positive effect on satisfaction. Third, satisfaction of O2O service have a positive effect on continuous use intention. The relationship that perceived ease of use, perceived playfulness, perceived risk affect perceived usefulness is differ depending on user innovation. Based on these findings, this study suggested to marketing practitioners the need for different approach by a user innovation.

정보기술성공 모형 기반의 공공앱 성과에 대한 실증분석 : 공공웹 서비스품질과 공공가치의 조절효과 (An Empirical Analysis of Public App Performance Based on Information System Success Model: The Moderating Effects of Service Quality of Public Web and Public Value)

  • 이수인;김상현
    • 한국정보시스템학회지:정보시스템연구
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    • 제32권1호
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    • pp.147-178
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    • 2023
  • Purpose The mail goal of this study is to find out factors influencing users' satisfaction of public application with the emphasis of service quality of public web and public value. For this purpose, we applied IS success model to develop the research model that explains users's satisfaction and public performance. Design/methodology/approach The proposed research model was developed based on IS success model along with two moderating effects - Service Quality of Public Web and Public Value in order to empirically test proposed causal relationships withing the model. A total of 377 survey responses were analyzed by forming the structural equation modeling with AMOS 24.0. Findings The analysis results show that the service, information, and system quality from IS success model are positively associated with user satisfaction, which in turn is positively associated with public app performance. The results also show that the relationship between user satisfaction and public app performance is positively moderated by public value. However, the relationship between public app service quality and user satisfaction isn't moderated by public web service quality.

숙박공유 플랫폼 서비스의 서비스 공급자 특성이 사용자의 만족감에 미치는 영향 : 에어비앤비(Airbnb) 호스트 주체를 중심으로 (The Impacts of Characteristics of Airbnb Host on User Satisfactions)

  • 이의준;원형식;이새롬
    • 한국정보시스템학회지:정보시스템연구
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    • 제29권1호
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    • pp.1-22
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    • 2020
  • Purpose Along with increasing use of mobile devices, the sharing economy platform services, which generate profits by sharing products owned or labor, have been activated. A representative example of the sharing economy platform service is Airbnb, which connects providers having idle residential space with users. The results revealed that the cases of superhosts and professional companies had a positive and negative effect on user satisfaction, respectively. Based on signaling theory, this study drew the following implications: residential space providers should make an effort to meet the superhost conditions suggested by Airbnb, and offering residential spaces by individual suppliers rather than professional accommodation companies can more heighten user satisfaction. Design/methodology/approach Because sharing behavior is promoted through trust between interested parties, this study aimed to verify the effects of provider characteristics on user satisfaction in a sharing economy platform service. Specifically, it analyzed user satisfaction, according to host attributes (i.e., "superhost or not," gender, and "professional company or not") among the characteristics of Airbnb suppliers. Findings The results revealed that the cases of superhosts and professional companies had a positive and negative effect on user satisfaction, respectively. Based on these analyses results, this study drew the following implications: residential space providers should make an effort to meet the superhost conditions suggested by Airbnb, and offering residential spaces by individual suppliers rather than professional accommodation companies can more heighten user satisfaction.

사용자중심 의료공간을 위한 서비스디자인 프로세스의 적용사례 (Case of Service Design Process for Medical Space Focused on Users)

  • 노미경
    • 의료ㆍ복지 건축 : 한국의료복지건축학회 논문집
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    • 제21권4호
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    • pp.27-36
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    • 2015
  • Purpose: Of late, the focus of service design is moving toward emphasizing customer satisfaction and taking users' experience more seriously. In addition to the change in perspective in service design, scholars in this area are paying more attention to service design methodology and process, as well as its theory and real-world case studies. In the case of medical space, there have been few studies in attempting to apply service design methods useful for deriving user-focused results. The author of this paper believes, however, case study-oriented approaches are more needed in this area rather than ones focusing on theoretical aspects. The author hopes thereby to expand the horizon to practical application of spatial design beyond service design methodology. Methods: In order to incorporate the strengths of service design methodology that can reflect a variety of user opinions, this study will introduce diverse tools in the framework of double diamond process. In addition, it will present field cases that successfully brought about best results in medical space design. It will end with summarizing the ideal process of medical space design which is reasonable and comprehensive. Results: Medical service encompasses preventive medicine as well as treatment of existing medical conditions. A study in establishing the platform of medical service design consists of a wide range of trend research, followed by the summary of two-matrix design classification based on results of the trend research. The draft of design process is divided into five stages composed of basic tools for establishing spatial flow lines created by matching service design tools with each stage of space design processes. In all this, most important elements to consider are communication and empathy. When service design is actually applied to space design, one can see that output has reflected the users' needs very well. The service design process for user-oriented medical space can thus be established by interactions on the final outcome and feedback on the results. Implications: One can see that the service design with the hospital at its center produces the result that encompasses the user's needs best. If the user-focused service design process for medical space can be extended to other space designs, the author believes that it would enhance the level of satisfaction for users and minimize trials and errors.