• 유통과학연구
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• 제19권11호
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• pp.81-90
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• 2021

Purpose: The purpose of this research is that Metaverse platforms' UXBDI can be distinguished among Metaverse platform channel types. Metaverse platform represents a collective term signifying services that include augmented reality, lifelogging, mirror worlds, and virtual worlds. User Experience-Based Design Innovativeness (UXBDI) is characterized by novelty in product design and services that satisfy user experience. This study examined the effect of Metaverse platforms' UXBDI on user-Metaverse platform relationships. Research design, data and methodology: Metaverse platform users were selected as samples, and a marketing research institution known as a panel company conducted the survey. It used multiple regression to test the impact on platform identification and commitment based on a survey of 442 South Korean respondents. Results: The research confirmed that UXBDI sub-dimensional scales of attractiveness and interaction increased user-Metaverse platform identification and commitment. Also, a Metaverse platform identity increased user-Metaverse platform identification in virtual and mirror worlds. Conclusion: This study contributes to multiple academic fields. First, the UXBDI of Metaverse platforms appears to be a key component of ongoing user-Metaverse relationships. Second, UXBDI affects relationships differently based on the Metaverse platform type.

• 한국컴퓨터정보학회논문지
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• 제24권7호
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• pp.45-52
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• 2019

With the popularity of mobile Internet and smart phones, the domestic digital music access platform has entered a period of rapid development. Existing studies in the academic circle have shown that experience has a positive impact on user perception and loyalty. However, the research on the relationship between brand loyalty, user perception and user experience of Internet products has not received much attention. Starting from the brand loyalty theory and user experience theory, this paper explores the mechanism of user experience, user perception and brand loyalty of digital music access platform. Based on the development status of digital music access platform in China, the purpose is to explore how the user experience of the mainstream digital music access platform can affect Usefulness Perception, Epidemic Perception. And to explore how the Usefulness Perception, Epidemic Perception can affect users' brand loyalty. also further explore the role of users' perception in this process to understand the relationship between brand and user experience. In practical operations, 398 formal questionnaires were issued online to collect first-hand data, and reliability analysis, factor analysis, correlation analysis and hypothesis analysis were carried out successively on the data in the later stage. Through research, it is found that the user experience of digital music access platform has a partial significant impact on the perception and loyalty of applications. The visual presentation and emotional feelings of digital music access platform are positively correlated with the perceived usefulness of applications. The visual presentation and emotional feelings of digital music access platform are positively correlated with the perceived popularity of applications. The e perceived usefulness and perceived popularity of the digital music access platform are positively correlated with the loyalty of the application. Through this research, it has certain guiding significance to the promotion of digital music access platform's brand loyalty degree.

• 한국컴퓨터정보학회논문지
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• 제24권9호
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• pp.119-125
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• 2019

The purpose of this study is to find out the relevant factors of the choice tendency of tourism users to Intelligent Tourism platform through big data analysis, which will help enterprises to make accurate positioning and improvement according to user information feedback in the tourism market in the future, so as to gain the favor of users' choice and achieve long-term market competitiveness. This study takes the Intelligent Tourism platform as the independent variable and the user choice tendency as the dependent variable, and explores the related factors between the Intelligent Tourism platform and the user choice tendency. This study make use of text mining and R language text analysis, and uses SPSS and AMOS statistical analysis tools to carry out empirical analysis. According to the analysis results, the conclusions are as follows: service quality has a significant positive correlation with user choice tendency; service quality has a significant positive correlation with tourism trust; Tourism Trust has a significant positive correlation with user choice tendency; service quality has a significant positive correlation with user experience; user experience has a significant positive correlation with user choice tendency Positive correlation effect.

• 산업경영시스템학회지
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• 제46권3호
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• pp.109-122
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• 2023

As platforms become primary decision making tools, platforms for decision have been introduced to improve quality of decision results. Because, decision platforms applied augmented decision-making process which uses experiences and feedback of users. This process creates a variety of alternatives tailored for users' abilities and characteristics. However, platform users choose alternatives before considering significant quality factors based on securing decision quality. In real world, platform managers use an algorithm that distorts appropriate alternatives for their commercial benefits. For improving quality of decision-making, preceding researches approach trying to increase rational decision -making ability based on experiences and feedback. In order to overcome bounded rationality, users interact with the machine to approach the optional situation. Differentiated from previous studies, our study focused more on characteristics of users while they use decision platforms. This study investigated the impact of quality factors on decision-making using platforms, the dimensions of systematic factors and user characteristics. Systematic factors such as platform reliability, data quality, and user characteristics such as user abilities and biases were selected, and measuring variables which trust, satisfaction, and loyalty of decision platforms were selected. Based on these quality factors, a structural equation research model was created. A survey was conducted with 391 participants using a 7-point Likert scale. The hypothesis that quality factors affect trust was proved to be valid through path analysis of the structural equation model. The key findings indicate that platform reliability, data quality, user abilities, and biases affect the trust, satisfaction and loyalty. Among the quality factors, group bias of users affects significantly trust of decision platforms. We suggest that quality factors of decision platform consist of experience-based and feedback-based decision-making with the platform's network effect. Through this study, the theories of decision-making are empirically tested and the academic scope of platform-based decision-making has been further developed.

• 전기전자학회논문지
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• 제17권2호
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• pp.89-95
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• 2013

모바일 장치는 공급업체에 따라 다양한 운영체제와 개발 플랫폼을 가지고 있다. 이로 인해 유저인터페이스 설계 시 각각의 환경에 따라 소프트웨어를 개발해야 한다. 본 논문에서는 다양한 모바일 환경에 독립적인 유저인터페이스를 개발하기 위한 통합 플랫폼 4A DUOS를 제안한다. 제안하는 플랫폼은 다양한 운영체제에 구애받지 않는 웹언어를 사용하였으며, 유저인터페이스 설계의 편의성을 높이는 API 및 컴포넌트들을 온라인으로 제공한다. 또한 제작된 유저인터페이스는 서버에 탑재되어 사용자에게 서비스를 실시한다. 따라서 사용자는 제안하는 플랫폼을 사용하여 하나의 소스만으로도 다양한 모바일 장치에 종속되지 않는 유저인터페이스를 설계할 수 있다.

• 한국컴퓨터정보학회논문지
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• 제24권8호
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• pp.51-58
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• 2019

In this paper, we propose to characteristics of mobile phone dance live broadcast platform and the second-generation technology acceptance model TAM2, this paper established the user acceptance model of mobile phone dance live broadcast platform, aiming to study the influencing factors of users' acceptance on mobile phone dance live broadcast platform. Based on the empirical analysis of user survey, the model is validated, and the relationship between variables in the model is clarified. It is also confirmed that human-computer interaction, scene interaction, relationship interaction and other factors will affect the user's acceptance on mobile phone dance live broadcast platform. At the same time, based on the relationship among variables obtained in the research, this paper tries to analyze how the variables affect each other based on the actual practice of mobile phone dance live broadcast platform. In addition, the video design strategy and marketing strategy for further development of mobile phone dance live broadcast platform are given to help the platform and dance creators to carry out better promotion on the mobile side. In the end, this paper summarizes the shortcomings of this study and points out further research directions in the future, providing a reference for researchers in the field of mobile phone dance live broadcast platform acceptance.

• 인터넷정보학회논문지
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• 제23권1호
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• pp.19-29
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• 2022

Natural user interface (NUI) is used for the natural motion interface without using a specific device or tool like a mouse, keyboards, and pens. Recently, as non-contact sensor-based interaction technologies for recognizing human motion, gestures, voice, and gaze have been actively studied, an environment has been prepared that can provide more diverse contents based on various interaction methods compared to existing methods. However, as the number of sensors device is rapidly increasing, the system using a lot of sensors can suffer from a lack of computational resources. To address this problem, we proposed a real-time multi-device control system for natural interactive platform. In the proposed system, we classified two types of devices as the HC devices such as high-end commercial sensor and the LC devices such astraditional monitoring sensor with low-cost. we adopt each device manager to control efficiently. we demonstrate a proposed system works properly with user behavior such as gestures, motions, gazes, and voices.

• 스마트미디어저널
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• 제1권4호
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• pp.44-51
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• 2012

본 논문은 휴대단말을 위한 차세대 인터페이스 기술을 수용하기 위한 지능형 사용자 인터페이스 플랫폼인 SUIP를 기술한다. SUIP 플랫폼은 안드로이드 플랫폼을 확장하여 새로운 인터페이스 장치를 수용할 수 있도록 개발되었다. 새로운 인터페이스에 대한 응용 개발을 위하여 소프트웨어 모듈의 동적 로딩 기능을 지니고 있다. 또한, 사용자 인터페이스 품질을 높이기 위한 외부 장치 활용을 위한 플래폼 기술과, 서비스에 따른 전력 소모를 줄이기 위한 동적 인터페이스 스위칭 기술도 포함하고 있다.

• 한국멀티미디어학회논문지
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• 제16권12호
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• pp.1482-1494
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• 2013

이 연구개발의 결과 인터페이스 사용자 플랫폼은 최근 고도화된 인터페이스 기술의 특성을 반영하고 소셜 미디어에 의해 발생되는 정보를 활용하여 미래 도시에서 최적의 인터페이스 환경을 지원한다. 이는 미래 지능형 도시의 스마트 공간을 공간 사용자가 보다 쉽고 효율적인 인터페이스 환경에서 정보에 접근할 수 있도록 인터페이스 사용자 플랫폼 구성을 목적으로 하며, 플랫폼 구성을 위한 주요 모듈을 구성한다. 인터페이스 사용자 플랫폼 모듈은 시각화 서비스를 기본으로 하며, 시각화 에이전트, 시각화 소셜 네트워크, 시각 데이터, 시각 클래스, 시각화 아이콘, 시각지도, 시각화 서비스 등의 모듈로 구성된다. 본 연구에서는 전달하고자하는 정보를 포함하는 서비스 종류에 따라 적절한 인터페이스 기술을 적용할 수 있는 인터페이스 환경을 찾고자 본 연구의 최종 결과물인 "인터페이스 사용자 플랫폼"을 제시하였다.

• 스마트미디어저널
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• 제13권6호
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• pp.62-71
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• 2024

This study applies topic modeling to uncover user experience and app issues expressed in users' online reviews of a fan community platform, Weverse on Google Play Store. It allows us to identify the features which need to be improved to enhance user experience or need to be maintained and leveraged to attract more users. Therefore, we collect 88,068 first-level English online reviews of Weverse on Google Play Store with Google-Play-Scraper tool. After the initial preprocessing step, a dataset of 31,861 online reviews is analyzed using Latent Dirichlet Allocation (LDA) topic modeling with Gensim library in Python. There are 5 topics explored in this study which highlight significant issues such as network connection error, delayed notification, and incorrect translation. Besides, the result revealed the app's effectiveness in fostering not only interaction between fans and artists but also fans' mutual relationships. Consequently, the business can strengthen user engagement and loyalty by addressing the identified drawbacks and leveraging the platform for user communication.