• Journal of Information Technology Applications and Management
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• 제20권4호
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• pp.111-125
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• 2013

This study investigates how enjoyment (or playfulness) affects user acceptance of hedonic-oriented (or pleasure) information technology based on the technology acceptance model (TAM). A research model was made to examine the effect of enjoyment on the user acceptance of hedonic information technology. 186 responses were collected from university students who had experiences on Daum's Digital View which is a well-known example of digital signage technology. The result of the statistical analysis reveals that enjoyment also had a strong effect on the acceptance of hedonic information technology, in addition to perceived usefulness and perceived ease of use. However, perceived usefulness is reported to most strongly influence the adoption of Digital View. The effect of enjoyment on intention to use was also significant, but enjoyment shows a much low degree of influence than perceived usefulness on intention to use.

• ETRI Journal
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• 제36권6호
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• pp.979-987
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• 2014

This paper describes new tactile feedback patterns and the effect of their input performance for a button GUI activated by a tap gesture on mobile touch devices. Based on an analysis of touch interaction and informal user tests, several tactile feedback patterns were designed. Using these patterns, three user experiments were performed to investigate appropriate tactile feedback patterns and their input performance during interaction with a touch button. The results showed that a tactile pattern responding to each touch and release gesture with a rapid response time and short falling time provides the feeling of physically clicking a button. The suggested tactile feedback pattern has a significantly positive effect on the number of typing errors and typing task completion time compared to the performance when no feedback is provided.

• Journal of Information Technology Applications and Management
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• 제27권6호
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• pp.117-139
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• 2020

This research analyzes the factors that affect the consumers' participation of the internet-only banks, and suggests effective financial sales strategies and methods to attract more users. Through prior research review and interviews with experts, the factors affecting the consumers to sign up for the internet banks are identified. The actual user data from the internet banks are used for the analysis, providing more systematic and credible results. The research shows that social media buzz positively affects the user growth, proving Granger Causality relation of increasing social media buzz on K Bank increases K Bank users. The research also shows that marketing activities noticeably impacts K Bank's positive user growth. On the other hand, the event of Kakao Bank's grand opening shows negative effect. The results from the research validates the need for periodical monitoring process of social media buzz. Moreover, the research proves that the integrated analysis of social media buzz and marketing effect is also essential.

• International Journal of Advanced Culture Technology
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• 제9권4호
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• pp.145-153
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• 2021

The purpose of this study is to investigate the effect of health club users' perception of service quality on user satisfaction and loyalty. The purpose of this study is to investigate the effect of health club users' perception of service quality on user satisfaction and loyalty. In order to achieve this research purpose. In 2020, participants in health clubs over 20 years old residing in Gwangju Metropolitan City and Jeollanam-do were selected as the population and a total of 300 subjects (273 males and 127 females) were selected using a convenient sampling method. The data collected using this was statistically processed according to the purpose of analysis using SPSS 20.0 version. The results obtained through this research process are as follows. First, it was found that the health club users' perception of service quality had a partial effect on user satisfaction. Second, it was found that the service quality perception of health club users partially affected the loyalty. Third, it was found that health club users' satisfaction with use partially affected their loyalty.

• 정보기술과데이타베이스저널
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• 제6권2호
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• pp.1-18
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• 1999

The purpose of this study was to identify the effect of microcomputer networking on user perception of potential threats to security employing user attitudes as a moderating variable. A research model consisting of microcomputer networking as the independent variable, user perception of potential threats to security as the dependent variable, and user attitude toward security control as the moderating variable was developed through literature review. The results of this study provide an empirical evidence of the importance of environmental change(information systems networking) on user perception of potential threats to security. Further-more the result imply that in order to improve security performance through the reinforcement of user perception of threats to security in the organization, user attitudes should be made favorable.

• Journal of Information Technology Applications and Management
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• 제16권4호
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• pp.167-184
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• 2009

New internet trend, such as Web 2.0, has brought about new roles of users and changes in the web ecosystem. In the age of information overload like nowadays, activities in the brand community sites help to make more reasonable decisions in choosing certain brands and products. In order to examine organizational strategic aspects of brand community, this study examine (1) what difference exists in user satisfaction according to the brand community types (the user-initiated type and the corporate-established type), and (2) which dimensions of service quality affect brand community users' satisfaction. Research findings show that types of brand community influence perceived user satisfaction, and tangibility, reliability, interactivity, and stability dimensions of service quality make a positive influence on user satisfaction as well. Practical implications for managing brand community sites in marketing perspectives are further discussed.

• 한국비블리아학회지
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• 제29권2호
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• pp.127-148
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• 2018

본 연구는 제4차 산업혁명과 관련된 연구들이 다양한 학문분야들에서 부상하고 있는 가운데 문헌정보학계에서 취업정보나 취업정보 웹사이트와 관련한 향후 연구들을 활성화시키고자하는 목적으로, 취업정보 웹사이트의 품질과 이용자 특성 요인이 기술수용모델을 중심으로 하여 만족도와 이용의도에 미치는 영향관계를 규명하였다. 설문조사는 취업정보 웹사이트 이용자 230명을 대상으로 실시하였으며, 조사된 데이터는 구조방정식 모형을 적용하여 분석하였다. 검증결과, 정확성, 보안성, 자기효능감, 인지된 이용용이성은 인지된 유용성에, 최신성, 자기효능감, 개인혁신성은 인지된 이용용이성에 정(+)의 영향을 미치는 것으로 나타났다. 또한 인지된 유용성과 인지된 이용용이성은 만족도에, 만족도는 이용의도에 통계적으로 유의미한 영향을 미치는 것으로 확인되었다.

• 한국콘텐츠학회논문지
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• 제16권6호
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• pp.717-725
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• 2016

본 연구는 세무공무원들의 과세업무수행 시 사용하는 국세청세무정보시스템의 품질요인을 정보의 질, 시스템 질, 서비스 질로 구분하여 이에 따른 사용자 만족이 업무성과에 어떤 영향을 미치는지를 분석하는데 그 목적이 있다. 이를 위해 부산시와 울산, 경남지역에서 근무하는 세무공무원들을 대상으로 편의추출법을 이용하여 297부를 AMOS 23.0을 이용하여 분석하였다. 분석결과, 세무정보시스템의 품질요인 중 시스템 질이 사용자만족에 가장 큰 영향을 미치고 그 다음 서비스 질과 정보의 질 순으로 유의한 영향을 미치는 것으로 나타났다. 따라서 세무정보시스템품질요인은 시스템을 사용하는 사용자의 만족을 극대화할 수 있는 전략적인 요인으로서 사용자의 만족에 유의미한 영향을 미치며 이러한 사용자만족은 업무성과에 직접적인 선행변수가 된다는 것을 확인하였다.

• 한국산학기술학회논문지
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• 제16권3호
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• pp.1795-1805
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• 2015

본 연구는 온라인 저널리즘의 추천기사가 대학생들의 뉴스기사 선택에 미치는 영향을 두 차원에서 분석하였다. 하나는 추천기사이고, 다른 하나는 이들 뉴스기사의 배치순위와 이용지수이다. 분석결과 11개의 추천기사 유형 중 7개 유형은 뉴스기사 선택에 긍정적인 영향을 미치는 것으로 나타난 반면, 4개 유형은 유의미하지 않은 것으로 나타났다. 뉴스기사 선택에 영향을 미치지 않은 것으로 나타난 추천기사 유형의 대부분은 댓글이나 SNS의 트윗과 관련된 것들이다. 또한 뉴스기사 및 검색어 배치순위는 뉴스기사 선택에 영향을 미치는 것으로 나타났으나 이용지수는 영향을 미치지 않은 것으로 나타났다. 한편, 뉴스기사 이용시간과 추천기사 유형 간 그리고 추천기사 유형 간 상관관계는 대부분 유의미한 것으로 나타났다. 분석결과를 종합하면, 뉴스기사 게재위치와 온라인 저널리즘의 추천기사와 같은 형식적 요인은 뉴스기사 헤드라인과 검색어 등의 내용과 더불어 뉴스 이용자들의 뉴스기사 선택에 긍정적인 영향을 미치는 것으로 결론지을 수 있다.

• The Journal of Asian Finance, Economics and Business
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• 제7권12호
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• pp.147-157
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• 2020

In the accounting information system implementation, the users should consider the benefits and advantages of the system. This paper examines the effect of the Enterprise Resources Planning based (ERP-based) accounting information system implementation on user impact and organizational impact. The population in this study is companies listed on the Indonesian Stock Exchange, especially companies based in Riau, Indonesia. These companies currently use the ERP-based accounting information system. Research samples are employees who use the ERP-based accounting information system. For data analysis, we use structural equation modeling (SEM). Based on data analysis, high-quality information system implementation generate high-quality information that can give satisfaction to the user. Moreover, the information system is related to user skill, satisfaction, and knowledge sharing which improve personal skills; enhanced personal skill contributes to organizational performance. On the other hand, there is no effect of training on personal skills and there is no effect of information quality on perceived usefulness. This research gives implication to the organization for implementing a high-quality ERP-based accounting information system that positively impacts organizational performance. Future research is expected to examine information system implementation in different research objects and conditions.