• Title/Summary/Keyword: User Activities

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The Role of Message Content and Source User Identity in Information Diffusion on Online Social Networks

  • Son, Insoo;Kim, Young-kyu;Lee, Dongwon
    • Asia pacific journal of information systems
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    • v.25 no.2
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    • pp.239-264
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    • 2015
  • This study aims to investigate the effect of message content and source user identity on information diffusion in Twitter networks. For the empirical study, we collected 11,346 tweets pertaining to the three major mobile telecom carriers in Korea for three months, from September to December 2011. These tweets generated 59,111 retweets (RTs) and were retweeted at least once. Our analysis indicates that information diffusion in Twitter in terms of RT volume is affected primarily by the type of message content, such as the inclusion of corporate social responsibility activities. However, the effect of message content on information diffusion is heterogeneous to the identity of the information source. We argue that user identity affects recipients' perception of the credibility of focal information. Our study offers insights into the information diffusion mechanism in online social networks and provides managerial implications on the strategic utilization of online social networks for marketing communications with customers.

Intelligent Modeling of User Behavior based on FCM Quantization for Smart home (FCM 이산화를 이용한 스마트 홈에서 행동 모델링)

  • Chung, Woo-Yong;Lee, Jae-Hun;Yon, Suk-Hyun;Cho, Young-Wan;Kim, Eun-Tai
    • Journal of Institute of Control, Robotics and Systems
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    • v.13 no.6
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    • pp.542-546
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    • 2007
  • In the vision of ubiquitous computing environment, smart objects would communicate each other and provide many kinds of information about user and their surroundings in the home. This information enables smart objects to recognize context and to provide active and convenient services to the customers. However in most cases, context-aware services are available only with expert systems. In this paper, we present generalized activity recognition application in the smart home based on a naive Bayesian network(BN) and fuzzy clustering. We quantize continuous sensor data with fuzzy c-means clustering to simplify and reduce BN's conditional probability table size. And we apply mutual information to learn the BN structure efficiently. We show that this system can recognize user activities about 80% accuracy in the web based virtual smart home.

A Research on the Factors Influencing the Participation of Internet-Only Banks : Focusing on the Case of K Bank (인터넷전문은행의 가입 영향 요인에 관한 연구 : 케이뱅크은행 사례를 중심으로)

  • Ok, S.H.;Hwang, K.T.
    • Journal of Information Technology Applications and Management
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    • v.27 no.6
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    • pp.117-139
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    • 2020
  • This research analyzes the factors that affect the consumers' participation of the internet-only banks, and suggests effective financial sales strategies and methods to attract more users. Through prior research review and interviews with experts, the factors affecting the consumers to sign up for the internet banks are identified. The actual user data from the internet banks are used for the analysis, providing more systematic and credible results. The research shows that social media buzz positively affects the user growth, proving Granger Causality relation of increasing social media buzz on K Bank increases K Bank users. The research also shows that marketing activities noticeably impacts K Bank's positive user growth. On the other hand, the event of Kakao Bank's grand opening shows negative effect. The results from the research validates the need for periodical monitoring process of social media buzz. Moreover, the research proves that the integrated analysis of social media buzz and marketing effect is also essential.

Emotional Preferences Analysis Using Kansei in Designing The Appearance of User Interface for E-Voting Application

  • Abdurrohman, Abdurrohman;Rahman, Aedah Abd;Hadiana, Ana;Lokman, Anitawati Mohd
    • International Journal of Computer Science & Network Security
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    • v.21 no.11
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    • pp.193-198
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    • 2021
  • The application of e-Voting plays an important role in order to support democracy activities in Indonesia, such as elections at different levels. E-Voting has the function of providing better service to people in order to participate in elections. This research attempts to develop the appearance of the user interface of e-Voting based on users' emotional preferences using Kansei Engineering. Kansei Engineering is used in this research to analyze emotional feelings regarding e-Voting applications' presented Kansei words and give a recommendation on the most suitable user interface to be considered in their development. This research observed two main users' emotional feelings ("calm" and "formal") selected from ten Kansei words. The final recommendation is a conceptual element designed for designing e-Voting applications based on the Kansei word "calm".

Design and Implementation of a User Activity Auto-recognition System based on Multimodal Sensor in Ubiquitous Computing Environment (유비쿼터스 컴퓨팅환경에서의 Multimodal Sensor 기반의 Health care를 위한 사용자 행동 자동인식 시스템 - Multi-Sensor를 이용한 ADL(activities of daily living) 지수 자동 측정 시스템)

  • Byun, Sung-Ho;Jung, Yu-Suk;Kim, Tae-Su;Kim, Hyun-Woo;Lee, Seung-Hwan;Cho, We-Duke
    • 한국HCI학회:학술대회논문집
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    • 2009.02a
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    • pp.21-26
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    • 2009
  • A sensor system capable of automatically recognize activities would allow many potential Ubiquitous applications. This paper presents a new system for recognizing the activities of daily living(ADL) like walking, running, standing, sitting, lying etc. The system based on the state-dependent motion analysis using Tri-Accelerometer and Zigbee tag. Two accelerometers are used for the classification of body and hand activities. Classification of the environment and instrumental activities is performed based on the hand interaction with an object ID using.

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A Study for the Development of Sit/Stand Kitchen Furniture to Reduce Fatigue in Housekeeping Activities (가사활동에 따른 피로도 감소를 위한 입좌식(立座式) 부엌가구의 개발에 관한 연구)

  • Kim, Chol-Hong
    • IE interfaces
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    • v.15 no.1
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    • pp.82-88
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    • 2002
  • A study was conducted to develop user-centered kitchen furniture and workspace to reduce fatigue and to prevent housewives's disorders such as low back pain and musculoskeletal disorders from housekeeping activities. A questionnaire survey and interview were performed on 150 households those live in 32Pyung-type($105m^2$) apartment in Seoul vicinity. Also actual housekeeping activities for 24 hours were video-taped for further motion analysis. Results of the study revealed that housewives complained the inconvenience and small size of storage space, and worksurface height as the most important problems to be considered for redesign. And they responded, if feasible, sitting is preferred over standing while they are working. After adapting a sit/stand chair in the kitchen, a physiological experiment measuring heart rate(HR) and oxygen consumption($VO_2$) as response variables was conducted to examine the effects of sit/stand chair in reducing physiological demand during housekeeping activities. The results showed that working on sit/stand chair reduced energy expenditures by maximum of 30% and 31.0% in terms of HR and $VO_2$, respectively. Also rearrangement of kitchen structure based on motion analysis showed that walking distance during daily housekeeping activities can be reduced by 5.5% on the average. Hence, it is concluded that adapting a sit/stand chair in the kitchen could reduce fatigue and occupational disorders of housewives from extended housekeeping activities.

Recommending Personalized POI Considering Time and User Activity in Location Based Social Networks (위치기반 소셜 네트워크에서 시간과 사용자 활동을 고려한 개인화된 POI 추천)

  • Lee, Kyunam;Lim, Jongtae;Bok, Kyoungsoo;Yoo, Jaesoo
    • The Journal of the Korea Contents Association
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    • v.18 no.1
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    • pp.64-75
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    • 2018
  • With the development of location-aware technologies and the activation of smart phones, location based social networks(LBSN) have been activated to allow people to easily share their location. In particular, studies on recommending the location of user interests by using the user check-in function in LBSN have been actively conducted. In this paper, we propose a location recommendation scheme considering time and user activities in LBSN. The proposed scheme considers user preference changes over time, local experts, and user interest in rare places. In other words, it uses the check-in history over time and distinguishes the user activity area to identify local experts. It also considers a rare place to give a weight to the user preferred place. It is shown through various performance evaluations that the proposed scheme outperforms the existing schemes.

Speech Based Multimodal Interface Technologies and Standards (음성기반 멀티모달 인터페이스 및 표준)

  • Hong Ki-Hyung
    • MALSORI
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    • no.51
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    • pp.117-135
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    • 2004
  • In this paper, we introduce the multimodal user interface technology, especially based on speech. We classify multimodal interface technologies into four classes: sequential, alternate, supplementary, and semantic multimodal interfaces. After introducing four types of multimodal interfaces, we explain standard activities currently being activated.

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Implementation Strategy for the Elderly Care Solution Based on Usage Log Analysis: Focusing on the Case of Hyodol Product (사용자 로그 분석에 기반한 노인 돌봄 솔루션 구축 전략: 효돌 제품의 사례를 중심으로)

  • Lee, Junsik;Yoo, In-Jin;Park, Do-Hyung
    • Journal of Intelligence and Information Systems
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    • v.25 no.3
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    • pp.117-140
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    • 2019
  • As the aging phenomenon accelerates and various social problems related to the elderly of the vulnerable are raised, the need for effective elderly care solutions to protect the health and safety of the elderly generation is growing. Recently, more and more people are using Smart Toys equipped with ICT technology for care for elderly. In particular, log data collected through smart toys is highly valuable to be used as a quantitative and objective indicator in areas such as policy-making and service planning. However, research related to smart toys is limited, such as the development of smart toys and the validation of smart toy effectiveness. In other words, there is a dearth of research to derive insights based on log data collected through smart toys and to use them for decision making. This study will analyze log data collected from smart toy and derive effective insights to improve the quality of life for elderly users. Specifically, the user profiling-based analysis and elicitation of a change in quality of life mechanism based on behavior were performed. First, in the user profiling analysis, two important dimensions of classifying the type of elderly group from five factors of elderly user's living management were derived: 'Routine Activities' and 'Work-out Activities'. Based on the dimensions derived, a hierarchical cluster analysis and K-Means clustering were performed to classify the entire elderly user into three groups. Through a profiling analysis, the demographic characteristics of each group of elderlies and the behavior of using smart toy were identified. Second, stepwise regression was performed in eliciting the mechanism of change in quality of life. The effects of interaction, content usage, and indoor activity have been identified on the improvement of depression and lifestyle for the elderly. In addition, it identified the role of user performance evaluation and satisfaction with smart toy as a parameter that mediated the relationship between usage behavior and quality of life change. Specific mechanisms are as follows. First, the interaction between smart toy and elderly was found to have an effect of improving the depression by mediating attitudes to smart toy. The 'Satisfaction toward Smart Toy,' a variable that affects the improvement of the elderly's depression, changes how users evaluate smart toy performance. At this time, it has been identified that it is the interaction with smart toy that has a positive effect on smart toy These results can be interpreted as an elderly with a desire to meet emotional stability interact actively with smart toy, and a positive assessment of smart toy, greatly appreciating the effectiveness of smart toy. Second, the content usage has been confirmed to have a direct effect on improving lifestyle without going through other variables. Elderly who use a lot of the content provided by smart toy have improved their lifestyle. However, this effect has occurred regardless of the attitude the user has toward smart toy. Third, log data show that a high degree of indoor activity improves both the lifestyle and depression of the elderly. The more indoor activity, the better the lifestyle of the elderly, and these effects occur regardless of the user's attitude toward smart toy. In addition, elderly with a high degree of indoor activity are satisfied with smart toys, which cause improvement in the elderly's depression. However, it can be interpreted that elderly who prefer outdoor activities than indoor activities, or those who are less active due to health problems, are hard to satisfied with smart toys, and are not able to get the effects of improving depression. In summary, based on the activities of the elderly, three groups of elderly were identified and the important characteristics of each type were identified. In addition, this study sought to identify the mechanism by which the behavior of the elderly on smart toy affects the lives of the actual elderly, and to derive user needs and insights.

The Effect of Congruency between User Participation and Producer Response on User Generated Content (컨텐츠 유통 플랫폼에서 이용자 참여와 생산자 반응의 적합성 효과에 관한 연구)

  • Son, Jung-Min;Lee, Jun-Seop
    • Journal of Distribution Science
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    • v.13 no.8
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    • pp.73-80
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    • 2015
  • Purpose - This study's objective is to analyze the content of the communications between users and producers based on the construal level theory. User generated content refers to content created in an online-based service where users and producers communicate interactively with each other. In a user generated content platform, the messages sent and received between the many players, the users and producers who use the content, may be analyzed at the psychological level based on construal level theory. Research design, data, and methodology - This study gathered user and producer participation through a snow-bowling sampling method. The data analyzed includes 125 video clips and 2,912 comments. The period of the data collection was from September 2014 to December 2014. The collected data was analyzed using a t-test and two-way ANOVA. Results - This study obtained the following research results. First, users who were a short social distance from producers responded to user participatory activities stated in concrete language rather than abstract language. In contrast, users who were at a longer social distance from producers tended to respond to the content requesting user participation through abstract language. Second, if users and producers were at a short social distance from each other, user preference increased more when a producer response to user participation was expressed concretely rather than when it was expressed abstractly. In contrast, if the users were at a longer social distance, users' preferences increased more when producer response was expressed abstractly rather than when it was expressed concretely. Conclusion - This study found that the effect of suitability, in which the social distance and the content were in congruence at the construal level, could be observed. Therefore, based on this, academic and practical implications were drawn. The three main insights of the study are as follows. First, firms can use psychological factors to analyze the message content of users in their distribution platforms. This study reveals managerial implications for marketing managers who want to take make use of this analysis of user and producer communications. This study indicates that the main factors include the concrete and abstract scores and social distance between users and producers. Second, we also provide the strategic guidelines to maximizing user preferences and other outcomes. The main dependent variable in this study is the user preference shift; the variable increases through the congruence effect; and the construal level is determined by the social distance between the users and producers and the type of producer response. The outcomes here from users can be utilized to develop several systemic strategies. One process to use the outcomes could be: (1) firms could measure the users and producers social distance; (2) calculate the concreteness or abstractness of the messages; and, (3) predict the user preference outcomes by the congruence between user and producer social distance and the abstractness or concreteness of the message content.