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http://dx.doi.org/10.5392/JKCA.2018.18.01.064

Recommending Personalized POI Considering Time and User Activity in Location Based Social Networks  

Lee, Kyunam (충북대학교 빅데이터학과)
Lim, Jongtae (충북대학교 정보통신공학과)
Bok, Kyoungsoo (충북대학교 정보통신공학과)
Yoo, Jaesoo (충북대학교 정보통신공학과)
Publication Information
Abstract
With the development of location-aware technologies and the activation of smart phones, location based social networks(LBSN) have been activated to allow people to easily share their location. In particular, studies on recommending the location of user interests by using the user check-in function in LBSN have been actively conducted. In this paper, we propose a location recommendation scheme considering time and user activities in LBSN. The proposed scheme considers user preference changes over time, local experts, and user interest in rare places. In other words, it uses the check-in history over time and distinguishes the user activity area to identify local experts. It also considers a rare place to give a weight to the user preferred place. It is shown through various performance evaluations that the proposed scheme outperforms the existing schemes.
Keywords
POI(Point Of Interest); LBSN(Location Based Social Network); Location Recommendation; Personalized Recommendation; Matrix Factorization; Random walk With Restart;
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Times Cited By KSCI : 1  (Citation Analysis)
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