• The Journal of the Korea Contents Association
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• v.10 no.9
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• pp.243-250
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• 2010

With the help of digital technology, contents production process has become flexible and transmedia situation has been in the rise. Transmedia contents is a new type of contents being based on the various media platform and establishes a consistent story world. They are newly appeared mode of contents in the age of digital convergence. Users reading and watching the several versions of story in the transmedia contents can create a comprehensive contents experience and deepen it. Developing their own aesthetics and meaning of media text, transmedia contents is changing the textuality of digital contents, contents production process and contents using behaviors and contexts.

• Korean Institute of Interior Design Journal
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• v.24 no.4
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• pp.61-69
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• 2015

The purpose of study is not only analyzes the space images expressed with mass-produced furniture of the time and economy throughout the cover pages of IKEA published catalogs since 1951 to 2015 but also is set to deduct the characteristics of spatial expression regarding the usage of digital media applied catalogs which is to be published along with the 2015 catalog. Thus, throughout research of basic literature such as domestic and foreign academic material, books, and websites, the theoretical consideration of the meaning of IKEA's pursuit of selling manufactured furnitures is foregone. Based on the above, Analyze and organize periodically applied interior space in accordance with context characteristic by understanding the attribute of catalogue from expansion of media space applied new digital media. The importance of research on IKEA is not only the quality of products designed by them, but emotional aspect that deeply penetrate customer's actual daily life. Implication of digital media message to advertisement is a important role in society that shares digitalized information. IKEA's innovative attempt of connection to new world using traditional method of marketing expression and smart device may help people better understand space.

• Architectural research
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• v.8 no.1
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• pp.77-84
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• 2006

In spite of enormous increase in data generation, its practical usage in the construction sector has not been prevalent enough compared to those of other industries. The author would explore the obstacles against efficient data application in the arena of expenditure forecasting, and suggest a forecasting method by applying Case-based Reasoning (CBR). The newly suggested method in the research, enables project managers to forecast monthly expenditures with less time and effort by retrieving and referring only projects of a similar nature, while filtering out irrelevant cases included in database. Among 99 projects collected, the cost data from 88 projects were processed to establish a new forecasting model. The remaining 10 projects were utilized for the validation of the model. From the comprehensive study, the choice of the numbers of referring projects was investigated in detail. It is concluded that selecting similar projects at 12~19 % out of the whole database will produce a more precise forecasting. The new forecasting model, which suggests the predicted values based on previous projects, is more than just a forecasting methodology; it provides a bridge that enables current data collection techniques to be used within the context of the accumulated information. This will eventually help all the participants in the construction industry to build up the knowledge derived from invaluable experience.

• International Journal of Contents
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• v.11 no.1
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• pp.31-40
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• 2015

This paper primarily intends to explore whether smartphones accelerate the customer education paradox. Smartphone usage is becoming a mainstream habit, and it is changing people's shopping experience and conventional practices, hence presenting new challenges to the market. A smartphone affects customers strongly when they are trying to choose a product/service among a variety of options, and making purchase decisions. With smartphones bringing such changes and challenges to the market, especially to the companies and stores, it is important to understand market trends in order to retain the loyalty of existing customers as well as to attract new buyers. Therefore, companies and stores should offer enhanced and better technical service quality, along with the use of tools such as QR codes. Further, mobile based websites would offer a suitable approach in assisting customers using smartphones to obtain better information of greater value. The results of this study imply that there is an opportunity for organizations to design various methods of imparting customer education by using smartphones, such as loading applications on a smartphone that lead to more information with good quality and present real benefits regarding the products/services.

• The Korean Nurse
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• v.36 no.4
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• pp.88-99
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• 1997

Applying effective coping strategies and reducing powerlessness for the chronic pain adjustment of musculoskeletal patients were researched for basic data in the development of nursing intervention. The subjects were 99 musculoskeletal patients with chronic pain. Data was gathered with direct interview using a questionnaire. With the SAS tool. data were analyzed for percentage. Pearson correlation. t-test. and ANOVA according to characteristics of variables. Internal consistency(alpha) coefficients were .91 for coping scales and .71 for powerlessness scales. The results are as follows: 1. Pain duration was mainly 6 - 12 months(52. 5%). 2. Primary pain site was mainly lower limbs(58.6%) and pain severity was a moderate level. 3. The preference of coping strategies was decreased in the order named in resting. seeking social support. exercise or stretch. guarding. and asking for assistance. 4. The longer pain duration. the more the coping strategies of asking assistance used. This was stastically significant(F=3. 35. p<.05). 5. The group with the experience of hospital admission was more powerless than the group without that(F=3. as. p<.01). 6. Pain severity and powerlessness were significantly positively correlated(r=.444. p<.001). Coping strategy applying and powerlessness were significantly negatively correlated(r=-. 288. p<.01). In consequence. the nurse should playa role as the supporter of patient's maximal usage of his resources in pain relief. adjustment, and control. The nurses should also develop for the nursing intervention of physical therapy and educational programs.

• Journal of Information Technology Services
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• v.17 no.2
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• pp.111-128
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• 2018

About 3.9 million apps and 24 primary categories can be approved on Apple iTunes Store. Making accurate categorization can potentially receive many benefits for developers, app stores, and users, such as improving discoverability and receiving long-term revenue. However, current categorization problems may cause usage inefficiency and confusion, especially for cross-attribution, etc. This study focused on evaluating the reliability of app categorization on Apple iTunes Store by using several rounds of inter-rater reliability statistics, locating categorization problems based on Machine Learning, and making more accurate suggestions about representative functionality stems for each primary category. A mixed methods research was performed and total 4905 popular apps were observed. The original categorization was proved to be substantial reliable but need further improvement. The representative functionality stems for each category were identified. This paper may provide some fusion research experience and methodological suggestions in categorization research field and improve app store's categorization in discoverability.

• The Journal of the Korea Contents Association
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• v.9 no.11
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• pp.416-423
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• 2009

From marketing perspectives, WOM(Word-of-Mouth) is one of the communication methods for travelers. It can be an instrument of the effect on tourist decision. The growing predominance of internet use has further highlighted the need for understanding of UCC(User-created contents) tourism information such as travel experience and travel recommendation. This paper was to examine usage patterns of UCC tourism information using experimental design and contents analysis. The result indicated that there were qualities of UCC tourism information. That is useful implication to tourism information-related marketers in destination marketing.

• Journal of Distribution Science
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• v.18 no.3
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• pp.53-65
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• 2020

Purpose: This study tests the suitability of a new technology acceptance model for a mobile payment system by checking how statistically significant the change is from the UTAUT (Unified Theory of Acceptance and Use of Technology) and UTAUT 2 models. Research, Data, and Methodology: We surveyed 250 students at Incheon University who are using the mobile payment system. The analysis was conducted on 243 valid questionnaires. The survey was conducted for one month in October 2018. The collected data were analyzed using SPSS and hierarchical regression analysis was applied. Results: Using hierarchical regression analysis, this study confirmed whether the newly added hedonic motivation, switching cost, and perceived risk variables in the UTAUT2 model are good explanatory variables. Mobile payment usage experience was found to have a moderating effect on mobile payment reuse intention. According to the analysis, the UTAUT2 model brought about more influential change than the variables of the UTAUT model. Conclusions: This study found that consumers' psychological factors added in the UTAUT2 model greatly influenced the reuse intention for mobile payment. As an implication of this study, mobile payment providers need to develop strategies that could meet hedonic motivation, switching cost and perceived risk for their customers.

• Journal of the Korean Dietetic Association
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• v.20 no.4
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• pp.306-319
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• 2014

This study is basic research focused on product development and market activation based on analysis of current usage and demand for development of processed blue crabs. A total of 556 subjects aged 20s to 60s living in the Seoul area were surveyed. According to the survey, 65.1% of subjects consumed blue crabs at home, and 82% of them purchased blue crabs whole and undressed. Respondents gave higher marks to taste, nutrition, and texture compared to ingredient preparation, eating method, and price. Majority of blue crab consumers had no experiences of consuming processed blue crabs. Exactly 57.0% of consumers purchased them at big shopping centers, and the reason for purchasing was their good taste. When female consumers purchased processed blue crabs, they checked every part carefully compared to male consumers. Women gave high scores to blue crab powder, blue crab extract, blue crab croquette, and blue crab cake compared to men, demonstrating the necessity of developing processed blue crabs. Furthermore, the experienced processed blue crab group recognized the necessity of developing processed blue crabs compared to the inexperienced group. People showed significant differences in purchasing processed blue crabs according to gender as well as previous experience of blue crab consumption.

• Journal of Digital Convergence
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• v.16 no.4
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• pp.321-327
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• 2018

Applications have evolved with the evolution of smartphones, and the search structure is changing as well. In this study, we searched through various cases of cross platform and found out the search pattern and suggested correct usage method accordingly. As a result, the search structure for cross platform can be divided into persistent navigation, temporary navigation, and auxiliary navigation. Persistent navigation is available in a hierarchical structure using springboards, lists, galleries, and top menus. Temporary navigation can take advantage of drawers, toggle menus, and pie menus, while secondary navigation can provide the same experience across platforms using an accordion menu or scrolling.