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http://dx.doi.org/10.5392/JKCA.2010.10.9.243

Characteristics of Transmedia Contents Textuality and Usage  

Jeon, Gyong-Ran (동의대학교 디지털문화콘텐츠공학과)
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Abstract
With the help of digital technology, contents production process has become flexible and transmedia situation has been in the rise. Transmedia contents is a new type of contents being based on the various media platform and establishes a consistent story world. They are newly appeared mode of contents in the age of digital convergence. Users reading and watching the several versions of story in the transmedia contents can create a comprehensive contents experience and deepen it. Developing their own aesthetics and meaning of media text, transmedia contents is changing the textuality of digital contents, contents production process and contents using behaviors and contexts.
Keywords
Transmedia Contents; Digital Textuality; Digital Convergence; Bricolage;
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