• Title/Summary/Keyword: Usage characteristics

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A Study on the Motivation of Live Video Streaming by Adopter Characteristics (수용자특성에 따른 인터넷 개인방송 이용동기 분석)

  • Kim, Hyuk;Wi, Jong-Hyun
    • Journal of Korea Game Society
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    • v.18 no.1
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    • pp.83-94
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    • 2018
  • This study is to analyze the difference of satisfaction according to the usage motivation of Live video streaming and characteristics of the adopter(early adopters, late adopters). For this purpose, we conducted a survey of 283 people in the age of 10~30 using AfreecaTV. As a result of the study, users spending daily hours on watching Afreeca TV showed a positive effect on the usage motivation. It shows only one difference in education level between the demographic characteristics, based on the adopter characteristics. Also the differences in the satisfaction factors were found to be habits, communication, entertainment accessibility in the early adopters and accessibility, credibility, habits, accessibility were significant influences on the late adopters.

The Influence of Media Use Characteristics on Social Relationships and School Adjustment through Adolescents' Self-Efficacy and Commitment

  • Kim, Worl-soo;Lee, Sin-Bok
    • International journal of advanced smart convergence
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    • v.10 no.1
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    • pp.38-55
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    • 2021
  • Recently, the use of media has become a daily life due to Covid-19, and education using media has expanded for teenagers. The purpose of this study is to empirically verify how media usage characteristics affect social relationships and school adaptation through the self-efficiency and immersion of teenagers at the youth education site. This study was collected and distributed questionnaires to 250 high school students in Seoul from November 14 to November 21, 2020. The results of the study were derived with a total of 249 questionnaires, excluding one missing questionnaire, and the hypothesis was verified using a Covariance Structure Analysis. Research has shown that, first, the existing, individual, and utility among the characteristics of using youth media have a significant effect on self-efficiency, respectively. Second, only entertainment among the characteristics of youth media use was found to have a significant effect on immersion. Third, immersion has a significant definition effect on school adaptation, and self-efficiency has been shown to have a definition impact on social relationships. Based on this study, we believe that it will be used as a fundamental resource for the development of youth media usage and policy direction in the age of the ever-changing Covid-19.

A Study on the Calculation of Housing Space Standard Considering the Characteristics of the Elderly in the Urban Area (도시 거주 고령자 특성을 고려한 1인 주거면적기준 산출 연구)

  • Lee, Youn-Jae
    • KIEAE Journal
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    • v.12 no.5
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    • pp.53-61
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    • 2012
  • As aging society progresses, it is necessary to establish a housing standard that provides a healthy, safe, and convenient environment for the elderly. The objective of the study is to propose a housing space standard that is geared towards elderly living in the urban area. Three steps were taken to attain the objective. First, characteristics of housing preference, spatial usage and furniture preference of the elderly were attained through a survey. The survey was conducted targeting the respondents of the ages 60 to 79 living in three different administrative districts in Seoul. Second, the required floor space to perform individual specific behavior using anthropometric dimension of the elderly was investigated by literature review. Lastly, floor space of each space is suggested combining each area for individual specific behavior which reflects characteristics of housing preference and spatial usage. The results of the research as follows. A bedroom was planned, which includes the function of receiving guests by giving the area for the placement of a sofa. The space for the use of dinning table for two person was planned in the kitchen and The space for the behavior of showering on a chair was planned in a bathroom. Lastly, the space for the behavior of taking off shoes on a chair was considered in the entrance area. Consequently, $35.4m^2$ is suggested as the necessary floor space for the elderly housing considering the characteristics of the elderly in urban area. However, because of space composition and space for accessibility, the additional space should be considered to plan the elderly housing.

A Study on Impact of Media Use Characteristics/Evaluation for Guide Channel on Intention to use VOD provided by Multichannel Service Provider (유료방송 서비스 이용자의 미디어 이용특성과 가이드 채널에 대한 평가가 VOD 이용의사에 미치는 영향에 관한 연구)

  • Joh, Seong Je;Lee, Yeong Ju
    • Journal of Broadcast Engineering
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    • v.21 no.2
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    • pp.210-218
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    • 2016
  • In this study VOD usage patterns(VOD use and paid amount) of IPTV users were investigated reflecting the level of media use characteristics such as TV viewing time, star preference, and genre preference. Also the impact of media using characteristics and the evaluation of guide channel on the intention to use VOD was analyzed. The web survey was conducted against the respondents who have used VOD and guide channel. The results are as follows. Among the media usage characteristics, star preference has the impact on the VOD use, while genre preference has relation to the willingness to pay for VOD. Secondly, the intention to view the guide channel, entertainment of the channel, and the users' genre preference have significant impacts on the intention to use VOD. Therefore, it is necessary to raise the viewing rate of guide channel by providing the customized promotion strategy and diverse events based on the analysis of VOD usage.

Segmentation of the Cosmeceuticals Market : Based on Consumer Usage Behavior (기능성화장품 시장의 세분화: 사용도에 따른 소비자유형별 특성)

  • 이현옥;박경애
    • Journal of the Korean Society of Clothing and Textiles
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    • v.24 no.4
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    • pp.560-570
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    • 2000
  • The purposes of this study were to segment the cosmeceuticals market based on consumer usage behavior and to develop a profile of each segment using appearance-related variables, purchase attributes, purchase behavior and demographics. A total of 518 responses collected from a questionnaire survey to female consumers was analyzed. Cluster analysis on usage behavior of cosmeceutical products identified three groups including: Anti-aging/Whitening/Slimming product users (22% ); Pore-control product users(20%); and Minimum users(57%). MANOVA, ANOVA and Chi-square analysis revealed significant differences among the three groups on 2 appearance-related variables, 3 purchase attribute factors, 4 purchase behaviors, and 2 demographic characteristics. Based on the results, the study developed a profile of each segment and provided marketing implications.

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The Factors Affecting the Performance of Knowledge Management Systems: Focused on the Quality of Community-of-Practice (지식경영시스템의 사용자 성과에 영향을 미치는 요인: 실행공동체 특성요인을 중심으로)

  • Ryu, Il;Koh, Joon;Kim, Jaejon;Park, Seong-Jong
    • Knowledge Management Research
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    • v.7 no.1
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    • pp.31-47
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    • 2006
  • In order to manage organizational knowledge efficiently, Knowledge Management System(KMS) is considered as mandatory. This study aims at developing a KMS performance model to predict user satisfaction as well as KMS usage, considering the unique features of KMS. By analyzing 261 surveys with LISREL, we found that community of practice(CoP) characteristics - participation and interactivity among users - significantly affects KMS user satisfaction. This implies that the development of KMS should focus on facilitating users' interactivity and participations such as CoP activity, which differs from the general information system context. We also found that KMS usage is influenced by CoP interactivity, not by CoP participation, and that KMS usage as well as user satisfaction leads to user performance. Interpretations and implications of the findings are discussed.

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Developmental usage and errors of Korean grammatical markets (격조사 사용의 발달 및 오류분석)

  • Kim, Soo-Jin;Oh, Jong-Phil
    • Proceedings of the KSPS conference
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    • 2004.05a
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    • pp.223-228
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    • 2004
  • This study investigated the use of grammatical markers of Korean speaking children(from 3 to 8 years old) and adults. Participants had no problem of speech and language. In this paper we examined the usage of grammatical markers were increasing from 3 to 8 years old even though it was still increasing after 8 years old. Specifically, they used subjective marker and adverb marker at all ages in large. A few adjective marker were used at all age group including adults. But the frequency of objective marker is increasing from 3 to adults. The pattern of usage is getting similar to adult's. The present study was also designed to investigate the characteristics of children's errors of grammatical markers. Results showed that there were a little differences among the age-groups. The substitution errors were occurred most frequently in all age-groups.

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A practice on performance testing for web-based systems Hyperlink testing for web-based system

  • Chang, Wen-Kui;Ron, Shing-Kai
    • International Journal of Quality Innovation
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    • v.1 no.1
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    • pp.64-74
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    • 2000
  • This paper investigates the issue of performance testing on web browsing environments. Among the typical non-functional characteristics, index of link validity will be deeply explored. A framework to certify link correctness in web site is proposed. All possible navigation paths are first formulated to represent a usage model with the Markov chain property, which is then used to generate test script file statistically. With collecting any existing failure information followed by tracing these testing browsed paths, certification analysis may be performed by applying Markov chain theory. The certification result will yield some significant information such as: test coverage, reliability measure, confidence interval, etc. The proposed mechanism may provide not only completed but also systemic methodologies to find any linking errors and other web technologies errors. Besides, an actual practice of the proposed approach to a web-based system will be demonstrated quantitatively through a certification tool.

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A Study on Factors Influencing the Usage Level and Performance of EDI (EDI 활용수준 및 성과에 영향을 미치는 요인에 관한 연구)

  • Noh, Young;Chung, Yoon
    • Asia pacific journal of information systems
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    • v.11 no.3
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    • pp.105-126
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    • 2001
  • The objective of research is to find out exogenous variables that influence the usage and performance EDI in the Korea firms. Specifically the goals of this research are; (1) to examine relationships between exogenous variables, such as management, technology, inter-firm relationship characteristics, and EDI performance, and (2) to measure EDI volume, EDI diversity, EDI depth among Korea firms. The questionnaire consists of two versions; One for the EDI system managers and the other for the EDI users. The analysis of this study is designed as cross level to examine the causal relationship among variables in different analysis level. The reliability and validity of data was tested by explanatory factor analysis, Cronbach's alpha coefficient, confirmatory factor analysis, and correlation analysis. Also, the structural equation model(SEM) analysis was performed to test the usefulness of the model. The analysis results revealed that education level, IS growth, trust, support, power are major influential variables on the usage level and performance of EDI. Especially, persuasive power turned out to be more important than coercive power, and technical financial support from organizations was also found to be a significant variables.

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Effect of Individual Differences on Online Review Perception and Usage Behavior: The Need for Cognitive Closure and Demographics

  • Ma, Yoon Jin;Hahn, Kim;Lee, Hyun-Hwa
    • Journal of the Korean Society of Clothing and Textiles
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    • v.36 no.12
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    • pp.1270-1284
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    • 2012
  • This article examines how individual differences on the need for cognitive closure and demographics influence consumer perception and the usage of consumer reviews in online shopping. Data were randomly collected from 2,381 U.S. online consumer review users through an online survey. The findings from multiple regression analyses revealed the different effects of the need for cognitive closure dimensions (i.e., preference for order and structure, preference for predictability, discomfort with ambiguity, closed-mindedness, and decisiveness) and demographic characteristics on consumer attitudes, perceived online review influence, benefits, persuasiveness, and review usage behavior. Finally, practical implications and prospects for future research are discussed.