• Title/Summary/Keyword: University Royalty

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Analysis of Reward and Royalty Programs Affecting Customer Satisfaction and Recommendations in the Purchase Process in Luxury Goods (명품 구매과정에서 고객만족과 추천의향에 영향을 미치는 보상 및 로열티 프로그램의 분석 - 고급 수입차 매장을 중심으로 -)

  • Choi, Soo Young;Park, Keun Young;Han, Hyun-Soo
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.41 no.4
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    • pp.146-159
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    • 2018
  • This study analyzed what premium features significantly affect customer satisfaction and their recommendation, and what factors significantly affect product attributes. In the process, first, the loyalty program and the customer compensation program were studied to determine the impact of the customer satisfaction and recommendation. The study analyzed that quality and design of product properties had significant effects on all factors, but the brand was not significantly affected. Second, while superiority, differentiation and scarcity of luxury items are significant to customer satisfaction but superiority is only significant in relation to recommendation intention. Third, the preceding study shows that the customer compensation program has a significant impact on sales growth, but the study found that it was not for imported luxury car customers. Fourth, if the royalties program is low in awareness, it has been analyzed that the scarcity and customer satisfaction relationships among luxury goods have been adjusted. On the contrary, if there is a high level of awareness, it is analyzed that there is a control effect customer satisfaction and differentiation among luxury brands. In the conclusion, in order to satisfy customers at the import luxury car market, the differentiation of luxury goods by standard index must be strengthened and the brand must be strengthened among the attributes of the product. In addition, by raising awareness of the royalties program, the relationship between differentiation and customer satisfaction can be enhanced.

A Study on Sustaining Knowledge Contribution Intention of Participants in the Open Source Software Development Communities (오픈소스 개발 커뮤니티 참여자들의 지속적 지식기여 의도에 관한 연구)

  • Jin Oh Ju;Kyung Tae Hwang
    • Information Systems Review
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    • v.18 no.3
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    • pp.111-135
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    • 2016
  • The major characteristic of open source software (OSS) is innovativeness. Innovativeness stems from the process of sharing and solving technical problems. This study analyzes the impact of voluntary participation and collaboration of OSS developers on sustained participation in the community based on organizational citizenship behavior and social capital theories. Based on Bolino et al. (2002) and Wasko and Faraj (2005), a research model and hypotheses are developed. A total of 152 OSS developers participated in the survey. The hypotheses are tested by LISREL modeling. The results of analysis show that royalty, social participation, and advocacy participation enhance or positively influence social capital. In addition, reciprocity and shared vision reinforce intention of sustained knowledge contribution. However, the result shows a statistically insignificant relationship between social participation and shared vision and between cohesiveness and intention of sustained knowledge contribution.

Pricing Policy of Music Service in Digital Music Market-focused on the Regulations for the Digital Music Service (디지털 음악시장에서 음원사용료 징수 개정안의 고찰-2013년 징수개정안을 중심으로)

  • Jung, Ji-Young
    • Journal of Digital Convergence
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    • v.13 no.4
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    • pp.341-348
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    • 2015
  • As a result of growth of digital music market in Korea, Creator's rights and interests have been at the heart of the debate in terms of legal system. In the music industry, digital music revenue has now overtaken records sales and compared to download service it is now clear that music streaming and subscription is mainstream model in the rise of the worldwide market of digital music. This trend is also indentical to the domestic and withholding regulations for music service and creator's rights and interests have become an ever growing issue. Ministry of Culture, Sports ad Tourism decided the revision of withholding regulations for the digital music service in 2013. The amendment is to change its policy of charging music service from the flat rate pricing to a usage-based system. This paper brought forward some disputable points such as fair division of profit, reasonable pricing for consumers etc. about the revision. Therefore, improvement of system and change in the perception of such copyrights are still required for both the encouragement of creator's activities and the high consumer satisfaction.

A Study on Furniture of Koguryeo -couch, horse foot chair, horse foot table, multi-leg table- (고구려(高舊麗) 가구(家具) 연구(硏究) -탑(榻), 마족의자(馬足倚子), 마족안(馬足案), 다족안(多足案),을 중심(中心)으로-)

  • Hong, Sun-Ah
    • Journal of the Korea Furniture Society
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    • v.21 no.2
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    • pp.167-187
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    • 2010
  • In this paper, the research is carried out about a couch, a horse foot chair, a horse foot table, and a multi-leg table among the furniture of Koguryeo. The couch had been widely used from the Chinese Han Dynasty, and the couch of the Koguryeo was influenced by that of Han. The couch of Koguryeo was a piece of furniture which was used not only for sitting purposes but also for symbolizing status ranking. The horse foot chair is a chair whose leg is finished with a horse foot shape, and is a relic which shows an aspect of the art exchange between the East and the West, appearing in Egypt and Mesopotamia, having influence on chairs of Greece and Rome, and being introduced into Koguryeo and Japan by way of the countries bordering on Western China and China. The horse foot chair was used by the royalty, the aristocracy and the priesthood, and use of the chair at that time reflects the effect of Buddhist culture. The horse foot table is a piece of furniture whose leg is finished with a horse foot shape as in the horse foot chair, and there are many instances that it is used together with the horse foot chair. The multi-leg table is configured to have a square plate, plural legs and footstool, and is used by the upper classes, being also influenced by China. In this paper, the study about the furniture of Koguryeo, which has not been closely considered up to now, is performed, and is important as a study about origin of Korean furniture. In the future, the research about succession of the furniture of Koguryo to that of Koryeo period should be carried out, and much more research material be investigated.

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The hairstyle and beard of Scythians - Focused on the Scythians of the northern region of the Black Sea - (스키타이인의 머리형태와 수염에 대한 연구 - 흑해 북쪽지역 스키타이인을 중심으로 -)

  • Chang, Youngsoo
    • The Research Journal of the Costume Culture
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    • v.26 no.4
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    • pp.563-582
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    • 2018
  • In ancient times, hairstyle varies according to tribes. Because it is a social product that depends on status, class, and gender within the tribes, research on the hairstyle is an important source for studying the culture of the tribes. The purpose of this study is to analyze hairstyle of the Scythians and to understand the culture of the Scythians. Furthermore, the purpose is to identify the ethnic group based on this research. And it is intended to use the results as a comprehensive resource for research on the origins of Korean ancient costumes. As a research method, literature study and artifact analysis were performed concurrently. Data for artifact analysis were taken directly from the Eremitage Museum in St. Petersburg, Russia, where the researcher visited for this study. The conclusions of this study are as follows: Hairstyle of the Scythians were classified into three types: straight hair, braided hair, and tied hair depending on social status, age, and region. Straight hair was usually seen with kings, royalty, and warriors, and the hair length varied according to their status. Braid hair appears by a depiction of an old man and young Scythians. Tied hair was observed in the warrior. The beard was divided into chin-beard and mustache. Long chin-beards and mustaches were mostly observed in the ruling classes, while medium length chin-beards and short mustaches were considered the most common form of beard because they appeared in most classes. The young Scythians, regardless of their status, had no beard.

A Study on An Identification System for Scanned Cartoon Book (북스캔 만화 저작물 식별 시스템에 관한 연구)

  • Han, Byung Jun;Kim, Tae-Hyun;Kang, Ho-Gap;Cho, Seong-Hwan;Lee, Kyun Young
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.14 no.1
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    • pp.131-137
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    • 2014
  • Although illegal reproduction of cartoon books are prevalent with rapid growth of webhard services and smartphone use, fingerprinting technology for product identification, as seen in music and videos, has not been developed yet. This leads to indiscriminate illegal reproduction of cartoon books, causing great amount of copyright damages from copyright infringement of the rightful owners. The copyright R&D project granted from the Korea Copyright Permission (Project Title: Identification and Copy Protection Technology of Bookscaned Text/Comic Books) has been carried out in order to develop technology to effectively identify illegal reproduction and distribution of scanned cartoon books. The developed technology will contribute to increase of royalty payments and robust ecosystem of cartoon book markets. The study is to propose an enhanced implementation model for identification of scanned cartoon books on the basis of hierarchical symmetric difference feature algorithms adopted from existing feature extraction algorithms for video.

Conceptual Exploratory on Security Martial Arts' Spirit (경호무도 정신특성의 개념 탐색)

  • Kim, Dong-Hyun
    • Journal of the Society of Disaster Information
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    • v.8 no.3
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    • pp.213-222
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    • 2012
  • The purpose of this study was to extract the spiritual characteristic factors of the security martial arts qualitatively which are emphasized in guard situation. To get the purpose of this study, 216 people who are students majored in security service, security service professionals, specialists of practical and theoretical security martial arts were selected as participants for this study. The results of this study were as follows. There were divided 4 sub-factors and 20 detailed factors. The spiritual characteristics of the security martial arts were named psychological spirit which was consisted of concentration, self-confidence, self-management, flow, and self-esteem, ethical spirit which was consisted of sacrifice, justice, royalty, peace, and sense of duty, martial arts' spirit which was consisted of courtesy, toughness, defense, balance of mind and body, and bravery, and practical spirit which was consisted of responsibility, cooperation, modesty, determination, and professionalism.

Characteristics of Components in Domestic National Men's Wear Brand Logos - Focused on Visual Components - (국내 내셔널 남성복 브랜드 로고의 특성 - 시각적 요소를 중심으로 -)

  • Rha, Soo-Im
    • Journal of Fashion Business
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    • v.15 no.5
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    • pp.55-68
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    • 2011
  • The purpose of this research is to study the visual characteristics of domestic national men's wear brand logos. For this purpose, 80 of national men's wear brands were selected from '2010/2011 Korea fashion brand Annual' For analysis, they were classified into three categories: logo types composed only with logomark or symbol and logomark together. Types of symbol were classified into word symbol, descriptive symbol, and abstractive symbol. And the used typefaces were classified into serif and san serif and acromatic and cromatic The results are as follows: The visual characteristics of domestic national men's wear brand logos, there were more brands that used logomark with symbol together than logomark only. And the type of symbols were appeared descriptive symbol(32% ) that meaned the men's power, nobleness and royalty. In domestic national men's wear brands, color of logos were more frequently used acromatic color as black and grey than cromatic color. Among the cromatic colors were more appeared to a kind of blue and green. And the used typefaces were the more frequently used to serif typeface of capital. As a result, the visual characteristics of domestic national men's wear brand logo were that they used the brand logos composed of descriptive logomark with symbol together, black serif typeface the most. From this results, we could find that visual stragety of domestic national men's wear brand logos had the tendency to emphasize the function of conveying information, brand concept that men's wear. The specific and continuous following research in which psychological factor of consumer reflected was requested as a measure to seek brand logo that aid to establish brand power and reinforce brand image.

The Study of deficit improvements of technology trade balance in Korea (우리나라의 기술무역수지 적자개선에 관한 연구)

  • Chung, Jason
    • International Commerce and Information Review
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    • v.14 no.2
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    • pp.227-248
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    • 2012
  • Technology trade balance of Korea takes only 19th place among the OECD members. As the size of the technology trade of Korea's market increases, the importance of the Intellectual Property Right, which is one of the way of dealing increases, too. 100 million dollar of technology export has a same effect as 16,000 million dollar of merchandise export, and technology export is a value-added business which does not cost at all. For the improvement of trade balance, we have to elevate the merchandise export and also we have to get rid of the trade conflict and china's pursuit of trade. Furthermore, we need to make improvements through import of Royalty and through technology export. In this study, We would like to suggest the improvement of technology trade balance of Korea by analyze the present conditions of technology trade balance of Korea.

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The arts as means of absolute royal authority through the movie Le Roi danse (영화 <왕의 춤>을 통해서 본 권력 수단으로서의 예술)

  • KANG, Zeeone
    • Trans-
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    • v.3
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    • pp.137-162
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    • 2017
  • This is a study about the arts as political tools by absolute royal authority in time of Louis X IV through the movie Le Roi danse(2000). The King, Louis X IV was an enthusiast of Arts. During the during the reign of Louis X IV, French Baroque art was blossomed exuberantly. the movie shows how the King uses the arts as a tool of his absolute authority. there are artists, Jean Baptiste Lully and Moliere, and while the movies shows how these artists could get the King's confidence and the king manipulate the arts for strengthen his authority as an absolute royalty.

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