• Management & Information Systems Review
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• v.23
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• pp.25-40
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• 2007

In the highly competitive and divers world of financial market, customer is the single most important factor to company's survival. Especially, creating a relationship with valued customers is a key to success. CRM provides the mean to retain high value customers. It takes a prospect of what customers expect. Utilizing those knowledge can help the products and service meet the customers' needs, thereby maximizing customer satisfaction and company's profit. In this report, I am going to suggest a few ways to develop successful CRM in the life insurance industry. First, CRM should innovate the way of communication to keep pace with Web 2.0 era. In other words, the customer's needs should be caught by real-time communication than traditional off-line market research. Thus, the functionality and specification of products can be decided by customer's direct choice so that the customers are able to purchase the understanding and experience of the products. Second, CRM project should consider whether the initial strategy plan can promise the stable growth of customer at the first step. When planning strategy, the project needs to identify what customer wants and how to fulfill the needs with stable growth of the customer. In addition, the CRM should be developed by realizing that customer centric benefits ultimately guarantee the growth of the organization. Third, CRM systems should enhance the organization's ability to take the customer's insight in a 360 degree view and to capture the voice of the customer directly. In order to develop the best matched product package, more precise customer segmentation should be ahead of market segmentation strategy. Forth, the biggest reward from CRM will be a customer royalty program. Many successful banks are already planning and practicing customer royalty strategy. A comprehensive analysis of customers and their behavior allow organization to identify high value potential customers' needs and determine a strategy required to meet those needs. Even life insurance companies such as Prudential Korea are developing products designed for royal customers. Fifth, understanding and managing the experience of customer called Customer Experience Management also can increase customer satisfaction. Measuring only customers' experience and adapting it to marketing strategy make products position in the gap between the customers' expectation and experience not required by market. A key component of CEM is its application across all organizational functions. At last, the direction of change and development of CRM can be defined from the conceptualization of information technology represented by Ubiquitous and Web 2.0. Instead of just managing customer information, companies should take the initiative in personalized system with customer oriented strategy. Furthermore, with the regular communication between CRM stakeholders (Sales-Marketing-IT), customer's demand should be directly reflected to enterprise strategy in real time.

• Journal of the Institute of Electronics and Information Engineers
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• v.52 no.3
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• pp.96-101
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• 2015

This paper describes a design and implementation of the NFC bridge chip which performs interface between kinds of devices and mobile phones including NFC controller through NFC communication. The NFC bridge chip consists of the digital part and the analog part which are based on NFC Forum standard. Therefore the chip treats RF signals and then transforms the signal to digital data, so it can interface kinds of devices with the digital data. Especially the chip is able to detect RF signals and then wake up the host processor of a device. The wakeup function dramatically decreases the power consumption of the device. The carrier frequency is 13.56MHz, and the data rate is up to 424kbps. The chip has been fabricated with SMIC 180nm mixed-mode technology. Additionally an NFC bridge chip application to the blood glucose measurement system is described for an application example.

• KSCE Journal of Civil and Environmental Engineering Research
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• v.36 no.3
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• pp.341-348
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• 2016

Harbor facilities require long-term durability and safety, and also maintain the performance requirement until the durability life. However, existing harbor facilities are becoming superannuated with durable years and durability is declined by erosion of the sea and damage from sea. In addition, harbor facilities will be in demand for the expansion of harbor and offshore structures with rising economic power by enhancement of domestic industry and increase of import and export. Therefore, in this study, two kinds of nondestructive test (NDT) techniques (schmidt rebound hammer and ultrasonic sensor) are verified for the effective maintenance of underwater concrete structures including harbor facilities. Sea field applicability of Schmidt hammer and ultrasonic sensor was verified by comparing field test result with sea field test result and also deduced the compressive strength estimation equation by depth of the water. On the basis of the sea field test result, compressive strength estimation equation which was deduced by multiple regression analysis indicated highest accuracy compared to other equations, especially it will be more likely to be used in underwater because of the depth of water correction. In the future, if schmidt hammer and ultrasonic sensor which were invented as waterproofing are used with ROV (Remotely Operated Vehicle), it will be possible to make a diagnosis of high reliability for underwater concrete structures and set up a ubiquitous concept of NDT system.

• Journal of Advanced Marine Engineering and Technology
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• v.39 no.7
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• pp.744-753
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• 2015

This paper presents the results of research on developing marine unified communications to provide VoIP service based on marine satellites. With the recent popularity of smart-phones and other mobile devices, the demand for Internet-based wired and wireless unified technology has been growing in marine environments, and increasing interest is being directed to VoIP products and service models with high price competitiveness and the ability to deliver a variety of services. In this regard, this research designed three instruments, developed their unit modules, and verified their performances. These three instruments included the following: (1) a marine VoIP module equipped with an analogue gateway that can be linked to the existing devices used in vessels, which is more than 80% smaller than that of a land system; (2) a text/voice/video engine for marine satellite communications that runs on technology that minimizes communication data usage, which is a core technology for a marine VoIP service; and (3) a unified communication service that can support multilateral cloud-based message conversations, telephone number-based call functions, and voice/video calling between a private space in a ship and shore.

• Journal of KIISE:Computing Practices and Letters
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• v.13 no.1
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• pp.11-23
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• 2007

In this paper, we design and implement a framework based on Web Services for effective management of the profiles that were proposed to provide a user with personalized service. The profiles must be constituted the related information of the user and could be exchanged according to cyclic.acyclic or event among user's device, profile repository and service server for providing the user with personalized service. The profiles also must be supplied the services providers that need to the profiles for the personalized service. The profile framework is necessary to provide the functions like this for managing effectively of the personalized service. The proposed framework used the Web Services for exchanging and providing the profile regardless the various devices and platform. The framework also was applied the metadata constitute method and dynamic constitute method for managing effectively of the profile. The result of experiment using proposed framework was effective process and management of the profile and could exchange the profile with regardless of platform and device. The implemented system using the proposed framework was foundation of providing the personalized services with a user by through a effective management function of the profile.

• The KIPS Transactions:PartA
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• v.15A no.1
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• pp.53-60
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• 2008

Streaming media has contributed to a significant amount of today's Internet Traffic. Like traditional web objects, rich media objects can benefit from proxy caching, but caching streaming media is more of challenging than caching simple web objects, because the streaming media have features such as huge size and high bandwidth. And to support various bandwidth requirements for the heterogeneous ubiquitous devices, a transcoding proxy is usually necessary to provide not only adapting multimedia streams to the client by transcoding, but also caching them for later use. The traditional proxy considers only a single version of the objects, whether they are to be cached or not. However the transcoding proxy has to evaluate the aggregate effect from caching multiple versions of the same object to determine an optimal set of cache objects. And recent researches about multimedia caching frequently store initial parts of videos on the proxy to reduce playback latency and archive better performance. Also lots of researches manage the contents with segments for efficient storage management. In this paper, we define the 9-events of transcoding proxy using 4-atomic events. According to these events, the transcoding proxy can define the next actions. Then, we also propose the segment-based caching policy for the transcoding proxy system. The performance results show that the proposing policy have a low delayed start time, high byte-hit ratio and less transcoding data.

• Journal of Energy Engineering
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• v.25 no.3
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• pp.27-33
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• 2016

The heat recovery system that was applied in this study, is the energy-saving type that can produce the maximum cooling capacity less power in use. In order to have a more precise control function the temperature and humidity of the constant temperature and humidity machine, control algorithm is applied to designed a fuzzy PID controller, and the outside air compensation device (air-cooled) demonstrated excellent ability to dehumidify the moisture, $-20^{\circ}C$ in winter. High efficiency and the low-noise type sirocco fan operate quitely and designed to fit the bottom-up and top-down in accordance with the characteristics of equipment. as a result of experiment data, the conversion efficiency is 95% or more, power recovery time is within 5sec, stop delay time is within 30sec, pump down time is 10sec, pump delay time is 5sec, heating delay time is 5sec, temperature deviation is ${\pm}2^{\circ}C$ (cooling deviation: $2^{\circ}C$, Heating deviation : $2^{\circ}C$), humidity deviation is a ${\pm}5%$ (humidification deviation 3.0%, dehumidification deviation 3.0%). Recently, ubiquitous technology is important. so, the constant temperature and humidity machine designed to be able to remotely control to via the mobile phone, and more scalable to support MMI software and automatic interface. Further, the life of the parts and equipment is extended by the failure.

• Journal of Internet Computing and Services
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• v.12 no.1
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• pp.55-70
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• 2011

In this paper, we propose a policy-driven RFID data management event definition language, which is possibly applicable as a partial standard for SSI (Software System Infrastructure) Part 4 (Application Interface, 24791-4) defined by ISO/IEC JTC 1/SC 31/WG 4 (RFID for Item Management). The SSI's RFID application interface part is originally defined for providing a unified interface of the RFID middleware functionality―data management, device management, device interface and security functions. However, the current specifications are too circumstantial to be understood by the application developers who used to lack the professional and technological backgrounds of the RFID middleware functionality. As an impeccable solution, we use the concept of event-constraint policy that is not only representing semantic contents of RFID domains but also providing transparencies with higher level abstractions to RFID applications, and that is able to provide a means of specifying event-constraints for filtering a huge number of raw data caught from the associated RF readers. Conclusively, we try to embody the proposed concept by newly defining an XML-based RFID event policy definition language, which is abbreviated to rXPDL. Additionally, we expect that the specification of rXPDL proposed in the paper becomes a technological basis for the domestic as well as the international standards that are able to be extensively applied to RFID and ubiquitous sensor networks.

• Journal of Internet Computing and Services
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• v.10 no.5
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• pp.195-209
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• 2009

The embedded software has been become more important than the hardware in mobile systems in ubiquitous society. The improvement models such as CMMI(Capability Maturity Model Integration) and SPICE(Software Process Improvement and Capability dEtermination) are used to improve the quality of software in general systems. Software process improvement is also necessary for mobile embedded software development to improve its quality. It is not easy to apply the general software improvement model to the mobile embedded software development due to the high cost effectiveness and heavy process. On the other hand, XP has the characteristics on focused communications with customers and iteration development. It is specially suitable for mobile embedded software development as depending on customer's frequent requirement changes and hardware attributes. In this paper, we propose a framework for development small process improvement based XP(eXtreme Programming)'s practice in order to accomplish CMMI level 2 or 3 in mobile embedded software development at the small organizations. We design and implement the Mobile Embedded Software Process Improvement System(MESPIS) to support process improvement. We also suggest the evaluation method for the mobile embedded software development process improvement framework with CMMI coverage check by comparing other process improvement model. In the future, we need to apply this proposed framework to real project for practical effectiveness and the real cases quantitative. It also include the enhance the functionality of MESPIS.

• Journal of the Korean Electrochemical Society
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• v.17 no.3
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• pp.172-178
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• 2014

In this work, we describe an electrochemical immunosensor for simple, fast and quantitative detection of a urinary hippuric acid (HA). Urinary HA, of molecular weight 180 DA, is one of the major metabolites and biological indicators in toluene-exposed humans. Simple and ubiquitous monitoring of exposure to toluene is very important in occupational health care. We propose the electrochemical immunoassay based on the dopamine-antigen conjugate for detecting hippuric acid. Our electrochemical immunoassay system employs a conjugate of dopamine (DA) as an electrochemical active molecule and hippuric acid (HA) as an antigen. As an electrochemical aspect, dopamine (DA) containing two hydroxyl group can show excellent redox signal. Also, dopamine-tethered hippuric acid (DA-HA) shows the reversible redox signal in the immunoassay. The competition between HA and DA-HA generated electric signals proportional to HA concentration. The electrochemical immunoassay was performed with DA-HA on the screen printed carbon electrodes (SPCEs), and then applies the mixture antigen (HA) and HA-antibody. The electrical signals were proportional to HA in the range of 0.010~2.500 mg/mL which is enough range to be used for the point-of-care.