• Title/Summary/Keyword: USA and Japan consumer

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A Study on the USA and Japan Consumer's Perception of the Korean Flower Tea and Their Willingness-to-Pay for It (국산 꽃차에 대한 미국과 일본의 소비자인식 및 지불의사에 대한 연구)

  • Lee, Seog-Won;Yang, Sung-Bum
    • The Korean Journal of Food And Nutrition
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    • v.27 no.3
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    • pp.421-426
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    • 2014
  • The objective of this study is to propose an export strategy due to an analysis of USA and Japan consumer's perception and willingness-to-pay for flower tea. For that, we conducted a survey on the consumer's perception on flower tea compared with leaf tea such as green tea. We also analyzed the willingness to purchase and pay for it. The reasons of drinking of flower tea for USA consumer are 'flavor'-followed by 'taste', and for Japanese consumer 'relaxation'-followed by 'flavor' in order. Both of them consider 'quality', 'safety'- and 'origin' in order when they purchase flower tea. USA consumers have a willingness-to-pay of about 8.3% and Japanese consumers have a willingness-to-pay of about 29.1%. Based on those results, it is necessary to differentiate the process and marketing strategies for the export of flower tea.

A Study on International Comparison and Analysis of Health Education Contents in Elementary Schools(based on Korea, USA, and Japan) (초등학교 보건교육내용의 국제비교분석(한국, 미국, 일본을 중심으로))

  • Lee, Soon-Young;Park, Young-Soo
    • The Journal of Korean Society for School & Community Health Education
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    • v.2 no.2
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    • pp.57-78
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    • 2001
  • The purpose of this study is to analyze hygiene education contents of elementary schools in Korea, USA, Japan and compare this and to provide with basic material present improvement method when hygiene education contents of elementary schools in Korea are organized. For this purpose the problems as following are selected centering on the hygiene education contents of the 7th education process in Korea and Japan and the hygiene text of public school in California, USA. First, this study tries to analyze the composition classified by 12 guidance contents each grade of hygiene education contents of elementary schools in Korea, USA, and Japan. Second, this study tries to analyze the composition classified by fields(physical, mental, social) of hygiene education contents of elementary schools in Korea, USA, and japan. As a result of the analysis and comparison on the matters stated above, the conclusion as following was gotten. First, as a result of searching the hygiene education contents system of elementary schools in Korea, USA, and Japan classified by 12 guidance contents each grade, the subjects which have good contents composition classified by class step by step were safe life and disease prevention. And the subjects such as growth development and health, physical fitness, drug use and health were weak and the parts such as consumer health and the careers concerned with are not dealt in the present education process of Korea at all. Second, as a result of analyzing the composition classified by fields of hygiene education contents of elementary schools in Korea, USA, Japan, all the three countries put great on physical part. And there are 57 units about mental part in USA, 27 units in Japan, only 17 units in Korea. And this fact reveals that there was lack of understanding about the need of mental part in Korea. This study tries to suggest improvement method as following through the study results stated above. First, as it is grasped in the analysis classified by guidance part of hygiene education contents, community and environment preservation, physical aptitude and stress management are to be emphasized more strongly and about the parts like consumer health and the persons concerned with hygiene new education programs as contents satisfying the need of age are to be inserted or complemented Second, because the hygiene education contents in Korea are still lack in comparing contents of mental parts compared with those of the two countries, the contents proper to the level and the requirement of learners to each grade are to be developed and complemented. Third, hygiene education units which were reduced in the 7th curriculum in Korea are lack compared with those in the two countries. Therefore, it is necessary that teachers should recognize the need of hygiene education so that the hygiene education can be separated and be taught out regularly.

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A Study on the Food Labelling System (식품표시(食品表示) 제도(制度)에 관한 연구(硏究))

  • Choi, Young-Lan;Kim, Hyang-Sook
    • Korean Journal of Human Ecology
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    • v.3 no.1
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    • pp.59-69
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    • 1994
  • The purpose of this study was to examine the food labelling system and its regulations based on Food Hygine Law in Korea and to compare them with those of USA and JAPAN. This study was carried out to suggest desirable direction for improvement of food labelling system in Korea by reviewing literatures and regulations related to the subject of this study. The results are as follows: 1. The indication of shelf-life in Korean lavelling system appeared ineffective from the point of view of consumer protection and resource preservation compared with dual system of indicating shelf-life in USA and Japan. 2. The standard of labelling general food in Korea does not give sufficient nutritive information to the consumers, compared with that in USA and Japan. 3. Only five ingredients including additives are to be listed on the food label in Korea whereas all the ingredients and additives are in the USA and Japan. 4. The way of Listing food additives on food label is neither specifically required nor standardized in Korea and, food additives are classified into only 7 groups in Korea while 18 in the USA. Based on the above results of literature review, the followings are suggested to improve food labelling system in Korea. 1. Indication of shelf-life should have dual system, in which perishable food should not be permitted to be sold after its shelf-life while the processed food or dried food to be preserved for a long time should be indicated with more or less flexible term about shelf-life. 2. Standard of labelling general food should include calorie, fat, protein, and the content of major vitamins and minerals. 3. All ingredients and their contents, including food additives should be listed on the food labels. 4. The standard of indication of food additives in Korea should include the name, usage and content of all additives used in foods.

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Globalization of Korean Electrical Installations Standards and Codes Based on Comparison of IEC 60364 with NFPA

  • Ki, Chung-Young;Ro, Kwak-Hee;Seop, Shin-Hyo;Joo, Nam-Taik
    • Proceedings of the Korea Institute of Fire Science and Engineering Conference
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    • 2001.11a
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    • pp.118-125
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    • 2001
  • Most of the laws and standards relevant to technology in Korea bear a resemblance to those in Japan. Electricity was not introduced to Korea until Lighting ceremony in Kyong-Bok palace observed in 1887. Since Korea was annexed to Japan in 1910 and our public works were under Japan control we have applied Japanese laws and regulations made by Chosun government-general. Independently from Japan the power electricity accepted power plants of USA, codes of NESC, ASME / ANSI, NEMA. Our generation and distribution system takes American style while our consumer side takes Japanese style. As global trade system was transferred GATT into WTO, the harmonization of technological standards, certification construction testing in the trend of world. This paper is based on WTO / TBT agreement coming in effect after 12th, April, 1979. For Korea the distribution system has a strong resemblance to American system so that unconvertible because IEC 60364 originated from Europe while NEC originated from USA. This papers deals with the fundamental elements of electrical safety system with comparing IEC 60364 with NEC. This paper considers how engineers should apply NFPA 70(NEC) and IEC based on the comparison of NEC to IEC in relation to electrical installations.

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Consumer Value and Compulsive Buying's Their Related Factors and Relationship: College Students from Seoul and Ulsan in Korea and Nagasaki in Japan (소비자가치와 강박구매의 관련요인 및 관계분석 : 서울, 울산, 일본 나가사키 대학생을 대상으로)

  • Huh Eun Jeong;Seo Jeong Hee
    • Journal of Families and Better Life
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    • v.22 no.6 s.72
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    • pp.75-87
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    • 2004
  • The purpose of this study is to analyze some related factors affecting consumer values and compulsive buying and to investigate the relationship between consumer value types and compulsive buying behavior. Data were collected from 481 college students at Seoul and Ulsan in Korea and at Nagasaki in Japan. The results indicated that consumer value types were differentiated by the age and the region(Ulsan, Seoul, and Nagasaki) and compulsive buying was differentiated by the region. Among the 8 sub-dimensions of consumer values, the college students in Ulsan showed a relatively high level of humanism familism and authoritarianism while those in Seoul showed a relatively high level of materialism and futurism The college students in Nagasaki showed a relatively high level of hedonism For the compulsive buying behavior, the college students in Seoul have the highest level, Nagasaki the middle level, and Ulsan the lowest level of compulsive buying. And four types of consumer values are identified: 'Satisfied-in-Present'; 'Pursuing-Power- Oriented-Value'; 'Pursuing-Current-Satisfaction', and 'Pursing-Future'. It was found that college student in Seoul, Usa and Nagasaki were classified into different types. The college students in Seoul were classified to , Usu in , and Nagasaki to . For the relationship between four types of consumer values and compulsive buying, showed the highest level, and the middle level, and the lowest level of compulsive buying.

Advancement in Powder Metallurgy of Aluminum Alloys

  • Takeda, Yoshinobu
    • Journal of Powder Materials
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    • v.5 no.4
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    • pp.340-344
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    • 1998
  • Along with the growth of conventional ferrous powder metallurgy (PM), PM of aluminum alloys has been intensively investigated in Japan. Although rapidly solidified aluminum alloy powder was first used in the USA,/sup 1)/ commercialization for consumer market was first realized in Japan./sup 2)/ In order to achieve the viable cost-performance including Near Net Shape (NNS) formability, we developed three processes, powder extrusion, powder forging and sintering. The new powder extrusion process does not use either capsulation or vacuum degassing. The new powder forging does not need lateral flow. The new sintering process does not use liquid phase. The performance achieved by the processes is outstanding mechanical or physical properties that has potential to substitute cast iron, steel, titanium Metal Matrix Composite (MMC) or Ingot Metallurgy (IM) aluminum alloys. Cooperation with customers, powder suppliers and research associations contributed to the advancement of PM aluminum alloys in Japan.

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Cross-Cultural Comparison of Materialism and Hedonic & Utilitarian Shopping Value : Using Korean, American, and Japanese College Students (대학생 소비자의 물질주의와 쾌락적.효용적 쇼핑가치 비교연구 : 한국, 미국, 일본 대학생을 대상으로)

  • Seo, Jeong-Hee;Huh, Eun-Jeong
    • Korean Journal of Human Ecology
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    • v.13 no.5
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    • pp.765-776
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    • 2004
  • The objectives of this study are to compare the levels of materialism with hedonic-utilitarian shopping values among 645 college students in Ulsan and Seoul, Korea; Columbus, Ohio, USA; and Nagasaki, Japan, and to analyze the impact of materialism on hedonic-utilitarian shopping values. As for the levels of hedonic shopping values, the students in Japan and Ulsan had the highest of all, whereas for the levels of utilitarian shopping values, those in Ulsan had the highest. For the levels of materialism, the students in Ulsan had the highest of all and those in Seoul had the lowest. And three scales in the materialism had a different influence on hedonic-utilitarian shopping values.

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Pulse Width and Pulse Frequency Modulated Soft Commutation Inverter Type AC-DC Power Converter with Lowered Utility 200V AC Grid Side Harmonic Current Components

  • Matsushige T.;Ishitobi M.;Nakaoka M.;Bessyo D.;Yamashita H.;Omori H.;Terai H.
    • Proceedings of the KIPE Conference
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    • 2001.10a
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    • pp.484-488
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    • 2001
  • The grid voltage of commercial utility power source hi Japan and USA is 100rms, but in China and European countries, it is 200rms. In recent years, In Japan 200Vrms out putted single phase three wire system begins to be used for high power applications. In 100Vrms utility AC power applications and systems, an active voltage clamped quasi-resonant Inverter circuit topology using IGBTs has been effectively used so far for the consumer microwave oven. In this paper, presented is a half bridge type voltage-clamped high-frequency Inverter type AC-DC converter using which is designed for consumer magnetron drive used as the consumer microwave oven in 200V utility AC power system. This zero voltage soft switching Inverter can use the same power rated switching semiconductor devices and three-winding high frequency transformer as those of the active voltage clamped quasi-resonant Inverter using the IGBTs that has already been used for 100V utility AC power source. The operating performances of the voltage source single ended push pull type Inverter are evaluated and discussed for consumer microwave oven. The harmonic line current components In the utility AC power side of the AC-DC power converter operating at ZVS­PWM strategy reduced and improved on the basis of sine wave like pulse frequency modulation and sine wave like pulse width modulation for the utility AC voltage source.

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Study on Activity, Type and Establishment of Community Supported Agriculture in USA and Japan (미국과 일본의 CSA운동의 등장, 유형 및 활동사례)

  • 정진영;손상목;김영호
    • Korean Journal of Organic Agriculture
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    • v.9 no.1
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    • pp.1-16
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    • 2001
  • With increasing global concern that intensively synthetic-chemical based farming systems accelerated the decline in environmental quality, the sustainability of modem agriculture became the subject of great concern. It is well known that the movement of Community Supported Agriculture(CSA) has been contributed significantly to the development of organic agriculture in USA and Japan. It was supposed that CSA could be one of the best way to promote the movement of organic agriculture since there is little reliability on the organically grown food by consumer. In this paper it was focussed to study the movement of CSA in USA and Europe in order to provide an idea for establishment and movement of CSA in Korea to support the organic agriculture. In a CSA system, the farmer grows food for a group of shareholders who pledge to buy a portion of the farm's crop that season. This arrangement gives growers up-front cash to finance their operation and higher prices for produce, since the middleman has been eliminated. For most shareholder for CSA saving money is a secondary consideration, but fresh safe products and environmentally sound farming system. People become shareholder of CSA since they expect an organic farming which can ; \circled1protect the environment, minimize pollution, promote health, \circled2replenish and maintain long-term soil fertility by providing optimal conditions for soil biological activity, \circled3maintain diversity within the farming system and its surroundings and protect plant and wildlife habit, \circled4recycle materials and resources to the greatest extent possible within the farm and its surrounding community, \circled5maintain the integrity of organic food and processed products through each step of the process from planting to consumption, \circled6develop and adopt new technologies with consideration for their long range social and ecological impact. In all CSAs, the farmer develops a crop plan and a budget, which details costs for a growing season, including fair wages for the farmers. Experienced Information on increasing shareholder retention, the future of CSA, and getting started such as ideas for ongoing marketing, printed materials that set realistic expectations, working members, production, pick-up and delivery, setting prices, and receiving feedback were also briefly introduced.

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Consumer Innovativeness and Consumption Behavior of New Sauce Products for the Japanese Consumer (일본 소비자의 혁신성과 신제품 소스에 대한 소비 행동 분석)

  • Kim, Su Jin;You, Seon Young;Lee, Min A;Park, Eunju
    • Korean Journal of Community Nutrition
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    • v.24 no.5
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    • pp.374-383
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    • 2019
  • Objectives: This study analyzed Japanese consumers on their sauce consumption, and assessed the relationship between consumer innovativeness and consumption behavior for new sauce products. Methods: The survey was completed by local consumers visiting Korean restaurants in Osaka, Japan, in September 2018. The demographic characteristics, consumption of sauce, consumer innovativeness, and factors of theory of planned behavior were evaluated. Totally, 150 collected data were analyzed using the IBM SPSS Statistics 25.0 Program (IBM SPSS INC, Armonk, NY, USA). Results: Results of the survey indicate that Japanese consumers purchase a sauce by considering the taste and food utilization. Sauce purchases were maximum at mega markets and supermarkets. The consumer innovativeness for Japanese consumers was based on 3 factors: 'Purchasing adventurous products (3.51 ± 0.96)', 'Active information seeking (4.36 ± 1.11)', and 'Interactive information seeking (4.33 ± 1.02)', where the tendency of 'Active information seeking' was the highest innovativeness factor. Furthermore, higher values of perceived behavior control (4.68 ± 1.21), attitude (4.66 ± 1.41) and subjective norm (4.39 ± 1.28) were revealed, when assessing for theory of planned behavior factors. Correlating the variables of consumer innovation and factors of planning behavior theory, 'Active information seeking' is a positive attribute for attitude (p<0.016), subjective norm (p<0.001), and perceived behavior control (p<0.002). These 3 factors also had significantly positive effects on purchase intention for new sauce product (p<0.000, p<0.000, and p<0.002, respectively). Attitude was determined to be another very influential variable for purchase intention of a new sauce product (B=0.484, t=6.881). Conclusions: The results of this study determine the consumption patterns of sauce for the Japanese consumer, and the relationship between consumer innovativeness and consumption behavior for Korean traditional sauces. We believe the data generated from this study will help determine a marketing strategy to enter the Japanese market.