• 한국ITS학회:학술대회논문집
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• 2008.11a
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• pp.237-243
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• 2008

• 한국디지털정책학회:학술대회논문집
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• 2005.11a
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• pp.425-433
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• 2005

The purpose of this paper is to study a framework on building and continuing consumer trust in mobile travel and tourism content (M-TTC). Trust development life cycle in e-commerce is a trust-oriented building flow of online consumer. Travel information and content in mobile commerce is a initiative and immature step in the ubiquitous era. Travel and tourism industry is information intensive and network business between the bricks and clicks, the public and private, and the virtual and physical. A framework of travel and tourism content in m-commerce based on Siau and Shen (2003) and in perspective of information cities by Ferguson, et al. (2004) proposes conceptual components to build information and content for continuous consumer trust. The main results of the paper by focus group research methodology focus on building a conceptual m-trust model of mobile content in travel and tourism industry. Additionally, it shows what the important factor is and how the trustworthy improves continuously to the public, mobile vendors, and technological aspects.

• Journal of Smart Tourism
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• v.2 no.3
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• pp.31-38
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• 2022

Understanding demand for travel websites can help hoteliers better evaluate their own multi-channel distribution and reputation management strategies. In this study, we estimated demand for eight major travel websites based on the user percentage in 3,120 U.S. counties. Results highlighted the importance of four types of factors: sociodemographic, economic, Internet use-related, and travel-related. Differences between websites were also compared based on estimated coefficients. For example, the demand for Expedia.com appeared to be driven by age, education background, income, and foreign travel history, whereas the demand for Hotels.com was driven by the proportion of the African American population and domestic travel history. Lastly, implications are provided.

• Journal of the Korean Geographical Society
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• v.44 no.3
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• pp.260-281
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• 2009

This study analyzed people's travels to Mt. Jiri in the Joseon Dynasty; and more specifically, the purpose of such travels and the methods used to do so. Using previous studies dealing with travels to Mt. $K\breve{u}mgang$ and Mt. Chungryang under taken by Joseon people, this study strived to extrapolate the characteristics of the travelers who visited Mt. Jiri, the motivation for their travels, the journey itself, and the style of travel employed. As a result of this exercise, those who traveled to Mt. Jiri were found to exhibit common characteristics in terms of aspects such as their area of residence, personalities, and hobbies. As these were naturally reflected in their travels, the motivation for such trips, as well as the journey to Mt.Jiri itself, tended to differ from those associated with travels to Mt. $K\breve{u}mgang$ and Mt. Chungryang. As far as the style of travel was concerned, the study focused on such aspects as the length of the trip, preparations, nature of the companions, transportation, meals and accommodations, as well as the activities carried out during the travel itself. Here, the comparison with the travelers to Mt. $K\breve{u}mgang$ and Mt. Chungryang revealed no significant differences.

• Journal of Industrial Technology
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• v.21 no.A
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• pp.241-249
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• 2001

The objective of this paper is to develop the optimal path algorithm for dynamic route guidance system in advanced traveler information system (ATIS). The travel time is forecasted in each path between network nodes. Floyd-Warshall algorithm is used to find the optimal route based on this forecasted travel time in dynamic traffic network. This algorithm is modified to apply the real traffic network that has left-turn restriction, U-turn, and P-turn. A big value is assigned to one of arcs in turn restriction and a virtual node is used to consider U-turn and P-turn for Floyd-Warshall algorithm.

• Journal of Korean Society of Transportation
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• v.24 no.3 s.89
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• pp.157-165
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• 2006

The Purpose of this study is to analyze telecommunications impacts on travel in a comprehensive system, considering demand, supply, costs, and land use. This study first Presents a conceptual model, considering causal relationships among travel, telecommunications, land use, economic activity, and socio-demographics. Then, based on the conceptual model, the aggregate causal relationships between telecommunications (local telephone calls, toll calls, and mobile phone subscribers) and travel (vehicle-miles traveled and number of transit Passengers) are explored in a comprehensive framework, using structural equation modeling of national time series data spanning 1950-2000 in the U.S. The model results suggest that as telecommunications demand increases, travel demand increases, and vice versa. Additionally. transportation infrastructure and land use significantly affect travel demand.

• Journal of Korean Society of Transportation
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• v.24 no.5 s.91
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• pp.7-18
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• 2006

Data for travel information Provision are regularly aggregated to Provide travel time information in a reliable and convenient manner and to manage traffic data and information efficiently. In most of practices in Korea, the GPS based travel time data are mainly aggregated every 5 minutes As a result, some probes can't pass by a link within aggregation interval and thereby create uncompleted link passing data. But these data are mostly generated during the congested times and therefore a method that uses such uncompleted link passing data are required. This study estimated queue dissipation length, green time and cycle that use GPS spot speed and developed a link travel time estimation method using such uncompleted link passing data. It also presents method and the overall process of using such data to estimate link travel time in a more accurate manner. As a result, MAPE 1.98% and MAE 4.75 sec of link travel time accuracy improvement has been reported, which is not much different from the real link travel time. The method Proposed here would be an alternative to increase the amount of GPS probe data, especially in congested urban arterial case.

• Journal of Applied Tourism Food and Beverage Management and Research
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• v.9
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• pp.163-185
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• 1998

It is expected that marketing environment of the hotel industry will change much this year. Hotels should make strategic marketing activities to cope with the rapid change of the environment positively. With the case study of marketing activities for American market of "L" Hotel, a deluxe hotel in Seoul, this study is to present the ways of improving marketing activities of a tourist hotel. U.S.A market has been emerging as the most important market in deluxe hotels with strong value of U.S. dollar currency. To get more Ameriean staying guests. hotels had better make effortis in American market as follow. First, hotels should select corporate market as main target market in U.S.A market. Second, hotels should make preferred corporate rate contracts with corporate travel departments of corporate accounts as their house agents Third, hotels should recognize Global Distribution System as major eservation network in U.S.A Fourth, hotels should advertise effectively in G.D.S in order that agents may reserve the hotel with its visual information. Fifth, hotels had better make the most use of three branch offices of K.N.T.O and sale offices of their affiliated reservation system to get useful information on corporates and travel agents.el agents.

• Journal of The Institute of Information and Telecommunication Facilities Engineering
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• v.8 no.3
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• pp.122-131
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• 2009

Ubiquitous-Transportation sensor network is able to realize a vehicle ad-hoc network. Since there are some problems in an existing ITS system, the new technology and traffic information strategies are requirements in this advanced system, u-TSN. The purposes of this paper is to introduce the components on u-TSN system, establish new traffic strategies for this system, and then evaluate these strategies by making a comparative study of ITS and using micro traffic simulator, AIMSUN. The strategy evaluated by AIMSUN is position-based multicast strategy which provides traffic information to vehicles using V2I (vehicle to Infrastructure) communication. This paper focuses on the providing real-time route guidance information when congestion is occurred by the incidents. This study estimates total travel time on each route by API modules. Result from simulation experiments suggests that position-based multicast strategy can achieve more optimal network performance and increased driver satisfaction since the total accumulated travel times of both the major road and the total system on position-based multicast strategy are less than those on VMS.

• Asia pacific journal of information systems
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• v.29 no.3
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• pp.448-467
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• 2019

In a new age of smart tourism, free independent travelers (FITs) choose their travel routes in a more diversified and less predictable way with the aid of smart services. This paper focuses on the movements of Chinese outbound FITs in the U.S. in the year of 2018. 110 places to visit (destinations) extracted from 122 travel routes recommendations on Qyer.com, a major online travel community in China, are analyzed with social network analysis (SNA). Based on the results of SNA, employing degree centrality, eigenvector centrality, betweenness centrality, network visualization, and cluster diagram methods, some preferred cities and natural attractions outside city centers (i.e., New York City (NYC), Los Angeles, San Francisco, Washington D.C., and Niagara Falls) are identified. Moreover, it is found that NYC in the East and Los Angeles in the West play a major role in the movements of Chinese FITs. This study contributes to the body of knowledge on tourist destination movements and provides valuable implications for smart service development in the tourism and hospitality industry.