• 보건행정학회지
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• 제18권3호
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• pp.128-146
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• 2008

Nonlinear pricing abounds in practice because it is a potentially powerful pricing method to explore consumer surplus. The various forms of nonlinear pricing are feasible within a given industry. In this context, it is important for manufacturers and retailers to understand which nonlinear pricing scheme is appropriate to apply in their specific situation and which nonlinear pricing schedule is the most profitable in their market situation. Although the merits of nonlinear pricing are well documented, the attempt to apply nonlinear pricing in medical service has been relatively rare. The researcher aims to try to full this gap by applying a practice-oriented simulation model to health examination data. We compare the sales volumes among nonlinear pricing scheme such as n-block tariff, two-part tariff, and uniform pricing. We found that n-block tariff outperforms two-part tariff and uniform pricing.

• Asia Marketing Journal
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• 제14권3호
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• pp.49-68
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• 2012

When a channel is vertically separated, there can be inefficiencies, double marginalization. Channel coordination to amend this inefficiency has been an important issue in marketing and economics. Channel coordination deals with maximization of joint profit and achieving proper profit sharing among participants. In this paper, a manufacturer and heterogeneous multiple retailers with exclusive territory are assumed, and channel coordination with two-part tariff is considered. When multiple heterogeneous retailers are assumed, profit sharing can be an issue even though the tariffs based on marginal cost can maximize joint profit. In case of multiple heterogeneous retailers, the manufacturer earns the same profit (fixed fee) from each retailer. This means that a large retailer occupies all the gaps of channel profit between small and large markets. Then, the manufacturer, which generally plays the role of Stackelberg leader, will consider increasing fixed price or marginal price to earn more profit from large retailer. Those reactions can sacrifice maximization of joint profit by making small retailer withdraw or by changing the sales quantities. In this paper, to maximize joint profit and achieve proper profit sharing, two kinds of optional tariffs are considered. The first is an optional two-part tariff based on marginal cost and the second is an optional modified two-part tariff in which marginal prices are higher than the manufacturer's marginal cost. In both types of optional tariffs, maximization of joint profit in each market can be achieved. Moreover, optional tariffs alleviate the problem of profit sharing. Optional tariffs can provide a manufacturer more profit from a large retailer when profit from a small retailer is given. However, the analysis shows that the maximum share of manufacturer from a large retailer is restricted by the condition for self-selection. In case of optional two-part tariffs based on marginal cost, if the gap between demands is large, the maximum share of the manufacturer is sufficient to achieve proper profit sharing. If the gap between demands is not sufficiently large, the manufacturer cannot earn sufficient share from increased profit. An optional modified two-part tariff where marginal price is more than marginal cost of manufacturer is considered because of this scenario. The marginal price above the marginal cost may additionally control the distribution of the increased profit. However, the analysis shows that a manufacturer's maximum profit from a large retailer with given profit from a small retailer is the same as or lower than the maximum profit when optional two-part tariffs based on marginal cost are applied. Therefore, it can be concluded that the optional modified tariffs do not have additional contribution to profit sharing relative to the tariffs based on marginal cost. Although this paper does not cover all kinds of optional tariffs that are different from tariffs based on marginal cost, it shows the advantage of optional tariffs based on marginal cost and has important theoretical implications. The result of this paper also gives guide for channel coordination. Optional two-part tariff based on marginal cost can increase efficiency in channel coordination.

• 경영과학
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• 제26권1호
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• pp.21-35
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• 2009

There is a controversy on Internet pricing, flat-rate vs. usage-based. This study gives a comparative analysis between flat-rate and two-part tariff which is realistic alternative of usage-based pricing. In a basic economic model, two-part tariff based on ISP's cost structure satisfies allocative efficiency and relatively expand the number of subscribers. But the characteristics of Internet service like consumers' uncertainty on cost, measurement cost of traffic and network externality induce increase of cost or decrease of marginal utility. The analysis shows that small impact of these can make flat-rate more efficient.

• 보건행정학회지
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• 제13권4호
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• pp.84-98
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• 2003

This research objective is to determine the optimal price break points for n­block tariff, because comparing non­linear pricing with uniform pricing on the basis of profit, n­block tariff outperforms two­part tariff, all unit discount price schedule, and uniform pricing. Although the merits of non­linear pricing are well documented, the attempt to practice the non-linear pricing in medical service sector has been relatively rare. The determination of the parameters under n­block tariff is the interesting decision making agenda for marketers. Under n­block tariff, the marketers should decide the optimal price break points and the optimal marginal price for each price zone. The results can be summarized as follows: The researchers found that mixture model can be the feasible methodology for determining the optimal number of n­block tariff and identifying the optimal segmentation criteria. We demonstrate the feasibility and the superiority of the mixture model by applying it to the database of medical examination. The results appear that the number of patients per month can be the optimal segmentation variable. And 6­block tariff is the optimal price break for this medical service.

• 한국경영과학회지
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• 제27권4호
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• pp.11-27
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• 2002

This paper is aimed at surveying the method that supports logical and theoretical back grounds of electricity service pricing, to investigate whether the ESPM can reflect comprehensively the various interests of parties and persons concerned with electricity supply and demand, and analyzing the practical applicability of the model in short-term perspectives. The major findings of this study can be summarized as fellows. First, the ESPM explains what process the equilibrium price is attained through, which is the essential concept and object in evaluating the value of public enterprises or utilities and the price of electricity Second, the ESPM provides the logics and methods that can objectify the discrete price by each electricity user. Third, the ESPM presents theoretical logics and practical methods that can calculate the basic price and the variable price per electricity unit which are key concepts in the two-part tariff. Fourth, the ESPM has powerful practical applicabilities in the reasonable electricity pricing and in the explanation for the balance between parties and persons interested with electricity supply and demand.

• 한국항만경제학회지
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• 제35권3호
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• pp.1-18
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• 2019

오늘날 선사 간 제휴 및 기술진보 등 세계 해운환경의 급격한 변화로 항만 간 경쟁이 더욱 치열해지고 있으며, 이에 따라 항만물류서비스를 제공하는 항만공사와 터미널 운영사 간의 협력이 매우 중요하다 하겠다. 항만들은 터미널운영사와 다양한 방식으로 임대 계약을 체결하고 있으며, 터미널 운영사는 산정된 임대료 하에서 최적 운임을 결정하여 수익을 창출하고 있다. 이와 같은 상황에서 본 연구는 항만공사와 터미널운영사의 상호 이익을 극대화하는 계약 방식 도출을 목적으로 하고 있다. 즉, 본 연구는 항만공사의 이익 극대화에 초점을 맞춘 기존 연구들과 달리, 항만공사와 터미널 운영사 간의 공유이익 극대화 측면에서 최적화 계약방식을 도출하고자 한다. 이러한 맥락에서 본 연구는 항만공사와 터미널 운영사 간의 네 가지 유형의 계약방식들을 과점시장 모형인 Non-cooperation, Cooperation, Cournot 및 Collusion 모델을 상호 비교하여 각 모형의 균형을 도출하고자 한다. 본 연구의 결과 two-part tariff 계약방식이 fixed contract 및 unit contract 계약방식에 비해 항만공사와 터미널운영사간의 공유이익이 많이 창출되는 것으로 분석되고 있다. 이는 two-part tariff 계약방식의 경우 항만공사와 터미널운영사가 수익과 위험을 상호 공유하므로 터미널 운영사는 보다 많은 물동량 확보를 위해 노력을 하게 됨에 따라 공유 이익이 극대화되는 것으로 사료된다. 본 연구는 향후 항만공사와 터미널운영자 간의 항만임대료 및 운임 결정을 위한 의사결정과정에서 중요한 이론적 토대를 제공할 수 있을 것으로 기대된다.

• 무역학회지
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• 제44권3호
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• pp.253-269
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• 2019

This study examines the utilization effect of FTA on the sales and profit of the secondary auto-part suppliers in two aspects: 1) firm-level survey on the utilization of FTA and 2) statistical inference on the FTA effects on their sales and profit. We use the GLS statistical technique, panel and survey data of 130 secondary auto-part suppliers in the Daegu and Kyungpook area in 2007-2016. The evidence shows that the secondary auto-part suppliers struggle to prepare documents for the FTA certificates of origin due to their small firm size, although they utilize the FTA at the relatively high rate of 92 percent. Statistical evidence shows that an increase in the export of the first vender significantly affects the sale of the secondary auto-part vendors, but not their profit. The low profit and high managing cost of utilizing the FTA deteriorate the utilization effect of the FTA of the secondary auto-part vendors, which is a key factor in a global supply chain and for the competitiveness of the automobile industry. Government policies are required for the secondary auto-part suppliers to utilize the FTA more effectively and share the benefits of tariff reduction with first auto-part vendors under FTA transaction.

• 디지털융복합연구
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• 제10권1호
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• pp.49-57
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• 2012

인터넷전화(VoIP), 인터넷TV(IPTV), 클라우드컴퓨팅(Cloud Computing), 스마트폰(Smart Phone) 등 스마트 IT 시대가 진전되면서 데이터(data) 전송이 폭증하고 있고, 서비스의 품질보장(QoS, Quality of Service)이 더욱 중요시되고 있다. 따라서 인터넷 트래픽(internet traffic)의 체증문제를 효율적으로 해소하고 망의 지속적인 업그레이드(upgrade)를 촉진하는 유인체계(incentive system)를 마련하는 것이 절실히 요청되고 있다. 그러나 한편에서는 인터넷망에서 어떠한 차별도 없는 '철저한 망중립성(Network Neutrality)'이 오늘날의 인터넷시대를 가능하게 한 일등공신임을 주장하면서 엄격한 망중립성을 법제화할 것을 요구하고 기존 제도를 고수할(Status Quo) 것을 주장하기도 한다. 따라서 본 연구는 인터넷환경의 변화를 살펴보고 망중립성 이슈를 분석한 후 선순환 인터넷생태계의 조성과 공정경쟁의 보장 및 이용자편익의 최대화를 위해서는 시장메커니즘의 핵인 가격기구 즉 요금시스템이 제대로 작동되어야 함을 제기한다. 그리고 바람직한 인터넷 사용요금의 부과방안으로 이용량과 QoS 보장여부 등 인터넷 이용형태에 따라 가격을 차별화하고 중장기적으로 네트워크 확충에 필요한 재원을 마련하기 위해 이부가격제(two-part tariff)를 실시하는 방안을 제시한다.

• 한국통신학회논문지
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• 제32권11B호
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• pp.700-708
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• 2007

이 논문은 통신서비스의 소매가격과 접속료에 대한 유인적 규제제도를 제안한다. 이러한 유인적 규제제도는 병목설비를 가지고 있는 독점적 사업자로 하여금 자발적으로 사회적으로 최적인 접속과 소매서비스를 제공하게 한다. 중간투입 설비를 가진 상류기업은 이부제 요금을 통해, 전체 통합이윤을 실현할 수 있다는 것은 잘 알려진 사실이다. 이 논문은 첫째, 규제기업의 수지보전(budget balancing)과 관련하여 접속료와 소매요금 등을 규제하는 규제프레임워크를 제시한다. 둘째, 접속(상류)과 소매서비스(하류) 모두에서 이부제 요금제도가 어떻게 적용될 수 있는가를 소개하고, 비용함수에 대해 규제자가 불완전한 정보를 가지고 있는 경우, 유인적 규제제도의 적용가능성과 그 효과를 분석하고 있다. 셋째, 자기선택 제도를 사용하여, 접속과 소매부문에서 어떻게 사회적 최적인 상태가 도달되는지를 보여준다.

• 복식
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• 제34권
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• pp.135-150
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• 1997

The purpose of this study was to inves-tigate the economic performance of the textile industry for the Korean traditional clothes. The content of this paper had two pars; The first part was for the macroeconomic aspects such as location production employments and the produc-tion facilities of the textile industries. The second part was for the microeconomic aspects such as business type branding method fabric type R&D efforts sourc-ing and the distributional channel The major results were as follows: 1.) Most textile firms for the korean traditional clothes were located in Gongju for man-made fibers and in Jinju for silk fabrics. 2) The size of the textile industry in terms of the number of business produc-tion amount the number of employee de-creased during 1994 and 1995 due to the decreasing demand. 3) Over the half of the textile firms produced raw fabric products while only 20% of them were involved in additional dyeing and /or printing finish which re-sulted in low value added production 4) The R&D effort of the textile indus-try for the Korean traditional clothes was very low due to the market uncertainty lack of technological knowledge and most of all small size of the firms 5) Most raw materials for the textile in -dustry were imported with high(25%) tariff rates resulting in price increase and thus low competitiveness in the market. 6) The textile producers sole about the 70% of their products to the wholesalers while selling the rest to the retailers di-rectly. This showed the dual structure of the distribution channel in the textile products. These results suggested some implica-tions for the firms the policy makers and the researchers. The firms should develop new and improved products to increase and create consumer demand by intensive R&D efforts. The government policy ma-kers should give financial supports the firms with R&D investment and legal help such as lowing tariff rate for the raw ma-terials. The researchers from the academy could help the textile industry with the advanced technological knowledge and up-date information for the consumer fashion demand.