• 제목/요약/키워드: Trade Fair

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IPA 기법을 활용한 국내 화물 운송중개 플랫폼의 실증분석 (A study on Analyzing Domestic Cargo Transportation Platform Service Using the IPA Technique)

  • 윤호연;이향숙
    • 무역학회지
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    • 제48권1호
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    • pp.243-261
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    • 2023
  • 본 연구는 화물운송 플랫폼에 대한 차주들의 니즈(Needs)를 실증분석하여 서비스 개선과 이용 활성화를 위한 발전 방향을 모색하는 것에 목적을 두고 있다. 연구의 방법은 O2O 서비스 플랫폼과 국내 화물운송 플랫폼에 관한 선행연구를 실시하고, 이를 바탕으로 IPA를 이용한 화물운송 플랫폼 선정 요인분석을 진행하였다. 분석 결과는 중요도의 경우, 공정한 운임의 제시(4.22), 불공정거래 방지 대책(4.21), 운송대금 결제기한 정확성(4.21), 운송구간 정보제공 정확성(4.16), 빠른 상호작용(4.13), 애플리케이션 시스템 품질(4.12), 사용 용이성(4.12), 이용자 맞춤형 서비스(4.05), 정산업무 지원기능(4.05), 운송구간의 다양성(3.96), 브랜드 이미지(3.89), 부가서비스(3.80) 순으로 나타났다. 만족도의 경우, 사용 용이성(3.72), 정산업무 지원기능(3.70), 운송구간 정보제공 정확성(3.68), 애플리케이션 시스템 품질(3.67), 브랜드 이미지(3.89), 부가서비스(3.89), 이용자 맞춤형 서비스(3.59), 운송구간의 다양성(3.52), 빠른 상호작용(3.46), 운송대금 결제기한 정확성(3.45), 불공정거래 방지 대책(3.41), 공정한 운임의 제시(3.36) 순으로 나타났다. 만족도 분석 결과를 보면, 가장 높은 순위를 보인 요인들은 사용 용이성, 정산업무 지원기능, 정보제공 정확성 등 화물운송 플랫폼 품질과 관련된 요인들로 확인이 되었다. 최근 국내 화물운송 플랫폼 기업들의 경쟁이 치열해지면서 플랫폼 품질의 질적 향상이 된 것으로 분석된다. 반대로, 낮은 만족도를 보인 요인들은 공정한 운임의 제시, 불공정거래 방지 대책 등이었다. 해당 요인들은 중요도에서 가장 높은 순위를 나타낸 요인들이었는데, 반대로 만족도 분석에서는 가장 낮은 순위를 보였으므로 가장 시급하게 개선되어야 할 요인들로 분석된다. 본 연구는 실증분석이 미약한 국내 화물운송 플랫폼에 대한 선정 요소를 추출하고, 이를 바탕으로 화물운송 플랫폼 서비스 전략을 제시하였는데 연구의 의의가 있으며, 향후 국내 화물운송 플랫폼 관련연구 및 서비스 전략 수립시 유용하게 이용될 수 있을 것으로 기대된다.

녹색성장과 보호무역주의에 따른 대응 방안 (A Countermeasure of New Protectionism by Green Growth in Korea)

  • 이우채;윤영한
    • 통상정보연구
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    • 제11권4호
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    • pp.395-418
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    • 2009
  • Appeared in the 1970s he started the global warming problem of carbon reduction, unlike the expected withdrawal of the United States was anticipated to be nominal stripping. However, EU mainly carbon market, buy and sell rights to be disposed of evolution was born. In fact, the current reduction of the Kyoto Protocol, and Korea will be designated as the bureau had been scheduled. However, due to economic recession in Korea's status as exempt countries have enjoyed a considerable period. Global warming is a problem in earnest, however, the United States to participate in one or more such discussions since 2013, clearly this will begin the international order. And international order that is more stringent than expected, and is expected to be strong. Then, however, an interesting thing to justify protection of the environment in some countries to protect domestic industry, the movement is visible is the side. In fact the WTO since the conclusion of all non-tariff trade barriers were abolished. However, recently, New Round of the delay based on reciprocity and fair trade in the framework of environmental protection to justify the movement to protect the domestic industry has been captured. These trends are not friendly, never in Korea. The rationale is that these regulations are enforced, many of our countries and countries with significant trade transactions and the enforcement points. And South Korea's automotive, semiconductors, ships, etc. The main products are much discussed in the international regulations are being referred to as the target point is due. Korean government to actively participate in the international situation and efforts to explore new markets, said yesterday, and 'Low Carbon, Green Growth' was declared. And the Intergovernmental Panel on Climate Change(IPCC) recommendations of the best 30% reduction target was present. This is nothing different about this objection is true. A more fundamental solution to faithfully perform the reduction targets, while the development of environmentally friendly products and the incidence of international standards through the development and expansion of new growth engines, Indeed we are expected to be a fundamental methodology.

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외래종관리에 관한 국제동향 및 정책방향 (International Trends and Policy Recommendations Related to Non-Indigenous Species)

  • 박용하
    • 환경정책연구
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    • 제1권1호
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    • pp.25-45
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    • 2002
  • Opening of trade relationships through an increasing number of international free trade agreements and the now defunct General Agreement on Tariffs and Trade has resulted in an increase the number of the species being exchanged in the world. In the last 20 years, international environmental laws have multiplied and a number of treaties address harmful non-indigenous species (NIS) directly with specific provisions, while other treaties deal with related environmental issues and indirectly affect international regulation of NIS; however, such treaties are weak due to lack of enforceability. From the stand point of national law, many countries including the USA, Australia and New Zealand enforce national laws and regulations to protect biological resources. Typical strategies include : 1) strengthening quarantines to prevent unintentional and illegal introduction of harmful NIS, and 2) developing technologies for managing harmful NIS. However, the recent international trend for managing NIS has shifted. In 2002, the Bonn Guidelines on Access to Genetic Resources and Fair and Equitable Sharing of the Benefit Arising out of their Utilization was adopted at the 6th Conference of the Parties to the Convention on Biodiversity. One major issue highlighted in the document is that "there is no more free of charge to get a biological resource from other countries". The Bonn guidelines will affect international and national NIS regulatory systems because the NIS is a potentially disrupts ecosystems as well as native species. A number of impacts are expected including the revamping of national biodiversity policy regimes in many countries in the world. In particular, the ROK, which is not very biologically diverse, has to evolve national laws to protect valuable ecosystems from NIS. In the meanwhile, national rights of using beneficial indigenous and non-indigenous species as biological resources should be considered through the investigation and national registration of NIS around the world for the promotion of the biotech industry.

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소셜 미디어와 연동되는 블록체인 기반 예술품 거래 시스템을 위한 프로토타입 설계 및 구현 (Design and Implementation of a Prototype for Blockchain-based Artworks Trade System Interoperating with Social Media)

  • 이은미
    • 문화기술의 융합
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    • 제7권1호
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    • pp.105-110
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    • 2021
  • 본 연구에서는 소셜 미디어를 통해 작품을 거래하는 예술가들과 구매자들이 서로 신뢰할 수 있는 거래 상대자를 찾고, 안전한 거래를 할 수 있도록 블록체인 기반의 스마트 계약 시스템과의 연동되는 UX의 모바일 프로토타입을 설계하고, 구현한다. 프로토타입을 활용하여 모바일 UX(User Experience)의 설계를 비용 효율적으로 검증한다. 개발된 프로토타입은 다음과 같은 특성을 가진다. 첫째, 소셜 미디어 사용자들이 추가적인 설명이 없이도 사용이 가능한 수준의 친숙한 UX를 구현한다. 둘째, 상대의 평판도를 확인할 수 있어서 사용자들이 자신의 평판도를 높일 수 있는 공정한 거래를 하도록 유도할 수 있다. 셋째, 전세계 사용자들이 공통적으로 사용할 수 있도록 UX를 구현한다. 넷째, 소셜 미디어 시스템과 독립적으로 동작할 수 있도록 설계하고 구현한다.

중국 중소기업의 전자상거래 성공요인에 관한 연구 (A Study about Successful Factors of e-Commerce on Chinese SMEs)

  • 갈립;정창근;손승표
    • 무역학회지
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    • 제41권5호
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    • pp.285-304
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    • 2016
  • 본 연구는 국제무역에 있어서 전자상거래가 중소기업의 성공에 어떠한 영향을 미치는지를, 중국 전자상거래 기업들의 설문조사를 통하여 실증적으로 분석한다. 또한 구조방정식 모형을 통하여 중국 기업의 전자상거래 핵심 성공요인을 추출, 분석하여 중국 중소기업의 전자상거래 발전 핵심요인으로 최고경영자의 혁신성, 최고경영자의 IT지원 및 기업 전략의 세 가지 요인을 통계적으로 유의미하게 도출하였고, 중국 중소기업 맞춤형 해외진출 플랫폼이 필요하다는 정책적 시사점을 함께 제언한다.

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Creative Imitation as Catch-up Strategy: A Business Model

  • Lee, Seung-Hyun;Kwon, Youngkwan;Lee, Ji Hye;Park, Young-Il
    • Asian Journal of Innovation and Policy
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    • 제5권1호
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    • pp.1-18
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    • 2016
  • Catch-up is a well-known and familiar terminology for innovation scholars in developing countries such as Taiwan, Korea and China. The strategy, however, is too difficult to perform in each industry. This study looks into a catch-up strategy that Apple and Xiaomi used and examines the results on the creative imitation of business model in the smartphone industry. It is quite surprising that even Apple is based on catch-up strategy. They wanted to catch-up Nokia. Our case study shows that these two companies quickly caught up with the leaders, and the common feature of their strategy is characterized as creative imitation of business model. Creative imitation of business model is different from creative imitation of innovation. Furthermore, this research confirms that the creative imitation of business model leads to aggressive creative innovation.

Performance Effect of the Fits between Industrial Environment, Innovation Capacity and Innovation: Focusing on Innovation-Intensive Korean Firms

  • Lee, Seung-Hyun;Park, Young-Il;Kwon, Youngkwan
    • Asian Journal of Innovation and Policy
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    • 제4권3호
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    • pp.328-359
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    • 2015
  • To explain the performance gap between firms in the same industry, this study focuses on innovation. It provides a new framework using the dynamic-capability view based on empirical analysis of domestic businesses. The findings of this study are as follows: First, when the uncertainty and competition intensity in the business environment and the level of innovation have “fit”, it means that when the former goes up, so does the latter. In this regard, when the innovation capability of a firm is high, being “fit” means that the level of innovation is also high. When there was fitting innovation on industrial environment and innovation capacity, companies were able to achieve relatively high performance. Also, it was confirmed that instead of innovation for innovation capacity, innovation for industrial environment led to relatively higher performances of firms.

Asymmetric Price Differential between Medium and Small Class Cars across Countries: A Case Study - Korea and the U.S.

  • Lee, Woong;Hong, Hyung Ju
    • East Asian Economic Review
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    • 제16권3호
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    • pp.249-272
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    • 2012
  • This paper examines how a Korean automobile firm price-discriminates between the Korean and the U.S. markets. We argue that a Korean automobile firm's pricing behavior depends on the differences in price elasticity over the segmented markets between the countries. Our findings are that differences in price elasticity may help explain why a medium-class car's price is higher in Korea than that in the U.S. while a small-sized car's price is higher in the U.S. than in Korea, which implies that a Korean automobile firm $3^{rd}$ degree price-discriminates on the same or similar products between Korea and the U.S. This type of $3^{rd}$ degree price discrimination differs from a typical home-bias effect (charging higher prices to domestic consumers) because a small-sized car which is produced domestically sells at higher price abroad. This finding can be added as a source that violates the law of one price.

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우리나라 유가공식품의 표시기준 (Korean Labelling Standard of Milk Products)

  • 이영희;남궁종환;정병곤;황인진;이홍섭
    • Journal of Dairy Science and Biotechnology
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    • 제25권1호
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    • pp.37-45
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    • 2007
  • Food labelling is the primary means of communication between the producer and purchaser and plays an important role in consumer's choice of food. Food labelling applying to livestock products, such as meat products (ham, sausage etc.), milk products(milk, fermented milk, butter and cheese etc.) and egg Products is regulated by 'Livestock Products Labelling Standard', National Veterinary Research & Quarantine Service (NVRQS) Notification. This study presents the principles of Korean milk products labelling provision and its recent revision to prevent consumer from misunderstanding and facilitate fair trade practices in market and also keep consistencies with international and relative national regulations. This study also suggests milk products labelling policy direction in the future.

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The Impacts of Technology Transfer on Productivity Growth of Firms based on Malmquist Productivity Index

  • Han, Jaeseung;Kwon, Youngkwan;Lee, Sang-Yong Tom
    • Asia pacific journal of information systems
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    • 제26권4호
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    • pp.542-560
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    • 2016
  • This study determines whether or not firms can achieve high productivity growth through external technology acquisition. It also identifies the key factors affecting adopting firms' productivity growth by employing the Malmquist productivity index (MPI) methodology, which features computational ease, low data dependency, and decomposition of productivity growth into technical efficiency change and technical change. Results showed that the effects of productivity growth arising from technology transfer became stronger over time. Moreover, patent transfer guaranteed firms' productivity growth, but no evidence was found that factors such as age and size could increase productivity. Finally, cultural similarity could be another factor conditioning the effectiveness of technology transfer in the productivity of adopting firms.