• Title/Summary/Keyword: Tourist Selection Attributes

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Impact of Daejeon ppuri park tourist attraction selection attribute on tourist satisfaction and behavioral intentions: Image of tourist attraction as a moderated effect (대전 뿌리공원 관광지 선택속성이 관광객 만족 및 행동의도에 미치는 영향 연구 -관광지 이미지를 조절효과로-)

  • Kim, Hyo-Jung;Kim, Si-Joong
    • Journal of the Economic Geographical Society of Korea
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    • v.15 no.4
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    • pp.735-751
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    • 2012
  • A study in which tourist attraction selection attributes of tourists are identified focused on experience of tourists in attraction site and relationship between impacts of tourist attraction selection attributes on satisfaction and behavioral intentions is examined is very necessary. Therefore, the purpose of this study is to investigate the impact of Daejeon ppuri park tourist attraction selection attribute on tourist satisfaction and behavioral intentions through survey targeting tourists after they visit Daejeon ppuri park. Relationship between impacts of tourist attraction selection attributes on satisfaction and behavioral intentions and mediated effect of image of tourist attraction in relationship between impacts of tourist attraction selection attributes on satisfaction and behavioral intentions are analyzed through empirical analysis. As the results of verification of the hypothesis in this study, 'activity and experience' and 'approach and cost' factors show higher impact on satisfaction in relationship between Daejeon ppuri park tourist attraction selection attribute and tourist satisfaction. In addition, it shows that 'activity and experience', 'approach and cost' and 'familiarity' factors have impact on behavioral intentions in relationship between tourist attraction selection attribute and behavioral intentions. Finally, it shows the significant mediated effect in relationship between tourist attraction selection attribute and tourist satisfaction depending on mediated effect of image of tourist attraction, but it does not work as mediated function in behavioral intentions.

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A Study on the Relationship between Middle-aged's Tourist Selection Attributes, Tourism Satisfaction and Recommendation Intention (중장년들의 관광지 선택속성과 관광만족 및 추천의도 간의 관계에 관한 연구)

  • Kim, Woojeong
    • The Journal of the Korea Contents Association
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    • v.22 no.4
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    • pp.651-664
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    • 2022
  • The purpose of this study was to verify the effect of tourists' tourist selection attributes on tourism satisfaction and to verify the mediating effect of tourism satisfaction in the effect of tourist selection attributes on recommendation intention. To this end, a survey was conducted on 305 male and female tourists in their 40s or older in Korea. The main results are as follows. First, among the tourist destination selection attributes, safety, attractiveness, experience, and landscape were all found to have a significant positive effect on tourism satisfaction. Second, it was found that the tourist satisfaction had a significant positive effect on the recommendation intention. Third, in the case of safety, experience, and landscape excluding attractiveness, tourism satisfaction was found to play a mediating role in the relationship with recommendation intention. It can also be seen as an academic significance of this study that the tourist's selection attribute has a positive effect on tourism satisfaction, and this increased tourism satisfaction will have a positive effect on the local tourism intention. problem.

Research on the Difference on Selection of Travel Product Attributes by Tourism Action: Focus on Outbound Tourist (관광행동에 따른 여행상품속성 선택의 차이에 관한 연구 : 해외여행객을 중심으로)

  • Lee, Chae-Eun;Lee, Jin-Young
    • The Journal of the Korea Contents Association
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    • v.9 no.10
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    • pp.398-406
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    • 2009
  • This study intends to provide support for tourism industry to establish marketing strategies for selling the travel products on which it should focus on more by examining the difference on selection of travel product attributes by tourism action. This research utilized cluster analysis and ANOVA. The cluster analysis identified four cluster: logical tourism, weak conspicious tourism, value tourism, conspicuous and value tourism. ANOVA analysis showed that four cluster were different in terms of tourism action such as transportation accommodation facilities, tourist attractions, shopping and meals except for travel service, entertainment.

Tourism Service Quality and Tourism Product Availability on the Loyalty of International Tourists

  • RAHMIATI, Filda;OTHMAN, Norfaridatul Akmaliah;BAKRI, Mohammed Hariri;ISMAIL, Yunita;AMIN, Grace
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.12
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    • pp.959-968
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    • 2020
  • Tourist loyalty is created through good tourism service quality and the availability of tourism products. This study discussed the various attributes of tourism service quality, namely, tour agents, efficient personnel, accessible transportation, and information service quality. Whereas for tourism product availability attributes were varieties of product availability, wide selection of tour agents and tourist products, and wide variety of amenity services. As a general rule, the minimum is to have at least five times as many observations as the number of variables to be analyzed, and the more acceptable sample size would have a 10:1 ratio. A total of 424 questionnaires were returned, with 35 removed due to errors. Finally, 389 questionnaires respondents were used via accidental sampling method through the distribution of questionnaires to foreign tourists at Soekarno Hatta International Airport. In addition, AMOS 7.0 software is used to test models in confirmatory factor analysis (CFA) as well as hypothetical testing using structural equation modeling (SEM). The results showed that all hypotheses were accepted, except for the effect of tourism service quality on tourist loyalty in Indonesia. This research aims to contribute significantly to the existing knowledge of tourism, specifically from a foreign tourist perspective in Indonesia.

Research on the Destination Selection Attributes among Japanese Tourists using IPA (일본관광객의 한국관광지 선택속성의 중요도-성취도 분석)

  • Lee, Jae-Kon;Ko, Seon-Hee
    • The Journal of the Korea Contents Association
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    • v.10 no.9
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    • pp.338-347
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    • 2010
  • This research aims to provide fundamental data for tourism policy to attract Japanese tourists to Korea. Using Japanese tourists, this study estimated how much they thought destination selection attributes are important and how much these attributes were performed. Also, this study analyzed the ranking among each selection attributes using paired sample T-test. The results show "concentrate here" part is cleanliness and hygiene, employee's service, convenience of transport and scenery. This means that these attributes are very important but they indicate low performance. Concentration among tourism managers should be focused along these attributes.

The Impact of Tourism Professionals' Selection Attributes and Perception on Recommodation -focused on Slow City- (여행업 종사자의 관광목적지 선택속성과 인식이 추천의도에 미치는 영향 -슬로시티를 대상으로-)

  • Jeong, So-Young;Park, Hee-Jung;Jang, Hee-Jung
    • The Journal of the Korea Contents Association
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    • v.19 no.2
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    • pp.317-327
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    • 2019
  • A tourist destination where nature and people coexist is needed for today's tourists who crave for various new experiences and attractions. In this respect, Slow city has its attractiveness as a good tourist destination and its potentials are being verified. The purpose of this study is to identify selection attributes of slow city which influence the perception of tourism professionals and finally to figure out its growth potential as a tourism destination. This study approaches and considers tourism industry worker's perception about slow city which previous studies have not been discussed. We examined that travel and tourism employees working on the tourism industry frontline, planning travel goods, providing information on tourist destinations, are less aware than the general public about slow city as a tourism destination.

A Study on the Motivation and Choice Attributes of Visiting Wineries in Ningxia, China (중국 닝샤 와이너리 방문동기와 선택속성에 관한 연구)

  • Li, Shu-Xian;Woo, Won-Seok;Hwang, Jae-Hyun
    • Korean Journal of Organic Agriculture
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    • v.32 no.1
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    • pp.39-54
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    • 2024
  • This study aimed to elucidate the relationship between the selection attributes and visit motivations of Ningxia wineries and tourist satisfaction and intention to revisit. Utilizing multiple linear regression and simple linear regression models, the study quantitatively analyzed tourists' selection attributes and visit motivations for Ningxia wineries. Factor analysis categorized 12 visit motivation variables into four factors: 'Sensation', 'Educational', 'Companion-Friendly', and 'Experiential'. Additionally, 17 selection attribute variables were classified into four factors: 'Service Quality', 'Environmental', 'Facility', and 'Economic'. Through analyzing the impact of visit motivations on satisfaction and revisit intentions, we have identified the pivotal factors as 'Wine Cultural Education', 'Enhanced Companion-Friendliness', and 'Wine Cultural Experience'. In the analysis of the relationship between selection attributes and revisit intentions, crucial elements involve 'Service Quality provided by the winery"'and 'Environmental of the winery'. Conversely, key influencing revisit intentions include 'Environmental of the winery' and 'Costs and Pricing associated with winery visits'. To ensure the sustainable development of the Ningxia winery industry and promote the enduring growth of rural economies, wineries should place greater emphasis on cultivating wine cultural experiences, artisanal activities, and other project endeavors.

Research on the Importance and Satisfaction of Selection Attribute for Hanok Village using Importance-Performance Analysis(IPA) (IPA기법을 활용한 한옥마을 선택속성의 중요도-만족도 연구)

  • Kim, Yeon-Sun
    • The Journal of the Korea Contents Association
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    • v.20 no.7
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    • pp.585-593
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    • 2020
  • This study was conducted to research the Selection Attributes of tourists in Jeonju Hanok Village. The purpose of this study was to study the importance and satisfaction after visiting the Jeonju Hanok Village using IPA analysis, and to provide results and marketing implications. The survey was conducted from the October to the November in 2018. A total of 300 questionnaires were distributed and 258 responded questionnaires were reliable to be used as a sample. The result of the survey was analyzed by using SPSS 15.0 version for window with Paired t-test and IPA method. Frequency Analysis was also conducted for the characteristic of samples. As a result of the study, first, the cleanliness of tourist attractions was the highest among the selection attributes, and the next ranking was in the order of parking lot facilities, natural scenery, food, and weather. Second, the natural property was the most satisfactory as a selection property item that tourists visiting Hanok Village were satisfied with, followed by climate(weather), regional characteristics, historical and cultural resources, and cleanliness of tourist attractions. Third, depending on the importance-satisfaction value of the selection attribute variable perceived by tourists visiting Hanok Village, it is necessary to develop various programs in Hanok Village and prepare measures to increase tourist satisfaction.

Chinese Tourist Shopping Satisfaction and Brand Attitude to Korean Cosmetics : A Disconfirmation Approach

  • Yoon, Ju-Hee;Hwang, Yong-Cheol;Suh, Jaebeom;Kim, Jae-Gyun
    • Journal of Distribution Science
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    • v.15 no.10
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    • pp.51-63
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    • 2017
  • Purpose - The current study examines the shopping behavior of Chinese tourists who purchase Korean cosmetics when visiting Korea, based on expectancy-disconfirmation of shopping satisfaction and brand attitude toward Korean cosmetics. A moderating effect of consumer conformity on the relationships between cosmetics selection factors and two dimensions of disconfirmation - expectation and performance is also examined. Research design, data, and methodology - We conducted a survey with 250 Chinese tourists who visited Jeju, Korea and had purchased Korean cosmetics during their stay. Excluding 43 respondents' inputs because of incomplete answers and missing values, 207 responses were used in the final analysis. All hypotheses were tested using structural equation model (SEM). Results - We found that the Chinese tourist expectations had positive impact on their satisfaction, and the factors for cosmetic selection had a positive effect on shopping satisfaction and brand attitude. A moderating effect of consumer conformity was found to be significant. Conclusions - Given the significantly increased demand for Korean cosmetics from Chinese tourists, Korean cosmetics firms need to better understand cosmetics selection attributes and preference of Chinese tourists, which can provide a guideline to develop retail stores and distribution outlets for Chinese tourists.

Influence of Tourists' Selective Inclination of Destination on their Tour Satisfaction, Revisit and Public Relations (관광목적지 선택속성이 관광만족, 재방문, 및 구전에 미치는 영향)

  • Jee, Bong-Gu
    • The Journal of the Korea Contents Association
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    • v.9 no.6
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    • pp.417-425
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    • 2009
  • Jeju Special Self-governing Province continues to try to attract tourists on the basis of an active investment in the tourist industry. But most of the researches and studies on Jeju Tourism were made on a viewpoint of hardware. Therefore, the researches and studies which are related to 'the inclination of tourists who visit Jeju Island', 'the tourist satisfaction by a selection of tourist destination' and 'tourists' activities after the visit to Jeju Island' are insufficient. Accordingly, this study will support a basic datum needed for formulating a policy of Jeju tourism by closely examining the related influences among the Jeju tourists' inclination, their satisfaction and their activities after a tour of Jeju.