• Title/Summary/Keyword: Tourist Destinations

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Smart Tourism: A Study of Mobile Application Use by Tourists Visiting South Korea

  • Brennan, Bradley S.;Koo, Chulmo;Bae, Kyung Mi
    • Asia-pacific Journal of Multimedia Services Convergent with Art, Humanities, and Sociology
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    • v.8 no.10
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    • pp.1-9
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    • 2018
  • The purpose of this exploratory study is to identify the mobile phone applications (apps) used by foreign tourists visiting South Korea through a pilot study using focus groups and individual interviews. Concentrating on tourist mobile app use in a smart tourism environment and categorized through a taxonomy of mobile applications lays the framework and determines the factors boosting tourism smartphone app trends by foreign tourists visiting South Korea. Researchers collected data through ethnographic methods and analyzed it through qualitative research to uncover major themes within the smart tourism app use phenomenon. The researchers coded, counted, analyzed, and then divided the findings gleaned from a pilot study and interviews into a taxonomy of seven logical smartphone app categories. The labeling and coding of all the data accounting for similarities and differences can be recognized and are logically discussed in the implications of the apps used by tourists to assist tourist destinations. More specifically these findings will assist smart tourism destinations by better understanding foreign tourist smartphone app use behavior. Tourists visiting South Korea interviewed in this study exhibited significant mastery of Internet of Things (IoT) technologies, craved free WiFi access, and utilized smartphone apps for all facets of their travel. Findings show major concentrations of app use in bookings of accommodations, tourist attractions, online shopping, navigation, wayfinding, augmented reality, information searching, language translation, gaming, and online dating while traveling in South Korea.

Changes and Applications of Rural Tourism in the Post-COVID-19 Era through Social Data Analysis (소셜데이터 분석을 통한 포스트 코로나 시대 농촌관광의 변화와 적용방안)

  • Kim, Young-Jin;Lee, Sung-hee;Son, Yong-hoon
    • Journal of Korean Society of Rural Planning
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    • v.27 no.4
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    • pp.43-54
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    • 2021
  • This study analysed changes in rural tourism between before and after COVID-19 using LDA topic analysis. In order to understand the changes in rural tourism, blog data including the keyword 'Gochang-gun travel' was used. As a result of LDA topic analysis with blog data retrieved, the study found nine topics in 2019 and 2020. 2019 and 2020 are, generally, consistent in topics, but the three topics related to rural experiential tourism that appeared in 2019 did not appear in 2020. In 2020, three new topics emerged: Beach vacations and campings. New travel activities of noncontact with other people(Untact tourism in Korean context) in the COVID-19 era, and The negative impacts on travel businesses and behaviours from COVID-19. Especially, the adverse effects of COVID-19 have made an enormous decline in rural experience tourism destinations and cancellation of local festivals. On the other hand, new tourism activities have emerged due to COVID-19. Those activities have included camping, drive-thru destinations, and cycling. Ecological and natural tourist sites such as Ungok Wetland, Seonunsan Mountain, Seonunsa Temple, and Gusipo Beach appeared. These tourist destinations have a quiet atmosphere and less density place noncontacting with other people when visiting. Also, because overseas travel has become difficult, long-term stay travel in rural areas has appeared. This study indicates that COVID-19 has less impacted rural tourism than other tourism destinations with these positive and negative impacts.

Analysis of Casual Relationships among Tourist Destination Knowledge and BSC Performance Perspectives (관광지 지식과 균형성과표 관점의 인과관계에 관한 연구)

  • Pyo, Sungsoo;Chung, Seunghoon;Chang, Haesook
    • Knowledge Management Research
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    • v.6 no.1
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    • pp.1-17
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    • 2005
  • Both knowledge management and BSC practices are in its inception in the tourism field, and the study explores the relationships between knowledge and BSC perspectives using correlations and path analysis. The purpose of this study was to explore the casual relationships among tourist destination knowledge and BSC performance perspectives. The study model added knowledge perspectives to the usual BSC model (with customer, growth and learning, internal process, and financial perspectives), in addition to the modification of the financial perspectives to economic, socio-cultual and physical impact. The study found out that knowledge supports learning and growth perspectives greatly, and less extent, internal processes and customer perspectives. Learning and growth affects internal processes and customer perspectives. Internal process supports customer perspectives. Both customer and, less extent, internal process have impact on the final results. The final analysis results were different by destination type. The study concludes with recommendations for further studies including rational BSC model for tourist destinations and relationships between BSC performance indicators.

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Research on Satisfaction Evaluation Based on Tourist Big Data

  • Guo, Hanwen;Liu, Ziyang;Jiao, Zeyu
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.16 no.1
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    • pp.231-244
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    • 2022
  • With the improvement of people's living standards and the development of tourism, tourists have greater freedom in choosing destinations. Therefore, as an indicator of satisfaction with scenic spots, tourist comments are becoming increasingly prominent. This paper aims to compare and analyze the landscape image of the Five Great Mountains in China and provide specific strategies for its development. The online reviews of tourists on the Online Travel Agency (OTA) website about the Five Great Mountains from 2015 to 2018 are collected as research samples. The text analysis method and R language are used to analyze the content of the tourist reviews, while the high-frequency words in the word cloud are used for visual display. In addition, the entropy weight method is used to determine the index weight and tourist satisfaction is evaluated to understand the weaknesses of those scenic spots. The results of the study show that firstly, the tourist satisfaction with the Five Great Mountains is basically consistent with its popularity. Secondly, through weight analysis, tourists pay special attention to the landscape features and environmental health of the scenic area, so that relevant departments should focus on building the landscape characteristics and improving the environmental health of the scenic area. At the same time, the accommodation and service management of the scenic spot cannot be ignored. Finally, according to the analysis results, suggestions are made on how to improve the tourist satisfaction with the Five Great Mountains.

The Spatial Characteristics of Universal Design (UD) Tourist Attractions in Seoul (서울시 유니버설 디자인(UD) 관광지의 공간적 특성에 관한 연구)

  • Baek, Seol;Kim, Seong-A;Kim, Heungsoon
    • Land and Housing Review
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    • v.13 no.1
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    • pp.1-9
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    • 2022
  • In 1991, the United Nations World Tourism Organization (UNWTO) declared "tourism accessible for all" recommending the practice of the right to enjoy tourism. According to the Ministry of Health and Welfare of Korea (2019), the disabled, who are the most vulnerable in tourism, accounted for 5.1% of the total population, and the number of the elderly over 65 is expected to increase to 20.3% by 2025. In particular, the need for customized policies has been raised as the proportion of disabled people among the elderly aged 65 and over continues to increase. Thus, this study identified the spatial characteristics of Universal Design (UD) tourist destinations considering the tourism vulnerable groups. Administrative units (425 dongs) in Seoul were used as spatial units for analysis. As a research method, first, a spatial model was specified through LM verification, and then spatial regression analysis was performed. As a result of the analysis, the spatial characteristics of UD tourist destinations were found to have positive (+) effects on the number of universally certified businesses, the number of restaurants, and the number of bus stops that were available to the vulnerable. It was confirmed that there are a large number of universal certified businesses, restaurants, and bus stops in dongs with UD tourist destinations. The findings will provide policy implications when promoting the right to enjoy tourism in the future and improving Korean universal design quality.

The Effects of Residents' Negative Tourism Development Impact Perceptions on Their Local Satisfaction and Attitudes toward Development : Focusing on the Moderating Effect of Social Capital (주민의 부정적 관광개발 영향 지각이 지역만족과 개발태도에 미치는 영향 : 사회적 자본의 조절효과를 중심으로)

  • Jung, Sungmun;Kang, Shinkyum
    • 지역과문화
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    • v.7 no.1
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    • pp.127-152
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    • 2020
  • This study was focused on the role of social capital as a measure for managing the sustainable growth and development of tourist destinations. Its ultimate objective is to elucidate that social capital is an important tool used to promote the sustainable tourist development, where the tourist development has an effect on the residents' satisfaction with their regions and attitudes toward tourist development, who have lived in tourist destinations. It also verified the moderating effect of social capital on the influencing relationship between perceived negative effects of tourist development and residents' satisfaction with their regions and attitudes toward tourist development, by dividing Yeosu-si, in which over tourism has occurred, in Jeollanam-do into old downtowns and others. An empirical analysis of such effects shows that they are stronger in old downtowns in which tourist development has been concentrated, than in others which deviated from it. This suggests that social capital can be a measure for reducing the negative effects of tourist development or maintaining sustainable development and growth. It is thus necessary to develop and promote a variety of policies reflecting the characteristics of social capital, such as the basic ordinance for activating private-public governance, community clubs, village general assemblies and so forth.

Evaluation on the Possibility for Sustainable Tourism of Cultural Heritage - Based on the Visitors' Perception of Sin-heung-sa - (문화유산의 지속가능한 관광 가능성에 대한 평가 - 신흥사 방문자의 의식을 중심으로 -)

  • Yi, Young-Kyoung
    • Journal of Environmental Impact Assessment
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    • v.19 no.6
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    • pp.633-645
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    • 2010
  • As the globalization increased, cultural heritage has been widely used as tourist destination. Traditional temples which have valuable cultural resources are important cultural heritages. It was found that most traditional temples which were used as famous tourist destinations lost their intrinsic religious values because of the intensive tourist uses. Sustainable tourism was introduced as an alternative tourism to the conventional one which could cause the destruction of the intrinsic values. Sustainable tourism represents and encompasses a set of principles balancing between visitor satisfaction, economic revitalization of the area, and the conservation of the heritage resources. The purpose of this study was to evaluate the possibility for the sustainable tourism of cultural heritage (traditional temple) by investigating visitors' satisfaction, revisit intention, and awareness on conservation. In order to perform this purpose, Sin-heung-sa was selected as a study site and 339 visitors participated in the questionnaire survey. The study results are summarized into three important findings. First, it was found that the possibility for the sustainable tourism of Sin-heung-sa was high. Vistors' awareness on conservation is high, but visiting satisfaction was medium-high. Specifically, the awareness for heritage transmission was the highest and the awareness for other conservational dimensions such as need for education, conservation for surrounding area, and respect for environmental capacity were also high. Second, visitors' overall and separate satisfactions were not high. Therefore, it was recommended that management strategies are needed to increase the visitor satisfaction because both conservation and visitor satisfaction are essential elements of successful sustainable tourism. The results revealed that visitors' satisfaction could be enhanced by improving safety of the area, providing diverse travel activities and information, and creating unique atmosphere. Third, the revisit intention was evaluated higher than the overall satisfaction, which showed that the attractiveness and competitiveness of Sin-heung-sa was relatively high. Important determinant attributes for revisit intention were analyzed to be good nature(landscape, valley, the fauna and flora) and network with surrounding tourist destinations.

A Study on the Effect of the Image of Korean Educational Tourism on Online Word-of-mouth Intention: Focusing on the Moderation Effect of Chinese Tourists' Conspicuous Self-presentation and Self-Image Consistency (한국 교육 관광지 이미지가 관광객의 구전의도에 미치는영향: 중국 관광객의 과시적 자기표현과 자아이미지일치성의 조절효과를 중심으로)

  • Chen-yu Shen;Seung-chul Yoo
    • The Journal of the Convergence on Culture Technology
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    • v.9 no.4
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    • pp.283-290
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    • 2023
  • This study investigates the influential factors on online word-of-mouth (eWOM) intentions towards educational tourist destinations, primarily focusing on Korean universities and Chinese tourists. It reveals a positive correlation between eWOM intentions and the desire to enroll in these institutions. The significance of eWOM for attracting Chinese students elucidates the importance of establishing a strong brand image and ensuring high levels of tourist satisfaction. Moreover, social media users who travel for education purposes were found to emphasize self-image consistency and conspicuous self-expression. This research underscores the utility of leveraging social media to enhance the perception of educational tourist attractions, promoting these destinations, and stimulating eWOM, thereby enriching the understanding of the strategic use of social media in international student recruitment.

A Research on Effects of the Satisfaction and Revisiting Intension by Image of Tourist Destination: Focus on Chinese Tourist of Seongsan Sunrise Peak (외국인 관광객의 관광지 이미지가 만족도와 재방문의도에 미치는 영향에 관한 연구: 성산일출봉 방문 중국인 관광객을 중심으로)

  • Lim, Hwa-soon;Nam, Yoon-seob
    • The Journal of the Korea Contents Association
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    • v.17 no.2
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    • pp.298-307
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    • 2017
  • In this study, we investigated the image of tourist destination for foreign tourists impact on tourist satisfaction and revisiting intension. Among foreign tourists it was surveyed, which account for a large number of Chinese tourists. And Seongsan Sunrise Peak is a major tourist destination of Jeju Special Self-Governing Province was selected as a study destination. Results showed that the tourist destination image on only some elements affect tourist satisfaction. Also, tourist destination image showed only some of the elements on the impact on tourist revisit intension. Tourist destinations' satisfaction appeared to affect revisit intension. As a result, Seongsan Sunrise Peak is among the cognitive image showed two important factors, environmental factors and charmming factors. And You can learn from emotional images on the interest factor, the comfort factor, the pleasant factor is satisfied.

Influence of Electronic Word of Mouth on Visitor's Interest to Tourism Destinations

  • APRILIA, Fitri;KUSUMAWATI, Andriani
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.2
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    • pp.993-1003
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    • 2021
  • The contribution made by the tourism sector is strategic enough to provide job opportunities and increase the state's foreign exchange which will be followed by development in the information and technology sectors. The population of this study includes all domestic tourists who visit the Batu City Angkut Museum over 17 years of age and who have obtained information via eWOM from other tourists. Based on the measurement, a minimum of 160 respondents must be selected as the research sample. Non-probability sampling techniques are used to select samples. Social media had been used by companies to provide information, services, and products related to tourism, and it was utilized by tourists to share information about their traveling experiences. Nowadays, tourists have become more selective and critical in selecting their destinations as they have become good observant in finding adequate information about certain destinations before deciding to visit the place. This reaction can be influenced by positive eWOM communication, positive image, and trust given to certain tourist destinations. Therefore, improving the number of visits requires the management of certain tourism service companies to apply proper marketing strategy and provide various advantages and best service quality to attract more visitors and give satisfaction to visitors.