• Title/Summary/Keyword: Tourism efficiency

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Trend Analysis and Policy Implications of Wellness Tourism Policy in Korea and Japan (한국과 일본의 웰니스관광정책 동향 분석 및 정책적 함의)

  • Kim, Sang-Yoon
    • Journal of the Korea Convergence Society
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    • v.12 no.6
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    • pp.183-195
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    • 2021
  • This study compared and analyzed the trends of wellness-related tourism polices in Japan, which have policy similarities with Korea, through related literature research and online interview surveys amid growing demand for wellness tourism in Korea's wellness tourism policy implications. According to the survey, wellness tourism-related concepts do not differ particularly between Korea and Japan, and the use of health tourism or wellness tourism concepts is more common in Japan than healing tourism. Wellness tourism policy is analyzed to be more systematic in Japan in the areas of policy principal agent's flexibility, policy efficiency, related certification, and human resource development, and Korea in the driving force and institutional maintenance of policy. It was judged that Korea needs to establish a wellness tourism consultative body, such as the case of Japan, and improve efficiency through systematic certification of wellness tourism and qualitative management of related manpower. In order to industrialize wellness tourism, it is necessary to increase the healing effectiveness and product value of wellness tourism by organically linking wellness resources specialized by region, and to conduct in-depth analysis of the direction and strategies of wellness tourism policies in preparation for the post-Corona(COVID-19) Era and an empirical study of tourism sites.

The Impact Analysis on the Tourism Satisfaction of Development Approach Factor in Cultural Tourism Destination (문화관광목적지 개발접근요인이 관광만족에 미치는 영향분석)

  • Kim, Sa-Young
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.13 no.1
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    • pp.107-116
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    • 2012
  • The purpose of this study is to identify the impact on the tourism satisfaction of development approach factors in cultural tourism destination. Based upon the results of empirical analysis, the development approach factors in cultural tourism destination such as tourism convenience, tourism activity, tourism potentiality, tourism resources value have high significant correlation with tourism satisfaction. The priority order sets of the impact on the tourism satisfaction of development approach factors in cultural tourism destination should be related to the tourism benefit, the tourism activity, and the tourism resources value. And they can be used to promote the efficiency of cultural tourism development.

Factors Influencing Balanced Scorecard Application in Evaluating the Performance of Tourist Firms

  • TRUONG, Duc Dinh;NGUYEN, Hoan;DUONG, Thi Quynh Lien
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.5
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    • pp.217-224
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    • 2020
  • This study investigates the impact levels of determinants on the Balanced Scorecard application in evaluating the performance of tourism firms in Hanoi. The tourism industry not only promotes economic development, but also contributes to expanding cultural exchanges and improving people's knowledge. However, Vietnam's tourism industry is under fierce competitive pressure, with the participation of foreign enterprises, with large amount of capital, high professionalism and wide network. The rivalry is happening aggressively on many aspects such as products and human resources. Therefore, tourism firms are in urgent needs of having effective methods to evaluate its performance in order to improve business and development efficiency. This study uses data of tourism firms in Hanoi during 2018-2019. The data used for analysis and regression consists of 135 observations. We use Cronbach's Alpha, EFA and regression model to learn the effect of different variables on the Balanced scorecard application in evaluating the performance. The results show that two determinants, including internal factors of tourism firms (IF) and external factors of tourism firms (EF) had positive relationships with the Balanced scorecard application in evaluating the performance. Based on the findings, recommendations are given for improving the Balanced scorecard application in evaluating the performance of tourism firms in Hanoi.

Empirical Analysis of the Influence of Tourism Industry Knowledge Management Activities on Knowledge Management Efficiency (관광산업에서의 지식경영활동과 지식경영효율성 향상에 관한 실증연구)

  • Kwon, Soon-Jae;Lee, Kun-Chang
    • Knowledge Management Research
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    • v.10 no.3
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    • pp.1-16
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    • 2009
  • Recent trends in business are characterized by recognition of the importance of knowledge assets. Especially, this phenomenon is receiving more momentum as our society goes digital rapidly. The concept of Knowledge Management has long been used as an effective way of restructuring the management process of a firm. In literature regarding knowledge management, a number of successful cases were reported, where knowledge-based management activities could dramatically enhance a firm's strategic performance for years. However, there exists very little research investigating the effect of knowledge management on corporate competitiveness. Researchers as well as practitioners need more rigorous results about such issues, especially how much the knowledge management strategic initiatives may have an influence on the firm's competitiveness. In this sense, we need an empirical study adopting statistical approaches due to the existence of abundant knowledge management case studies. To fill this research void, this study proposes a research model testing whether knowledge management activities could improve corporate competitiveness. We collected 321 valid questionnaires from participants in knowledge management activities in the tourism industry and applied a structural equation model. Empirical results showed that knowledge management activities have a positive impact on knowledge management efficiency and finally corporate competitiveness. We hope that this study will shed light on further rigorous studies considering tourism industry as a major strategic activity.

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An Exploratory Study on the Effect of Time Poverty on the Quality of Tourism due to Changes in the Tourism Service System (관광서비스시스템 변화에 따른 시간 빈곤감이 관광의 질에 미치는 영향에 관한 탐색적 고찰)

  • Woong-Kyu, Lee;Yong-Wan Kim
    • Journal of Digital Convergence
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    • v.21 no.1
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    • pp.1-7
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    • 2023
  • This study exploratoryly examines the effect of time poverty experienced by tourists on the quality of tourism due to the recent rapid change in the tourism service system. Due to various reasons, the process of consuming considerable time and energy of the mind along with anxiety, tension, and anxiety caused by the sense of time poverty experienced by tourists occurs. As a result, time poverty comes and the quality of tourism decreases. On the other hand, the factor of trust in the change of the tourism service system is also an important axis for satisfaction, but if a problem occurs in efficiency related to time, satisfaction with the tourism service may decrease. From this point of view, this study conducted a literature review focusing on the fact that time poverty due to changes in the tourism service system reduces the satisfaction of tourists and even affects the quality of tourism. Through this, various implications were provided for the government's policy to support workers' leave.

The Importance-Performance Analysis(IPA) of Service Quality According to Buying Experience of Rail Tours (철도관광상품 구매경험에 따른 서비스품질 IPA 분석)

  • Ju, Yong-Jun;Lee, Yong-Chul
    • Journal of Korean Society for Quality Management
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    • v.39 no.1
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    • pp.34-44
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    • 2011
  • In this research, the selection of rail tour items of importance and achievement of service quality will be different 'analysis under the assumption that the relationships between them, were studied. Through this research, managers' subjective judgments of the customer rather than by a judge, ie, the true value to our customers think of the rail service quality for tourism products is crucial to develop the important elements. In addition, market-oriented thinking is to present the basic data of the transition. To summarize the conclusions of this paper is as follows. First, what tourists are seeking, constant research and improvement of tourism services should be looking for ways. Secondly, the focus on service quality aspects of products and the urgent need to identify the side of part "Concentrate Here" and "Possible Overkill" by reducing the effort to improve the efficiency of management is considered to be accelerated. Finally, most point in terms of focus and means of transport for the tourism sector as well as the railway tourism products, using the railway as a tourism product now on tour items should be changed.

A Study on the Strategic Vitalization Plan of Korean Integrated Medical Tourism

  • Kweon, Kee-Tae;Kim, Hwa-Kyung
    • The Journal of Korean Medicine
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    • v.34 no.2
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    • pp.41-50
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    • 2013
  • Objectives: As a newcomer to the medical tourism industry, Korea needs to differentiate itself from the leading competing countries to vitalize its early-stage medical tourism industry. This study aims to introduce a strategic plan to vitalize the Korean integrated medical tourism so that Korea can differentiate itself from competing countries and create high added value. Methods: The concept and actual conditions of medical tourism and Oriental medical tourism were examined. A plan to differentiate Korea from the competing countries in the medical tourism industry was studied to create high added-value through strategic vitalization of its medical tourism industry. Results: Korean integrated medical tourism must be developed differently from those of other South-East Asian countries in order to strategically promote the cash-cow medical tourism industry. In order to develop such medical tourism, Korean medical practice, which integrates Western and Oriental medicine, is to be developed through mutual understanding and fusion of other disciplines among medical doctors and Oriental medical doctors who are working in local healthcare for health promotion of local residents and disease prevention and control. This will play a key role in developing a unique medical tourism product of Korea by means of strategic alliances as an integrated medicine. Manpower specialized for integrated medicine is to be specially supplied for Oriental medicine-related business lines at city, county and borough levels, among local governments, that are enthusiastically carrying forward Oriental medical tourism with an interest to promoting more active and strategic business development and raise the effectiveness and efficiency of public health centers handling related medical tourism. Manpower specialized for Korean integrated medical tourism is to be specially supplied for the Ministry of Culture, Health and Tourism, a policy control tower to develop and vitalize high value-added fusion (theme) tourism products such as the Korean integrated medical tourism, in order to discover, promote and support Korean integrated medical tourism's differences from existing medical tourism. Conclusions: The differentiated integrated medical tourism that only Korea can offer in a variety of forms, in order to create a key area of high value-added medical tourism, should be strategically vitalized through a liaison between integrated medicine and tourism and the realization of patient-centered health care services with medical technology developed based on mutual understanding of Western and Oriental medicine.

A Study on Korean Inbound Tourism Market Efficiency Strategy Using Portfolio Theory (포트폴리오 이론을 적용한 한국 인바운드 관광 효율화 전략 연구)

  • Son, Sae Hyeong;Park, Jae Eun;Kim, Eunmi;Koo, Chulmo;Han, Ingoo
    • Knowledge Management Research
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    • v.21 no.4
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    • pp.265-285
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    • 2020
  • The inbound tourism market is recognized as a vital sector of the tourism industry today, but it is highly volatile due to each country's economic, social, and cultural variables. The causes of volatility vary according to the inbound country, and we intend to revitalize the stabilized tourism industry by minimizing risks. In this study, the portfolio theory was applied to derive the optimal combination for each country to achieve the minimum risk level's maximum growth rate. The number of inbound travelers and the average expenditure per person was simultaneously applied. As a result of the analysis, the best mix by country based on the number of inbound travelers was the UK, the United States, Germany, China, and Japan. Based on average spending, each country's best combinations were Thailand, Middle East, Singapore, Japan, Russia, Hong Kong, and Germany. It is expected to be able to establish a plan to operate the Korean inbound tourism market strategically.

An Analysis on the Expected Performance of Constructing and Operating the Integrated Computing Environment in case of Culture Informatization (문화정보화 부문의 통합전산환경 구축.운영의 기대 성과분석)

  • Jung, Hae-Yong;Kim, Sang-Hoon
    • Journal of the Korea Society of Computer and Information
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    • v.11 no.1 s.39
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    • pp.203-222
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    • 2006
  • This study proposes the methodology of analyzing the expected performance of the Integrated Computing Environment(ICE) on the assumption that the ICE of the agencies and the affiliated organizations under Ministry of Culture and Tourism is constructed and operated. The main objectives of the study are as follows : 1) deriving the performance criteria divided into the operational expected value and the strategic expected value of constructing and operating the ICE for Culture and Tourism informatization, 2) proposing the ways of extracting the detailed criteria for four performance areas(the degree of jnformatization efficiency, the degree of public service, the innovation and development of IS organization, the culture and tourism value creation) to evaluate the operational expected value based on the BSC(Balanced Scorecard) Perspective by using the CSF(Critical Success Factors) methodology, and 3) developing the detailed performance criteria and measures for the economic evaluation of the informatization efficiency from the TCO(Total Cost of Ownership) perspective and suggesting the practical evaluation method by applying them to the case of Culture and Tourism informatization.

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The Effect of Medical Tourism Education Service Quality on Education Satisfaction and Transfer of Education Training: Focusing on the Moderating Roles of Organizational Characteristics and National Relations (의료관광교육 서비스품질이 교육만족도 및 교육훈련전이에 미치는 영향: 조직특성 및 국가관계의 조절효과를 중심으로)

  • Ko, Hyunjung;Kang, Eun Kyoung;Yang, Sung-Byung
    • Knowledge Management Research
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    • v.21 no.2
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    • pp.137-157
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    • 2020
  • The medical tourism industry, a convergence of medical services and tourism, has been getting more and more popularity as a new value-added industry in the 21st century. Accordingly, the number of professional workers within this industry has been increasing, and the role of educational institutions to cultivate well-equipped human resources has also become critical. However, compared to practically activated medical tourism-related education programs, studies investigating the effectiveness of these education programs are relatively rare. Therefore, this study attempts to examine the effect of five dimensions of medical tourism education service quality (i.e., tangibles, reliability, responsiveness, assurance, and empathy) on learners' education satisfaction and transfer of education training. In addition, the moderating roles of national relations as well as organizational characteristics (i.e., transfer climate and support of supervisors and colleagues) in the relationship between education satisfaction and transfer of education training are further verified. The results of the structural equation model (SEM) using 151 samples from respondents with experience in completing medical tourism education programs reveal that tangibles, reliability, and assurance are found to have a significant impact on education satisfaction, which in turn leads to a high level of transfer of education training. Moreover, it is found that national relations and support of supervisors and colleagues play a moderating role. This study would provide guidelines for improving the efficiency of educational institutions, creating outcomes for learners' affiliated firms (e.g., hospitals), and promoting medical tourism at the national level from the perspective of medical tourism education.