• Title/Summary/Keyword: Tourism applications

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From Machine Learning Algorithms to Superior Customer Experience: Business Implications of Machine Learning-Driven Data Analytics in the Hospitality Industry

  • Egor Cherenkov;Vlad Benga;Minwoo Lee;Neil Nandwani;Kenan Raguin;Marie Clementine Sueur;Guohao Sun
    • Journal of Smart Tourism
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    • v.4 no.2
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    • pp.5-14
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    • 2024
  • This study explores the transformative potential of machine learning (ML) and ML-driven data analytics in the hospitality industry. It provides a comprehensive overview of this emerging method, from explaining ML's origins to introducing the evolution of ML-driven data analytics in the hospitality industry. The present study emphasizes the shift embodied in ML, moving from explicit programming towards a self-learning, adaptive approach refined over time through big data. Meanwhile, social media analytics has progressed from simplistic metrics deriving nuanced qualitative insights into consumer behavior as an industry-specific example. Additionally, this study explores innovative applications of these innovative technologies in the hospitality sector, whether in demand forecasting, personalized marketing, predictive maintenance, etc. The study also emphasizes the integration of ML and social media analytics, discussing the implications like enhanced customer personalization, real-time decision-making capabilities, optimized marketing campaigns, and improved fraud detection. In conclusion, ML-driven hospitality data analytics have become indispensable in the strategic and operation machinery of contemporary hospitality businesses. It projects these technologies' continued significance in propelling data-centric advancements across the industry.

The Global Educational Applications of the Ecotour Resources in Oceania (오세아니아지역 생태관광자원의 글로벌 교육자료 활용방안)

  • Choe, Jae-Woo
    • Journal of the Korean association of regional geographers
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    • v.13 no.3
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    • pp.355-375
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    • 2007
  • This study explores the geographic characteristics of ecotour resources in Oceania based on the concept of ecotourism along with global education and investigates the global educational applications of eco-resources through a field survey of the Australian Cairns region. The field survey areas are the Green Island within the Great Barrier Reef, Barron Gorge National Park, the Australian Butterfly Sanctuary in Cairns, and the Tjabukai Aboriginal Cultural Park. This case study of the Cairns region is applicable to global education in these aspects: The underwater Observatory and Glass bottom boat in Green Island is used in efficient exploration of ocean ecology; Barron Gorge National Park provides an excellent forest tour with a well-made track, detailed directory, and trained park rangers; the old industrial trains are being recycled for tourism uses; the Australian Butterfly Sanctuary provides various language interpretations and experts to help further visitor's understanding of the surrounding eco-resources; The Aboriginal Cultural Park also utilizes a special program that helps people understand their culture.

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Exploratory Analysis to Investigate the Process Effectiveness of IT Convergence based Service Industry Model (IT융합 서비스 산업 모델의 프로세스 효과성 탐색)

  • Han, Hyun-Soo;Moon, Tae-Eun
    • Journal of Information Technology Applications and Management
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    • v.19 no.4
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    • pp.227-242
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    • 2012
  • It is a daunting task to theorize the process effectiveness of IT convergence based service model. Despite the criticalness of investigating process enhancement impact of IT-convergence based service model, the theoretical research in this field is relatively scarce, possibly due to the too wide and comprehensiveness of research scope. In this vein, we conducted exploratory study to understand the contributional impact of IT convergence based service model on resolving service process limitations. We first identified five IT convergence based service models in the area of typical service industry, which include entertainment, learning, location based services, tourism, and healthcare. Our research model classified value creation factors of the IT convergence model in twofold. The one is defined as basic value creation factor of the IT convergence, which is treated as the second-order factor that consists of two first-order factors of mobile functionality and Internet with digital contents merging functionality. The other is defined as service process limitations resolving factor which are comprised with the two first-order factors of simultaneousity and perishability. Both the second-order factors are modeled, each respectively, with the two first-order factors in formative manner. Using PLS, empirical validation is executed to analyze each value creating factor's contribution impact on the relative advantage, as well as the mediating effect of basic value creation factor on resolving service process limitations. On the basis of the insights revealed from this paper, further theory building research could be elaborated in the area of IT convergence applications for service industry.

Development of the Conceptual Model of Constructing and Operating the Integrated Computing Environment (통합전산환경 구축$\cdot$운영을 위한 개념적 모형 개발)

  • Jung, Hae-Yong;Kim, Sang-Hoon
    • Journal of Information Technology Applications and Management
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    • v.12 no.4
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    • pp.173-195
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    • 2005
  • As the amount of informatization investment is rapidly increasing in many organizations, it becomes more inevitable to manage computing resources (information systems, computing facilities and manpower etc.) effectively. Specially, in public sector It is thought to be very important to achieve the economy of scale by integrating computing resources which are managed individually in many agencies. Also, our government have been recently making much efforts to raise the effectiveness of operating the information systems by promoting joint information use among many public agencies, enhancing the operating systems and the expertise of IS staff and applying the optimal information security systems. This study focuses on presenting the framework to effectively integrate omputing resources and proposing the ways of constructing and operating the integrated computing environment for the institutions and the affiliated groups under the Ministry of Culture & Tourism which are in charge of implementing cultural informatization. The main implications of this study are 1) building the ideal model of the integrated computing environment architecture suitable to cultural informatization area, 2) showing the criteria of deciding whether the organizations use the Integrated computing environment or not and how extensively they commit their computing resources to it, and 3) suggesting the ways of the phased integration and the change management to minimize confusion in the process of adopting the integrated computing environment and behavioral problems such as conflict and resistance of IS-related Personnel Influenced by Implementing the integrated computing environment.

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An Effects of Experience Economy for Accepting Knowledge Based Mobile Augmented Reality : Hedonic Information System Perspective (체험경제요인이 지식기반 모바일 증강현실의 수용에 미치는 영향 : 쾌락적 정보시스템 관점)

  • Chung, Namho;Lee, Hyunae;Koo, Chulmo
    • Knowledge Management Research
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    • v.14 no.5
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    • pp.121-136
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    • 2013
  • Augmented reality, which has recently drawn great attention, has along history in technical terms. However, the latest emergence of mobile augmented reality using smartphones is allowing people to access augmented reality more easily and faster than ever. However, a review of existing studies shows that most of them have focused on the technical realization of augmented reality, whereas few studies have dealt with how users perceive augmented reality. For users, augmented reality is a means of knowledge transfer, which enables the experience of more abundant reality by providing additional informatio nsources to objects or landscapes. There fore, the element of experience must be considered for the perception of users. In addition, the current augmented reality technology certainly provides users with more fun than any other existing technologies. In this regard, this study intended to divided experiences not only into sensory experiences, but also into entertainment, educational, escapist, and esthetic experiences based on the experience economy theory suggested by Pine and Gilmore(1998). Moreover, this study intended to examine whether mobile augmented reality applications, which are highly popular as a means of the experience economy, influence the usefulness, convenience, and enjoyment perceived by users, and to identify which of these cognitive elements influence usage intentions.

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In situ dynamic investigation on the historic "İskenderpaşa" masonry mosque with non-destructive testing

  • Gunaydin, Murat
    • Smart Structures and Systems
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    • v.26 no.1
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    • pp.1-10
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    • 2020
  • Turkey is a transcontinental country located partly in Asia and partly in Europe, and hosted by diverse civilizations including Hittite, Urartu, Lydia, Phrygia, Pontius, Byzantine, Seljuk's and Ottomans. At various times, these built many historic monuments representing the most significant characteristics of their civilizations. Today, these monuments contribute enormously to the esthetic beauty of environment and important to many cities of Turkey in attracting tourism. The survival of these monuments depends on the investigation of structural behavior and implementation of needed repairing and/or strengthening applications. Hence, many countries have made deeper investigations and regulations to assess their monuments' structural behavior. This paper presents the dynamic behavior investigation of a monumental masonry mosque, the "İskenderpaşa Mosque" in Trabzon (Turkey), by performing an experimental examination with non-destructive testing. The dynamic behavior investigation was carried out by determining the dynamic characteristic called as natural frequencies, mode shapes and damping ratios. The experimental dynamic characteristics were extracted by Operational Modal Analysis (OMA). In addition, Finite Element (FE) model of masonry mosque was constructed in ANSYS software and the numerical dynamic characteristics such as natural frequencies and mode shapes were also obtained and compared to experimental ones. The paper aims at presenting the non-destructive testing procedure of a masonry mosque as well as the comparison of experimental and numerical dynamic characteristics obtained from the mosque.

Solving the Team Orienteering Problem with Particle Swarm Optimization

  • Ai, The Jin;Pribadi, Jeffry Setyawan;Ariyono, Vincensius
    • Industrial Engineering and Management Systems
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    • v.12 no.3
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    • pp.198-206
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    • 2013
  • The team orienteering problem (TOP) or the multiple tour maximum collection problem can be considered as a generic model that can be applied to a number of challenging applications in logistics, tourism, and other fields. This problem is generally defined as the problem of determining P paths, in which the traveling time of each path is limited by $T_{max}$ that maximizes the total collected score. In the TOP, a set of N vertices i is given, each with a score $S_i$. The starting point (vertex 1) and the end point (vertex N) of all paths are fixed. The time $t_{ij}$ needed to travel from vertex i to j is known for all vertices. Some exact and heuristics approaches had been proposed in the past for solving the TOP. This paper proposes a new solution methodology for solving the TOP using the particle swarm optimization, especially by proposing a solution representation and its decoding method. The performance of the proposed algorithm is then evaluated using several benchmark datasets for the TOP. The computational results show that the proposed algorithm using specific settings is capable of finding good solution for the corresponding TOP instance.

Clay-based Management for Removal of Harmful Red Tides in Korea: A Multi-perspective Approach

  • Choi, Moon-Hee;Lee, Soon Chang;Oh, You-Kwan;Lee, Hyun Uk;Lee, Young-Chul
    • Journal of Marine Bioscience and Biotechnology
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    • v.6 no.1
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    • pp.17-25
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    • 2014
  • Periodically, harmful algal blooms (HABs) have occurred, with impacts on various areas including public health, tourism, and aquatic ecosystems, especially aquacultured and caged fisheries. To prevent or manage invasions of HABs into fish farms on an emergency basis, many methods have been proposed. Frequently over the past 30 years in coastal countries, treatments of clay and clay mixed with polyaluminum chloride (PAC) and chitosan have been tested for HAB-removal effectiveness in both the laboratory and the field. In Korea, yellow loess clay (hwangto) has been dispersed using electrolytic clay dispensers, both to decrease the amount of yellow loess clay's usage in containers and enhance HAB-removal efficiency. However, this emergency method has limitations, among which is the requirement for more effective controlling agents for field applications. Thus, in this paper, we review technologies for clay-based red tides prevention and control and their limitations, and, further, introduce next-generation algicidal technologies for the emergency protection of fish farms.

[Retracted]Hot Spot Analysis of Tourist Attractions Based on Stay Point Spatial Clustering

  • Liao, Yifan
    • Journal of Information Processing Systems
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    • v.16 no.4
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    • pp.750-759
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    • 2020
  • The wide application of various integrated location-based services (LBS social) and tourism application (app) has generated a large amount of trajectory space data. The trajectory data are used to identify popular tourist attractions with high density of tourists, and they are of great significance to smart service and emergency management of scenic spots. A hot spot analysis method is proposed, based on spatial clustering of trajectory stop points. The DBSCAN algorithm is studied with fast clustering speed, noise processing and clustering of arbitrary shapes in space. The shortage of parameters is manually selected, and an improved method is proposed to adaptively determine parameters based on statistical distribution characteristics of data. DBSCAN clustering analysis and contrast experiments are carried out for three different datasets of artificial synthetic two-dimensional dataset, four-dimensional Iris real dataset and scenic track retention point. The experiment results show that the method can automatically generate reasonable clustering division, and it is superior to traditional algorithms such as DBSCAN and k-means. Finally, based on the spatial clustering results of the trajectory stay points, the Getis-Ord Gi* hotspot analysis and mapping are conducted in ArcGIS software. The hot spots of different tourist attractions are classified according to the analysis results, and the distribution of popular scenic spots is determined with the actual heat of the scenic spots.

Implementation and Feasibility Test of the Mixed Reality Service Platform for Application of Architectural Field (건축분야 활용을 위한 MR콘텐츠 서비스플랫폼 구현)

  • Ahn, Kil-Jae;Ko, Dae-Sik
    • The Journal of Korean Institute of Information Technology
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    • v.17 no.1
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    • pp.149-156
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    • 2019
  • Mixed reality technology (MR) has become one of the fourth industrial revolution element technologies. MR technology has been widely applied not only as a digital contents industry but also in the fields of architecture, tourism, medical field, and education. In this paper, we propose a collaborative service platform for architectural applications that inter-operate with heterogeneous devices such as MR device, PC and mobile, and develop prototype system and verify it. As a result, the 3D model using the skp extension, which is mainly used in architecture design office, was created by using developed prototype system and generate the MR contents for the hololens, which is the MR device, and the conversion time and normal operation were confirmed.