• Journal of the Speleological Society of Korea
• /
• no.62
• /
• pp.11-16
• /
• 2004

Uro cave is a livestone cave formed at the Cambrian period. Uro cave is situated in Urosil, HogyeMyen, Moonkyunssi, HyungBok province. The temperature of the Uro cave is about 12～$15^{\circ}C$, humidity 90～95%, pH 7～8, Water temperature 12～$15^{\circ}C$, Carbon dioxide 500～900ppmv, hardness 110mg/$\ell$ in Conclusion, Uro cave does not have values of topography, environment, and tourism resource.

• Culinary science and hospitality research
• /
• v.21 no.5
• /
• pp.119-128
• /
• 2015

The purpose of this study is to develop and test a model that explains the potential influences of: 1) consumers' values, 2) their attitudes toward green practices and/or environmental concerns, and, 3) "green hotel" visit behaviors. In addition, the study will clarify how these variables relate to each other. The findings of this study will further our understanding of what drives green hotel visit behaviors and will provide insights for public policymakers and industry marketers.

• Journal of The Korean Society of Grassland and Forage Science
• /
• v.12 no.3
• /
• pp.41-47
• /
• 1992

Cheju Island has an optimal environment for herviborous animal production. However, the infrastructure has been degraded under the pressure from the development of tourism and thus the technological development for livestock production has not been great. This is the time to re-evaluate and re-direct the system of livestock production on the island. My suggestions on the development of grassland agriculture on the island are as follows : 1. Grassland area of Cheju, 65,695 ha should be maintained and the local government should try to improve more grasslands which can hold 3 or more cattle per ha on pasture. including enterpriseowned lands. 2. For better management of co-operatives village. the local government should evaluate the conditions of the grasslands yearly after being grazed and suggest a new management method accordingly. 3. In order to strengthen grassland research. it is recommended that Cheju Experiment Station be reorganized as a Grassland Research Institute or Department of Grassland Science be added. 4. [mport of good forage varieties. especially legumes, from foreign countries and distribution to farmers after adaption studies, are required to improve nutritive values of forage produced. 5. Methods for production of good quality forage seeds at rcasonablc prices should be established.

• Korean Journal of Applied Biomechanics
• /
• v.23 no.3
• /
• pp.279-284
• /
• 2013

The purpose of this study was to determine the effect of head posture and respiratory pattern on muscle activities of sternocleidomastoid (SCM) and scalene during maximal respiration. The seventeen subjects with upper-costal breathing pattern were participated in this study. Surface electromyography was used to measure the muscles activities of SCM and scalene. The volume and velocity of inspiration were monitored by using the spirometer in each subject. Each subject was performed the 3-cycle of respiration in each condition. The mean values of three peak muscle activity in each muscle were used in the data analysis. A2 (head posture: forward head posture: FHP vs. neutral posture) X 2 (breathing pattern: costal vs. diaphragmatic) repeated-measures analysis of variance (ANOVA) was used to compare the normalized muscle activities of the SCM and scalene. The results showed that the muscle activities of SCM and scalene in diaphragmatic breathing were significantly lower than those in costal breathing for each head posture (p<.0125). The muscle activities of SCM in neutral position were lower than those in forward head position during costal breathing (p<.0125). The diaphragmatic breathing in neutral position of head is recommended to decrease the tension of the accessory inspiratory muscles during respiration in neck-pain patients with FHP.

• Proceedings of the Korea Water Resources Association Conference
• /
• 2019.05a
• /
• pp.218-218
• /
• 2019

Jeju island has an area of $1,810km^2$ and is considered the largest island in South Korea. In Jeju Island the average annual precipitation is 1,957mm. About 54% of precipitation is estimated to be lost due to evapo-transpiration and direct runoff, and the remainder is recharged. Historically springs and puddles were the island's primary sources of water. However, after 1970 all sectors, including the urban and industrial sectors depended solely on groundwater as their water resource. As vast amount of water is being recharged the Island has many springs, especially near the coastlines. Historlcally, spring of Jeju Island formed village and make it possible to continue a life. Also it produces many values such as the spring related story, culture, tourism and ecosystems. Especially, the naturally rare phenomenon that about 900 springs appear over the whole area of Jeju Island makes it possible to call it as a natural heritage. As a result of this most springs have either been destroyed or been in the state of neglect. In some cases it has been observed that springs were preserved by nature, however majority of the cases saw springs losing their own nature as a result of abandonment. It was recorded that there were 911 springs in Jeju Island with most of them being distributed along the coast, which consequently increases their susceptibility to seawater intrusion. The objective of this study is therefore to analyze Eco-cultural and Engineering characteristics about springs in the island, highlighting its past utilization and reestablishing its potential as a source of spring.

• Journal of Contemporary Eastern Asia
• /
• v.20 no.2
• /
• pp.19-34
• /
• 2021

The purpose of this study is to introduce a synergetic configuration of stakeholders, especially government and university, into the corporate social responsibility strategy. The alignment of a company's CSR efforts with its business practices and values must be communicated strategically for effective and successful business outcomes. Therefore, the proposed process of CSR evaluation takes into account the three helices of the Triple-Helix perspective, university, industry, and government (UIG), and investigates how involvement in the Triple Helix actors influence corporations with CSR initiatives. Specifically, whether the public's awareness of a corporation's CSR activities is heightened by the concurrent support of the three helixes will be examined. We propose a methodology that enables corporations to determine effective levels of integration with government and educational institutions. The intensity of Triple-Helix indicators will be examined.

• East Asian Journal of Business Economics (EAJBE)
• /
• v.9 no.2
• /
• pp.55-73
• /
• 2021

Purpose -This study aims to determine how the characteristics of the airline's SNS marketing affects brand image, brand attitude according to perceived values, and to analyze the impact of SNS marketing factors. It was intended to provide theoretical and practical implications for airlines to refer to SNS marketing activities. Research design, data, and methodology -A questionnaire was formed based on previous studies, and then an online questionnaire was created to conduct a survey. Explained the purpose and asked to respond. From February 1 to 14, 2020, 333 responses with a valid number of samples were confirmed for the final analysis of the data. The questionnaire was composed of five areas: demographic characteristics, SNS factor, brand image, brand attitude, and perceived value. Result -Airline's SNS marketing, brand image, and brand attitude are affected by the gender, age, and SNS usage time of the user, and the perceived value of the user is shown to be controlled by the airline's SNS marketing's influence on brand image and brand attitude. Conclusion -When SNS is to be effectively used for airline marketing, it is necessary to pay attention to the demographic characteristics and the control effect of perceived value, and use it for airline management. The perceived value has been shown to affect SNS marketing's brand image and brand attitude.

• Journal of Information Technology Services
• /
• v.20 no.5
• /
• pp.159-176
• /
• 2021

In this study, we performed a comparative analysis of the sentiment value for the tourists in USA, China, and Korea on the COVID19 pandemic era to explore and find out the features of the tourists by using online reviews. We collected a total of 243,826 online hotel reviews for metropolitan city and vacation spot in the three countries to compare the features between the business and the vacation trips. We collected the online reviews into the tow groups from Jan. 1, 2019 to Nov. 31, 2019 for before COVID19 pandemic and from Apr. 1, 2020 to Deb 28, 2021 for during COVID19. Online reviews were categorized into 6 dimensions using LDA model. Sentiment analysis were presented for 6 dimensions by utilizing a lexicon base. We proposed an approach to analyzing the importance of each attribute by applying 6-dimensional sentiment values to conjoint analysis. Our empirical analysis showed that the proposed approach could explore and find out the changed features of travelers during the COVID19 pandemic.

• Journal of the Korean Society of Food Culture
• /
• v.24 no.4
• /
• pp.376-384
• /
• 2009

The purpose of the present study was to examine the relationship between personal value and the motivation for drinking of Korean undergraduate student alcohol drinkers. Data were obtained from undergraduate students experienced in alcohol consumption in Seoul, Kyeonggi-do, and Kyeongsangnam-do. Trained researchers for this particular study conducted the survey and data from 208 students was analyzed using the SPSS package program. In this study, two personal values were examined: 'internal value' and 'external value', and four motives for drinking alcohol were identified: social motive, coping motive, enhancement motive, and conformity motive. The results of the present study showed that personal value had significant effects on the motives for drinking of Korean undergraduate student alcohol drinkers: 1) The internal value was significant on the coping motive and enhancement motive. 2) The external value was significant on the social motive. 3) Neither value was significant on the conformity motive. Based on the findings of the present study, personal value would be a useful variable in the field of alcoholic beverage marketing such as alcohol consumption, consumer behaviors and segmentation of the alcoholic beverage market.

• Journal of Global Scholars of Marketing Science
• /
• v.17 no.3
• /
• pp.1-19
• /
• 2007

1. Purpose Rural tourism is made by individuals with different characteristics, needs and wants. It is important to have information on the characteristics and preferences of the consumers of the different types of existing rural accommodation. The stud aims to identify the determinants of consumer preference by type of accommodations. 2. Methodology 2.1 Sample Data were collected from 1000 people by telephone survey with three-stage stratified random sampling in seven metropolitan areas in Korea. Respondents were chosen by sampling internal on telephone book published in 2006. We surveyed from four to ten-thirty 0'clock afternoon so as to systematic sampling considering respondents' life cycle. 2.2 Two-step cluster Analysis Our study is accomplished through the use of a two-step cluster method to classify the accommodation in a reduced number of groups, so that each group constitutes a type. This method had been suggested as appropriate in clustering large data sets with mixed attributes. The method is based on a distance measure that enables data with both continuous and categorical attributes to be clustered. This is derived from a probabilistic model in which the distance between two clusters in equivalent to the decrease in log-likelihood function as a result of merging. 2.3 Multinomial Logit Analysis The estimation of a Multionmial Logit model determines the characteristics of tourist who is most likely to opt for each type of accommodation. The Multinomial Logit model constitutes an appropriate framework to explore and explain choice process where the choice set consists of more than two alternatives. Due to its ease and quick estimation of parameters, the Multinomial Logit model has been used for many empirical studies of choice in tourism. 3. Findings The auto-clustering algorithm indicated that a five-cluster solution was the best model, because it minimized the BIC value and the change in them between adjacent numbers of clusters. The accommodation establishments can be classified into five types: Traditional House, Typical Farmhouse, Farmstay house for group Tour, Log Cabin for Family, and Log Cabin for Individuals. Group 1 (Traditional House) includes mainly the large accommodation establishments, i.e. those with ondoll style room providing meals and one shower room on family tourist, of original construction style house. Group 2 (Typical Farmhouse) encompasses accommodation establishments of Ondoll rooms and each bathroom providing meals. It includes, in other words, the tourist accommodations Known as "rural houses." Group 3 (Farmstay House for Group) has accommodation establishments of Ondoll rooms not providing meals and self cooking facilities, large room size over five persons. Group 4 (Log Cabin for Family) includes mainly the popular accommodation establishments, i.e. those with Ondoll style room with on shower room on family tourist, of western styled log house. While the accommodations in this group are not defined as regards type of construction, the group does include all the original Korean style construction, Finally, group 5 (Log Cabin for Individuals)includes those accommodations that are bedroom western styled wooden house with each bathroom. First Multinomial Logit model is estimated including all the explicative variables considered and taking accommodation group 2 as base alternative. The results show that the variables and the estimated values of the parameters for the model giving the probability of each of the five different types of accommodation available in rural tourism village in Korea, according to the socio-economic and trip related characteristics of the individuals. An initial observation of the analysis reveals that none of variables income, the number of journey, distance, and residential style of house is explicative in the choice of rural accommodation. The age and accompany variables are significant for accommodation establishment of group 1. The education and rural residential experience variables are significant for accommodation establishment of groups 4 and 5. The expenditure and marital status variables are significant for accommodation establishment of group 4. The gender and occupation variable are significant for accommodation establishment of group 3. The loyalty variable is significant for accommodation establishment of groups 3 and 4. The study indicates that significant differences exist among the individuals who choose each type of accommodation at a destination. From this investigation is evident that several profiles of tourists can be attracted by a rural destination according to the types of existing accommodations at this destination. Besides, the tourist profiles may be used as the basis for investment policy and promotion for each type of accommodation, making use in each case of the variables that indicate a greater likelihood of influencing the tourist choice of accommodation.