• Asia-Pacific Journal of Business
• /
• v.10 no.4
• /
• pp.167-180
• /
• 2019

The purpose of this paper is to explore Laos mysterious 'Plain of Jars' area in a village. 'The Plain of Jars' site has been proposed for listing as a UNESCO World Heritage Monument. The study used convenience sampling and surveyed tourists who visited Tonghahin in Xieng Khouang. The results of this study are summarized as follows: First, Tonghahin is introduction stage from the tourism life cycle due to lack of basic infrastructure such as road condition, transportation, information service, etc,. Second, this study examined the ways to improve methods such as adminstration system and hospitality service manual for tourist site. Thereafter, third, to develop each attraction, they have come with better tourism products. These things are foresight-able to-do list for nomination as the UNESCO World Heritage. The recommendations and suggestions for future research are also discussed.

• Journal of Smart Tourism
• /
• v.2 no.3
• /
• pp.17-30
• /
• 2022

The tourism sector of the Maldives has seen rapid growth since its inception in 1972. One significant development is the transformation of the market composition in recent years. China has surpassed traditional European markets as the single largest source market. In this regard, this study seeks to assess the seasonality in the Maldivian tourism sector using a monthly dataset of visitor arrivals from 2003 to 2019. The seasonality ratio, the seasonality indicator, the Gini coefficient and the seasonal index were used to examine the seasonality patterns. The results of this study show that there are three distinct peaks (January to April, August, and November to December) and two off-peaks (May to July and September) periods. The findings also reveal that the rise of the Chinese market has significantly lessened the seasonality of Maldivian inbound tourism. Finally, some important implications are discussed.

• Asia pacific journal of information systems
• /
• v.29 no.3
• /
• pp.489-502
• /
• 2019

The WeChat mini program is an application embedded in WeChat that users can use without downloading and installing. After it was officially released in 2017, many travel enterprises have launched their own mini programs on the WeChat platform. This study applies affordance theory to investigate the WeChat mini program's role in tourism activities through social network analysis using the R programming language. The authors searched the topic of "how do you perceive the travel-related WeChat mini program" and then crawled the 200 comments found; 180 comments were analyzed after data cleansing. The results show that travel-related WeChat mini programs play a very important role in Chinese social network tourism activities. This paper found that WeChat played a more active role in various tourism-related interactions with Chinese social networks. Moreover, the results show how affordance theory is applied to the use of WeChat mini programs.

• Journal of Smart Tourism
• /
• v.1 no.3
• /
• pp.3-5
• /
• 2021

The advancement of Information Communication Technology has provided tourism researchers with a golden opportunity to access big data, which plays a critical role in smart tourism. Recognizing the current issue, this paper discusses the evolution of the literature on tourism big data focusing on conceptual understanding of and types of big data, and insights from big data analytics. Indeed, this article provides important research agenda for future tourism researchers who would like to conduct academic research about big data and smart tourism.

• Korea Journal of Hospital Management
• /
• v.20 no.1
• /
• pp.25-38
• /
• 2015

China has a growing number of medical tourists to visit South Korea every year, with economic growth, and thus Korea's medical tourism is growing countries in the new growth engine industries and attracting attention. In this study, this time looking at the risks and benefits of medical tourism potential factors consumers feel the Chinese people for South Korea medical tourism, economic, based on existing research, functional, temporal, social, and psychological setting factors, risks and benefits conducted a study of the relationship between the purchase of your help. Risk factors identified through this study, we investigate expanding the overseas medical tourism market to visit Korea by managing the benefits and know the strategic implications that can achieve customer satisfaction by the service convenient for Chinese tourists.

• Journal of Smart Tourism
• /
• v.3 no.4
• /
• pp.5-15
• /
• 2023

With the growing trend of online global market, customers have further technological capabilities in searching for information and online shopping on the Internet. In addition, electronic word-of-mouth (eWOM) is a significant factor that influences customer purchase intention. However, the perspective of online users on hotel websites is still in its infancy, especially in various cultural contexts. The current study examined a theoretical framework of hotel websites to understand how online users perceive the importance of hotel websites with regard to influencing purchase intention, within the content of Thai online users through an online questionnaire survey. Findings show that usability positively influences online Thai users' satisfaction. Moreover, eWOM has a significant positive influence on satisfaction, but eWOM has an indirect effect on the intention to purchase. Practical implications are further discussed.

• Journal of the Korea Safety Management & Science
• /
• v.5 no.2
• /
• pp.187-197
• /
• 2003

In 21st century, According to development of Information Technology, It is clear that the importance of tourism information is extended increasingly. For this reason, It should be needed to realize a general system which make it possible to enjoy cyber tourism based on knowledge information system to recover a local potential growth power, catch a jumping chance again, and hold a new competitive power. But to discuss a tourism information system, the matters of hard ware, software and information mediating system should be reviewed generally, this research is likely to provide a cyber tourism information system through internet as a way of cyber tours through multimedia technology and stereoscopic image technique using GIS (Geographic Information System) centering on the networking system of tourism information. Constructing $\ulcorner$cyber touristy city$\lrcorner$ on internet, foster a new industry, to go balanced with a present tourism industry and experience a virtual reality, various theme tours create high profit to shrunken tourism industry.

• Journal of Smart Tourism
• /
• v.1 no.4
• /
• pp.9-18
• /
• 2021

The impacts that AI and robotics systems can and will have on our everyday lives are already making themselves manifest. However, there is a lack of research on the ethical impacts and means for amelioration regarding AI and robotics within tourism and hospitality. Given the importance of designing technologies that cross national boundaries, and given that the tourism and hospitality industry is fundamentally predicated on multicultural interactions, this is an area of research and application that requires particular attention. Specifically, tourism and hospitality have a range of context-unique stakeholders that need to be accounted for in the salient design of AI systems is to be achieved. This paper adopts a stakeholder approach to develop the conceptual framework to centralize human values in designing and deploying AI and robotics systems in tourism and hospitality. The conceptual framework includes several layers - 'Human-human-AI' interaction level, direct and indirect stakeholders, and the macroenvironment. The ethical issues on each layer are outlined as well as some possible solutions to them. Additionally, the paper develops a research agenda on the topic.

• Journal of Korean Society for Quality Management
• /
• v.37 no.4
• /
• pp.87-99
• /
• 2009

Medical tourism is a contemporary phenomenon which has its root in both tourism and health service. Especially, Korea's medical tourism market has grown dramatically after activation of foreign patient attraction law. The purpose of this study is to find out which is the most influential factors among political, economic, relative and national image in case of Japanese tourists when they purchase Korean medical tourism. This study estimates the Japanese tourists' Trust in the Korean health service quality and tourism service quality. It means perception of medical tourism. The results are as follows; The political, relative and economic image not have any significant influences on tourism service and trust in health service quality. And just the national image has a positive influence on tourism service and trust in health service quality. Tourism service quality is related with trust in the health service quality. Trust in health service quality is only related with purchase intention of medical tourism. The implications of this study are: First, the national image factors such as thoughtfulness, high education and polite attitude should be utilized as a Korea medical tourism marketing strategy to differentiate itself from the other foreign country in Japan. Next, the differentiated national image in Japan will be the most important factors for Korean hospital and tourism companies to attract medical tourists.

• Knowledge Management Research
• /
• v.20 no.1
• /
• pp.215-230
• /
• 2019

Numerous city problems have arisen in some tourist cities as tourists enter the city beyond the limits of its capacity. As an alternative to this problem, the discussion of smart tourism cities has led many cities to pursue urban planning with the aim of transforming them into smart tourism cities. Therefore, the present study attempted to discuss the city self-reliance that smart tourism cities need to solve a number of problems and grow as a happy city, both residents and tourists, who are the ultimate goal in the long-term goals. More specifically, this study aims to provide basic data for the economic growth of cities that are most fundamental in city's self-reliance by assessing the economic value of smart tourism. To achieve this research purpose, the economic value of smart tourism was estimated using the Contingent Valuation Method (CVM), and the results showed that each person is willing to pay 220,709 won. This is about 10,000 won higher than the 211,163 won announced by the National Travel Survey in 2017, which is estimated to be of higher economic value when recognized as smart tourism. On the basis of these results, this study provided basic policy data in promoting smart tourism cities as well as expanding understanding of smart tourism.