• 제목/요약/키워드: Tourism Management

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의료관광산업의 구조에 대한 시스템 접근법 (A System Approach to the Framework of Medical Tourism Industry)

  • 고태규;안무업
    • 한국병원경영학회지
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    • 제25권1호
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    • pp.32-45
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    • 2020
  • Purpose: The purpose of this research is to develop two medical tourism system models which explain medical tourism phenomenon with a systemic approach. Methodology/Approach: This research was conducted using a qualitative data analysis which mainly refer previous references in relation to medical tourism in the areas of tourism and medicine. Leiper's tourism system model was utilized as a conceptual framework. In-depth interviews with experts in the area were attempted in order to pretest the models. Findings: This research suggests a medical tourism system framework and a medical service provision framework. The first model presents medical tourism components and their relationships within a framework presented in a diagram. The second model shows the relationships among medical services required by medical tourists, the service providers, and service human resources along with movements of medical tourists. Practical Implications: The first model presents a spatial composition of medical tourism components and their relationships, whereas the second model shows the linkage among medical services, the service providers, and relevant service human resources along with time sequential steps of medical tourists. These two models are complementary and may be used as useful tools to observe medical tourism phenomenon with a systemic and holistic approach. These two models may enable stake holders avoid unnecessary confusions and conflicts that result in duplication of government policies and a waste of budget and human resources.

Smart Tourism Design: A Semiotic Affordances Approach

  • Chulmo Koo;Jaehyun Park;William C. Hunter
    • Journal of Smart Tourism
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    • 제3권2호
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    • pp.15-21
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    • 2023
  • This paper presents a conceptual approach to Smart Tourism Design based on semiotic affordances theory. This conceptual approach repositions smart tourism from a techno-centric perspective that frames a seamless connection between the device and its software, to a more human-centric perspective that favors the user's needs, desires as perceived through the senses. An updated Smart Tourism Design emphasizes the aesthetic dimension of smart tourism that presents the objects of the travel experience as destination specific rather than universal, through representations as digital artifacts. This theory is based on an empirical and objective understanding of representations and how they can be identified as useful in the digital augmentation of travel experiences. Using Peirce's sign systems and Gibson's theory of affordances, smart tourism can transcend a prefabricated device-oriented experience to a closer dynamic and direct interaction between the user and the travel destination. Researchers and developers can use semiotics as a structural approach to recognizing objects as sign-types, and they can use affordances to better identify the immediacy of digital artifacts and purpose-driven by users' spontaneous and immediate motives.

Relationship between the Management Accounting Information Usage, Market Orientation and Performance: Evidence from Vietnamese Tourism Firms

  • DO, Trang Huyen;LE, Huyen Mong;LUONG, Diem Thuy Thi;TRAN, Quanh Thi
    • The Journal of Asian Finance, Economics and Business
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    • 제7권10호
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    • pp.707-716
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    • 2020
  • The study investigates the relationship between broad-scope management accounting information usage, market orientation, and the firm performance. This study employs a survey data of 149 top-level and mid-level managers working in Vietnamese tourism enterprises. To analyze research data, we employ SmartPLS 3 software. The analytical process include measurement model evaluation (evaluate the scale's validity and reliability) and structural model evaluation (test research hypotheses). The results reveal that broad-scope management accounting information usage has a positive direct effect on market orientation dimensions (include information generation, information dissemination, and responsiveness). Then, market orientation dimensions also have positive direct effects on the performance of Vietnamese tourism firms, excluding information dissemination. Moreover, this study also reveals that the market orientation dimensions mediate the relationship between broad-scope management accounting information usage and firm performance. The findings of this study suggest that tourism firms should pay more attention to the use of management accounting information in decision-making. With the increasingly fierce competition of the tourism firms today, capturing and meeting the needs of the market is a prerequisite to help firms enhance their competitiveness and improve their performance. To do that, Vietnamese tourism firms need to consider pursuing market orientation and enhancing broad-scope management accounting information usage.

LBS를 이용한 지속가능한 관광지 관리방안에 관한 연구 (A Study on the Sustainable Tourism Destination Management Plan using LBS)

  • 박재완
    • 한국산학기술학회논문지
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    • 제18권3호
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    • pp.447-451
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    • 2017
  • 본 논문은 국가와 지방자치단체에서 개발하여 운영하고 있는 관광지관리의 문제점을 극복하고 국가와 지역경제에 기여할 수 있는 지속가능한 관광지 관리모델을 개발하고자 수행되었다. 정보통신서비스기술과 모바일 스마트 디바이스를 기반으로 제공되는 위치정보서비스를 이용하여 개별 관광지내에서의 개인의 특성-여가시간, 혼잡도, 활동성, 지출능력 등-을 기초로 하는 애플리케이션을 관광지에서 제공함으로써 개인여건에 부합하는 관광 프로그램을 제공함으로써 1차적으로 관광객의 만족도를 최적화하며, 관리측면에서 환경적 데미지를 최소화 할 수 있는 수용력수준을 유지함으로써 환경적 지속가능성을 유지할 수 있게 한다. 2차적으로 관광객의 소비활동을 통한 경제적 수익창출을 통하여 관광지의 지속가능성을 배가할 수 있으며, 유사시 발생할 수 있는 위험관리를 실시간으로 수행함으로써 안전사고를 예방할 수 있으며, 유사시 실시간으로 관광객들의 안전을 확보할 수 있다. 위치기반서비스를 이용한 관광지의 환경보존은 관리비용을 최소화 하는데 기여하게 되며, 이용자인 관광객의 만족도는 제고할 수 있다. 이는 관광지 관리비용을 최소화 하며, 지속적인 수익을 창출하여 국가와 지방자치단체의 관광지 수익목표 달성이 가능하게 되어 궁극적으로 지속가능한 관광지 운영모델로 정립될 수 있다.

Development of GRAT-Tourism Evaluation Indicators for Forest Management Revitalization of Rural Areas

  • Ahn, Seung-Il;Choi, Sang-Hyun;Woo, Hee-Sung;Woo, Jong-Choon
    • Journal of Forest and Environmental Science
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    • 제28권1호
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    • pp.19-23
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    • 2012
  • Recently the Korean government provided forest recreation areas through developing evaluation index of rural areas amenity resources, forest therapy and recreational forest for revitalization of rural areas and national health promotion. However, what the public wants is just one place which includes all recreational facilities. GRAT tourism means Green, Rest and Therapy-Tourism. It is a new concept of recreational forests. This study defines GRAT-Tourism, the new concept of recreational activity and discusses the development of the GRAT-Tourism Evaluation Index.

Exhibition Guide System Acceptance for Smart MICE

  • Heejeong Han;Chulmo Koo;Namho Chung
    • Asia pacific journal of information systems
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    • 제28권1호
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    • pp.61-74
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    • 2018
  • Meeting, Incentive travel, Convention, Exhibition (MICE) industries recently introduced new information systems, such as the exhibition guide system (EGS), to keep pace with Smart MICE and maximize the effect of exhibition performance. We investigate how persuasive EGS can affect the EGS acceptance of attendees via cognitive and affective response. We analyzed data from 442 EGS users at an exhibition. We found that information accuracy, information relevance, and source credibility were predictors of cognitive response. Source credibility had a significant effect on affective response. Furthermore, cognitive response was found to be a positive predictor of affective response and EGS acceptance. We also found affective response is a predictor of EGS acceptance. The theoretical and practical implications of the study were presented based on the results.

A Framework of Implications for Smart Tourism Development in Hong Kong

  • Ye, Huiyue;Zhang, Ke;Law, Rob
    • Journal of Smart Tourism
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    • 제1권1호
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    • pp.31-39
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    • 2021
  • Smart tourism, a promising development trend for destinations, has drawn growing attention from practitioners and academics. Extant research has laid a solid theoretical foundation on the roles of technology and effects of smart tourism on tourists. However, little is known about structured and profound implications for a destination's smart tourism development. Thus, by selecting Hong Kong as a case city, this study proposes a framework of implications for smart tourism development. A qualitative approach was employed to gain insights from smart tourism stakeholders. Results shed light on nine elements that boost the smart tourism development of destinations. These nine elements serve as a significant reference for policy-making. Several theoretical and practical implications are provided for scholars, practitioners, and policy makers.

Space Tourism: A New Frontier for Future Generations

  • Giachino, Chiara;Pucciarelli, Francesca;Bollani, Luigi;Bonadonna, Alessandro;Koo, Chulmo
    • Journal of Smart Tourism
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    • 제1권4호
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    • pp.31-42
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    • 2021
  • Commercial space tourism is being developed and this trend is expected to continue and accelerate. Although opportunities and threats of space tourism attracted the interest of academia, literature on potential demand, attitudes and people's motivations for space tourism is scarce. In this context, this paper investigates young generations' interest and motivations towards different forms of space tourism. The cluster analysis on 2,207 respondents highlighted an interest in space tourism although motivated by different reasons, levels of budget and sustainability aspects. Interest in space tourism varies according to how far it is perceived as potential, possible or sustainable, or to people's personal feelings. The paper adds to contributions in the tourism field by investigating the opportunities space can offer this industry.

농촌관광 사업자의 경영성과에 영향을 미치는 요인 (Factors Affecting Business Performance of Rural Tourism Operators)

  • 김경희;황대용
    • 농촌지도와개발
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    • 제27권2호
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    • pp.65-74
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    • 2020
  • The study aims to identify the factors affecting business performance of rural tourism operators. For this study, 1,004 questionnaires were collected by field survey of rural tourism operators. The linear multiple regression analysis were used to identify factors affecting performance of rural tourism business. The result indicate that the factors influencing the sales of rural tourism business were in order of owning sales facilities, perception of multi-functional value of agriculture and rural, group promotion, number of rooms, and gender. In the case of gender, it was found that females had a high probability of positively affecting sales. The factors influencing the satisfaction of the rural tourism business were in the order of management strategy, number of days of operation, perception of multi-functional value of agriculture and rural, and business career. In the case of management strategy, it was found that the differentiation strategy have a positively affecting the satisfaction of the rural tourism business. As for the business career, the shorter the career, the higher the probability of positively affecting the satisfaction of the rural tourism business. The results of this study would be useful for establishing strategies to improve the management performance of the rural tourism business.

Perceived Value, Importance of Nutrition Information, and Behavioral Intention for Food Tourism in Busan

  • Son, Joung-Min;Lee, Eun-Jin;Kim, Hak-Seon
    • 한국조리학회지
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    • 제22권1호
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    • pp.135-140
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    • 2016
  • Food is widely accepted as very important factor in tourists' experiences by researchers. However, few studies revealed tourists' importance of food for their travel. Therefore, through a case study in Busan (South Korea), this study aims to critically assess the importance of food tourism from domestic tourists' perspectives. In particular, this study assess the relationship between food tourists' value, nutrition information, behavioral intention of tourists' food experiences during their travel. Using SmarPLS program, a quantitative research methodology involving a structured questionnaire has been adopted. The results reveal that food tourists' value and importance of nutrition information plays different roles in food tourism. Food tourism value and nutrition information has shown its importance for increasing revisit intention in Busan. In light of these findings, marketing strategies can be identified to accelerate the development of food tourism at a destination.