• Korea Science and Art Forum
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• v.29
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• pp.189-201
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• 2017

The purpose of this study is to identify the factors that constitute the memorable tourism experiences and to grasp the influence relationship between the memorable tourism experience and the tourism destination brand equity and the loyalty of the tourism destination. The scope and method of the research are derived from the survey data collected through the questionnaire survey for foreign tourists who are visiting Korea, the reliability analysis and the feasibility analysis are conducted, and the relationship between the factors is analyzed through regression analysis. The results of this study are as follows. First, the results of the study are as follows. First, the results of the study are as follows. First, Interested exotic experiences, experience with local guides, and local residents' hospitality experience were found to have a significant effect on tourism destination brand assets. Based on this, And provided practical implications.

• Journal of Agricultural Extension & Community Development
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• v.22 no.2
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• pp.135-144
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• 2015

Competitiveness has been associated in the tourism literature as a crucial factor for the success of tourist destinations. This study is to develop indicators that measure destination competitiveness of rural tourism townships in Korea. It was conducted via a Delphi technique and the analytical hierarchy process method. After four rounds of discussions, the panel members reached consensus on a set of 27 indicators with three dimensions which are attractor (resource, infrastructure, and tourism products), assistance (tourism business assistance and value-added processing assistance), and planning and management (planning for development, capacity for management). This set of destination competitiveness indicators can serve as a starting point for devising a set of indicators at the local level in order to be useful rural tourism sector manager and administrators. The selected indicators are measurable, demand driven and practical to show the real performance in rural destination.

• Journal of Korean Society of Forest Science
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• v.87 no.2
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• pp.179-187
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• 1998

This study was conducted to get local residents' attitudes information and management information toward tourism impacts in Black Hills of South Dakota, U.S.A. It used Importance-Performance analysis to evaluate local residents' attitudes about the impacts of tourism. A total of 184 respondent data were used in this study. The return rate was 54%. 184 out of 340 questionnaires. Most respondents expressed high positive about the local economic impacts of tourism and environment impacts of tourism had not obvious negative on them. In 23 variables of tourism impacts there were a few significant differences in certain socioeconomic characteristics of the respondents as residence length and income. The results of Importance-Performance evaluation indicated useful future management decision information.

• Asia-Pacific Journal of Business
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• v.2 no.2
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• pp.101-118
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• 2011

The cruise tourism industry is viewed as a promising growth industry in the 21st century. But legislative framework to allow the cruise tourism industry to develop in China have not yet been fully prepared. Therefore, this study is intended to propose a industry policy for Chinese cruise tourism industry. The policies that Chinese central government implements that should drive growth for development of the cruise tourism industry are as follows: First, government must establish industry policy to slow cruise infrastructure construction. second, government must improve industry policy for attracting visits by cruise vessels. Third, the government must take steps to support cruise product development. Fourth, the government must take steps to support cruise business and social groups. Last, government must intensify the out abroad tourist screening system and cruise casino management.

• Journal of Korean Society for Quality Management
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• v.48 no.2
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• pp.309-328
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• 2020

Purpose: The purpose of this study is to find a way to improve the quality of medical tourism education services in Korea. Methods: This study used a method of conducting a survey of students who have completed medical tourism education and customer satisfaction coefficient and potential customer satisfaction index were calculated by applying the Kano model. Results: The results of this study are as follows; First, Eight medical tourism education service quality factors were classified as an attractive quality attribute. Second, Thirteen medical tourism education service quality factors were classified as an one-dimensional quality attribute. Third, Online education operation factor was classified as an indifferent quality attribute. Fourth, Instructor quality factor and physical environment quality factor showed relatively high better and high worse coefficients. Finally, According to the PCSI index, it was found that the scope of improvement was the largest when focusing intensively on the quality factors of instructors. Conclusion: This study suggests strategic implications for nurturing excellent professional manpower through quality improvement of education services by identifying the quality factors of major medical tourism education services perceived by students.

• Journal of the Korea Safety Management & Science
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• v.19 no.2
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• pp.147-157
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• 2017

The tourism experience factor is an essential source of competitive advantage in the tourism industry and is an important factor for predicting future tourism behavior. Tourism experience elements can be composed of areas of education, entertainment, aesthetics and deviance (Pine and Gilmore, 1998). This study examines the effect of tourist experience factors on tourist loyalty and it is meaningful to see if the experiential economic theory of Pine and Gilmore (1999) is applicable. In order to achieve the purpose of this study, we conducted a questionnaire survey on tourists using experiential tourism factors. As a result, it was found that recreational experiential factors had a significant effect on memory. Memory has a significant effect on both visitor satisfaction and tourist loyalty. This study has academic significance because it focuses on the tourism experience factor which is the core of experiential economic theory. Practical significance is that a lot of experiential contents should be found in order to better match the tourist experience factor to the requirements of visitors to the tourist site. As a result, it is expected to generate revenue and improve its competitiveness.

• The Journal of Asian Finance, Economics and Business
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• v.8 no.5
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• pp.961-969
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• 2021

The study aimed to investigate the level of customer trust, loyalty, and re-purchase intention of coastal tourism in Thailand during the COVID-19 crisis; to test the different levels of customer trust, loyalty, and re-purchase intention by local tourists between East-side and West-side coasts of Thailand; and to examine the influence of customer trust and loyalty on re-purchase intention in coastal tourism. Using multistage sampling, this study sampled 487 Thai local tourists who had experienced coastal tourism in Thailand during the COVID-19 crisis. A questionnaire, descriptive analysis, independent sample t-test, correlation matrix, and multiple regression analysis were used to collect and analyze the data. All customer trust, loyalty, and re-purchase intentions in coastal tourism by local tourists were at a high level. There were significantly different levels of customer trust, loyalty, and re-purchase intentions by local Thai tourists between the East-side and West-side coasts of Thailand. Moreover, the study found that there was a significant positive influence of customer trust and loyalty on re-purchase intentions in coastal tourism by local tourists in Thailand during the COVID-19 crisis. This study indicates that Thai tourism industry still must develop and improve its local customer loyalty and trust because these positively influence customer re-purchase intentions.

• Asia-Pacific Journal of Business
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• v.14 no.2
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• pp.187-199
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• 2023

Purpose - The purpose of this study is to formulate a plan to cope with tourists' rights which can occur in tourist attraction place and anywhere for tourist activities and to seek a plan for introducing a watchdog system for tourists' civil complaints. Design/methodology/approach - To perform this purpose, this article will discuss a research review of the scope of tourist activities in terms of space and place perspectives and compare them to the watchdog and ombudsman concepts. And the study analyses and look at the suggestion about Tourism complains center and the Tourism policy system of procedure function and role critically. Findings - The Watchdog system is a routine activity in which citizen monitoring activities are developed in the form of a system and share inconvenience and anxiety detected in time and space in the expanding range of entertainment, leisure, and sports tourism activities. The resulting accident rate can be reduced, the administrative and private businesses can be resolved, and the cost of handling can be solved. Research implications or Originality - The social contribution of Watchdog can be systematically expanded and resolved at various sites by securing public trust in the country threats in daily places preventing risks securing continuous safety management of related facilities and other industries

• The Journal of Industrial Distribution & Business
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• v.15 no.6
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• pp.9-15
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• 2024

Purpose: The primary aim of this study is to investigate the current issues in the leisure sports tourism and propose viable solutions based on a comprehensive review of existing literature. The specific objectives are to: (1) Identify the key challenges facing the leisure sports tourism industry. (2) Analyze the impact of these challenges on the industry's growth and sustainability. (3) Review and synthesize existing research to propose evidence-based solutions. Research design, data and methodology: The preliminary search yielded an extensive list of articles. These articles underwent a rigorous screening process based on their titles and abstracts. The inclusion criteria were: (1) studies focused specifically on the leisure sports tourism industry, (2) empirical research providing data on the identified issues, and (3) peer-reviewed journal articles. Results: The leisure sports tourism industry faces several pressing issues requiring effective solutions to ensure sustainability and growth. This section provides four critical solutions addressing the identified challenges: environmental sustainability, infrastructure and facility management, seasonality and economic impact, and health and safety concerns. Conclusions: The findings highlight several actionable solutions to the current issues faced by the leisure sports tourism industry. This industry can achieve a more stable and sustainable growth trajectory by addressing environmental sustainability, infrastructure and facility management, seasonality, and health and safety concerns.

• Journal of Korean Clinical Health Science
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• v.2 no.1
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• pp.59-71
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• 2014

Purpose. Medical tourism is recently becoming a new industry with great growth potential. The South Korean government is shifting medical tourism from simple cultural tourism to a high value-added industry with a new paradigm. Methods. The government has been providing positive support and marketing policies since the introduction of the article concerning foreign patient attraction to the medical law in 2009, and various types of medical institutions around the country has participated actively in medical tourism by themselves or in cooperation of government bodies and made increasingly greater performance. Results. This study obtained the following results. The medical institutions in Korea have been making efforts to see more development and profitability in diverse ways, including medical tourism for foreign patients and the advance of the Korean medical institutions into foreign markets. However, many local governing bodies and medical institutions participating in medical tourism around the country have primarily focused on examination and treatment on the basis of foreign patients' visit to South Korea and rarely built a medical network with other countries directly for medical tourism. This study presents a case of building a local medical network and a network for international medical tourism successfully on the basis of the local medical association, CMP, which has been formed naturally in Busan. The success factors for CMP included 1) enthusiasm of the official in charge; 2) the medical level, the service level, and open-mindedness of participant medical institutions; 3) cost efficiency due to executive office management with no costs, no conflicts, and constant partnership; 4) security of non-competitive expertise for participants; 5) local factors of CMP; 6) participation of good agencies; 7) reinforcement of participation networks; and 8) post facto management and local doctor management. Conclusions. Its positive effects included patient introduction and greater profitability on an internal basis as well as construction of the collaboration system with the institutions related to medical tourism and confidence. However, there are some limitations: it is still difficult to predict performance due to the short period of their activities, and it is necessary to continue to observe their constant activities since a single medical association was involved.