• 제목/요약/키워드: Thrift

검색결과 31건 처리시간 0.021초

비영리 중고가게에서 패션제품 소비자의 구매 결정요인 (Factors affecting fashion consumers' purchase decisions in nonprofit thrift stores)

  • 서민정
    • 복식문화연구
    • /
    • 제24권2호
    • /
    • pp.119-131
    • /
    • 2016
  • With the increasing popularity of nonprofit thrift shopping, new marketing strategies are needed to respond to accelerated competition in the secondhand market. To help guide the development of marketing strategies for nonprofit thrift stores, this study aims to identify factors impacting consumers' buying behavior for secondhand fashion items sold in nonprofit thrift stores. Specifically, this study investigated 1) the effects of secondhand fashion selection criteria (i.e., design, brand name, lower price) and personal factors (i.e., gender, household income, beliefs about environment) on the secondhand fashion consumption experience in nonprofit thrift stores and 2) the moderating effects of point of purchase (POP) messages (i.e., "50% Off Sale," "New Arrivals," "Helping Others") on the relationships between purchase intention and impulsive buying in nonprofit thrift stores. An online survey was used to collect the data, and a total of 197 usable responses were received. The results showed that 1) gender, household income, beliefs about environment, and brand name affected the secondhand fashion consumption experience and 2) the POP message "Helping Others" negatively moderated the relationship between purchase intention and impulsive buying in nonprofit thrift stores. These results can help nonprofit thrift stores' managers to develop effective marketing strategies to increase their profits, which can be used to accomplish their mission of addressing social issues.

A hierarchical model of self-determined motivation for thrift shopping behavior

  • Oh, Keunyoung;Choi, Yun-Jung
    • 복식문화연구
    • /
    • 제25권3호
    • /
    • pp.327-339
    • /
    • 2017
  • A consumer is an individual entity with various motivations. This study is intended to incorporate a hierarchical structure of motivation to understand self-determined motivation for purchasing secondhand merchandise at thrift stores. A conceptual model adopted from Cadwallader et al. (2010)'s comprehensive model of motivation used in a marketing context was developed to investigate motivational process in secondhand merchandise shopping. The conceptual model includes the three levels of motivational structure-the global, contextual (environmental concern and frugality), and situational motivation. A series of the causal relationships among the three levels of self-determined motivations and buying intention to shop at thrift stores were hypothesized. A total of 219 respondents from two different northeastern state universities in the U.S. completed a self-administered survey. The results indicated that secondhand merchandise shopping is well explained in the hierarchical structure of self-determined motivation where the global motivation had a positive impact on the contextual motivations regarding environmental concern and frugality. Of the two contextual motivations, only environmental concern had a positive impact on situational motivation for shopping at thrift stores. Finally, the situational motivation positively influenced the intention to shop at thrift stores. The results of this model suggest that the hierarchical structure of self-determined motivation would be a very useful framework to understand consumer behavior for apparel shopping. Also, further research can be done to identify other contextual motivational factors to understand consumer motivation for shopping at thrift stores.

가상 커뮤니티의 사회적 기반요소가 커뮤니티 활성화에 미치는 영향에 관한 실증 연구 (An Empirical Research on the Effect of Social Scaffolding of Virtual Community on its Growth and Thrift)

  • 김효근;이경연;강소라
    • Journal of Information Technology Applications and Management
    • /
    • 제10권1호
    • /
    • pp.35-46
    • /
    • 2003
  • This study focuses on the effect of Social Scaffolding of virtual community on its growth and thrift. The research model proposed in this study is that communities, which have goof social scaffolding, tend to grow and thrive. Social Scaffolding refers to those aspects of a site Purpose, Places, Profiles, leaders, Roles, Rules, Cyclic Events, integrating with the real world, and Subgroups. The data were collected from 100 virtual communities in Daum Communications and analyzed in this study. Multiple regression is used to analyze the relationship of variables. The result is following ; purpose, loaders, rules, integrating with the real world support the effects of social scaffolding of virtual community on its growth and thrift, but profiles, roles, cyclic events do not. The result of this study implies the importance of social scaffolding of virtual community for re-searches, and developers.

  • PDF

대학생 소비자의 라이프스타일에 따른 녹색소비행동에 관한 연구 (Green Consumption Behavior According to the Lifestyles of College Students)

  • 김효정
    • 한국생활과학회지
    • /
    • 제20권6호
    • /
    • pp.1135-1151
    • /
    • 2011
  • This study examined green consumption behavior according to the lifestyles of college students. The data were collected from 314 college students in Yeungnam region by a self-administered questionnaire. Frequencies, Cronbach's alpha, factor analysis, cluster analysis, chi-square tests, one-way analysis of variance, Duncan's multiple range tests, Pearson's correlation analysis, and multiple regression analyses were conducted by SPSS Windows V.18.0. According to the result of factor analysis, lifestyles were categorized into six factors: thrift-saving type, enthusiastic activity type, brand ostentation type, freedom-seeking type, material oriented type, and practice-seeking type. Cluster analysis showed respondents belonged to one of four groups: thrift practice group, indifference group, freedom-seeking group, and material ostentation group. The levels of green purchase behavior, green usage behavior and green disposal behavior of the respondents was not high. The thrift practice group showed higher levels of green purchase behavior, green usage behavior, and green disposal behavior. Finally, according to multiple regression analyses, environmental consciousness, knowledge about green consumption, lifestyle groups were the significant factors affecting green consumption behaviors. These results imply that green consumption education for college students should be activated to induce green life.

전기절약방법의 효과에 대한 소비자인식과 실천행동에 관한 연구 (Consumer Perceptions on the Effects of Electricity Saving Methods and Electricity Saving Behavior)

  • 이성림;박명희;이은영
    • 가정과삶의질연구
    • /
    • 제26권4호
    • /
    • pp.1-11
    • /
    • 2008
  • This study investigated consumers' energy saving behavior and perceptions concerning the effectiveness of their energy saving behavior. A nation wide survey was conducted involving 2000 households in urban areas and the data from 1767 households were used for the analysis. excluding cases with incomplete responses. Descriptive analysis, factor analysis, and regression analysis were applied. The results were as follows. First, electricity saving behavior was classified into three categories: Thrift (reducing energy consumption), Purchase (buying energy saving appliances), and Control (checking the energy consumption). Second, consumers rated Thrift as the best way to save energy. Third, education, age, and household income were significantly related to energy saving behavior and perceptions on the effectiveness of energy saving behavior. Consumers using above average levels of electricity tended not to practice energy saving behavior and not to positively evaluate effectiveness of the energy saving behavior. Lastly, the implications for public policies to promote energy saving behavior are suggested.

여성의 부의 인식에 따른 가계자산증식에 관한 연구 (A Study on the Households Property Increase to the Wealth Recognition of Woman's)

  • 이애련
    • 가족자원경영과 정책
    • /
    • 제13권3호
    • /
    • pp.181-205
    • /
    • 2009
  • The purpose of this study is to investigate some Influencing factors related to the wealth perception and property increase of 519 women in Seoul. The research was conducted from the end of February 15 to the beginning of January 20, 2009. The figures obtained were analyzed by frequency, percentage, mean, x-test, t-test, F-test, chi-square, and Duncan's F-test with SPSS pc+ The major findings of who study are summarized as follows: l.There were significant differences between the wealth recognition (economic plan affirmative and negative perception of wealth) for women according to social and psychological variables; economic plans have a higher value for married women, older women, those who have followed a postgraduate university course, those with higher income and expenditure, higher life satisfaction, and high and middle satisfaction with their economic life. In particular, economic plans varied significantly according to expectation of wealth in old age, and future economic prospects in the middle group. 2. Increased wealth and economic according to social and psychological variables (marital status, age, education, income, expenditure, life satisfaction, satisfaction with economic life, expectation of wealth in old age, future economic prospects) were shown to be associated with the following methods of increasing property: use of savings banks (p<.001) showed a rate of deposit of 20%-40% (p<.001) saving and thrift was a practice (p<001) that was related to the cost of living; and education expenditure (p<.001) as a property preparation period was exhibited in women aged 25-30 (p<.001). 3. There were significant differences in the recognition of wealth according to strategies for increasing wealth. There were no significant differences between mean of property acquisition and point of expenditure or the property preparation period in the perception of wealth. The related variables in rate of deposits were under 20% according to economic plan and negative wealth perception. In contrast, in the middle and high group, the economic plan and negative wealth perception were 20%-40% in relation to the rate of deposits. Variables related to the action of saving and thrift and property acquisition were practiced in the low and middle group of affirmative wealth recognition and the high group of negative wealth perception. The high group for wealthrecognition and the low group for wealthnegation exhibited little savings, thrift, and property accumulation. Those variables which point an expenditure the cost of living were education expenditure in all groups of negative wealth perception. The women in the study practiced more soundness economic planning according to their increased wealth and economic strategy. This study suggests that women should have positive wealth perception in their lives.

  • PDF

자본주의(資本主義) 정신(精神)과 농지개혁(農地改革)에 관(關)한 연구(硏究) (A Study on Land Reform under Capitalistic Spirit)

  • 김재홍
    • 농업과학연구
    • /
    • 제9권1호
    • /
    • pp.387-395
    • /
    • 1982
  • Land reform was performed in most under-developed countries after liberation from colonialism. In Griffin's thesis, the objectives of the land reform were classified in to three categories based on their ideology. Under capitalist ideology, emphasis was placed on the property ownership, so there has been existed large farms and various tenancy systems. But in this study the characteristics of capitalism was defined as deligence and thrift, and parity exchange. Land reform, tenants must have their own land, is the basic solution to support these characteristics.

  • PDF

대학생의 라이프스타일과 유비쿼터스 주거 기능 선호 - 광주광역시 대학생을 대상으로 - (University Students's Life Styles and Preferences for Ubiquitous Residential Functions)

  • 김미실;김미희
    • 한국주거학회논문집
    • /
    • 제20권1호
    • /
    • pp.1-10
    • /
    • 2009
  • This paper documents research carried on the University students who are potential residents of the city to find out their preference for the ubiquitous residential functions, and categorize based on the life style to find out difference of their preference on ubiquitous residential functions. A survey was conducted on 324 university students in Gwangju city. The students were selected through purposive sampling and quota sampling by self-administered questionnaire sheets. The analysis analyzing methods using SPSS/PC 12.0 are frequency, percentage, factor analysis, cluster analysis, $x^2$(chaisquare)-test and one-way ANOVA (analysis of variance). For the survey, lifestyle types were categorized as: These are classified based on the analysis of facts regarding characteristics of student's lifestyles that are divided into nine types of facts and then make the four types through the cluster analysis as below. Energetic life type, Inactive life type, Family-oriented life type, Thrifty and Personality-oriented life type. The residential function of Ubiquitous is classified as Safety, Convenience, Comfortableness, Information, Health, Leisure and the residential space is divided into bedroom, livingroom, kitchen, bathroom. Considering the preference aspects for Ubiquitous residential function, among the bedroom, living room, kitchen, and bathroom, University student seek for safety from the living room, Convenience from the kitchen and Comfortableness from the living room, bedroom and kitchen. For Information, bedroom is most preferred among the bedroom, living room, and kitchen. For Health and Leisure, bedroom is preferred between bedroom and living room. In terms of the difference about the preferences for ubiquitous functions based on the four types of lifestyles; The Thrift-oriented type is commonly preferred to the Inactive type among the bedroom, living room and kitchen. The Family-oriented and the Thrift-oriented type were preferred to the Energetic and Inactive types in the bathroom. Also, in the entire residential space, the Ubiquitous functions is most preferred by the Thrifty and Personality-oriented life type.

미국의 연방공무원 연금제도: 제도적 특성과 개혁방향 (The Federal Employees Pension System: Institutional Traits and the Directions of its Reform)

  • 전창환
    • 사회경제평론
    • /
    • 제29권1호
    • /
    • pp.99-117
    • /
    • 2016
  • 본 연구에서는 미국 연방공무원 연금제도의 제도적 특성과 1980년대 중반 미국의 연방공무원 연금제도 개혁의 주요 내용들을 재평가할 것이다. 80년대 연방공무원 연금제도의 개혁을 이끌었던 핵심 조치는 1983년 사회보장법의 개정과 1986년 연방공무원 퇴직제도 법의 도입이었다. 다음으로 현재 미국 연방 공무원 연금제도로 병존하고 있는 CSRS(구 연방 공무원 연금제도)와 FERS(신 연방공무원 연금제도)의 주요 특성을 비교 검토할 것이다. 마지막으로 2015년 우리나라 공무원 연금개혁이 얼마나 부실하고 미진했는지를 우회적으로 보여주려는 취지에서 미국 연방공무원 연금제도 개혁의 주요 내용을 재음미해 볼 것이다.

중년기 직업종사자의 은퇴 후를 대비한 재정적 준비: 공적 연금 유형에 따른 차이를 중심으로 (A Study on Middle-Aged Jobholders' Financial Planning for After-Retirement Period : Focused on the Differences Among the Members of Participated Public Planned Pension Types)

  • 김인숙
    • 한국지역사회생활과학회지
    • /
    • 제17권3호
    • /
    • pp.67-87
    • /
    • 2006
  • This study examined how middle-aged jobholders anticipate their living after retirement, how they plan their post-retirement financial welfare and what attitude they have towards old age. The data came from 290 middle-aged male and female people in Incheon, Suwon and Cheongju city and were analyzed to find the differences among public planned pension types, such as the National Pension System (NPS), the Government Employee Pension Corporation (GEPC), and the Korea Teachers Pension (KTP). The major results were as follows: First, the expected income level after retirement in GEPC members was the highest and the lowest in KTP members. Second, the expected living period after retirement is the main criteria used when determining the amount of money needed for old age. Third, KTP members were of the most inferior at financial planning and practice, especially self-reflection of their expending behavior, thrift and saving practice for old age.

  • PDF