• Asia pacific journal of information systems
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• v.30 no.3
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• pp.513-531
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• 2020

Online Word-of-Mouth communication, or eWOM, has dramatically changed the way people network, interact, and share knowledge. Studies have examined why consumers choose to share knowledge online, especially online product reviews, as well as the motivations of individuals to share product ideas online. However, the role of gender in shaping the motivation and types of knowledge shared online has been given little consideration. Using concepts from Social Exchange Theory and the Theory of Reasoned Action, we address this research gap by developing and testing a model of gender's influence on knowledge sharing in a social media context. A PLS analysis of survey data from 257 students indicates that reputation, altruism, and subjective norms are key motivators for knowledge sharing intention in social media. More importantly, that gender plays a moderating role within the motivation-knowledge sharing relationship. We also find that subjective norms have a greater impact on knowledge sharing with women than with men. Collectively, our research results highlight individualized factors for improving customer participation in external facing social media for marketing and product innovation.

• Proceedings of the Korea Technology Innovation Society Conference
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• 2017.11a
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• pp.425-438
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• 2017

기술혁신으로 인간과 로봇의 문자 음성형 대화가 가능한 사회가 도래하고 있다. 인간이 로봇에 정서적 반응을 나타낸다는 선행연구 결과는 로봇이 도구적 장치에서 벗어나 친밀감을 맺을 수 있는 대상이 될 수 있음을 시사하였다. 이러한 흐름을 반영하여 본 연구는 심리학에서 연구되어온 애착이론이 인간과 로봇의 관계에도 적용되는지를 분석하였다. 먼저 인간이 기계를 의인화한다는 기존의 인간-로봇 상호작용 연구를 검토하고, 인간이 타인과 관계를 맺는 방식에 대한 애착이론을 고찰하였다. 또한 인간이 기계와 정서적 관계를 맺을 수 있으나 타인과는 다른 방식으로 형성함을 선행연구를 통해 살펴보았다. 그런 다음, 애착이론을 토대로 인간과 로봇의 가능한 사회적 관계양상을 그려보았다. 마지막으로 로봇과의 소통이 일상적으로 이루어질 가까운 미래사회에 인간과 로봇의 건전한 관계형성을 위한 후속연구 주제들을 제안하였다. 본 연구는 최신 기술흐름을 반영하여 대화가 가능한 로봇을 대상으로 연구했다는 점에서 의의가 있다. 또한 인간이 타인과 관계를 맺는 방식을 바탕으로 인간이 로봇의 관계양상을 심층적으로 모색해 보았다는 점에서 함의를 지닌다.

• Asia Pacific Journal of Business Review
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• v.6 no.2
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• pp.1-26
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• 2022

This study uses the human resource management (HRM) practice and ability, motivation, and opportunities (AMO) theory and corporate social and environmental responsibility, to explore the effects of environmental responsible human resource management practice (ER-HRM) on energy-intensive manufacturing's green technology innovation and organizational effectiveness. A self-completed questionnaire was administered to managers of energy-intensive manufacturing in the Lao PDR. The data was collected from 198 managers of energy-intensive manufacturing for analysis. We used structural equation modeling (SEM) by smart PLS 3.0 to test the hypotheses in this research. The findings have shown a strong direct and positive impact of the environmental ability, motivation, and opportunity of ER-HRM practice on green technology innovation and organizational effectiveness. The ability of ER-HRM practice has the highest influence on green technology innovation and organizational effectiveness. The findings also prove the partial mediation of green technology innovation links ER-HRM with organizational effectiveness. This research is expected to identify the influences of ER-HRM in energy-intensive manufacturing to achieve innovation and performance while reducing emissions.

• The Journal of Asian Finance, Economics and Business
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• v.9 no.10
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• pp.61-71
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• 2022

Organizations pursue innovation to improve performance and gain competitive advantage, and knowledge workers represent an integral part of creating knowledge and helping organizations in their innovation efforts. The current paper seeks to examine the impact of the work environment on knowledge workers' creativity. Building on The Investment Theory of Creativity, The Componential Theory of Creativity, the Job Demand-Resource model, and the Resource Based View, we develop and test a model suggesting a relationship between work environment-social support, sufficient resources, organizational freedom, and organizational regulations-and the quantity and quality of the creative performance of knowledge workers. Using a sample of 167 engineers in Saudi Arabia, an emerging but wealthy country with huge innovation inspirations, the results of our Ordinary Least Squares (OLS) regression analysis indicate that all four elements of the work environment included in our study positively impact the quantity and quality of knowledge workers' creative performance. Our paper provides important contributions to the literature on the work environment, creativity, and knowledge management, with an emphasis on creativity in developing countries. Our study highlights the importance of creating a supportive and encouraging work environment for knowledge workers to foster their creativity. The study offers several theoretical and managerial implications, along with suggestions for future research.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.11 no.10
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• pp.3761-3771
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• 2010

This study, based on social capital theory, aims to explore how social network characteristics among organization members affect the absorptive capacity which is the ability to recognize the value of new information, assimilate it, and apply it to commercial ends. This paper also empirically investigates how the absorptive capacity will have an effect on organizational innovation performances toward achieving competitive advantages in the knowledge society. According to the degree of relationship intensity, social network shows two different characteristics: strong tied network and weak tied network. As strong tied network and weak tied network have relatively different network characteristics, this study assumes that each network affects the absorptive capacity with different aspects. Furthermore, we consider the moderation effect of a social network manager's ability in the relationship between social network and absorptive capacity. We surveyed innovative project performers who are engaged in the knowledge based industries. The empirical analysis results show that both strong tied and weak tied network positively affect the absorptive capacity. Successively, the absorptive capacity also has a positive impact on innovation performances.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.15 no.5
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• pp.113-127
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• 2020

Based on the social exchange theory and innovation diffusion theory, this study is to identify the correlation between factors influencing investor's funding intention in crowdfunding and to analyze moderating effect of trust in the relationship of shared value, communication and individual innovation. The purpose of this study is to consider the funding trends of crowdfunding investors from a personal point of view through the results of the study and to help fundraiser of crowdfunding establish specifically strategies for financing. In order to conduct empirical analysis, an online survey was conducted on people who had participated in crowdfunding, and a total of 228 questionnaires were collected and a total of 186 responses were finally analyzed, excluding outliers. For data analysis, structural equation model analysis was conducted using SPSS 26.0 and Smart PLS 3.0. The results of this study showed that shared value in the relationship between fundraiser and investors has a significant effect on the perceived risk. High level of communication between fundraiser and investors showed positive effects on the level of commitment of the crowdfunding project and the innovation of the individual investor. And commitment had a positive effect on the funding intention. According to the results of this research, trust has moderating effect only in relationship between shared value and perceived risk. It is significant that investors share the value of fundraiser together is a motivation factor to fund in crowdfunding and an opportunity to recognize the risk. Through this study, it is expected to utilize them in establishing strategies for start-ups and marketing plans to raise funds through crowdfunding and to empirically identify factors influencing the funding intention through individual levels of crowdfunding investors.

• STI Policy Review
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• v.2 no.2
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• pp.11-24
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• 2011

S&T policy has been traditionally regarded as a sector policy; however, it is now evolving into an infrastructure innovation policy that forms the foundation of diverse types of policies. Simultaneously, environmental and energy policies formerly considered as sector policies are now being expanded and integrated into a higher level policy for sustainable development. With these changes underway, the importance of policy integration has increased. Efforts are being made to minimize contradictions between environmental, social, and innovation policies that emphasize proactive linkage among policies or place the highest priority on environmental policy following the theory of Environmental Policy Integration (EPI). Confronted with these policy changes, the Lee Myung-bak government announced "Low-Carbon Green Growth" in 2008 as national agenda for development that focus attention on environmental and energy issues. Economic policy and environmental policy have been traditionally seen in a conflicting relationship with different paths of policy development. However, the administration of President Lee is now emphasizing the synergy effects between the environment and economic growth with the concept of green growth. The green growth policy of the Korean government has great significance as it has built a momentum for incorporating social goals such as environmental values or sustainable development into economic growth-oriented policies; however, there remain many challenges due to the legacy of the development period that has dominated Korean society. The Korean government says it reflects "EPI" or "environmentalism" in policy goals; however, in reality it prioritizes development over the environment.

• Journal of Preventive Medicine and Public Health
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• v.42 no.2
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• pp.143-150
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• 2009

Objectives : South Korea has experienced unprecedented ups and downs in the sex ratio at birth(SRB), which has been a unique phenomenon in the last two decades. However, little is known about socioeconomic factors that influence the SRB. Employing the diffusion theory by Rogers, this study was undertaken to examine the trends in social variations in the SRB from 1981 to 2004 in Korea. Methods : The data was taken from Vital Birth Statistics for the period from 1981-2004. We computed the annual male proportion of live births according to the parental education(university, middle/high school, primary) and occupation(non-manual, manual, others). Logistic regression analysis was employed to estimate the odds ratios of male birth according to social position for the equidistant three time periods(1981-1984, 1991-1994, and 2001-2004). Results : An increased SRB was detected among parents with higher social position before the mid 1980s. Since then, however, a greater SRB was found for the less educated and manual jobholders. The inverse social gradient for the SRB was most prominent in early 1990s, but the gap has narrowed since the late 1990s. The mother's socioeconomic position could be a sensitive indicator of the social variations in the sex ratio at birth. Conclusions : Changes in the relationship of parental social position with the SRB were detected during the 1980-2004 in Korea. This Korean experience may well be explained by diffusion theory, suggesting there have been socioeconomic differences in the adoption and spread of sex-detection technology.

• Journal of Korea Technology Innovation Society
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• v.11 no.3
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• pp.335-351
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• 2008

The paper constructs the economic theory of sleeping patents in the knowledge-based economy. Starting with the definition of sleeping patents, we suggest the types of sleeping patents, intended and unintended ones. While intended sleeping patents are divided into 'for-defending technological position' and 'for-describing past technology', unintended sleeping patents include frictional, intrinsic, market-deficient, and institutional ones. We also introduce the concept of the natural rate of sleeping patent and measure the social loss due to sleeping patents. The study can contribute to solving policy problems for utilizing registered patents. For example, if we measure the natural rate of sleeping patent in Korea, we can estimate 'tolerable rate of sleeping patent' and control the extend of policy intervention for patents utilization. Since we invest the theory of sleeping patents firstly, the suggested concepts should be elaborated through further discussion in depth.

• Journal of Information Technology Applications and Management
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• v.26 no.1
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• pp.1-19
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• 2019

The aim of this study is to assess the impacts of service properties, price expectancy, social influences, and switching costs on adoption intention of 4G in Vietnam. The research model was established by the theory of diffusion of innovation, technology acceptance model, service quality, social influences and switching costs. The result from customers using telecommunication services in Vietnam shows that adoption intention of 4G is affected directly by perceived usefulness, personal innovativeness, price expectancy, social influences, prior service quality and switching costs. Whereas, switching costs have negative effect on adoption intention. Other factors such as personal innovativeness, perceived ease of use and prior service quality have an indirect effect on adoption intention of 4G.