• 한국의류학회지
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• 제31권5호
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• pp.753-764
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• 2007

Apparel goods can be customer-oriented in the extreme and the apparel industry is one of the most customer-centered industries that should maximize customers' satisfaction. Recently, mass customization, a customer-centered system is widely discussed in the apparel industry to provide consumers with new, differentiating, distinctive, yet personalized products. The purpose of this study is to provide useful insights for apparel brands' mass customization(hereafter, MC) implementation by comparing the apparel brands' current status with consumers' expectation. One hundred apparel brands' practitioners and 116 consumers were surveyed in this research. First, we found that, on the basis of the five stages of MC presented by Pine(1993), apparel brands' MC stages were identified. Then, customers' expectation levels were examined according to the five stages. When compared the gap between the customers' expectation level and the apparel brands' implementation, consumers' expectation of MC was significantly higher than the implementation level by apparel brands for the stage 2(customized products creation), the stage 5(modular production). Second, by conducting a factor analysis with the scales measuring the MC activities of the five stages, apparel brands' current MC strategies could be classified as 'mass customized strategy', 'quick response strategy', 'MOT(moment of truth) customized strategy', and 'individualized service strategy.' Apparel brands showed significant differences in mass customized strategy, quickresponse strategy, and MOT customized strategy according to their product characteristics. Finally, consumers' expectation level of MC strategies was significantly different by their characteristics such as shopping orientation.

• 한국HCI학회논문지
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• 제10권1호
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• pp.19-27
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• 2015

모바일 헬스(m-health) 시장은 특히 젊은 연령층 사이에서 스마트폰과 같은 모바일 기기를 통해 건강 컨텐츠를 활용하는 양상으로 발전하면서 확장하고 있는 추세이다. 이 연구는 서울대학교 대학(원)생을 대상으로, 젊은 층의 건강 어플리케이션 사용 현황 및 지속적 사용요인을 살펴봄으로써 건강 어플리케이션의 기전을 보다 파악하여 앞으로 등장할 가능성이 높은 모바일 헬스를 활용한 건강증진 프로그램에 기초 자료를 제공할 것으로 본다. 연구 방법으로는 연구 대상자의 인구학적 특성 및 지속적 사용여부에 따른 앱 이용 성향의 차이를 분석하고, 건강 어플리케이션에 대한 지식(Knowledge), 태도(Attitude), 믿음(Belief), 실천(Practice) 수준을 비교하였다. 지속적으로 건강 어플리케이션을 사용하는 집단은 전체의 28%로, 이들의 건강 어플리케이션에 대한 지식, 태도, 믿음, 실천(KABP)에 대한 정도가 건강 어플리케이션 사용중단자에 비하여 높았다. 본 연구는 기존 선행연구들의 마케팅 차원의 서비스 만족도 및 수용도 분석에서 더 나아가, 보건학적 관점에서 건강 어플리케이션 이용 욕구를 폭넓게 분석했다는 데 그 의의가 있다

• 치위생과학회지
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• 제10권2호
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• pp.85-94
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• 2010

본 연구는 치열교정치료를 받는 환자를 대상으로 치료 만족도 영향 요인을 조사하여 기대하는 치료만족도와 심리적 만족상태에 관하여 연구하고 진료서비스 향상을 위한 정보를 제공하고자 2009년 1월 20일부터 2월 28일까지 치열교정치료를 전문으로 하는 경기도 S치과의원, 대구광역시 B치과의원, 부산광역시 Y치과의원에서 치료 중인 382명의 환자와 보호자를 대상으로 구조화된 설문지를 이용한 직접면담조사를 실시하였다. 수집된 자료는 SPSS WIN 17.0K를 이용하여 분석하여 다음과 같은 결론을 얻었다. 1. 심미적(미용) 요인에 따른 교정치료의 만족도는 심미적 건강상태가 나쁜 집단이 4.07점으로 건강상태가 좋은 집단보다 높았으며(p<0.05), 치아배열 요인에 따라서도 건강상태가 좋은 경우가 4.04점으로 나쁜 경우의 3.93점보다 만족도가 높은 것으로 나타났다(p<0.05). 2. 교정치료의 필요성에 따른 만족도는 필요성을 많이 인식하고, 진료 내용의 이해도 많은 경우, 교정치료 진행 과정의 적응을 잘하고 있는 경우에 만족도가 높았으며, 교정 치료 후 심리적 변화는 긍정적으로 변한 경우 만족도가 높았다(p<0.001). 3. 교정치료 만족도에 영향을 미치는 요인은 교정치료의 필요성(p<0.001), 교정치료 진행 과정 적응(p<0.001), 교정 치료 후 심리적 변화(p<0.01), 교정치료 후 치아 건강 기대정도(p<0.01), 진료 내용에 대한 이해(p<0.01)의 순으로 유의한 영향을 미치고 있었다. 이러한 연구결과로 치열교정환자의 교정치료의 만족도는 비교적 높은 것으로 나타나므로 환자의 정신심리상태를 파악하여 진료의 질적인 부분과 환자의 기대부분에 세심한 배려가 필요할 것으로 사료된다.

• 패션비즈니스
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• 제23권1호
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• pp.25-36
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• 2019

The purpose of this study is to offer a base line data to facilitate entrance of a Korean fashion company into the Uzbekistan market by conducting a survey of the Uzbekistan students in Korea. This is done in order to gather data on their clothes wearing condition and factors affecting the purchase intention for Korean fashion products. In this study, a survey was conducted to 260 Uzbekistan students in Korea. The results of the study were as follows: 1) Uzbekistan students bought clothes mainly from road shops and the Internet. They bought a lot of pants, shirts, jackets, jumpers, and preferred to wear black, white, blue, and red color. The dissatisfactory parts were shown in order of the width of trousers, the length of the sleeve, and the shoulder. The most unsatisfying products were the pants and T-shirt. 2) They considered the aesthetics of the fashion products evaluation criteria, the human source and the internet advertisement of the fashion information source, and the customer service of the store selection criteria. These students showed very favorable attitude towards Hallyu and Korea. In addition, their preference and purchase intention for KFP were high. 3) The level of satisfaction on 'quality', 'color', and 'care' of KFP were very high, but lowest on the 'size' and 'price' of the clothes. 4) It was revealed that the attitude toward Hallyu and Korea, the satisfaction and preference of KFP, and demographics have a significant impact on the intention toward purchasing fashion products.

• 한국환경과학회지
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• 제29권4호
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• pp.339-349
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• 2020

This study aims to identify participating resident awareness of the improvements to forest carbon cycle villages created by the Korea Forest Service by introducing a system for district heating basedon forest biomass in mountainous areas. Hwacheon Forest Carbon Circulation village was established in Paroho-neureup village in Yuchon-ri, Hwacheon-gun between 2011 and 2013. However, its operation has not been smooth due to the increasing number of households rapidly leaving the district heating system. This study surveyed 76 households that participated in the district heating system using forest biomass in the early stages of the project. This includes households participating in the district heating system(participating households) and households not currently participating in the district heating system(withdrawal households) from September 2019. Surveys focused on the process of participating in forest carbon cycle village projects, and satisfaction in local heating and policy requirements. Of the 67 households, excepting those not allowed to participate in the survey due to death or having moved elsewhere, 36 households participated and 31 households the were in the process of leaving the village were also included. As a result, there was a significant difference between participating and exiting households in the motivation and satisfaction level of district heating. The results of this study are expects to reflect the importance of awareness of residents in the operation of the forest carbon cycle village. This will be utilized as an important dataset for improvement as a means to promote the re-entry if outgoing households. It will also help set the direction of the forest town revitalization project, utilizing forest biomass in the future.

• 보건교육건강증진학회지
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• 제19권1호
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• pp.45-58
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• 2002

This research was conducted to understand and analyze the physical awareness symptoms of college students and get fundamental research data essential to provide efficient student guidance and public health service at schools. The survey was carried out for 1 month from May 7th, 2001 to June 7th, 2001. The interviewees were 950 enrolled students at junior colleges in Daegu. 26.5% of them were men and 73.5% women. Among the surveyed, public health majors were 76.9%. Daytime students were 64.1 %, and the majority of the students, 42.8%, were atheistic. 56.0% of the students grew up in big cities, 22.2% in medium and small-sized cities, and 21.8% in farming and fishing communities. 66.1 % used public transportation. The majority of the students, 48.7%, answered that the satisfaction level for their majors was average. The result shows that the ocular fatigue was indicated as a greatest complaint, and the female students showed the higher complaint rate than the males. In the study of the complaining rate of physical symptoms by major, the public health majors showed the highest complaining rate in gasping when going up/down stairs, shoulder pain, a burning feeling on empty stomach, and leg/knee pain. On the other hand, the highest complaint factors for the technical majors were ocular fatigue and the feelings of heavy head. In the study of the complaining rate of physical symptoms by transportation, gasping during going up/down stairs and shoulder pain were most common, which were 52.2% and 36.0% respectively. In the study of the insecurity response distribution by transportation, college students who drive a car showed 3.8% and students using public transportation 3.7%. In the study of the insecurity response by subject satisfaction, students who answered dissatisfactory were 8.3%, average 3.9%, satisfied 3.0%. Therefore, it was concluded that students who were dissatisfied with their subjects showed the higher rate of insecurity response. it can be recommended that a school health education program regarding ocular fatigue and shoulder pain should be developed.

• 가정∙방문간호학회지
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• 제12권1권
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• pp.41-69
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• 2005

Purpose: This study was performed to evaluate the outcomes of the home care nursing program conducted jointly by thirty two catholic churches and C hospital in Seoul. Method: The subjects included 173 patients who registered for the program during a 4 month-period from November 1, 2004 to February 28, 2005 and received home care services for more than 4 times and 32 professional nurses participating in the program. Using the concept of medical outcome study (MOS), the structure, process, outcome elements were analyzed. Result: 1) A Catholic homecare nursing center and nurses of the C hospital played a central role in providing nursing care, and each church operated its own vehicle from its own office. Home care nurse's job satisfaction was 2.8 out of total score of 4. The major illness was cerebrovascular disease including stroke followed by skeletomuscular disease including degenerative arthritis cancer, and diabetes. Among reasons for accessing the home care nursing program, hypertension management was most prevalent. More than half of the registration was done through catholic churches. Most people who referred the patient to the program was through the church. Most patients received home care nursing 1-2 times a week for 30 to 60 minutes in average and the most frequent type of service provided was basic nursing. 3) The most frequent reason for terminating home care services was death. The change in PPS(Palliative Performance Scale) level from the time of registration and after 4 visits was the same in 45%, decreased in 30%, and improved in 25%. Patient satisfaction was very high, showing 3.4 out of total score of 4. Conclusion: These results proved that the home care nursing program was highly appreciated by subjects and nurses were providing professional care. Thus the two parties involved in the program were actively supporting the program to fulfill their mission. However, several areas needed to be improved such as relating with local community, relating with family doctor, and issue of improving the working conditions for home care nurses.

• 한국유통학회지:유통연구
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• 제15권3호
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• pp.111-137
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• 2010

본 연구는 서비스 시장에서의 지각된 품질과 개인가치간의 인과적 관계 및 고객의 인지욕구에 따른 온 오프라인상의 조절효과에 대해 실증분석하였으며 이를 통해 개인가치에 대한 서비스 전략과 마케팅 관리의 중요성을 제시하고 있다. 서비스 시장에서 서비스 제공자와 구매자간의 장기적 거래관계의 중요성이 크게 부각됨에 따라 관계구축 및 강화에 매우 중요한 역할을 하는 개인가치에 관한 연구는 학계뿐만 아니라 실무적으로도 고객관계관리의 관점에서 시사하는 바가 크다고 할 수 있다. 실증분석을 위해 대형마트(할인점)와 인터넷 쇼핑몰을 이용하는 고객을 대상으로 설문을 통해 데이터를 수집하였으며 온 오프라인의 비교분석을 통한 차이검증을 위한 인과적 구성모델에 대해 구조방정식 모델분석을 통해 가설검증하였다. 구성모델에 대한 분석결과 물리적 환경, 상호작용 품질, 그리고 결과품질로 구성된 지각된 품질은 안정적 삶, 사회적 인식, 사회적 통합으로 구성된 서비스 개인가치에 통계적으로 매우 유의한 정(+)의 영향을 미치는 것으로 나타났으며 집단간 차이효과분석을 통해서도 온 오프라인에 따른 조정효과는 온라인에서보다는 오프라인에서 더 유의한 것으로 나타났다. 그리고 온라인상에서의 서비스에 대한 인지욕구가 높을 때보다는 오프라인상에서의 서비스에 대한 인지욕구가 높을 때 개인가치에 더 유의한 영향을 미치는 것으로 나타났다. 마지막으로 본 연구의 구성모델에 대한 적합도 역시 수용할만한 수준인 것으로 나타났다.

• 동아시아식생활학회지
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• 제21권6호
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• pp.779-788
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• 2011

The purpose of this study was to provide fundamental data on the importance of eating breakfast by analyzing the dietary habits, dietary attitude, dietary behavior, and nutrition knowledge between of male high school students according to breakfast eating status. The subjects consisted of 400 male high school students living in Chungnam. There was no significant difference according to grade, height, and weight between students who skipped breakfast and those who ate breakfast. Further, satisfaction and perception about body weight were not statistically different between the two groups. Regarding relationships with friends, to the response 'I have a lot of relationships with friends' was 25.5% in the skipping breakfast group and 45.7% in the eating breakfast group. The academic records of the students who ate breakfast were much higher. Meal regularity, meal satisfaction, and dietary attitude of the eating breakfast group were better than those of the skipping breakfast group. Regarding the level of nutritional knowledge, students who skipped breakfast scored $7.6{\pm}2.9$ points while the students who ate breakfast scores $7.9{\pm}3.1$ points, indicating no significant difference. The students who ate breakfast had better friendships, higher academic achievement, and better dietary behavior and attitude. Therefore, it is necessary to increase nutrition education and reduce the skipping of breakfast through a variety of methods, such as school food service and simple recipes for Korean food. It should also be considered that nutrition education for parents be widely provided.

• 한국노년학
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• 제29권3호
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• pp.805-822
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• 2009

본 연구는 독거노인의 정신건강 수준이 어느 정도인지를 조사하고, 사회인구학적 변인들이 정신건강 수준에 어떤 차이를 가져오는지를 살펴보며, 정신건강의 영향요인을 분석하는 것이다. 이를 위해 G시에 거주하는 65세 이상의 독거노인 131명에 대해 면접조사를 실시하고, 간이정신진단검사(SCL-90-R)를 활용하여 정신건강 수준을 측정하였다. 주요 분석결과는 다음과 같다. 첫째, 본 조사대상자의 정신건강 수준은 3.53점(5점 척도)로서 상당히 심각한 수준인 것으로 나타났으며, 이는 독거노인의 정신건강 수준이 일반노인에 비해 훨씬 열악하다는 것을 보여주는 결과이다. 정신건강의 하위영역별로 우울증이 가장 심각했으며, 신체화 증상도 매우 심각한 수준인 것으로 나타났다. 공포불안, 강박증, 불안증 등의 증상도 심각한 수준이었다. 둘째, 사회인구학적 변인이 정신건강 수준에 어떤 차이를 가져오는지를 살펴보기 위한 변량분석 결과에 의하면, 성별과 교육수준이 유의한 변수로 나타났다. 셋째, 독거노인 정신건강 수준의 영향요인을 예측하기 위한 위계적 회귀분석 결과에 의하면, 본 연구에서 설정한 독립변수 13개를 모두 투입한 최종모델에서 독거노인의 정신건강 수준에 영향을 미치는 변수는 8개였으며, 설명력은 생활만족도, ADL, IADL, 복지서비스 지원, 비공식적 지지 등 사회적 지원 변수의 순서로 높게 나타났다. 본 연구에서는 위의 결과를 토대로 하여 거시적, 미시적 차원의 함의를 제시하였다.