• 제목/요약/키워드: The New Normal era

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The Role of Intellectual Capital in the Development of Financial Technology in the New Normal Period in Indonesia

  • HARIYONO, Anwar;TJAHJADI, Bambang
    • The Journal of Asian Finance, Economics and Business
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    • 제8권1호
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    • pp.217-224
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    • 2021
  • This research seeks to determine what intellectual capital represented by indicators of conceptual skills, human skills, and technical skills plays a role in the development of financial technology. The consideration of fintech is more practical and economical. The concept of fintech is related to the rapid development of global technology by creating various new technologies, especially computer technology. This research uses secondary data; the population of this study is the top management companies in Indonesia during the new normal era. The sample in this research used a purposive sampling method, and the quantitative method. The results of this research indicate that the intellectual capital variable represented by conceptual skills has a significant positive role in the development of financial technology in the new normal era. This research posits that intellectual capital also has a role in the development of financial technology in the new normal. This is because the new normal period represents currently a new challenge in responding to the economic crisis that is resulting from Covid-19 pandemic around the world. Therefore, new concepts, new humanity, and new techniques are needed to develop financial technology, so that they can exist and encourage economic growth in this Covid-19 pandemic era.

뉴 노멀(New Normal) 시대의 '메타버스 나주'를 통한 체류형 관광 홍보마케팅 활성화에 관한 탐색적 연구 (An Exploratory Study on the Activation of Stay-Type Tourism Promotion and Marketing through 'Metaverse Naju' in the New Normal Era)

  • 오시나;홍세창;유지영;최석순;김영환
    • 한국컴퓨터정보학회:학술대회논문집
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    • 한국컴퓨터정보학회 2023년도 제68차 하계학술대회논문집 31권2호
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    • pp.359-361
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    • 2023
  • 관광산업은 뉴 노멀(New Normal) 시대에 언택트에서 온택트(On-tact)형식의 메타버스(Metaverse)로의 새로운 관광 패러다임 전환을 맞이하고 있다. 이에 이 연구는 뉴 노멀 시대에 직면하여 관광산업의 변화방향에 대한 문제의식을 가지고서 지역의 관광활성화 방안 중에서도 체류형 지역 관광 활성화를 위한 방안으로 메타버스를 활용한 관광 홍보마케팅에 대한 효율적인 방안들에 대해 제안한다.

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뉴 노멀(New Normal) 시대 초등학교 교장의 역할 연구 (A study on the role of elementary school principals in the New Normal era)

  • 양지혜;박정환
    • 융합정보논문지
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    • 제11권11호
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    • pp.185-194
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    • 2021
  • 이 연구는 COVID-19로 인한 학교 교육의 혼란스러운 상태를 파악하고, 국가적 위기에 신속하게 대처하기 위한 학교장의 역할을 모색하는 것을 목적으로 한다. 이를 해결하기 위하여 서울·부산·대구·대전·제주지역 초등학교 교장 34명을 대상으로 COVID-19에 대처하기 위해 학교장에게 어떤 리더십이 필요한지를 1차 SNS를 통해 개방형 문항으로 설문을 하고, 2차는 전화를 통해 심층 면접을 진행했다. 뉴노멀 시대에 교장의 리더십은 위기 상황에 신속하게 대응할 수 있는 능력과 신속한 예산 확보 및 투입, 교원 간 소통 촉진으로 발생할 수 있는 교육활동 지원, 수업 지원, 문제 예방 등에 대한 통찰력 있고, 책임 있는 리더십이 필요하다는 조사 결과가 나왔다. COVID-19과 같은 위기 상황에서 학교가 안정적으로 대처할 수 있는 학교장 역할을 정립하고 안전한 환경에서 학생의 배움이 일어나는 교육 환경 구축이 필요하다. 이를 위해서는 국가적, 교육 정책적 지원이 필요하다.

E-Strategy between European and Korean Innovative Business Channels in Post-New Normal Era

  • Seo, Dae-Sung
    • Asian Journal of Business Environment
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    • 제5권4호
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    • pp.59-66
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    • 2015
  • Purpose - The aim of the study is to analyze the impact of the European Union's (EU) focus on innovation and consumption, after the EU Eastern enlargement, on trade, investment, and technology cooperation patterns of Korea to formulate a pan-European marketing strategy, with a special emphasis on the mobile phone industry. Research design, data, and methodology - This study compares the intersection of the pivotal areas in the markets in the "post-new normal" era to identify outlets to commercialize development and innovation in this region. The EU would like to realize potential trade and investment opportunities with the Central European Economic Community (CEEC) from this enlargement. Results - The study analysis suggests a positive impact for innovation and consumption from the EU Eastern enlargement on trade, investment, and technology cooperation patterns of Korea to formulate a pan-European marketing strategy with a special emphasis on the mobile phone industry or motorcar e-strategy. Conclusions - Due to the evolving close interdependencies some hubs have emerged between regional, small markets and the central, larger ones such as Germany and France.

The Transformation of the Advertising Industry in the 'Un-tact' Digital Technology Era

  • Yoo, Seung-Chul;Kang, Seung-Mi;Truong, Tu Anh
    • International Journal of Internet, Broadcasting and Communication
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    • 제13권2호
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    • pp.267-275
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    • 2021
  • The advent of the "un-tact 2.0 era," described as a "new normal non-face-to-face social relationship," accelerates the transformation of the living paradigm as a fully digital mediated social relationship. The emergence of these new forms of digital behaviors and mediated relationships significantly influences the industry prospect and consumers' individual lives. Advertising has played a decisive role in moving the formation forces of society, creating a dynamic flow of the capitalist system across races and geographical boundaries. Its role will become more fundamental in the physical contactless environment due to the COVID-19 outbreak. Accordingly, advertising has changed and modified its shape and meaning throughout history to adapt to the dynamic external environment. In this article, we illustrated four primary stages of the evolution in the advertising industry from simple advertising to convergence of advertising. Finally, we also identified the challenges of the present advertising industry and the paradigm transformation of "un-tact 2.0" with various related examples.

포스트 코로나 시대 농어촌지하수 관리 방안 (Management Plan for Rural Groundwater Resources in the Era of Post COVID-19)

  • 이병선;서상진;이규상;윤석환;송성호
    • 한국지하수토양환경학회지:지하수토양환경
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    • 제27권4호
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    • pp.1-9
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    • 2022
  • This study was conducted to supplement new-normal strategies on management plans of rural groundwater resources in the era of Post COVID-19. Global outbreak of COVID-19 has damaged across all areas including public policy, economics, industrial services, and others without exception, which has resulted in establishing new-normal strategies in order to restore balance and functions as for these areas. The new-normal ones were represented as enhancing preventative management on infectious diseases, expanding non face-to-face services, enhancing protective trades and food securities, and preparing growth policies on public services using the 4th industrial revolution techniques. In this study, G-WASH_AD (Groundwater supply, sanitation, and hygiene with attraction and digitization) was suggested to be new-normal strategies on rural groundwater resources. The G-WASH_AD was consisted of three detailed action plans: a preventative plan on waterborne-diseases of groundwater (PP), a groundwater-tourism plan with rural heritage (GP), and an application plan of the 4th industrial revolution techniques to groundwater facilities and its data (P4). The PP can contribute to protect human health from waterborne-diseases and minimize hazardous effects on crop cultivation. The GP accompanied with high-quality groundwater resources is able to strengthen rural tourism, to promote marketing activities on local agricultural products, and to increase household incomes of rural communities. The P4 can reinforce fast, comfortable, and scientific management on groundwater facilities and its data, creating a virtuous cycle between innovative management on groundwater and growth of technology related to it. Results of the G-WASH_AD strategies can encourage a green growth engine in field of rural groundwater management keeping up with Post COVID-19.

뉴노멀 시대의 디지털 기반 전략경영에 관한 연구 (A study on Digital-based Strategic Management on the New Normal Era)

  • 노규성
    • 한국융합학회논문지
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    • 제12권6호
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    • pp.151-160
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    • 2021
  • 본 연구는 뉴노멀 시대에의 경쟁우위 확보 및 생존을 위한 전략 제시가 필요하다고 판단하고 경영 전략적 대안을 제시하고자 하였다. 이를 위해 본 연구는 문헌 조사와 기업 CEO 10인의 집중 인터뷰를 통해 코로나19에 의한 뉴노멀과 이로 인해 야기된 경영환경 변화 트렌드 및 대응 전략 유형을 도출한다. 본 연구는 다양한 영역과 분야에서 전개될 수 있는 전략 대안 가운데 기업의 디지털 기반 경영 및 사업 수준의 전략 대안으로 연구 범위를 한정하였다. 기업 수준의 디지털 기반 전략 대안으로는 사업구조 리디자인 전략, 회복탄력성 강화 전략, ESG 경영전략, 디지털 트랜스포메이션 전략을 제시하였다. 사업 수준의 디지털 기반 전략 대안으로는 산업구조 리딩의 디지털전략, 디지털 혁신의 경쟁전략, 개방형 혁신의 플랫폼 전략, 고객 가치 지향 전략을 제시하였다. 본 연구는 디지털 기반의 전략을 보다 체계화하고자 하는 시도였다는 점과 어려운 상황을 슬기롭게 대처해야 하는 기업들의 전략적 대응을 보다 체계적으로 시행하도록 지원할 수 있다는 점에서 기여를 하였다.