• Title/Summary/Keyword: Text sentiment analysis

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A Study on the Change of the View of Love using Text Mining and Sentiment Analysis (텍스트 마이닝과 감성 분석을 통한 연애관의 변화 연구 : <공항가는 길>과 <이번 주 아내가 바람을 핍니다>를 중심으로)

  • Kim, Kyung-Ae;Ku, Jin-Hee
    • Journal of Digital Convergence
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    • v.15 no.2
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    • pp.285-294
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    • 2017
  • In this study, change of the view of love was analyzed by big data analysis in TV drama of married person's love. Two dramas were selected for analysis with opposite theme of love story. The sympathy of audience for the one month period from the end of the drama was analyzed by text mining and sentiment analysis. In particular, changes in the meaning of home meaning are identified. Home is not 'a place where a husband and wife play a social role', but 'a place where they can share real sympathy and one can be happy'. If individuals are not happy, they need to break their homes. In this study, the current divorce rate and the question regarding the matter should be considered. But based on Google Trends, in Korean society, interest in marriage were still higher than romance. It means that people prefer to 'a love to get marriage' in Korean modern society, than 'love for love affair'. It seems to be reflection of cognition change, marriage should be based on true love. This study is expected to be applied to the study of trend change through social media.

Product Planning using Sentiment Analysis Technique Based on CNN-LSTM Model (CNN-LSTM 모델 기반의 감성분석을 이용한 상품기획 모델)

  • Kim, Do-Yeon;Jung, Jin-Young;Park, Won-Cheol;Park, Koo-Rack
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2021.07a
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    • pp.427-428
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    • 2021
  • 정보통신기술의 발달로 전자상거래의 증가와 소비자들의 제품에 대한 경험과 지식의 공유가 활발하게 진행됨에 따라 소비자는 제품을 구매하기 위한 자료수집, 활용을 진행하고 있다. 따라서 기업은 다양한 기능들을 반영한 제품이 치열하게 경쟁하고 있는 현 시장에서 우위를 점하고자 소비자 리뷰를 분석하여 소비자의 정확한 소비자의 요구사항을 분석하여 제품기획 프로세스에 반영하고자 텍스트마이닝(Text Mining) 기술과 딥러닝(Deep Learning) 기술을 통한 연구가 이루어지고 있다. 본 논문의 기초자료가 되는 데이터셋은 포털사이트의 구매사이트와 오픈마켓 사이트의 소비자 리뷰를 웹크롤링하고 자연어처리하여 진행한다. 감성분석은 딥러닝기술 중 CNN(Convolutional Neural Network), LSTM(Long Short Term Memory) 조합의 모델을 구현한다. 이는 딥러닝을 이용한 제품기획 프로세스로 소비자 요구사항 반영, 경제적인 측면, 제품기획 시간단축 등 긍정적인 영향을 미칠 것으로 기대한다.

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A User Sentiment Classification Using Instagram image and text Analysis (인스타그램 이미지와 텍스트 분석을 통한 사용자 감정 분류)

  • Hong, Taekeun;Kim, Jeongin;Shin, Juhyun
    • Smart Media Journal
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    • v.5 no.1
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    • pp.61-68
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    • 2016
  • According to increasing SNS users and developing smart devices like smart phone and tablet PC recently, many techniques to classify user emotions with social network information are researching briskly. The use emotion classification stands for distinguishing its emotion with text and images listed on his/her SNS. This paper suggests a method to classify user emotions through sampling a value of a representative figure on a trigonometrical function, a representative adjective on text, and a canny algorithm on images. The sampling representative adjective on text is selected as one of high frequency in the samplings and measured values of positive-negative by SentiWordNet. Figures sampled on images are selected as the representative in figures; triangle, quadrangle, and circle as well as classified user emotions by measuring pleasure-unpleased values as a type of figures and inclines. Finally, this is re-defined as x-y graph that represents pleasure-unpleased and positive-negative values with wheel of emotions by Plutchik. Also, we are anticipating for applying user-customized service through classifying user emotions on wheel of emotions by Plutchik that is redefined the representative adjectives and figures.

Citizen Sentiment Analysis of the Social Disaster by Using Opinion Mining (오피니언 마이닝 기법을 이용한 사회적 재난의 시민 감성도 분석)

  • Seo, Min Song;Yoo, Hwan Hee
    • Journal of Korean Society for Geospatial Information Science
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    • v.25 no.1
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    • pp.37-46
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    • 2017
  • Recently, disaster caused by social factors is frequently occurring in Korea. Prediction about what crisis could happen is difficult, raising the citizen's concern. In this study, we developed a program to acquire tweet data by applying Python language based Tweepy plug-in, regarding social disasters such as 'Nonspecific motive crimes' and 'Oxy' products. These data were used to evaluate psychological trauma and anxiety of citizens through the text clustering analysis and the opinion mining analysis of the R Studio program after natural language processing. In the analysis of the 'Oxy' case, the accident of Sewol ferry, the continual sale of Oxy products of the Oxy had the highest similarity and 'Nonspecific motive crimes', the coping measures of the government against unexpected incidents such as the 'incident' of the screen door, the accident of Sewol ferry and 'Nonspecific motive crime' due to misogyny in Busan, had the highest similarity. In addition, the average index of the Citizens sentiment score in Nonspecific motive crimes was more negative than that in the Oxy case by 11.61%p. Therefore, it is expected that the findings will be utilized to predict the mental health of citizens to prevent future accidents.

BEHIND CHICKEN RATINGS: An Exploratory Analysis of Yogiyo Reviews Through Text Mining (치킨 리뷰의 이면: 텍스트 마이닝을 통한 리뷰의 탐색적 분석을 중심으로)

  • Kim, Jungyeom;Choi, Eunsol;Yoon, Soohyun;Lee, Youbeen;Kim, Dongwhan
    • The Journal of the Korea Contents Association
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    • v.21 no.11
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    • pp.30-40
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    • 2021
  • Ratings and reviews, despite their growing influence on restaurants' sales and reputation, entail a few limitations due to the burgeoning of reviews and inaccuracies in rating systems. This study explores the texts in reviews and ratings of a delivery application and discovers ways to elevate review credibility and usefulness. Through a text mining method, we concluded that the delivery application 'Yogiyo' has (1) a five-star oriented rating dispersion, (2) a strong positive correlation between rating factors (taste, quantity, and delivery) and (3) distinct part of speech and morpheme proportions depending on review polarity. We created a chicken-specialized negative word dictionary under four main topics and 20 sub-topic classifications after extracting a total of 367 negative words. We provide insights on how the research on delivery app reviews should progress, centered on fried chicken reviews.

Airline Service Quality Evaluation Based on Customer Review Using Machine Learning Approach and Sentiment Analysis (머신러닝과 감성분석을 활용한 고객 리뷰 기반 항공 서비스 품질 평가)

  • Jeon, Woojin;Lee, Yebin;Geum, Youngjung
    • The Journal of Society for e-Business Studies
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    • v.26 no.4
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    • pp.15-36
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    • 2021
  • The airline industry faces with significant competition due to the rise of technology innovation and diversified customer needs. Therefore, continuous quality management is essential to gain competitive advantages. For this reason, there have been various studies to measure and manage service quality using customer reviews. However, previous studies have focused on measuring customer satisfaction only, neglecting systematic management between customer expectations and perception based on customer reviews. In response, this study suggests a framework to identify relevant criteria for service quality management, measure the importance, and assess the customer perception based on customer reviews. Machine learning techniques, topic models, and sentiment analysis are used for this study. This study can be used as an important strategic tool for evaluating service quality by identifying important factors for airline customer satisfaction while presenting a framework for identifying each airline's current service level.

Analysis of Regional Fertility Gap Factors Using Explainable Artificial Intelligence (설명 가능한 인공지능을 이용한 지역별 출산율 차이 요인 분석)

  • Dongwoo Lee;Mi Kyung Kim;Jungyoon Yoon;Dongwon Ryu;Jae Wook Song
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.47 no.1
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    • pp.41-50
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    • 2024
  • Korea is facing a significant problem with historically low fertility rates, which is becoming a major social issue affecting the economy, labor force, and national security. This study analyzes the factors contributing to the regional gap in fertility rates and derives policy implications. The government and local authorities are implementing a range of policies to address the issue of low fertility. To establish an effective strategy, it is essential to identify the primary factors that contribute to regional disparities. This study identifies these factors and explores policy implications through machine learning and explainable artificial intelligence. The study also examines the influence of media and public opinion on childbirth in Korea by incorporating news and online community sentiment, as well as sentiment fear indices, as independent variables. To establish the relationship between regional fertility rates and factors, the study employs four machine learning models: multiple linear regression, XGBoost, Random Forest, and Support Vector Regression. Support Vector Regression, XGBoost, and Random Forest significantly outperform linear regression, highlighting the importance of machine learning models in explaining non-linear relationships with numerous variables. A factor analysis using SHAP is then conducted. The unemployment rate, Regional Gross Domestic Product per Capita, Women's Participation in Economic Activities, Number of Crimes Committed, Average Age of First Marriage, and Private Education Expenses significantly impact regional fertility rates. However, the degree of impact of the factors affecting fertility may vary by region, suggesting the need for policies tailored to the characteristics of each region, not just an overall ranking of factors.

Issue tracking and voting rate prediction for 19th Korean president election candidates (댓글 분석을 통한 19대 한국 대선 후보 이슈 파악 및 득표율 예측)

  • Seo, Dae-Ho;Kim, Ji-Ho;Kim, Chang-Ki
    • Journal of Intelligence and Information Systems
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    • v.24 no.3
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    • pp.199-219
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    • 2018
  • With the everyday use of the Internet and the spread of various smart devices, users have been able to communicate in real time and the existing communication style has changed. Due to the change of the information subject by the Internet, data became more massive and caused the very large information called big data. These Big Data are seen as a new opportunity to understand social issues. In particular, text mining explores patterns using unstructured text data to find meaningful information. Since text data exists in various places such as newspaper, book, and web, the amount of data is very diverse and large, so it is suitable for understanding social reality. In recent years, there has been an increasing number of attempts to analyze texts from web such as SNS and blogs where the public can communicate freely. It is recognized as a useful method to grasp public opinion immediately so it can be used for political, social and cultural issue research. Text mining has received much attention in order to investigate the public's reputation for candidates, and to predict the voting rate instead of the polling. This is because many people question the credibility of the survey. Also, People tend to refuse or reveal their real intention when they are asked to respond to the poll. This study collected comments from the largest Internet portal site in Korea and conducted research on the 19th Korean presidential election in 2017. We collected 226,447 comments from April 29, 2017 to May 7, 2017, which includes the prohibition period of public opinion polls just prior to the presidential election day. We analyzed frequencies, associative emotional words, topic emotions, and candidate voting rates. By frequency analysis, we identified the words that are the most important issues per day. Particularly, according to the result of the presidential debate, it was seen that the candidate who became an issue was located at the top of the frequency analysis. By the analysis of associative emotional words, we were able to identify issues most relevant to each candidate. The topic emotion analysis was used to identify each candidate's topic and to express the emotions of the public on the topics. Finally, we estimated the voting rate by combining the volume of comments and sentiment score. By doing above, we explored the issues for each candidate and predicted the voting rate. The analysis showed that news comments is an effective tool for tracking the issue of presidential candidates and for predicting the voting rate. Particularly, this study showed issues per day and quantitative index for sentiment. Also it predicted voting rate for each candidate and precisely matched the ranking of the top five candidates. Each candidate will be able to objectively grasp public opinion and reflect it to the election strategy. Candidates can use positive issues more actively on election strategies, and try to correct negative issues. Particularly, candidates should be aware that they can get severe damage to their reputation if they face a moral problem. Voters can objectively look at issues and public opinion about each candidate and make more informed decisions when voting. If they refer to the results of this study before voting, they will be able to see the opinions of the public from the Big Data, and vote for a candidate with a more objective perspective. If the candidates have a campaign with reference to Big Data Analysis, the public will be more active on the web, recognizing that their wants are being reflected. The way of expressing their political views can be done in various web places. This can contribute to the act of political participation by the people.

Korean Text Generation and Sentiment Analysis Using Model Combined VAE and CNN (VAE와 CNN이 결합된 모델을 이용한 한국어 문장 생성과 감성 분석)

  • Kim, Geon-Yeong;Lee, Chang-Ki
    • Annual Conference on Human and Language Technology
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    • 2018.10a
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    • pp.430-433
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    • 2018
  • 딥러닝 모델의 성능 향상을 위해 적은 데이터를 증가시킬 수 있는 연구들이 필요하다. 이미지의 경우 회전, 이동, 반전등의 연산으로 쉽게 데이터를 증가시킬 수 있지만 자연어는 그렇지 않다. 그러나 최근 딥러닝 생성 모델의 발전으로 기존 자연어 데이터를 생성 모델을 통해 양을 늘려 실험하는 연구들이 많이 시도되었다. 본 논문에서는 문장 데이터 생성을 위한 VAE, 문장 분류를 위한 CNN이 결합된 모델을 한국어 영화평 데이터에 적용하여 기존 모델보다 0.146% 높은 86.736%의 정확도를 기록하였다.

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Multi-channel CNN for Korean Sentiment Analysis (Multi-channel CNN을 이용한 한국어 감성분석)

  • Kim, Min;Byun, Jeunghyun;Lee, Chunghee;Lee, Yeonsoo
    • Annual Conference on Human and Language Technology
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    • 2018.10a
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    • pp.79-83
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    • 2018
  • 본 논문은 한국어 문장의 형태소, 음절, 자소를 동시에 각자 다른 합성곱층을 통과시켜 문장의 감성을 분류하는 Multi-channel CNN을 제안한다. 오타를 포함하는 구어체 문장들의 경우에 형태소 기반 CNN으로 추출 할 수 없는 특징들을 음절이나 자소에서 추출 할 수 있다. 한국어 감성분석에 형태소 기반 CNN이 많이 쓰이지만, 본 논문의 Multi-channel CNN 모델은 형태소, 음절, 자소를 동시에 고려하여 더 정확하게 문장의 감성을 분류한다. 본 논문이 제안하는 모델이 형태소 기반 CNN보다 야구 댓글 데이터에서는 약 4.8%, 영화 리뷰 데이터에서는 약 1.3% 더 정확하게 문장의 감성을 분류하였다.

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