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A Study on Damage and Countermeasures of SMS Phishing (스미싱의 피해와 대응방안에 관한 연구)

  • Kim, Jang Il;Lee, Heui Seok;Kim, Ji Ung;Jung, Yong-Gyu
    • Journal of Service Research and Studies
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    • v.5 no.1
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    • pp.71-78
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    • 2015
  • Created, but the development of mobile devices to have a margin of life have appeared in the opposite forces that are considered to be the target of financial crime and attacks them. Financial crime among crimes that target the smartphone SMS phishing, phishing, pharming, phishing, etc. voice and, in particular, a phenomenon that is growing a lot of SMS phishing is by nature a text message to your mobile. Ye Jin proactive rather than post responses in order to be safe from the SMS phishing attack individuals and businesses, and asset protection is even more important in the country. For this, the SMS phishing attack detected in advance and that can block the development program, it is necessary to deploy.

A Case Study on Productivity Improvement by a Discrete Event-Driven Simulation System (이산사건 시뮬레이션 시스템을 활용한 생산성 개선 사례 연구)

  • Kim, Sangtae;Shin, Moonsoo;Ryu, Kwangyeol;Cho, Yongju
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.38 no.4
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    • pp.149-158
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    • 2015
  • Up-to-date manufacturing companies have faced a market-driven environment of pull production order. There should be a difference in operating manufacturing resources according to the type, quantity, and delivery time of manufactured products, because the process situation in pull production is changed by customer orders. And it should be taken into account from the stage of preparing for production such as process design and the placement and utilization of manufacturing resources. However, the feasibility of production plans is limited because most of small manufacturing businesses make production/supply plan of the parts and products assuming that equipment abilities in scheduling is sufficient without managing process standard information systemically. In this study, a discrete event simulation system based on BOM (bill of material), that is F-OPIS (online productivity innovation system), is introduced and a case study on application of the system leading to improving productivities is presented. F-OPIS deals with a decision-problem on production management and it is specialized for small-and- medium sized manufacturing companies. The target company of this case study is a typical small-and-medium sized manufacturing company in Korea, that produces various machined parts. The target company adopts make-to-stock production management to prevent tardy delivery because of fluctuations in demand. Therefore, it is required to apply an efficient inventory control solution for improving productivities. In this paper, based on the constraints of working capacity of manufacturing resources, the bottleneck process is analyzed as production conditions are changed. Consequently, an improvement plan is proposed, that eventually enhances overall utilization rates of resources in the bottleneck process and reduces overall production lead-time and inventory level.

Comparing the Spatial Mobility of Residents and Tourists by using Geotagged Tweets (지오트윗을 이용한 거주자와 방문자의 공간 이동성 연구)

  • Cho, Jaehee;Seo, Il-Jung
    • Journal of Information Technology Services
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    • v.15 no.3
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    • pp.211-221
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    • 2016
  • The human spatial mobility information is in high demand in various businesses; however, there are only few studies on human mobility because spatio-temporal data is insufficient and difficult to collect. Now with the spread of smartphones and the advent of social networking services, the spatio-temporal data began to occur on a large scale, and the data is available to the public. In this work, we compared the movement behavior of residents and tourists by using geo-tagged tweets which contain location information. We chose Seoul to be the target area for analysis. Various creative concepts and analytical methods are used: grid map concept, cells visited concept, reverse geocoding concept, average activity index, spatial mobility index, and determination of residents and visitors based on the number of days in residence. Conducting a series of analysis, we found significant differences of the movement behavior between local residents and tourists. We also discovered differences in visiting activity according to residential countries and used applications. We expect that findings of this research can provide useful information on tourist development and urban development.

Space Composition Characteristics Analysis of the Community-Centered Shared Office (공유오피스의 커뮤니티 중심 공간 구성 특성)

  • Lee, hye-su;Nam, Kyung-Sook
    • Korean Institute of Interior Design Journal
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    • v.27 no.1
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    • pp.3-11
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    • 2018
  • The number of shared offices has increased and changed within the flow of the era into various forms in recent days. Co-working spaces and related shared space businesses are growing fast, keeping pace with the trend recently. It is confirmed that the need of spaces grew 180% since 2015 to 2017. Most of the shared offices in Seoul are placed in Gangnam circle, it is verified that shared office is providing work, space, and community by visiting cases of foreign companies, domestic companies, local companies. Meanwhile, shared space can be categorized into serviced office, co-working space, virtual office, and daily office. It is to consider various target levels by leasing service or the difference of costs. It is divided into forms of dispersion, circulation, and concentration and is planned to increase the utilization of communities' traffic according to the allocation of shared office. The business is conducted network-centered. During the process of communication, members can get chances to exchange and build communities. They are making business ecosystem which they can coexist and grow together. Shared offices have a view of a solution to empty rooms and will last for a while, and it is expected that co-working system be settled as office space and giving people sense of belonging on their workspace.

Effects of Chinese Consumers' Ethnocentrism and Animosity on Brand Attitude (중국 소비자의 자민족중심주의와 적대감이 패션 브랜드 태도에 미치는 영향)

  • Cui, Yu Hua;Choo, Ho Jung
    • Journal of the Korean Society of Clothing and Textiles
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    • v.37 no.7
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    • pp.894-906
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    • 2013
  • The Chinese fashion market is a fierce battlefield for foreign brands and domestic brands. This research carefully analyzed several effects based on theories related to the country of origin for brands and consumer attitudes. All data were collected by a questionnaire distributed to Chinese consumers who have experienced global fashion brands. Data collection was conducted in March 2011. A total of 382 complete responses were used for the analysis. The results were as follows: First, for Chinese brands, there was a direct consumer ethnocentrism (CET) effect on brand attitudes. Second, CET showed no effect for European brands; however, conspicuous consumption had a significant positive influence. Third, there existed direct effects of CET and economic animosity on brand attitudes for brands from an unfriendly country. There was a positive moderating effect of conspicuous consumption on the association between CET and Japanese brand attitudes; in addition, a negative situation perception aggravates the negative relationship between economic animosity and Japanese brand attitudes. The results of the study can help marketers obtain more specific knowledge of brand attitudes for target consumer groups as well as enable them to plan and implement well-suited strategies for fashion businesses in China.

A Study on Fashion Lifestyle and Color Interests in Accordance with Group University Students' Lifestyle (Focused on Students in Health and Nursing Fields) (대학생들의 집단별 라이프 스타일에 따른 패션라이프스타일 및 컬러 관심도 (간호, 보건계열 학생들을 중심으로))

  • Heo, Nam-Moon;Choi, Sung-Suk
    • Journal of Korean Clinical Health Science
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    • v.4 no.2
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    • pp.556-565
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    • 2016
  • Purpose. This study pourpose to fashion lifestyle and color interests in accordance with group university students' lifestyle focused on students in health and nursing fields. Methods. This study administered a structured questionnaire to 321 random subjects who currently major in health and nursing fields and who reside in Daegu city. For the collected data, using the SPSS 18.0, the following analyses were implemented: frequency analysis, factor analysis, K-means clustering analysis, t-test, and ${\chi}^2$-test. Result. In terms of lifestyle, seniors had shown more active groups than passive groups in comparison to their juniors. The active group in terms of lifestyle has shown higher interest in the importance of apparel and fashion leadership in comparison to the passive group. The active group in terms of lifestyle has also shown higher interest in color in comparison to the passive group. Conclusion. A fashion leader leading by examining the fashion life style and color interest in accordance with the lifestyle to target college students to investigate a variety of consumption patterns made according to personal preference consists of a smooth communication between businesses and consumers needed for product development.

CS Road Map unifying service quality managment, customer satisfaction and value creation (서비스 품질 관리를 통한 고객 만족과 가치 창출을 위한 Road Map)

  • 우지영;윤의탁;박상찬
    • Proceedings of the Korean Society for Quality Management Conference
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    • 2004.04a
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    • pp.371-375
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    • 2004
  • As the importance of customers has been emphasized, most companies began to operate various CRM strategies to understand and manage customers' needs. The investments that businesses are making are categorized into four areas. The first area of investments is in contact centers and channels to manage the voice of customers. The second area is in loyalty management, target marketing using segmentation, profiling, profitability analysis and targeting. The third one is involved in the measurement of customer satisfaction. The last one is planning to deliver products and services to appropriate customers. Despite the various efforts, it is lowering the efficiency of these investments and interrupting their value creation that these are being operated independently in different departments. All CRM activities of an enterprise should be processed interactively and consistently for a common goal; value creation, to overcome these shortcomings. In this research, we propose CS Road Map that systematizes the four kinds of CRM activities; VOC management, survey activities, loyalty management and planning. Under this road map, these four activities will achieve the improvement of service qualities, customer satisfaction and further value creation. This paper demonstrates the road map that is built for a service industry emphasizing the objectives and strategies of the four categories.

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Evaluation of Mobile Application in User's Perspective: Case of P2P Lending Apps in FinTech Industry

  • Lee, Sangmin
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.11 no.2
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    • pp.1105-1117
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    • 2017
  • Financial technology, also known as FinTech, is one of the fast growing global businesses in since its inception in 2008. Fintech is a new economic industry, comprised of companies that adopted the latest technologies to provide more efficient financial services than the traditional financial services. Fintech companies are generally small to medium sized startups trying to disintermediate existing financial systems. FinTech companies can be differentiated in several areas, based on its business solutions and target customers. In Korea, the Peer-to-Peer (P2P) lending companies are the most prominent in the FinTech sector. P2P lending is a method of borrowing or lending money to individuals through online services without the use of an official financial institution as an intermediary. The P2P lending companies operate their services entirely online or mobile environment. Consequently, mobile P2P lending application users are dramatically increasing. Thus, it is worth evaluating the acceptance of the mobile apps of the P2P lending companies from a user's perspective. This paper discusses user acceptance of the mobile P2P lending apps, guided by the Technology Acceptance Model. We conclude that the users' acceptance of mobile P2P lending apps are significantly influenced by perceived ease of use, perceived usefulness, and user satisfaction. These in turn influenced their attitude towards using mobile P2P lending apps and intention to use.

Content Analysis of On-Line Consumer Information for Elderly - Comparison between the US and Korea Apparel E-tailing Sites - (노년층 의류 소비자를 위한 온라인 소비자 정보에 대한 분석 - 한국과 미국의 웹사이트의 비교연구 -)

  • Hong, Kyung-Hee;Choo, Ho-Jung
    • The Research Journal of the Costume Culture
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    • v.16 no.3
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    • pp.559-573
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    • 2008
  • Internet apparel businesses are required to provide various kinds of consumer information which includes both product information and customer service information. "New Age Elderly" who become an aged man in 21th century are familiar with internet and other high technological tools from their life time experience with technological development and ready to enjoy the convenience the technology offers. As a preliminary step to develop internet consumer information model for elderly consumers, this study examines the US and Korea apparel e-tailing sites targeting elderly consumers. Ten Korean sites and nine US sites were selected and compared for their provision of consumer information in terms of contents, ease to access, and the completeness of the information. Results of data analysis indicate that elderly market in Korea is not yet clearly defined compared to the US. In Korea, elderly consumer market is considered as a part of middle-aged market, and there was no unique target marketing efforts observed. Korean sites are better than the US's sites in terms of shopping information, while the US sites offer detailed information about the company, and customer service information. In both countries, fashion related information is lacking and failing to satisfy fashion conscious elderly consumers. Managerial implications were discussed.

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A study on Production Process Definition through Problem Analysis of ERP System (ERP 시스템의 문제점 분석을 통한 생산관리 프로세스 정의에 관한 연구)

  • 남승돈;양광모;강경식
    • Journal of the Korea Safety Management & Science
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    • v.5 no.4
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    • pp.97-106
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    • 2003
  • At present, tendency of ERP(Enterprise Resource Planning) enterprises is that many ERP enterprises from abroad are rushing into capture of small and medium enterprises at home actively. SAP Korea and Korean Oracle have already showed their new product targeting domestic market of small or medium standing enterprise, and more, even MS(Micro Soft) also rushes into this market in earnest. The domestic business circle of ERP should prepare countermeasure by raising the perfection of product and having good command of minute marketing strategy to survive from aggressive strategy of SMB market. In addition, about the computerization of main affairs of business, ordering developing process was general that developing staffs analysed the affairs of each department that needed computerization and construct according to the operation process by using different tools, but condition is changing that businesses themselves are purchasing business application package from expert soft program enterprise and construct. Therefore, in this study, I try to grasp the problem of management, and define a new process that can help for more efficient management by making it an object producing and management module of enterprise 'K' that is one of domestic small and medium enterprise and that is operating ERP at present. As well, through the analysis of affair related producing, we are aiming to prepare for establishment of target, its range, and making the standard of result evaluation.