• The Journal of the Korea Contents Association
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• v.8 no.9
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• pp.66-73
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• 2008

Under the changing circumstances of broadcasting, this study aims at the corelation of television drama's rating and television image production techniques, analyzing TV image production techniques and TV rating of drama, the highest rating genre. For this research, 6 dramas were selected as samples except the dramas about history and violence on the basis of the TNS media korea's top 100 of the year 2007. This study analyzed camerawork, shot size, shot duration and scene duration with the contents of replay and manuscript viewing of broadcasting companys' homepages. As the result of the analysis of corelation, TV rating is inverse proportionate to multiple camerawork and shot average duration with a very close relationship, showing no relationship with other variables. The result of this study shows that multiple cameraworks and long durated shots should be avoided for higher TV rating.

• Journal of Digital Contents Society
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• v.17 no.1
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• pp.1-10
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• 2016

< My Little Television > with the new format which extends one person media broadcasting to terrestrial broadcasting is creating a huge Topic Index. It started the first broadcast on April 2015 and has continued the number one in viewer rating in the same time. While viewers directly participate in the program through the Daum TV Pod and a host communicates with viewers in a real time, various opinions are being reflected on the program. While a lot of information about the program has spread through SNS, it has led to raising the viewer rating of program. Recently, the Topic Index on the program has been published through the big data analysis rather than the program evaluation only by the viewer rating. The research on the correlation between the program viewer rating and amount of buzz has increased. In this study, it has analyzed how the Topic Index which is an extended concept of the amount of buzz affects the viewer rating. Study results show that the Topic Index is analyzed to positively influence the viewer rating. It will give a lot of help in studying big data of SNS on the program.

• Journal of the korean academy of Pediatric Dentistry
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• v.48 no.1
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• pp.95-104
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• 2021

The purpose of this study was to evaluate the effect of virtual reality distraction on pain and anxiety in children during local anesthesia. Local anesthesia was administered to 3 groups: a control group without distraction, a group watching TV, and a group using a virtual reality device. The pulse rate and oxygen saturation rate were measured before and at the time of local anesthesia to assess the patients' pain and anxiety, and the Wong-Baker Faces Pain Rating Scale was completed after local anesthesia. The group using the virtual reality device had a significantly lower heart rate change and lower Wong-Baker Faces Pain Rating Scale score than those in the control group and the group watching TV (p < 0.05). The greatest difference in heart rate change and Wong-Baker Faces Pain Rating Scale score, between the control and virtual reality distraction groups, was seen in 5 - 7-year-olds and a Frankl's behavior rating scale grade of 3. The virtual reality device alleviated pain and reduced anxiety in children during local anesthesia.

• Journal of Agricultural Extension & Community Development
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• v.10 no.2
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• pp.229-237
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• 2003

Since the 1960s in Korea, major broadcasting channels broadcasted farm television programs, however, airing of these programs were reduced in the 1990s. This was due to the declining number of farmers, and the low popularity rating of farm television programs. To cope with the situation, agriculture businessmen, farmers, and the officials concerned tried to acquire the independent farming television channel in cable television and satellite television, In 1998, one cable television channel started broadcasting, while another channel in satellite television began its broadcasting in 2001. One of the major concerns of the people in the broadcasting was actualization of the public interests in the new media multi-channel age. Recognizing this point, the study explored a few areas of concern such as conceptualizations of the public interest of the people in the digital age, examination of the surroundings of program production and marketing, and survey the media use behavior of target audience - rural residents; In the concept of the public interest, there are two points of view; market focused and democratic principle oriented. As the digitalization of broadcast advances and the logic of economics prevails, it is difficult to offer the public broadcasting service to farmers, however, democratic principles should be more emphasized. The rural resident prefer major terrestrial television channel to cable television and satellite television channel, and in media use behavior, the medium of major terrestrial television would be more useful for farm broadcasting.

• The Journal of the Korea Contents Association
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• v.4 no.1
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• pp.24-31
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• 2004

This paper embodies the rating recognition system of broadcast program which can automatically acknowledge the broadcast pictures indicating the harmfulness rating, so prevent children from watching TV. This experiment was progressed as the course of extracting featured patterns (standard number patterns) and the proper patterns owned only by the concerned numbers from the numbers of standard font used by broadcasters, and comparing these patterns with input pictures and arranging them. The recognition rate of x-rating was remarkably high as a result of this experiment.

• Proceedings of the KIPE Conference
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• 2002.11a
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• pp.227-230
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• 2002

The switching device in an inductive circuit is stressed by the over-voltage at the turn-off time. Thus if the peak value of the over-voltage is not properly limited, the switching device may be broken. Therefore, the snubber circuit should be added to protect the switching device from the over-voltage. The circuit designer must be familiar with the design of the snubber This paper tests the possibility that TVS instead of the conventional snubber can be applied to the protection circuit of the switching device without using the complicated design equations, and shows that the rating of TVS can be easily selected by considering only several parameters of TVS. The experimental results show the reduced switching voltage of the switching device at the turn-off time.

• The Journal of the Korea Contents Association
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• v.14 no.4
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• pp.379-388
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• 2014

This study analyzed the status of Korean professional baseball as TV contents utilizing ratings. For the purpose of the study, Korea professional baseball's relative status to other genres though ratings is investigated. For this study, ratings per minute for the whole cable TV channel viewer ratings in 2010 were analyzed, and the following is the result of comparing and analyzing ratings per genre and channel of cable TV. Among 11 genres, drama showed the highest rating, and entertainment, movies, kids, news/reports, sports, music, etc followed. Drama and entertaining channels showed the highest ratings and sports did not show any high ranking. However, when analyzing times for broadcasting Korean professional baseball separately, Korean professional baseball in both genre and channel showed the highest r ratings and it was significant statistically. Thus, it is considered that Korean professional baseball is the most valuable contents for the related cable TV times.

• Journal of Intelligence and Information Systems
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• v.24 no.4
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• pp.33-49
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• 2018

The impact of TV Drama success on TV Rating and the channel promotion effectiveness is very high. The cultural and business impact has been also demonstrated through the Korean Wave. Therefore, the early prediction of the blockbuster success of TV Drama is very important from the strategic perspective of the media industry. Previous studies have tried to predict the audience ratings and success of drama based on various methods. However, most of the studies have made simple predictions using intuitive methods such as the main actor and time zone. These studies have limitations in predicting. In this study, we propose a model for predicting the popularity of drama by analyzing the customer's viewing pattern based on various theories. This is not only a theoretical contribution but also has a contribution from the practical point of view that can be used in actual broadcasting companies. In this study, we collected data of 280 TV mini-series dramas, broadcasted over the terrestrial channels for 10 years from 2003 to 2012. From the data, we selected the most highly ranked and the least highly ranked 45 TV drama and analyzed the viewing patterns of them by 11-step. The various assumptions and conditions for modeling are based on existing studies, or by the opinions of actual broadcasters and by data mining techniques. Then, we developed a prediction model by measuring the viewing-time distance (difference) using Euclidean and Correlation method, which is termed in our study similarity (the sum of distance). Through the similarity measure, we predicted the success of dramas from the viewer's initial viewing-time pattern distribution using 1~5 episodes. In order to confirm that the model is shaken according to the measurement method, various distance measurement methods were applied and the model was checked for its dryness. And when the model was established, we could make a more predictive model using a grid search. Furthermore, we classified the viewers who had watched TV drama more than 70% of the total airtime as the "passionate viewer" when a new drama is broadcasted. Then we compared the drama's passionate viewer percentage the most highly ranked and the least highly ranked dramas. So that we can determine the possibility of blockbuster TV mini-series. We find that the initial viewing-time pattern is the key factor for the prediction of blockbuster dramas. From our model, block-buster dramas were correctly classified with the 75.47% accuracy with the initial viewing-time pattern analysis. This paper shows high prediction rate while suggesting audience rating method different from existing ones. Currently, broadcasters rely heavily on some famous actors called so-called star systems, so they are in more severe competition than ever due to rising production costs of broadcasting programs, long-term recession, aggressive investment in comprehensive programming channels and large corporations. Everyone is in a financially difficult situation. The basic revenue model of these broadcasters is advertising, and the execution of advertising is based on audience rating as a basic index. In the drama, there is uncertainty in the drama market that it is difficult to forecast the demand due to the nature of the commodity, while the drama market has a high financial contribution in the success of various contents of the broadcasting company. Therefore, to minimize the risk of failure. Thus, by analyzing the distribution of the first-time viewing time, it can be a practical help to establish a response strategy (organization/ marketing/story change, etc.) of the related company. Also, in this paper, we found that the behavior of the audience is crucial to the success of the program. In this paper, we define TV viewing as a measure of how enthusiastically watching TV is watched. We can predict the success of the program successfully by calculating the loyalty of the customer with the hot blood. This way of calculating loyalty can also be used to calculate loyalty to various platforms. It can also be used for marketing programs such as highlights, script previews, making movies, characters, games, and other marketing projects.

• Proceedings of the Korean Society for Noise and Vibration Engineering Conference
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• 2006.05a
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• pp.862-869
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• 2006

The purpose of this study is to propose the proper vocabularies for evaluating H.D TV set fan noise in residential condition. To achieve this goal, psycho-acoustic experiments were carried out with TV set fan noise modulated at specific frequency band. finally, a correlation analysis between vocabularies, and a factor analysis of psycho-acoustical responses were conducted. As a result of this study, followings are suggested. Analyzing the psycho-acoustical response corresponding to the various sound level, the higher the sound levels, the higher the response values were. It is estimated that the sound level determined psycho-acoustical responses. On the degree of response to fan noise, the initial level of negative feeling is located on $35{\sim}40$ dB(A). The factor of evaluating H.D. TV set fan noise has induced three the appropriate korean adjectives; Irritate, Monotonous, stuffy and dryness. The result of this study may be used to evaluate the acoustic threshold level for indoor noise or a basis for specifying the desired acoustic environment of dwellings.

• Korean journal of communication and information
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• v.34
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• pp.98-131
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• 2006

The objective of this study is to review diverse determinants of windowing in Korean drama such as rating, theme, type of drama, quantity of newsbreak and independent production. The after-market will be overseas market, domestic cable TV and emerging two revenue sources such as VOD and DVD. Korean dramas aired on free TV between 2000 and 2004 will be analysed by chi-square.