• Title/Summary/Keyword: Symbolic method

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The study on the effect of Brand image, Brand recognize, Relationship Quality in Food-Service on Industry (외식업체의 브랜드 이미지, 브랜드 인지와 관계의 질 간의 관계)

  • Seo, Gyeong-Do
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.17 no.6
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    • pp.192-198
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    • 2016
  • The purpose of this study was to determine the relationship between the brand and awareness of the brand image relationship in a catering company in Gwangju quality(trust, satisfaction). Twenty adults aged 20 years or older residing in Gwangju were surveyed after setting a hypothesis as a convenience sampling method in order to achieve the research objectives via extraction of the sample survey and empirical analysis. Customers using the brand image of catering companies in a relationship significantly affected the quality of the relationship (trust) forming symbolic images, but the images that were empirically related significantly to the trust did not form a significant relationship for trust. Brand image quality significantly impacted the relationship(satisfaction) that is the symbolic image of relations forms a significant relationship between satisfaction. Empirically, however, the image did not form a significant relationship for satisfaction. Brand recognition is significant in relationship quality(trust) and a significant relationship brand recognition, as it has formed a significant relationship on trust. Brand recognition is the quality of the catering companies using the customer significant effect on the relationship (satisfaction) relationship of brand recognition was formed a significant relationship satisfaction. As a result, the catering company's brand image, brand perception and empirical validation suggested a relationship between the quality of the relationship that provided very significant implications in this regard. In the future, overcoming the limitations of this study will necessitate conducting a more in-depth and detailed study.

Semiology as a Way of Expression for Message-focused on the advertising design- (메시지 표현방법으로서의 기호-광고 디자인을 중심으로-)

  • 박영희
    • Archives of design research
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    • no.18
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    • pp.113-121
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    • 1996
  • Persuasion is one of the attractive channels to enhance the relation between markerters and consumers and deliver the true communication on products to the consumers. This arctic tried to examine the symbolic meaning system as a way of maximizing the visual communicational effect of persuasion, the efforts of marketers who are trying to utilize the psychology of the mass that consume the symbol rather than products and the symbol system as a mean of propaganda were analyzed as well. People in modern age, in general, place more value on the emotional assoessibility than the efficiency of the product, As a result, the ways of expression of propaganda approaching the mass are in the process of gradual change, which was another theme this article tried to explore. Ames sied that the human preoeption has a tendency to perceive things in some organized pattern, which can be applied to even untransparable and meaningless image. Human beings don't perceive what there is but what, thery believe there to be, and his peroeption are channelized by the opportunity of the past, his peroeption are channelized by the opportunity of the past, his experience of the environment, and the history of learning. To say another word, people not only recognize the objective form but also accept the inside meaning of the visual object. Their reponse to the visual object, therefore, include personal cognition, judgment, and attitued. The communication in visual design reveals the culture, society, and art in a complex symbol, and make synthetic cultural interpretation possible. It's pretty attractive, effective, and reasonable method to use symbolic meaning system as a way of persuasion. It is because communication means whole process from receiving and delivering the information and message to making common meaning system, to measuring the effect of the behavior change.

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A Comparison between Methods of Generalization according to the Types of Pattern of Mathematically Gifted Students and Non-gifted Students in Elementary School (초등수학영재와 일반학생의 패턴의 유형에 따른 일반화 방법 비교)

  • Yu, Mi Gyeong;Ryu, Sung Rim
    • School Mathematics
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    • v.15 no.2
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    • pp.459-479
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    • 2013
  • The Purpose of this study was to explore the methods of generalization and errors pattern generated by mathematically gifted students and non-gifted students in elementary school. In this research, 6 problems corresponding to the x+a, ax, ax+c, $ax^2$, $ax^2+c$, $a^x$ patterns were given to 156 students. Conclusions obtained through this study are as follows. First, both group were the best in symbolically generalizing ax pattern, whereas the number of students who generalized $a^x$ pattern symbolically was the least. Second, mathematically gifted students in elementary school were able to algebraically generalize more than 79% of in x+a, ax, ax+c, $ax^2$, $ax^2+c$, $a^x$ patterns. However, non-gifted students succeeded in algebraically generalizing more than 79% only in x+a, ax patterns. Third, students in both groups failed in finding commonness in phased numbers, so they solved problems arithmetically depending on to what extent it was increased when they failed in reaching generalization of formula. Fourth, as for the type of error that students make mistake, technical error was the highest with 10.9% among mathematically gifted students in elementary school, also technical error was the highest as 17.1% among non-gifted students. Fifth, as for the frequency of error against the types of all patterns, mathematically gifted students in elementary school marked 17.3% and non-gifted students were 31.2%, which means that a majority of mathematically gifted students in elementary school are able to do symbolic generalization to a certain degree, but many non-gifted students did not comprehend questions on patterns and failed in symbolic generalization.

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SWAT: A Study on the Efficient Integration of SWRL and ATMS based on a Distributed In-Memory System (SWAT: 분산 인-메모리 시스템 기반 SWRL과 ATMS의 효율적 결합 연구)

  • Jeon, Myung-Joong;Lee, Wan-Gon;Jagvaral, Batselem;Park, Hyun-Kyu;Park, Young-Tack
    • Journal of KIISE
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    • v.45 no.2
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    • pp.113-125
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    • 2018
  • Recently, with the advent of the Big Data era, we have gained the capability of acquiring vast amounts of knowledge from various fields. The collected knowledge is expressed by well-formed formula and in particular, OWL, a standard language of ontology, is a typical form of well-formed formula. The symbolic reasoning is actively being studied using large amounts of ontology data for extracting intrinsic information. However, most studies of this reasoning support the restricted rule expression based on Description Logic and they have limited applicability to the real world. Moreover, knowledge management for inaccurate information is required, since knowledge inferred from the wrong information will also generate more incorrect information based on the dependencies between the inference rules. Therefore, this paper suggests that the SWAT, knowledge management system should be combined with the SWRL (Semantic Web Rule Language) reasoning based on ATMS (Assumption-based Truth Maintenance System). Moreover, this system was constructed by combining with SWRL reasoning and ATMS for managing large ontology data based on the distributed In-memory framework. Based on this, the ATMS monitoring system allows users to easily detect and correct wrong knowledge. We used the LUBM (Lehigh University Benchmark) dataset for evaluating the suggested method which is managing the knowledge through the retraction of the wrong SWRL inference data on large data.

Korean Sound Communication: The Message of Korean Gong Sound (한국의 소리 커뮤니케이션: 징소리의 메시지)

  • Kim, Seong-Jae
    • Korean journal of communication and information
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    • v.31
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    • pp.85-111
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    • 2005
  • This paper aims at dealing with the communication of Korean gong sound. It is based on 'music-spirit theory' of Han-Gi Choi and Mead's 'symbolic interactionism', and does this by interpreting the message of gong sound that is mentioned in Korean literature. The gong sound brings out the message of symbolizing evaporation of Korean people's joy and regrettable matters in the playing yard by regulating of breathing according to the steps. By the novel "Gong Sound" of Sun-Tae Moon Korean gong sound has a message of people's joy, anger, avarice, anxiety and sorrow. In Jeong-Rae Jo's novel "Arirang" the Korean Gong Sound includes a message of evaporation of people's regret and raises the national spirit during the Japanese Imperialism. By Jeong-Ja Yoo's collection of poems, "The sound of flower breathing carried by gong sound", the Korean gong sound carries a message of a roar of spirit and breathing of the spring flower. In conclusion, the Korean gong sound is a sublime sound of sky which carries the message of symbolizing evaporation of people's joy and regrettable matters through the sound communication in the open space, and awakes us to a method of breathing with sky.

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The Artisan of Bauhaus and Deisgn Democracy: Collision and Collaboration of Art and Technology (바우하우스의 장인과 디자인 민주주의: 예술과 기술의 충돌과 협력)

  • Ryu, Seoung-Ho
    • The Journal of the Korea Contents Association
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    • v.15 no.12
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    • pp.61-72
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    • 2015
  • The capitalistic resistance movement attempted in most modern art areas was carried out through a complete convergence of the art and skill, which was the new formation of the symbolic boundary. Although this resistance movement was aimed at restoring artisan art through the revival of tbe work of handicraftsmen, it consequently caused the stratification of the art and became a de-artisan art excluding the autonomous labor. Hereupon, this study would focus on Bauhaus which attempted to dismantle the symbolic boundary through the convergence of the technology and art which actively used the condition the great industry brought only as an effort for the restoration of artisan labor, and would examine the actor-network of Bauhaus. Therefore, this study would examine the Bauhaus' artistic trend, the 16C Renaissance art promotion movement, and the 19C art crafts movement in the network-oriented relation, and would analyze the Bauhaus' ideological source which expressed design democracy through the bridging role of and analyze the artisan art and the mechanism that had the new technology fused. Furthermore, the convergence possibility of the 'collaboration spirit' being embodied as a philosophy of the democracy in the design continues with the tremendous influence of the new technology.

Analysis on Creative Thinking Leaning Between Scientifically Gifted Students and Normal Students (과학영재와 일반학생들의 창의적 사고 편향에 대한 분석)

  • Chung, Duk-Ho;Park, Seon-Ok
    • Journal of Gifted/Talented Education
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    • v.21 no.1
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    • pp.175-191
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    • 2011
  • This study is to investigate the creative thinking style and it's leaning that normal students and scientifically gifted students use mainly at processing information. Right Brain vs Left Brain Creativity Test(R/LCT) and Brain Preference Indicator(BPI) is taken to investigate the creative thinking style of normal students(N=144) and scientifically gifted students(N=97). In the R/LCT, the normal students responded that they prefer to use right-brain thinking rather than left-brain thinking. But the scientifically gifted students prefer to left-brain thinking. The normal students showed most preference for Holistic Processing of right side brain and they did most avoiding for Verbal Processing of left side brain. The scientifically gifted students showed most preference for Logical Processing of left side brain. And they did most avoiding for Random Processing of right side brain. There was a meaningful difference between left side brain preference group and right side brain preference group on Sequential, Symbolic, Logical, Verbal, Random, Intuitive, Fantasy-oriented Processing of normal Students. But the scientifically gifted students showed a meaningful difference in right side brain processing mainly. In other word, all the scientifically gifted students took an lean processing in Logical, Symbolic, Linear Processing, etc. In sum, the scientifically gifted students are unequal in at processing information against the normal students. So it is required more appropriate teaching-learning method based on the creative thinking style and it's leaning for effective gifted education.

Study of the Electoral TV-Public Space: Paradox of the Mythical Structure Manipulated by the Technical Institutionalization (TV 선거 공론장 구조 연구: 기계적 제도화의 역설(Paradox))

  • Park, Tae-Soun
    • Korean journal of communication and information
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    • v.36
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    • pp.198-230
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    • 2006
  • The aim of the this study is to observer paradoxal phenomenon in media election. The media, especially Television, was traditionally a journalistic operation representing political events on the outside of political camp. But recently, it intervenes to 'the political camp' as the most important method for election campaign. A centripetal of electronic medias making the dominant political space offer an alternative plan which get over the modern crisis of representative democracy. Even though, to the production of the political symbol and the operation of symbol which constitute substantial system of political action, the human being subject is excluded and the technical system of communication make up a govern structure. So it makes the contradictory situation. TV broadcast for election campaigning show well this paradoxal situation. The institutionalization of electoral broadcasting oriented by the State strengthens an immensification, an economical and political efficiency and a transparency of electoral campaign. But the means which controls the mind of public is also strengthened. It relates the production and circulation of the political symbol and the symbolic image restricted by dominator. In conclusion, this study argues that the media election is institutionalized by the instrumental reason(procedural rationality of politics and technological rationality of broadcasting), therefore the candidate take a fragment roles for the production of transcendental political symbol and the voters accommodate to the symbolic images which are foreseen and they judge.

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Finding the Way of Unifying the Theory and the Practice in Mathematics Education: Focused on Cobb's Research (수학교육연구의 이론과 현장의 실제사이의 간격 개선을 위한 방향탐색: Cobb 연구를 중심으로)

  • Lee, Chang Yeon;Joo, Hongyun;Choi-Koh, Sang Sook
    • School Mathematics
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    • v.16 no.4
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    • pp.709-726
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    • 2014
  • The purpose of the study was to pay attention to the studies of P. Cobb which have actively been quoted in the international research of mathematics education for the last three decades and to look at the result and effect of his research. In particular, we in-depth studied theories and the methods of the study which he has tried to reduce the gap in the theory and practice and investigated effects of his research to the Korean societies of mathematics education. Cobb made special effort to integrate radical constructivism and social constructivism and used emergent theory and symbolic interactionism as theoretical background of the study. Also he analyzed the mathematics classroom in individual and social perspectives based on the interpretive frames of social norm, sociomathematical norm and classroom-mathematical practices then dealt with equity and identity of the students. Because Cobb contributed significantly to the development of practical theory using design experiment as the method of studies, we presented the definition, characteristics, principles, processes and practices of the design experiment. We anticipate that his ways of research would be used as means of unifying the theory and the practice in school.

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Cultural Symbolism and Acculturation of Temple Plants in China: Focused on 'Bodhi Tree'

  • Chai, Tian-Long;Rho, Jae-Hyun
    • Journal of People, Plants, and Environment
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    • v.23 no.5
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    • pp.577-587
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    • 2020
  • Background and objective: Plants in temples are the results of cultural symbolization that embraces the experience and enlightenment of humans about life. As a way to improve the acceptance of the foreign religion, China gave cultural symbolization to plants in temple gardens through integration with traditional cultures and the understanding of the nature of plants themselves. This study aimed to identify cultural symbolism and signs of acculturation associated with Buddhist plants, targeting Bolisu, the most essential and symbolic plant in temple garden forests in China and Korea. Methods: The morphological and ecological characteristics of plants, functions, the texts that contained the history of Buddhism and literary works were examined through literature review, and the relation of Ficus religiosa with its planting conditions and nature, and Buddhist culture was explored. In addition, the cultural value of Buddhist plants themselves in establishing temples and the reason why Bolisu was planted in temples were reviewed through time series analysis. The obtained results were interpreted using an inductive method to identify substitutes for F. religiosa, cultural symbolism and signs of acculturation. Results: F. religiosa as one of the three holy trees and the five trees and six flowers in Buddhism is known as the original Bolisu. Since it grows well and is widely distributed in regions that accepted Indian Buddhism, it became the most representative holy tree in Buddhism. From the perspective of tree shape and nature, F. religiosa is in line with the Buddhist spirit of saving those in need with mercy and redeeming mankind, and figuratively shows that perfection can be attained like the fruit of Bolisu. Chines Buddhism had adopted highly symbolic plants for a long period of time as a means to spread the same belief and doctrines as Indian Buddhism. In China, however, there were only limited areas suitable for the growth of F. religiosa, and for this reason, borrowed Bolisu trees including Tilia. miqueliana, T. mandshurica and T. amurensis and other plants such as F. virens Ait. var. sublanceolata, G. biloba and M. alba were planted as a substitute in most regions, having been given with symbolism and belief as Bolisu. Conclusion: Chinese Buddhism planted the same plants as Indian Buddhism in order to enhance symbolism and also similar substitutes to express the same symbolism. This is a kind of acculturation and its influence and customs were not limited to China, but were introduced to Korea, The difference between China and Korea was that G. biloba was excluded from the substitute for Bolisu in Korea.