• International Journal of Costume and Fashion
• /
• v.10 no.2
• /
• pp.73-88
• /
• 2010

Study aims to identify customer equity drivers and their relative importance, to represent customer lifetime value (CLV) distribution, and to investigate the effect of customer equity drivers and demographics on CLV when shopping apparels at the four big department stores in Seoul. Recently, Korean department stores marked significant decrease in sales volume and it calls for more focus on customer orientation. Customer equity is a managerial concept which considers customers as a valuable asset for business success. Sustainable competitive advantage is attainable when customer equity drivers and CLV are measured, managed and enhanced. results identified four dimensions of customer equity drivers such as 'retail brand equity: 'relationship equity', 'retail service equity', and 'price value equity'. Among them, 'relationship equity' was proved to be the most influencing factor on the customer's store patronage intention. The CLV distribution represented unique characteristics of each department store. The level of CLV depended on such demographics as age and income. Marital status influenced the relationship between perceived customer equity drivers and CLV. It also analyzed competitive structure of the four big department stores in Seoul and offered managerial suggestions. This study provided conceptual framework for the future study of customer equity related to apparel shopping at the department stores as well as managerial implications.

• Journal of Navigation and Port Research
• /
• v.32 no.4
• /
• pp.295-304
• /
• 2008

In order to achieve a sustainable competitive advantage in the expanding maritime transportation market, most shipping companies are making every effort to reduce transportation costs. Likewise, the car shipping companies, which carry more than 80% of total car import and export logistics volume, also do their utmost for transportation cost saving. Until now many researches have been made for efficient maritime transportation, but studies for car shipping companies have rarely been made. For this reason, this study has tried to develop a maritime transportation planning support system which can help to save logistics costs and increase a competitive power of car shipping companies. To this end, instead of manual effort to solve the routing problem of car carrier vessels, this study has used an integer programming model to make an optimal transportation planning at the minimum cost. Also in response to the frequent changes both in the car production schedule and ship's arrival schedule after the completion of transportation planning, this research has developed a decision support system of maritime transportation, so that users can easily modify their existing plans.

• Journal of Korean Society of Industrial and Systems Engineering
• /
• v.41 no.3
• /
• pp.30-40
• /
• 2018

The purpose of this study is to examine the effect of project-based organizational resources on the business performance in the resource-based view (RBV) and dynamic capability one and analyze their relationship through an integrated model. The RBV argues that firms get competitive advantages when they have VRIN characterized resources but dynamic capability view argues that RBV has its limitation under volatility so it enables them to obtain competitive advantages in ever changing environments. This study analyzes data collected from 270 survey questionnaires on the project management related staff at the project-based organization among major companies in Korea. The result demonstrates that two project organizational resources on strategic and executional management with VRIN characteristics are found to bring positive effects on the organizational dynamic capabilities and also the dynamic capabilities such as integration & reconfiguration, organizational learning are verified to bring meaningful positive effects on the business performance. On the other hand, unlike previous studies, ambidexterity has quite a weak effect on the business performance. Therefore, we expect that the resources of the project-based organization with VRIN lead to strengthen the firm's business performance through organizational dynamic capabilities and produce high performance through the integrated model of RBV and dynamic capability one. The study has academic meanings that widely confirm the effects and characteristics of main elements of VRIN project organizational resources on the business performance of competitive advantage through the dynamic capabilities of the organization by the regression on the precedent studies regarding the project management resources and their relationship with the VRIO characteristics. The practical implication is that it is preferentially necessary for the organization to obtain VRIN resources and organizational dynamic capabilities, especially organizational learning to have sustainable competitive advantages.

• Proceedings of the Korean Society for Quality Management Conference
• /
• 1998.11a
• /
• pp.92-101
• /
• 1998

As service firms continue to seek unique sources of sustainable competitive advantage, service quality has been discussed as a potential alternative to traditional skills and sources. The information of customers is generally believed to be a key component in creating corporate responsiveness to customer requests. In order to develop and maintain long-term close relationships with customers, service firms need to build an effective and ongoing service qualify information system(SQIS). Service firms that formally collect customer-related information and internal service quality information were to be more responsive. Accordingly, the purpose of the present study is twofold. 1. How to get the information on the service quality. 2. How to build a SQIS. An analysis is conducted of SQIS into input, process and output staging. One of numerous examples from financial service-sector firms is given to show SQIS can be developed to improve service qualify. Implications and strategies for building an effective SQIS for financial service-sector firms are discussed, and directions for future research are indicated.

• World Technopolis Review
• /
• v.4 no.2
• /
• pp.62-78
• /
• 2015

The importance of university technology transfer has widely been brought to the center of attention over the last decades. Research and practice thereby often concentrate on issues related to patenting and licensing or entrepreneurship but abstract away from relationship- and network-focused initiatives. In this paper, we argue that efforts to systematically develop close, long-term collaboration partnerships - although complex and resource intensive - are likely to be more beneficial for both universities and industry in the long run. Drawing on data derived from interviews with technology transfer executives of 22 leading European and U.S. universities, we analyze and discuss well-established practices of network and relationship management and their possible impact on technology transfer success. Our findings indicate that dedicated relationship management approaches can yield a sustainable competitive advantage for universities. We thereby shift the focus away from transaction-orientation towards more forward-looking relationship-centric approaches and discuss their institutionalization in great detail.

• Journal of Korean Society for Quality Management
• /
• v.29 no.2
• /
• pp.17-28
• /
• 2001

As service firms continue to seek unique sources of sustainable competitive advantage, service quality has been discussed as a potential alternative to traditional skills and sources. The information of customers is generally believed to be a key component in creating corporate responsiveness to customer requests. In order to develop and maintain long-term close relationships with customers(CRM), service firms need to build an effective and ongoing service quality information system(SQIS). Service firms that formally collect customer-related information and internal service quality information were to be more responsive. The purpose of the present study is twofold. 1. How to nicely get the information on the service quality. 2. How to build a SQIS. One of numerous examples from financial service-sector firms is given to show that SQIS can be developed to improve service quality. This paper investigates SQIS of a Korean commercial bank as an example. Implications and strategies for building an effective SQIS for financial service-sector firms are discussed, and directions for future research are indicated.

• Journal of Korean Society for Quality Management
• /
• v.29 no.2
• /
• pp.76-92
• /
• 2001

As service firms continue to seek unique sources of sustainable competitive advantage, service quality has been discussed as a potential alternative to traditional skills and sources. The information of customers is generally believed to be a key component in creating corporate responsiveness to customer requests. In order to develop and maintain long-term close relationships with customers(CRM), service firms need to build an effective and ongoing service quality information system(SQIS). Service firms that formally collect customer-related information and internal service quality information were to be more responsive. The purpose of the present study is twofold. 1. How to nicely get the information on the service quality. 2. How to build a SQIS. One of numerous examples from financial service-sector firms is given to show that SQIS can be developed to improve service quality This paper investigates SQIS of a Korean commercial bank as an example. Implications and strategies for building an effective SQIS for financial service-sector firms are discussed, and directions for future research are indicated.

• Knowledge Management Research
• /
• v.16 no.1
• /
• pp.143-170
• /
• 2015

In the rapidly changing business environment, companies are introducing information technology to effectively manage internal resources in order to achieve a sustainable competitive advantage. We presented the Enterprise Social Network Service(SNS) as new information technology. Enterprise SNS provided employers with sociable functions like Facebook while supporting general task such as mail, authorization and notice. In this research, we focused on Enterprise SNS and suggested self-disclosure, enjoyment in helping others, perceived organizational support, generativity capacity as antecedent variables of Enterprise SNS usage. In addition, we verified the effect of the mediating role of generativity capacity between Enterprise SNS usage and job performance. For empirically verifying the proposed model, we collected sample data from 225 workers using Enterprise SNS and conducted analysis using a structural equation modeling. We expect that this study provides managers who are interested in introducing enterprise SNS with insights on how to facilitate enterprise SNS usage. Also, this study suggests useful theoretical implications to researchers who are interested in the use of enterprise SNS from the context of knowledge management.

• Journal of Korean Society of Industrial and Systems Engineering
• /
• v.37 no.4
• /
• pp.218-230
• /
• 2014

To achieve a sustainable competitive advantage, firm is required innovative activities and competences. However, Small and Medium sized Enterprises (SMEs) is hard to achieve a superior performance because they possess low competences. So, this paper identify determinants of innovation performance by firm size in motor and electronics industry based on a resource-based view. This paper analyzes the effects of innovation activities and competence on innovation performance by using firm-level data provided by Korea Innovation Survey (KIS). The empirical evidence presented shows that there are differences of determinants on innovation performance by industry and firm size.

• Journal of Information Science Theory and Practice
• /
• v.9 no.3
• /
• pp.42-55
• /
• 2021

Knowledge and technology resources are the most crucial sources for the achievement of sustainable development in competitive advantage. Meanwhile, few empirical studies have clarified the types of knowledge and technology resources that nonprofit organizations (NPOs) use and develop. This study aims to categorize knowledge and technology resources in NPOs that both researchers and practitioners can use to develop the nonprofit sector further. A qualitative research method was used for the study. Data were collected from 31 interviews with senior and founding members of NPOs in Thailand. Analysis of qualitative data identified five critical categories of knowledge resources: human resources, organizational practices, partnership or stakeholder involvement, operational practices, and other resources. This study also illustrates both internal and external technology resources, which are used in sample organizations. The study's findings contribute to developing a body of knowledge management literature related to the knowledge and technology resources of NPOs.