• Journal of the Korean Society of Clothing and Textiles
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• v.43 no.4
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• pp.506-520
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• 2019

This study first investigates relationships among fashion consumer's positive emotion toward social value seeking activities (SVSA), enterprise image (EI), enterprise-perceived quality (EPQ), and purchase intention. Additionally, it demonstrates if the confirmed relationships are different in similar SVSA between social enterprise and cause-related marketing (CRM). An online experiment using a 2 (the implementation organization of social values: social enterprise vs CRM) ${\times}2$ (SVSA: support of vulnerable group vs environmental protection) factorial design was conducted to test the established hypotheses. Participants were randomly assigned to one of four conditions, and the collected data were analyzed using a partial least squares structure equation modeling (PLS-SEM) and partial least squares multi-group analysis (PLS-MGA). The results revealed that positive emotion toward SVSA directly influenced EI and purchase intention. EI and EPQ were identified as sequential mediators linking positive emotion toward SVSA and purchase intention. A finding for similarity in consumer response paths between social enterprises and CRM highlights that social enterprises need to develop a marketing strategy distinguished from CRM.

• Journal of the Korea Society of Computer and Information
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• v.18 no.5
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• pp.43-52
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• 2013

In recent years, a large amount of music content is distributed in the Internet environment. In order to retrieve the music content effectively that user want, various studies have been carried out. Especially, it is also actively developing music recommendation system combining emotion model with MIR(Music Information Retrieval) studies. However, in these studies, there are several drawbacks. First, structure of emotion model that was used is simple. Second, because the emotion model has not designed for Korean language, there is limit to process the semantic of emotional words expressed with Korean. In this paper, through extending the existing emotion model, we propose a new emotion model KOREM(KORean Emotional Model) based on Korean. And also, we design and implement ontology using emotion model proposed. Through them, sorting, storage and retrieval of music content described with various emotional expression are available.

• Journal of Digital Convergence
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• v.16 no.8
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• pp.393-400
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• 2018

The purpose of this study was to empirically investigate the emotional dynamics among sport issues, social structure changes and collective behaviors with time-series analysis. For the purpose, the doping scandal of Tae-Hwan Park was chosen and simplified into 10 episodes. And replies and articles on them were analysed by time-series analysis. As the conclusions, first, there was a clear causal relationship between sport issue and sport emotion. Second, sport emotion was a social being which interacting with social process. Third, the sport emotional dynamics was confirmed. With this study, the sport emotion dynamics was empirically verified, but more statistical approaches would be needed for stronger evidences.

• Journal of the Korean Data and Information Science Society
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• v.24 no.2
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• pp.355-368
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• 2013

The purpose of this study was to verify the relationship among sport emotional intelligence, sports psychological skills and sports emotion of university athletes. To comply with the purpose, the construct validity and the reliability of measured data were verified by using of SPSS 18.0 & AMOS 18.0 program. In addition, for the relationship among sport emotional intelligence, psychological emotion and sports emotion, the difference between sport psychological skills and sport emotion according to the level of sport emotional intelligence were analyzed by latent means analysis with AMOS 18.0 program, and the relationships among the related factors were analyzed by covariance structure analysis. The results were as follows. First, for the difference between sport psychological skills and sport emotion according to the level of sport emotional intelligence, the harmony of teams, mental state and willpower of sport psychological skills on high groups of sport emotional intelligence were shown high compared to those of low groups', while the pride and happiness on high groups of sport emotion were shown high compared to those of low groups'. Second, the sport emotional intelligence had positive effect on sport psychological skills. Third, the sport emotional intelligence had positive effect on sport emotion. Fourth, sport psychological skills had positive effect on sport emotion.

• Journal of the Korea Furniture Society
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• v.21 no.2
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• pp.157-166
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• 2010

Furniture in the modern living environment, inclusive the importance of its practical value, is a plastic element of indoor space, and its artistic value also holds an important position. Moreover, emotional design based on the emotional engineering in a structural change of modern society such as urbanization, small family, aging society is proposed as an important keyword in the modern design. Namely, furniture as an component of modern residential space has been advanced as a human-oriented environmental element considering people's emotional and mental value to the functional satisfaction and artistic and emotional satisfaction. Furniture is a living tool that is much contacted to people, which affects highly on people's body and mind. This means that people's volition action can be naturally induced by furniture design, and that furniture can display a role as an active tool of means to make people's interpersonal communication and interchange. Namely, I think furniture design of emotional interchange that understands furniture user's pattern behavior and pattern, and observes furniture form and structure and functionality on users' relationship affecting on people's emotional stability and interpersonal interchange of emotion, as an indispensable element necessary for producing more human and prosperous environment of life.

• Science of Emotion and Sensibility
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• v.8 no.2
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• pp.137-153
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• 2005

Phantasy is the psychic reality in which drive, sadism and anxiety are represented and constructed. It is one of important metapsychological concepts of the psychoanalysis which explains the formations of symptoms, internal psychic structure, and the mutual relationship between internal subjective world of man and external world. Through the understanding of phantasy we can approach the man's unconsciousness and fathom the structure of the subject itself. Especially S. Freud and M. Klein's psychoanalysis give us the deep insight into the phantasy, on the basis of which we can investigate the cause and structure of the pathological phenomena of the man.

• 한국체육학회지인문사회과학편
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• v.55 no.5
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• pp.127-142
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• 2016

The purpose of this study was to clarify the casual effects among participants'curiosity, the perceived exertion and the exercise emotion on the exercise adherence behavior in marine leisure sports. The subjects for the study was 491 students who registered for the curriculum on marine leisure sports(SCUBA diving, Windsurfing, Yacht). They answered to 4 kinds of questionnaires. The descriptive analysis and the reliability analysis were accomplished through SPSS 18.0. The correlation analysis and the confirmatory factor analysis were conducted for verifying the validity of the research model with AMOS 18.0. The verification for the structure equation modeling was conducted to investigate the casual relationship among factors. The results was as follows. First, there was the causality between the participants'curiosity on the marine leisure sports and the exercise emotion, the emotion and the exercise adherence behavior, the curiosity and the behavior. Also, the exercise emotion was the partial mediating variable of the causality between the curiosity and the exercise adherence behavior. Seconds, when the exercise intensity was heavy, the rate of the positive emotion was low and the opposite was high. When the exercise intensity was heavy, the probability, predisposing and reinforcing were low. A strong will for doing exercise showed in case the exercise emotion was positive with high probability, predisposing and reinforcing. The exercise emotion was the partial mediating variable of the causality between the perceived exertion and the exercise adherence behavior.

• Journal of Korea Game Society
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• v.10 no.4
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• pp.15-22
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• 2010

The purpose of this research is to analyze players' emotion pattern for conducting a quest in Role Playing Game(RPG). We have rebuilt up the action and content of gameplay related to category to set up five action classes of game players based on the literature review about the human behavior classification. Moreover, Mabinogi game includes the composition of various quests by story-centered expanse. We classified the quest structure of the tutorial mode, initial state, of its game into the cognitive action. We build the model of the correlation between cognitive behavior patterns of gameplay and emotions derived from targeting ten novices. The result of this research reveals that gameplayers' stimulus levels are identified to emotion pattern. It is enable to grope to concrete the design of the quest and the level in a specified state. Moreover, players' emotion variation is indicated to the type of expression of fun elements. We expect to use a device to induce the curiousness and the challenge for conducting the higher goal of game in the whole.

• Science of Emotion and Sensibility
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• v.8 no.2
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• pp.129-135
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• 2005

The purposes of this study were to investigate the subjective preference for odors, which has been an important factor for selecting fabric softner, and to identify the structure of sensibility of odors. Among six different odors, the subjects preferred freesia, blue bianca, violet, herb, green tea, and peach, in that order. Compared to male subjects, female subjects preferred freesia, herb, and blue bianca. The structure of odor sensibility to freesia showed 5 different factors and the odor sensibility to peach showed 6 different factors. Therefore, the structure of odor sensibility according to different odors was a bit different. Common factors of freesia odor and peach odor were aesthetics, character, excitement and intensity.

• Korean Journal of Child Studies
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• v.34 no.6
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• pp.97-122
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• 2013

The aim of this study was to develop and validate measures of a mother's reaction to children's negative emotions. After construct factors of a mother's reaction to children's negative emotions based on the theoretical basis and existing scales were explored, the first preliminary items were extracted. After the content validity was confirmed by expert opinions, the second preliminary items were composed, and the initial survey was carried out. Using exploratory factor analysis, three principal factors and 21 items were revealed to be most suitable. The factors of the scale consist of emotion-coaching-reactions, oversensitive reactions, and emotion-minimizing-reactions, respectively. In addition, the reliability analysis and validation analysis of the scale was conducted, by means of surveying 413 elementary students. The internal coherence reliability and test-retest reliability were verified as was the general internal coherence and timing stability of the scale. There were three additional verifications to validate the scale. (1)For the evidence based on internal structure, the confirmatory factor analysis and convergent-discriminant evidence; this resulted in confirming the factor structure of the scale as being reliable. (2)In order to understand the relationships to other variables, the correlation analysis came in effect to the overall scale and each of its sub-factors, showing that they are significantly correlated with the scale of the child's perception on rearing attitudes of the mother. (3)As for evidence based on the consequences of the test, the correlation analysis produced a result showed that sub-factors of the scale have as significant correlation with the child's emotional intelligence and resilience.