• 산업융합연구
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• 제5권1호
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• pp.103-119
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• 2007

It is very important for the logistics business success that Third-Party Provider maintains a successful logistical relationship with customers. The important factors for the successful logistical relationship are customer orientation, service timeliness, reciprocal dependability, keeping long-term relationships, and logistics cost savings. Therefore, Third-Party Provider establishes the logistics strategy based on the reciprocal dependability with customers and the long-term of view. In addition, the logistics strategy provides the logistics services satisfying customers and saving logistics cost.

• 수산해양교육연구
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• 제24권2호
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• pp.166-179
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• 2012

This study shows how the service quality of port supply industry impacts with customer satisfaction and relationship orientation. Through previous research, service quality of port supply company is considered, at the same time, the key factor of service quality is divided into tangibles, reliability, responsiveness, assurance and empathy. Sample design is based on shipping companies which are registered in Korea Ship owners' Association and Korea Ship managers' Association from Aug. 8 through 26 in 2011. And total of 275 questionnaires are collected from shipping companies in Busan and Kyong nam. Result of this study would be utilized in marketing strategy for port supply industry. In the future research, based on analysis of port supply company's characteristics, the study for port supply industry which are perceived by customers could be conducted.

• Journal of Information Technology Applications and Management
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• 제16권3호
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• pp.101-111
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• 2009

The study reveals the relationships between the level of self-directedness and educational performance of students in the cyber education environment. Where the motivations for participating cyber education may vary, the final destination of education may be the same-improving the level of self achievement by study. As the researchers believe that the paramount success factor of cyber education would be self-directedness, we probed the factors to build UP self-directedness. Researchers developed the level of self-directedness as object-orientation, action-orientation, and learning orientation. Those composite orientations were compared with learning achievement. The study showed the significant relationship between some factors of self-directedness and educational performance.

• Journal of Information Technology Applications and Management
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• 제21권2호
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• pp.149-165
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• 2014

This paper has studied whether cultural factors have an effect on privacy concern of Internet users in Korea and China. The result has shown that power distance, individualism, uncertainty avoidance, and long-term orientation are positively related to privacy concern, while masculinity is negatively related to privacy concern. This study has also found some similarities and differences between the two countries. First, privacy concern of Korean Internet users is significantly higher than that of Chinese users. Second, individualism and uncertainty avoidance significantly affect privacy concern in both Korea and China, although individualism in Korea has stronger effect than that in China. Third, long term orientation has a significant effect in only Korea while power distance is significant only in China. These results suggest that an online company doing businesses in multiple countries should have country-specific privacy policies to deal with the privacy concern of Internet users in different countries.

• Journal of Information Technology Applications and Management
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• 제21권2호
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• pp.99-126
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• 2014

Tourism industry increasingly rely on information technology (IT) to improve the task performance. Many studies suggested that the evidence of IT showed not only task performance improvement but also organizational performance. Drawing from the resource-based view, technology and task fitness, and marketing orientation theories, this study proposes that IT use influences directly the task performance and proved the effectiveness of IT in the organizations of tourism industry. Further, the innovativeness, resources, and marketing orientation are identified as main determinants of IT use. The use of IT can serve as a catalyst in improving task performance for organizations in tourism industry. Based on data collected from surveying people who work in the tourism industry, the present study shed light on these issues. The findings provide a new perspective of IT effectiveness in the tourism industry. Then, we discussed the theoretical and practical implications.

• 대한가정학회지
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• 제39권11호
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• pp.73-88
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• 2001

Apparel has been generally considered to be high involvement merchandise. But, there are many kinds of merchandises with various attributes within the apparel category. Among apparel merchandises, innerwears have been known to be relatively low-involved and convenience products. Lately, many brands with brand name, high quality, and fashionability were launched, and innerwear consumers became more sophisticated and individualized. Therefore, investigating the shopping orientations and behavious of innerwear consumers is needed. Consumers perceived the images and attributes of competing brands to be similar. So, those brands in competition need to establish differentiation strategy. Generally, the innerwear shopping orientation of consumers was passive and low-involved. But, they could be segmented into apathetic group, brand oriented/loyal group, and rational/economic purchaser group. These groups showed significant differences in demographic characteristics, store patronage, and information sources of innerwear. Therefore, there are consumer groups with various shopping orientations and purchasing behaviors in the innerwear market.

• 대한전기학회:학술대회논문집
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• 대한전기학회 1998년도 추계학술대회 논문집 학회본부A
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• pp.182-185
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• 1998

This paper describes a field orientation control of an induction motor without any speed transducer and proposes a wide-range speed control strategy with the field orientation algorithm. The difference at impedances between the direct and quadrature axis at the injected signal is used for the sensorless field orientation control. But this algorithm has some limitations and should be supported by other method at high speed. In this paper, a sensorless speed control at an induction motor for wide speed range operation is proposed. The proposed algorithm is verified by experimental results.

• 융합경영연구
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• 제3권3호
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• pp.24-33
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• 2015

This study attempted to identify the effects that would be brought about by the value inclination of agricultural and livestock products producers upon the intention to produce environment -friendly products. In this study, We analyzed the data used in Yang et al.(2014) with producers of agricultural and livestock products in Incheon-si and Gyeonggi-do. Total of 149 valid questionnaires were corrected and value inclination as divided into individualism orientation and collectivism orientation, it has been tried to identify whether the intention to produce environment-friendly products would vary with producer's orientation or not. According to the analysis result, individualism, collectivism perceived public certification and shard value were positive effect on production intention of environment-friendly product. This can be said to have been an attempt to establish a more effective and specific strategy through identifying the characteristics of producers that must be considered first of all in the process of establishing policies.

• 한국콘텐츠학회논문지
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• 제11권5호
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• pp.433-448
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• 2011

본 연구는 서울지역 소재 외국관광객을 전문 고객으로 서비스하는 한식당 종사원 250명을 대상으로 종사원의 서비스 교육이 서비스 지향성과 조직유효성에 미치는 영향을 알아봄으로써 고객에게 적절한 마케팅 경영전력을 수립하는데 목적을 갖고 실증분석 하였다. 분석결과 한식당 종사원의 서비스 교육이 서비스 지향성에 미치는 영향에서 유효성, 신뢰성, 확신성, 공감성이 긍정적인 영향을 미치고, 서비스지향성이 조직유효성에 미치는 영향에 있어 직무만족, 조직몰입에 대해 긍정적인 영향을 미치는 것으로 나타났다. 이는 종사원 교육의 유형성과 신뢰성, 확신성, 공감성이 중요한 고객중심적인 서비스 지향을 위한 행동과 태도를 높이는데 주요 기제임이 입증되었으며, 이러한 태도와 고객지향적인 행동이 뒷받침될 때 이는 결국 조직의 유효성을 높이는 생산성 향상으로 이어지게 됨을 시사한 것으로 볼 수 있다.

• 한국의류산업학회지
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• 제25권3호
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• pp.280-290
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• 2023

As consumers are increasingly shopping online for fashion products, their return behavior is also increasing. Regarding the factors affecting return behavior, this study explores the effect of the purchasing orientation considering returns that are derived from bracketing purchase behavior, monetary lenient return policies, and non-monetary lenient return policies. Additionally, this study examines the effect of monetary/non-monetary lenient return policies on return behavior, mediated by the purchasing orientation considering returns. This study was conducted through an online survey and 238 data were collected and used for analysis. Two research models were designed for each independent variable of monetary lenient return policies, and non-monetary lenient return policies, and the path of the research model was analyzed using Process Macro 4.0. The study found that the sub-dimensions of return policy - monetary or non-monetary return policies - had different effects on return behavior through purchasing orientation considering returns. Monetary lenient return policies had a positive direct effect on return behavior, and purchasing orientation considering returns mediated the effect of the monetary lenient return policies on return behavior. However, the non-monetary lenient return policies only positively and significantly directly affected return behavior. The findings of this study contribute to understanding consumers' purchasing orientation considering returns. Furthermore, from the effect of the return policy on return behavior, the results are valuable as they can help fashion marketers establish a return strategy.