• 제목/요약/키워드: Strategic advantage

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서비스혁신 전략과 비즈니스 전략 간 연계와 정보기술 역량의 조절효과에 관한 연구 (How Should Service Innovation Strategy be Aligned with Business Strategy? : Focused on the Moderating Effect of IT Capability)

  • 유현선;이재남
    • 한국IT서비스학회지
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    • 제14권2호
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    • pp.195-229
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    • 2015
  • Service innovation is considered a new way to gain competitive advantage and enhance firm performance. However, service innovation does not always guarantee the desired outcome. The effective organization and management of well-planned service innovation practices, which are consistent with the firm's business environment, become a critical challenge for service innovation success. In addition, an increasing number of studies have focused on the role of information technology (IT) capability in service innovations. Most studies on service innovation have focused on the influences of the strategic alignment and IT capability separately. In contrast, the current study combines them by investigating the positive moderating effect of IT capability on the alignment between business strategy and service innovation strategy. Based on data collected from 183 service firms in Korea, we first explore the effect of service innovation strategies when coupled with different business strategies on better firm performance. We then investigate the moderating effect of IT capability on the relationship between strategic alignments and firm performance. Empirical evidence indicates that a synergistic effect between alignment and IT capability on firm performance exists. Firms that have aligned service innovation strategy with business strategy should consider improving their organizational IT capability to ensure substantial leverage.

호텔기업의 ABM이 ERP시스템만족과 다운사이징에 미치는 영향관계 (The Influence of Hotel Enterprise′s ABM on ERP System Satisfaction and Downsizing)

  • 김문수
    • 한국관광식음료학회지:관광식음료경영연구
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    • 제14권2호
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    • pp.39-63
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    • 2003
  • Hotel Enterprises are coping with changing circumstances by utilizing ABM and are downsizing for the sake of Innovation Results by setting up ERP(Enterprise Resource Planning) system. This study is intended to explore the correlations between Activity Based Management(ABM) of Strategic Management and ERP System Satisfaction, and the relations between ERP System Satisfaction and Downsizing. And through this, the methods of effective Strategic Management Development and efficient Downsizing will be suggested The objectives of this study are as follows: (1) to research the definition of Tourist Hotels' ABM (2) to examine the correlations between AMB and ERP system Satisfaction (3) to study the relations between ERP System Satisfaction and Downsizing Study Hypotheses, referring to preceeding study of Doo-jin Kong(2002) and DeLone & McLean, were set up to verify the Study Model. Data Analyses include the questionnaire survey of the Hotels using ERP system, reliability analysis, and regression analysis: for these analyses was used SPSS 10.0, the statistics package program. The conclusions show: First, ABM influences ERP System Satisfaction. Second, ERP System Satisfaction influences Downsizing. Therefore, ABM of Tourist Hotels needs to systematically take advantage of the Information Factors from ERP system and to maximize results by executing Downsizing through System development.

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외식산업의 전략적 경영 (Strategic Management in the Foodservice Industry)

  • Joseph J, West
    • 한국조리학회:학술대회논문집
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    • 한국조리학회 2004년도 IFMCS 2004 제1회 외식ㆍ조리ㆍ호텔 식음료 국제 학술대회
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    • pp.41-54
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    • 2004
  • 미국의 레스토랑 업계는 타 국가들의 최고 경영자들의 모델일 수 있습니다. 미국의 레스토랑 업계는 지난 50여년 동안 주로 지역의 소규모로 운영하는 회사에서 거대 회사로 점유된 업계로 발전했고 또한 대규모, 국제적 기업으로 변모한 성숙한 산업으로 발전했습니다. 국가들이 경제 성장을 거듭하고 각 지역 소비자들이 윤택해 지면서 이러한 시나리오는 전세계적으로 적용 될 수 있다고 예상하고 있습니다. 허약한 회사는 시장의 전략적 핵심을 이해 하지 못해 곤란을 겪게 되는 반면 미래 환경에 기회를 이용하며 우수한 전략을 개발 할 수 있는 레스토랑 회사는 끈임 없이 성공할 것입니다.

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대형마트 PB상품 품질지각이 고객선호도에 미치는 영향 (The Influential Analysis for Customer Preference in the Perceived Quality of Hypermarket PB)

  • 왕일웅;강창동
    • 한국산학기술학회논문지
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    • 제12권5호
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    • pp.2099-2107
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    • 2011
  • 본 유통업계의 변화에 따라 전략적 우위요소로 도입된 PB의 확산에 불구하고, 소비자의 PB 품질 지각 연구는 부족한 편이다. 이에 본 연구는 PB에 대한 지각된 품질의 영향 요인을 총체적으로 분석하여 유통업체 속성, 제품 속성으로 도출하였다. 또한 지각된 품질에 미치는 영향 속성을 찾고 지각된 품질을 통한 고객만족 및 선호도로 이어지는 영향력을 분석하였다. 본 연구 검정 결과 각 속성은 지각된 품질을 통해서만 고객만족으로 이어지는 것을 알 수 있었다. 연구를 통해 PB의 전략적 판매 우위는 소비자에게 총체적인 지각된 품질을 제공을 통하여 제시되어야 하며, PB에 대한 소비자의 선호도를 높일 수 있는 것으로 나타났다.

비즈니스 전략과 서비스혁신 전략의 전략적 적합성에 대한 연구: 실증적 검증과 기업성과의 의미 (The Strategic Alignment between Service Innovation Strategy and Business Strategy: The Empirical Investigation and Implications for Firm Performance)

  • 유현선;이재남
    • 지식경영연구
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    • 제13권5호
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    • pp.113-137
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    • 2012
  • Since service innovation is considered as a new way to gain an advantage in a highly competitive environment, it is imperative for companies to align their service innovation strategy with their business strategy in order to achieve better firm performance. Accordingly, a critical challenge facing firms is how to effectively organize and manage a well-planned service innovation strategy in accordance with the direction of their business strategy. Firms with a good fit between business strategy (i.e., cost leadership, innovative differentiation, and marketing differentiation strategies) and service innovation strategy (service creation-focused, service delivery-focused, and client interface-focused strategies) are expected to have better firm performance than those without such a fit. Based on empirical data from 209 service firms in South Korea, this study aims first to investigate whether a certain service innovation strategy is more effective than others within a particular business strategy. We then examine whether their effective alignment positively affects firm performance. The empirical evidence indicates that the alignment of service innovation strategy with business strategy significantly influences firm performance. The adoption of service innovation strategy was found to have positive effects on firm performance with innovative differentiation and marketing differentiation strategies and negative effects with cost leadership strategy. Lastly, we discuss our study's implications for further research and practice.

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Opportunities and Challenges in Metals Recovery from Secondary Sources - US Perspective

  • Han, Kenneth N.
    • 대한전자공학회:학술대회논문집
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    • 대한전자공학회 2001년도 The 6th International Symposium of East Asian Resources Recycling Technology
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    • pp.3-8
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    • 2001
  • The mineral industry of the United States is going through a challenging time. The US as an industrial nation faces with increasing demand in raw materials to fuel various industrial sectors but, at the same time, meeting environmental constraints associated with excavating and extracting these raw materials. In addition, gradual depletion of material resources. and the necessity of handling more complex forms of resources of primary origin have led to a decline in her resource productivity, once a strategic advantage of the U.S. As a result. the United States currently relies heavily upon foreign importation of various materials such as precious and strategic metals. However, since the US is the major consumer of most of these materials, the recovery of these values from scrap would help renew her position as a resource-producing nation, and ultimately help spur its domestic economy. Furthermore. recycling would also help maintain a clean environment and reduce energy consumption. In this paper. the author attempts to discuss opportunities and challenges lied ahead of the US mineral in relation to recovering their much-needed resources from secondary sources. The need and demand in various metals in the US will be reviewed and discussed. The implication of resource recovery from secondary sources will also be discussed. Extraction methods treating secondary sources are inherently different from those for primary sources. There is a need for new technologies which are metallurgically efficient and environmentally benign in treating secondary sources. Ways to meet such a need will be examined and key factors to be considered in approaching these challenges will be discussed.

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The Relationship between the Control Level of Foreign Subsidiaries and Performance in the Chinese Market

  • Kim, Byoung-Goo;Kim, Gyu-Bae
    • 유통과학연구
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    • 제13권8호
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    • pp.15-25
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    • 2015
  • Purpose - There is a lack of research on how much corporate control is sufficient for effective subsidiary business-related decision making. To address this research gap, this study analyzes the impact of the level of control of a Korean corporation's headquarters on its overseas subsidiary performance. Research design, data, methodology - The study's sample comes from the Overseas Korean Business Directory of KOTRA. A multiple regression analysis empirically confirmed the relationship between the headquarters level of control over the subsidiaries and their performance. Results - The results show that the greater an organization's headquarters control over strategic issues, the greater the subsidiary's non-financial performance. However, quick decision-making through decentralization promotes the rapid selection of successful new products that can provide a competitive advantage. Conclusion - This study shows that the impact of control levels on subsidiary performance depends on the type of control involved. Specifically, while low levels of control over operational issues had a positive (+) influence on subsidiary non-financial performance, high control levels led to improved non-financial performance with regard to strategic issues among the subsidiaries.

Relationship between Work-Life Balance, Religiosity and Employee Engagement: A Proposed Moderated Mediation Model

  • VU, Hieu Minh
    • The Journal of Asian Finance, Economics and Business
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    • 제7권10호
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    • pp.339-345
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    • 2020
  • Human resource is considered as an important resource that enables organizations to achieve competitive advantage. As such, it is important to have engaged employees to drive the strategic objectives of the organization. The study focuses on variables that can promote employee engagement. Work-life balance and employee engagement have received attention in both academia and practice. Engaged employees are crucial in the achievement of the strategic objectives of organizations. Besides, the role of religious orientation in life and work has been gaining attention from management scholars. The paper attempts to fill the research gap by developing a conceptual model and propositions for empirical testing. Specifically, the study proposes that work-life balance is expected to act as a mediator in the relationship between religiosity and employee engagement. Furthermore, religiosity is included as a moderator since religious belief can strengthen the positive relationship between work-life balance and employee engagement. A systematic literature review was carried out. A framework and propositions for future studies have been developed. The proposed framework provides direction for scholars to empirically test the indirect relationship between work-life balance, religiosity and employee engagement. Empirical testing of the framework could provide insights into how work-life balance and religiosity promote employee engagement.

북한의 국방개혁: 기술개발을 통한 전략적 역량 확보 (North Korean Defense Reform: Strategic Strength through R&D)

  • 양욱
    • 문화기술의 융합
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    • 제6권4호
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    • pp.209-217
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    • 2020
  • 북한은 국방력 강화를 위하여 꾸준한 국방개혁을 실시해왔으며, 특히 군사기술개발과 군수산업역량 강화를 국방개혁의 중점으로 삼아왔다. 이러한 북한의 국방개혁은 궁극적으로는 핵전력 확보를 목표로 했으며, 김정은 시기에 이르러 기술적 성과가 축적됨에 따라 수소탄과 ICBM/SLBM 등 전력의 발전으로 이어졌다. 이렇게 핵전력을 확보한 북한은 또다시 국방개혁을 통하여 재래식 무기체계의 첨단화를 추구함으로써 전략적 우위를 확보함으로써 재래전력에서의 대칭성까지 추구하고 있다. 여태까지 북한의 국방개혁은 성공적이었으며, 김정은의 새로운 집권체제 확립과 대미협상 등의 동력을 만드는데 성공했던 것으로 볼 수 있다.

사업목표 달성에 있어서 CRM시스템의 역할 및 효과에 대한 연구 (A Study on the Roles and Effects of CRM System in Achieving Business Objectives)

  • 송인국
    • 정보처리학회논문지D
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    • 제17D권1호
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    • pp.67-76
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    • 2010
  • CRM 시스템 도입이 성공하지 못했다는 회의론으로 인해 막대한 IT투자에 대한 비관론이 대두되어 왔다. 그럼에도 불구하고, 많은 기업들이 향후 CRM에 대한 신규 및 추가적인 투자를 계획하고 있는 기이한 현상이 벌어지고 있다. 하지만, 조직의 사업목표 달성에 있어서 CRM의 실질적인 역할이나 효과의 명확한 규명을 위한 연구는 미미한 실정이다. 본 연구의 목적은 CRM시스템을 도입하고 활용하여 사업목적을 달성하기까지의 과정 (CRM Chain Reaction)을 파악하여 연구모형을 설정하고, CRM이 사업목적 달성에 있어서의 역할과 효과를 제시하는데 있다. 본 논문의 연구결과는 CRM시스템 실행으로 향상된 정보 활용 역량과 경쟁역량이 CRM 전략성과를 유도하고, 이는 결국 재무적 성과를 충족한다는 의미를 함축하고 있다.