• 한국품질경영학회:학술대회논문집
• /
• 한국품질경영학회 2006년도 추계 학술대회
• /
• pp.38-45
• /
• 2006

To be competitive, long-range planning and customer satisfaction must be integrated into the company's strategic management objectives. In order to deal with this challenge, an organization must develop an effective marketing policy. It should take into consideration the needs and demands of customers and business strategy. Many companies want to develop a strategic planning framework for policy marketing. And they think that an effective marketing policy must be based on the principles of quality attributes and customer orientation. This paper proposes an integrated approach Kano Analysis, quality function deployment, Potential Customer Satisfaction Index to choose strategic marketing.

• 한국경영과학회지
• /
• 제27권3호
• /
• pp.21-40
• /
• 2002

Recently, IT outsourcing has become a very important management strategy which implements information systems in organizations. This paper investigates the risks and strategic recognition as a key factors affecting on the degree of IT outsourcing. Specifically the risks of IT outsourcing and its four components-risk of control, risk of economical, risk of technical, risk of relational - are examined to be a negative effect on the degree of outsourcing. And strategic recognition about outsourcing is examined how to affect en the risks and the degree of IT outsourcing. To empirically test these relationships, data ere gathered from senior IT managers in 86 corporations. Results of this study show that the degree of outsourcing is strongly influenced by risk of control, risk of economical, risk of relational. But risk of technical does not influence on the degree of outsourcing. And strategic recognition about outsourcing is found that is negative effect on the risks of IT outsourcing and positive effect on the degree of IT outsourcing. The results provide a good framework to minimize the risks for IT outsourcing success.

• 가정과삶의질연구
• /
• 제31권4호
• /
• pp.33-45
• /
• 2013

This paper proposes strategy development to improve the management of Multicultural Family Support Centers by analyzing four Multicultural Family Support Centers (MFSCs) in Chungcheongnam-do. The research was conducted from September 2012 to January 2013. Future directions for the four MFSCs are established based on a SWOT analysis on both the internal and external environments of the centers. Various strategic directions for the four MFSCs were identified based on these analyses. For center A (urban type, college contract type), the strategic directions included the specialization strategy, systemization strategy, empowerment strategy, standardization strategy, and achievement maximization strategy. The strategic directions for center B (urban-rural combined type, social welfare center contract type) included the improvement of multiculture awareness, specialization strategy, human resource development strategy, and networking strategy. For center C (farming and fishing community type, direct management type by local authority), the strategic directions included the specialization strategy, activation strategy, qualification strategy, and networking strategy. For center D (farming and fishing community type, social welfare center contract type), the strategic directions included the specialization strategy, business standardization strategy, human resource development strategy, and network expansion strategy. The suggested management strategy development for the four MFSCs can provide implications for the management of MFSCs in other areas in Korea.

• 산업진흥연구
• /
• 제5권1호
• /
• pp.21-33
• /
• 2020

본 연구는 중소기업에서 조직구성원들이 지각하고 있는 전략적 인적자원관리가 조직성과와 혁신행동에 미치는 영향관계와 전략적 인적자원관리와 조직성과의 관계에서 혁신행동의 매개효과를 검증하기 위해 통계프로그램 SPSS 21.0프로그램을 활용하여 검증하였다. 첫째, 가설1인 전략적 인적자원관리(채용과 보상, 직무설계, 교육훈련과 경력관리, 의사결정 참여)는 조직성과에 정(+)의 영향관계에 대한 검증결과 긍정적 영향관계를 나타내어 가설 1은 채택이 되었다. 둘째, 전략적 인적자원관리(채용과 보상, 직무설계, 교육훈련과 경력관리, 의사결정 참여)는 혁신행동에 정(+)의 영향관계에 대한 가설 2를 검증한 결과 통계적으로 유의하게 나타내어 가설 2는 채택이 되었다. 셋째, 가설 3인 조직구성원들이 지각하고 있는 혁신행동은 조직성과에 유의한 정(+)의 영향관계를 나타낸 것으로 분석되었다. 따라서 가설 3은 채택이 되었다. 넷째, 가설 4인 전략적 인적자원관리와 조직성과 간의 영향관계에서 혁신행동의 매개효과를 검증한 결과 혁신행동은 부분매개를 하는 것으로 분석되었다. 즉, 조직구성원의 전략적 인적자원관리는 조직성과에 직접적인 영향을 미치지만, 자신의 직무수행에 있어 혁신행동을 거치면서 조직성과에 더욱 더 높은 긍정적인 영향관계를 나타낼 수 있다는 의미이다.

• 산업경영시스템학회지
• /
• 제14권24호
• /
• pp.179-185
• /
• 1991

This study aims to consider the necessity and meaning of the Company-Wide Creativity Development(CWCD) for the unfolding of the strategic management in the creation age. The brief summary of the meaning of the CWCD for the unfolding of the strategic management is as follows. (1) The activation of the information interchange through the consonance among the all department. (2) The Information interchange and cooperation between the worker and the manage. (3) The creativity development of worker.

• 경영정보학연구
• /
• 제9권1호
• /
• pp.215-231
• /
• 2007

최근 중앙부처 및 지방자치단체 등 공공부문에서 성과관리의 중요성이 강조되면서 BSC 등의 성과관리 시스템 구축이 활발히 진행되고 있다. 그러나 민간부문과 달리 공공부문은 비영리 조직이라는 특성상, 그리고 다양한 이해관계자들이 존재하기 때문에 성과관리 시스템 구축 시 많은 어려움이 있다. 본 연구의 목적은 정보통신부의 전략적 성과관리 시스템에 대한 연구를 통해, 업무특성에 맞는 성과관리 시스템 구축에 대한 선진사례를 도출하여, 공공부문에서 BSC 등의 성과관리 시스템을 구축 시 발생하는 문제점들에 대해 효과적으로 대처하고 벤치마킹 할 수 있는 방안을 제공하는데 있다. 사례대상 공공기관(정보통신부)의 성과관리 연구는 국내 공공부서에 적합한 성과관리 방법론 도입과 시스템 구축에 효과적인 지침서가 될 수 있을 것이며, 현재 공공부문에서 BSC를 구축 할 때 발생하는 여러 문제들에 대하여 효과적인 방안을 제시할 수 있다는 데에 연구의 의의를 둘 수 있다.

• Journal of Information Technology Applications and Management
• /
• 제22권1호
• /
• pp.131-152
• /
• 2015

Environmental differences across countries such as socio-cultural, political, economic, and technological differences require business strategies of multinational corporations to vary business practices across regions. Despite the keen awareness of the necessity for strategic adaptation to local context, IS management and strategy tend to remain similar across countries. One of the reasons is to maintain the stability and compatibility of information technology infrastructure. After a careful observation of retail business practice, this study finds IS strategy should also be highly responsive to the local context. This study shows how information resources including systems architecture, processes, human resources, and national context are interlinked together. Despite global excellence in general systems management, failure in such alignment can be a serious problem in extending competitive advantages across regions. This study aims to reveal issues to be taken care of in order to accomplish global technological alignment. Results of this study provide senior management with guidelines and a framework for aligning IT with regional strategic thrust that can improve local responsiveness of multinational companies.

• 대한가정학회지
• /
• 제38권8호
• /
• pp.1-11
• /
• 2000

The purpose of the study was to investigate the relationship among management strategic type, QR system adoption and the usage level of technologies. Also the current situation about the management strategies for the Korean apparel manufacturers was examined in this study. A random sample of 102 apparel manufacturers was selected for the data collection. A survey method was used with the structured questionnaire, and for the data analysis, chi-square test, ANOVA and Duncan's multiple range tests were used. The resets were as following: 1. The most identified strategic type among Korean apparel manufacturers was analyzer and the defender. 2. The most frequently used technologies were small lot orders and the reduction in the inventory level, and the least used technologies were the electronic order system and UPS. 3. The management strategic type was significantly related to the adoption and the usage level of technologies.

• 산학경영연구
• /
• 제6권
• /
• pp.153-179
• /
• 1993

The main purpose of this study is to suggest the new strategic management model for the future successful company. The new model consists of the following structure. First, to identify the object dimension. The upper object is to satisfy the customers needs. And the lower object is to satisfy the workers needs. Second, to identify the external enviromental problems dimensions. There are five dimensions. They are ethical responsinilities, government-business alliances, collaboration amongst competitors, innovative invester-company relations, and globalization of enterprise. Third, to identify the internal enviromental problems dimensions. There are two dimensions. They are new organizational forms and integrated subcultures. Fourth, to find the solution for the above dimensions. The solution is as follow. All the managers and workers must have business reengineering minds and apply the complexity management. And the company should construct the strategic information systems.

• 한국경영과학회지
• /
• 제19권2호
• /
• pp.85-105
• /
• 1994

As an exploratory attempt, this study examined the correlates of different strategic groups in the Korean health food industry. Many prior studies believe that different entry mode such as entry timing and patterns, and different cognitive structure of top managers lead to the formation of different strategic groups in the same industry. Different strategic groups with different sources or mobility barriers are also expected to produce different level of economic performance. Multivariate statistical analyses of data from 32 firms in the Korean health food industry revealed the following results. i) There are four different strategic groups with different levels of mobility barriers in terms of firm size, scope of product/market domain, degree of forward and backward integration. ii) Differences in both entry timing and environmental perception of top managers are associated with different stratetic groups. However, the patterns of entry are not significantly different among four strategic groups. iii) Four strategic groups exhibit different level of economic performance in terms of sales growth rate and return on investment. Finally, this study tried to identify commonalities and differences among various strategic groups found in several industries in Korea. The results offered some implications to search for developing a useful theory of strategic groups in Korea.