• 문화기술의 융합
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• 제10권2호
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• pp.121-126
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• 2024

이스라엘은 평화, 자유를 갈망한다. 이스라엘은 그간 수많은 전쟁 및 분쟁에 이르기까지 군사적으로 승리하였다. 그들은 그간 쌓아온 데이터와 고유문화, 평시 대비체계를 토대로 전략적 사고가 길러져 있으며, 그를 기반으로 한 전략문화가 안보전략에 방향성을 제시하여 정예 강군 육성에 기여하고 있다. 이스라엘의 신념, 행동 패턴, 정체성으로 형성된 전략문화가 전략적 사고와 안보전략 유용성에 영향을 준 것이다. 2023년 10월 7일 팔레스타인 무장정파 하마스의 로켓 포격 및 이스라엘 영토 공격으로 전쟁이 발발하였다. 이스라엘은 즉각 전쟁을 선포하고 지상군을 가자지구에 투입하였다. 본 연구는 이스라엘-하마스 전쟁, 그리고 중동전쟁 간 이스라엘의 전략문화가 전략적으로 어떠한 영향을 주었는지 그리고 안보전략으로 형성되었는지 고찰하고자 한다. 전략문화 이론의 방법론적 논의를 참고하여 전략문화의 개념을 재정의 하고, 전략문화가 전략적 사고와 안보전략에 어떠한 유용성을 제공했는지 살펴보고자 한다. 더불어 이스라엘의 전략문화가 안보전략에 미친 영향을 토대로 한국의 안보전략에 주는 함의를 제시하고자 한다.

• 유통과학연구
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• 제14권6호
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• pp.99-106
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• 2016

Purpose - The antecedent to the relationship between the effect of the characteristics of strategic alliances and the performance of container liner shipping companies has been investigated in this study as container liner shipping companies' strategic alliances. It affects positively and negatively home, partner, and the third parties' performance in container liner shipping companies. Extensive literature reviews on shipper's strategic alliances reveal that strategic alliances in financial and non-financial performance of container liner shipping companies show the performance such as economic effects, business performance, global supply chain management performance, customer satisfaction, and forward integration and backward integration performance. The purpose of this study is to test empirically that the relationship between the characteristics of strategic alliances and financial and non-financial performance in container liner shipping companies. Structured equation modeling and confirmatory factor analysis were used to test the hypothesis using AMOS statistics program. Most previous researches focused on the relationship between the characteristics of strategic alliances and alliance types. There are few empirical studies that focus on business performance data because it is difficult to collect data in container liner shipping companies. However, this research measures financial and non-financial performance differently compared with the previous researches focusing on the characteristics of strategic alliances and alliance types measurements. Research design, data, and methodology - The conceptual model for the study is based on the studies of Lim (2010), Chen & Zhen (2009), and Wang & Meng (2014). The model is built around the factors of characteristics of strategic alliances and business performance. Cost, marketing, and service factors are regarded as proxy for the characteristics of strategic alliances. The financial and non-financial performance are regarded as proxy for the performance of strategic alliances. Based on the analysis of one hundred cases such as forwarder, shipper, and liner shipping companies, this study uses structural equation modeling to verify the effects of the characteristics of strategic alliances on business performance. Conclusions - This study provides container liner shipping companies to get some policy and practical implications in terms of the characteristics of strategic alliances and business performance. First, the cost factor for alliances characteristics has a positively significant influence on the financial and non-financial performance of strategic alliances. The cost factor relationship between high and low performance group does not have a significant difference on the performance of strategic alliances. Second, the marketing factor of alliances characteristics has a positively significant influence on the financial and non-financial performance of strategic alliances. The high performance group's marketing factor has a great non-financial performance than low performance group, but the low performance group's marketing factor has a grater financial performance than high performance group factor does. Third, the service factor of alliances characteristics has a negative influence on the non-financial performance of strategic alliances. The high performance group's service factor has a great non-financial performance than low performance group. Based on the findings from this study, related implications and future avenues deserve to be discussed.

• 한국전자거래학회:학술대회논문집
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• 한국전자거래학회 1998년도 학술대회지 vol.2
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• pp.457-466
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• 1998

Internet-based EDI is emerging as a prominent substitute technology for traditional VAN-based EDI technology. The strength of this new technology is based on the explosive growth of Internet community, low "fixed-rate" Internet expense and "globally" open base of its participants. These strengths of Internet-baed EDI bring vast new opportunities for enterprises and thus. have as much implications for IT managers. However, Internet-based EDI technology has, at least by now, several drawbacks too. Most of these drawbacks also comes from the fact that it has its structural base on the Internet. Managers should carefully consider these drawbacks and hidden costs before adopting or switching to this attractive new technology. This presentation attempts to address major trends of Internet-based EDI and its implementation, opportunities and threats of the changes in technology, factors to consider in adopting this technology, and several managerial and strategic tradeoffs and implications of Internet-based EDI for IT managers.

• 유통과학연구
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• 제14권11호
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• pp.61-73
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• 2016

Purpose - Marketing scholars have developed various types of mathematical models for describing marketing phenomenon, because there is no single model comprehensive enough to incorporate all the relevant marketing phenomena. This study tries to summarize the behavioral foundations and the mathematical derivations of the most widely used marketing models and discusses their strategic implications. This study selected four representative marketing models: multinomial logit(MNL) model, elimination-by-aspects(EBA) model, Hauser and Shugan model and Bass diffusion model. Especially, this study focuses on Hauser and Shugan(1983)'s Defender model and discusses the model's behavioral foundation and its implications. Research design, data, and methodology - Of the four selected model, the multinomial logit model is selected as the basic normative model and the other three models are described as descriptive models in contrast. Starting the discussion from the multinomial logit model, this study explains what important strategic variables are incorporated in each of the four models. The IIA(independence of irrelevant alternatives) axiom and Luce choice model is also discussed in relation to the multinomial logit model. The concept of 'efficient frontier' is discussed in relation to Hauser and Shugan's model. Graphs and tables are used to represent the key implications. No empirical study is included. Results - The analyses of the mathematical marketing models are shown to be very useful in understanding the essence of positioning strategy. The multinomial logit model implies the importance of increasing utility or consumer preference level. The EBA model implies the importance of lowering the inter-brand similarity and dominating the competitors. Hauser and Shugan model implies the importance of considering customer heterogeneity distribution in selecting the target market. Conclusions - It is shown that the concepts of 'efficient frontier' is useful in understanding the effectiveness of positioning strategy. Market positioning can be understood as occupying some place on the efficient frontier. The important strategic implications can be summarized as follows: Always try to increase customer preference by providing what they value, and differentiate from competing alternatives as much as possible. The best positioning strategy is to dominate all the competitors and the worst is to be dominated by the competitors.

• 정보학연구
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• 제2권1호
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• pp.65-78
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• 1999

통합적 공급체인관리는 오늘날과 같은 치열한 경쟁환경에서 다른 기업과의 제휴를 통한 시너지 효과를 통해 한 기업이 가진 자원과 능력의 한계를 극복하는 효과적인 방법으로 인식되고 있다. 전통적으로 자재관리나 물류관리는 기업 내에서 단순한 기능적인 활동의 하나로 인식되어 왔으나, 시장에서 고객서비스의 중요성과 요구가 증대됨에 따라 점차 비용을 절감하고 매출을 증가시킬 수 있는 전략적 역할을 부여받고 있다. 그러나 기술제휴나 설비의 공유와 같은 전통적인 제휴관계와는 달리 통합적 공급체인관리는 상호 이질적인 조직구조와 운영시스템을 가진 기업간의 포괄적인 제휴라는 점에서 그 실행에 있어 많은 어려움이 따르며 실패의 가능성이 높은 전략적 수단이라고 할 수 있을 것이다. 따라서 본 글에서는 통합적 공급체인관리의 개념과 구성요소를 명확히 살펴보고 효과적 실행을 위한 조건과 전략적 의의를 살펴보고자 한다.

• 한국벤처창업학회:학술대회논문집
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• 한국벤처창업학회 2006년 춘계학술발표회
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• pp.139-166
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• 2006

This paper explored strategic types of Korean SMEs in manufacturing industries and investigated key differences among strategic types by analysing firm size, product market, technological capabilities and performances. According to previous studies, this papers categorized SMEs into four strategic types-technological innovative SMEs, multi-product SMEs, capital-intensive SMEs, and OEM-based SMEs types. Based on the empirical survey from 1,077 Korea SMEs in diverse industries, there are significant differences among strategic types on the key characteristics including product market, resource capability and performance. Finally this paper suggested implications for the studies on SMEs and managerial and policy directions to support SMEs.

• 기술혁신학회지
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• 제8권2호
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• pp.832-859
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• 2005

Government-sponsored Research Institutes (GRIs) have made a great contribution to the development of Korea's Science and Technology (S&T). However, recently, GRIs are facing the challenge of many problems, for instance, absence of reasonable strategies, insufficient resources, and so on. Therefore, many GRIs are required for solving these problems by enhancing their strategic management capabilities. For this purpose, this paper suggests a Strategic Management Audit Model for Korean GRIs. The concept of Strategic Management Audit Model has not been widely adopted in Korean GRIs. In this paper, we suggest GRI-specific Strategic Management Model and apply it to Korea Basic Science Institute (KBSI), which is under the Korea Research Council of Fundamental Science and Technology (KRCF). Based on our strategic management audit, we propose several potential strategies for Korean Basic Research Institutes (KBSI). Our model and its implications will also be helpful for other Korean GRIs.

• 한국경영과학회지
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• 제19권2호
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• pp.85-105
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• 1994

As an exploratory attempt, this study examined the correlates of different strategic groups in the Korean health food industry. Many prior studies believe that different entry mode such as entry timing and patterns, and different cognitive structure of top managers lead to the formation of different strategic groups in the same industry. Different strategic groups with different sources or mobility barriers are also expected to produce different level of economic performance. Multivariate statistical analyses of data from 32 firms in the Korean health food industry revealed the following results. i) There are four different strategic groups with different levels of mobility barriers in terms of firm size, scope of product/market domain, degree of forward and backward integration. ii) Differences in both entry timing and environmental perception of top managers are associated with different stratetic groups. However, the patterns of entry are not significantly different among four strategic groups. iii) Four strategic groups exhibit different level of economic performance in terms of sales growth rate and return on investment. Finally, this study tried to identify commonalities and differences among various strategic groups found in several industries in Korea. The results offered some implications to search for developing a useful theory of strategic groups in Korea.

• TTA 저널
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• 통권77호
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• pp.38-50
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• 2001

• 지식경영연구
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• 제13권5호
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• pp.15-41
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• 2012

Recently, there has been increasing interests on strategic orientation and intellectual capital as measures of competitiveness and their impacts on firm performance. However, there was little research which verify empirically the relationships among strategic orientation, intellectual capital and firm peformance. This research scrutinizes the effects of strategic orientaion on intellectual capital and firm performance. Based on literature review, research model and hypotheses are developed and empirically tested. The results are as follows. First, market orientaion and entrepreneurial orientation have positive effects on human capital, structural capital and customer capital which compose intellectual capital. Second, market orientaion and entrepreneurial orientation do not influence firm performance directly, but indirectly influence firm performace via intellectual capital. Third, the hypothesis about the relationship between intellectual capital and firm performacne is partially accepted. Only customer capital affects firm performance. Discussions and implications are followed.