• Title/Summary/Keyword: Store space

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A Study on the Meaning as Regional Facilities of 'Whole life Department Store' Appeared in newspaper from 1987 to 1998 (1987년~1998년 신문지면에 사용된 전생활(全生活)백화점의 지역시설로서 의미)

  • Park, Yeon-jeong
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.16 no.12
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    • pp.8107-8115
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    • 2015
  • The purpose of this study is to clarify the architectural meaning of the term 'Whole life Department Store' that appeared in newspapers' in the 1980s. A term of 'Whole Life Department Store' is appeared to explain the emergence of department stores, including the space for a wide range of programs and services they need to live, as well as sales. This word, "Whole life", is a compound of the Whole(全) and Life(生活) and word means the entire life. This will assume that you are separated life. So I was thinking that it could be described as regional facilities that classify and distinguish the necessary space for living and building maintenance, etc. in city and architecture since the modern. And Based on this, I would understand the whole life department as regional facilities. Generally a department store is a regional facilities for higher level living area. I analyzed the location and program of department stores at the time of the emergence of the term. Through this analysis department store was located in the daily range around the apartment complex and contained spaces for the daily life of the inhabitants apartment complex. It is significant in this particular department to be valid today and the term of 'Whole Life' department store is not longer used.

Research about room air quality of department store underground parking lot (백화점 지하 주차장의 실내 공기질에 관한 연구)

  • Kim Ki-Tae;Yang Sung-Su;Son Bu-Soon;Jeon Young-Taek;Jang Bong-Ki;Lee Jong-Dae
    • Journal of environmental and Sanitary engineering
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    • v.21 no.1 s.59
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    • pp.44-51
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    • 2006
  • This study was conducted to investigate air quality in the underground parking lot of department store. Sampling sites were selected to the three sites in one department store. Measuring instrument started from November 3rd, 2005 to November 9, 2005. Target air quality parameters include a number of criteria pollutants such as NOx, $O_3$. The purpose of this study was to find out the present condition of indoor air quality in underground parking space of department store. Through the field measurement, the current situation and the behavior of contaminants were investigated and then was compared with the advice standards. The result of this study was as follows; The Average density of NOx gas and $O_3$ gas was maintained below the indoor air advice standards. The Average density of NOx gas and $O_3$ gas was highly measured during the weekend than during the week day. Average density of NOx gas and $O_3$ gas was highly measured at daytime than that of afternoon. Average density of NOx gas was highly measured in the center area than the other area. Average density of $O_3$ gas was highly measured at the entrance than the other area. NOx gas concentration was maintained below 0.3ppm, an average for 1 hours, as defined in the parking space law. $O_3$ gas concentration was maintained below 0.08ppm, an average for 1 hours, as defined in the parking space law.

Satisfaction with an Eyewear Flagship Store and the Expression Methods of the Brand Experience Space - Based on Eyewear Brand 'Gentle Monster' - (아이웨어 플래그십 스토어의 만족도 및 브랜드 경험 공간 표현방법 - 아이웨어 브랜드 '젠틀몬스터'를 중심으로 -)

  • Hong, Seoul-A;Han, Hae-Ryon
    • Korean Institute of Interior Design Journal
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    • v.26 no.5
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    • pp.152-160
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    • 2017
  • The purpose of this study is to propose a space design plan for brand experience that can enhance consumer satisfaction and brand awareness by conducting a survey on the consumer satisfaction with space expression methods in an eyewear flagship store. Through theoretical review, brand experience was defined as the 'process and outcome of experiences caused by stimulations associated with the brand in a series of processes. After reviewing previous studies, 5 elements of brand experience such as the sensory, emotional, behavioral, cognitive and relational experiences were extracted. Upon deriving a checklist through these elements, a survey was conducted. The analysis of the survey showed that the process composed of cognitive experiences that promoted to remember the brand was intensively expressed in spaces. Thus, the results of this study are as follows. First, the process composed of cognitive experience should be applied with a higher priority to increase brand awareness, and such a process accompanied by the behavioral and sensory experiences. Second, beyond a simple visual experience, various senses such as olfactory and auditory senses should be stimulated, and behavioral experience provided as an experience factor. Third, brand image and sales spaces should be composed under a single theme with a connectivity. Fourth, in external spaces, the curiosity of consumers should be stimulated with a theme matching the brand image. Fifth, it was found that the visitor satisfaction was higher when formative elements consisted of not only static but also dynamic features. Sixth, among the elements of brand experience, emotional experience should be improved to complete the 'process and outcome of experiences'. It is considered that further studies are needed, which expand the cases of eyewear flagship stores not only in Korea but also overseas, and propose more specific plans and design strategies through in-depth interview methods in the future.

A Study on Types of Strategies of Brand Communication and Analysis of a Case of Fashion Flagship Store applied with VMD Expressional Elements (브랜드 커뮤니케이션 전략유형과 VMD표현요소를 적용한 패션 플래그쉽 스토어 사례 분석 연구)

  • Lee, Jeong-Yoon;Jung, A-Young;Kong, Soon-Ku
    • Korean Institute of Interior Design Journal
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    • v.22 no.2
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    • pp.167-175
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    • 2013
  • This study aims to suggest a direction for interior space design for fashion flagship stores in the future where the brand identity can become correctly recognized by the consumers, and consumers can have various and differentiated experiences. As research method, theoretical concept review and case study on brand communication and VMD were used. Specifically, for review on brand communication, concept, strategies, and space types were explored, and, for review on VMD, concept, purpose, and expressive elements were researched. Also, the study looked at the relevance between and importance of strategy types of brand communication and VMD. Through these reviews, strategy types of brand communication and analysis criteria for VMD application were written based on the research and analysis of 8 cases in Korean and elsewhere. The results of this study is as follows: Based on marketing-oriented thinking with understanding of VMD, the plan must accurately understand the image and identity pursued by the brand, take into account the store layout, atmosphere, product concept, trend, and display, so that the store can communicate with the customers with cognitive consistency, diversity of senses, and differentiation from other companies. Currently, fashion flagship stores in Korea are concentrated on sales in expressing VMD, and, therefore, are difficult to deliver brand identity to consumers and they require diversity in expressive elements in doing so. Therefore, in the interior space design of fashion flagship stores in Korea, brand communication must enhance cognitive, behavioral, relationship, and culture marketing, and, requires confirming VMD expression in details by linking with brand communication and specific expressions based on it.

A Cache Management Technique for an Efficient Video Proxy Server (효율적인 비디오 프록시 서버를 위한 캐시 관리 방법)

  • Lee, Jun-Pyo;Park, Sung-Han
    • Journal of the Institute of Electronics Engineers of Korea SP
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    • v.46 no.4
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    • pp.82-88
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    • 2009
  • Video proxy server which is located near clients can store the frequently requested video data in storage space in order to minimize initial latency and network traffic significantly. However, due to the limited storage space in video proxy server, an appropriate video selection method is needed to store the videos which are frequently requested by users. Thus, we present a virtual caching technique to efficiently store the video in video proxy server. For this purpose, we employ a virtual memory in video poky server. If the video is requested by user, it is loaded in virtual memory first and then, delivered to the user. A video which is loaded in virtual memory is deleted or moved into the storage space of video poxy sewer depending on the request condition. In addition, virtual memory is divided into each segment area in order to store the segments efficiently and to avoid the fragmentation. The simulation results show that the proposed method performs better than other methods in terms of the block hit rate and the number of block deletion.

Consumer Segmentation based on Consideration Set of Stores and Importance of Store Image (고려점포군에 따른 소비자 세분화와 점포이미지 중요도에 관한 연구)

  • Kim, Han-Na;Rhee, Eun-Young
    • Journal of Distribution Research
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    • v.12 no.2
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    • pp.79-102
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    • 2007
  • Consumers evaluate stores by comparing stores that we, in their minds, similar and are competitive with one another; and in this way, the term "consideration set of stores" is defined as those store alternatives the consumer is aware of and evaluates positively. The purpose of this study is to aid in understanding the consideration set of stores in store choice processes in apparel product purchases. More specifically, this study aims to clarify the relation between consideration set of stores and importance of store image. As a result, the respondents of quantitative study were classified into seven groups by the number of stores and store types they considered: 1) "small-road shop sets group" ; 2) "small-market sets group" ; 3) "small- department store sets group" ; 4) "small-department store/outlet sets group" ; 5) "large-department store/market sets group" ; 6) "large-department store/road shop sets group" ; and 7) "large-department store sets group". Further, significant differences among the groups in the importance of store image were observed. For example, low prices were an important factor in both the small-market considering group and large-department store/market considering group when choosing a retail store, there were also differences in the considering groups in that for the small-department store considering group, store mileage-discount cards were important whereas ample space for relaxation around the stores were important retail store selection factors for the large-department store/road shop considering group. This study may provide a useful direction to retailers in finding out who the target customers and competitive stores are and allow retailers to make proper marketing strategies.

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A Study on Interior Design of Domestic Electric Home Appliance Stores Applied with Store Identity Program(SIP) - Focused on Samsung Electric Home Appliance Stores - (Store Identity Program(SIP)이 적용된 국내 가전매장 실내디자인에 관한 연구 - 삼성전자 가전매장의 사례를 중심으로 -)

  • Noh, Chang-Young;Kim, Jin-Woo
    • Proceedings of the Korean Institute of Interior Design Conference
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    • 2007.05a
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    • pp.160-165
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    • 2007
  • Recently, the interior design of electric home appliance stores requires comprehensive image management with systemic marketing strategies and consistence in order to attract consumers to purchase products. However, the environment of domestic electric home appliance stores is complex and confused by indiscreet design factors and operation. Despite of the fact that company costs a lot of money to manage each store, consumers are not provided with selling environment with high quality. On the other hand, it is inevitable to compete with foreign specialized stores and discount malls due to opening distribution market. Besides, company has faced to attract customers with distinct strategies in order to survive in various competition system. In this sense, in store environment, there should be consistent image in interior design of the store based on management ideology of the company for the successful management of electric home appliance stores. The purpose of this research is to investigate and analyze the case of Samsung Electronics's electric home appliance stores among domestic electric home appliance stores that is applied with Store Identity Program (hereafter SIP) and to suggest solutions for the problems. Therefore, it is purposed to use as references for the stores that has the similar interior design plan. The result of this study is to upgrade the store image through providing basic data about role of data and distinct factors for competitive design as a part of Store Identity Strategy. Furthermore, it can be important data to optimize the profits and to make positive space for both consumer and company as company and products are credible with mental satisfaction of consumers if there is enough study on SIP and process and symbol of company and products to consumers, enough recognition and improvement on problems.

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Analysis on Preceding Study of Consumer's Store-Choice Model: Focusing on Commercial Sphere Analysis Theories

  • Quan, Zhi-Xuan;Youn, Myoung-Kil
    • The Journal of Industrial Distribution & Business
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    • v.7 no.4
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    • pp.11-16
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    • 2016
  • Purpose - There are numerous theories for retail trade area analysis which are designed to select candidate locations for new stores. In this study, comparative analysis on the characteristics from those of the theories are shown, and the explanation for the power in consumers' store-choice behaviors and their limitations are examined. Also, plans for improving commercial sphere analysis are explored. Research design, data, and methodology - This study is based on literature reviews with normative research methodology. Among many researches regarding the analysis on the location and commercial sphere for launching a new store, researches relying on statistics are excluded in this study since they belong to the marketing research area,. Results - In the Law of retail gravitation, Huff's model multinomial logit model and etc. are mutual complementary mathematical techniques for analyzing commercial spheres and each of them has its own characteristics. These theories rely on the same hypothesis in which consumers are all believed to be behaving rationally under a similar behavioral system. However, the trial in explaining or estimating behavior of choosing a store with only a select size of the population that is objectively estimated by some major properties has limits in its credibility. Conclusion - Research on consumer's spatial behaviors can be fully illustrative and explainable when it has both quantitative approaches such as 'law of retail gravitation', 'logit model' and etc., and qualitative approaches like consumer's 'cognitive structure', 'learning status', 'image formation', 'attitude' and etc.

The Energy Performance Analysis of Large Scale Store Using Dynamic Thermal Analysis Simulation Program (동적열해석프로그램을 이용한 대형할인매장의 에너지 소비 특성 분석)

  • Kim, Byoung-Soo;Hong, Won-Pyo
    • Journal of the Korean Solar Energy Society
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    • v.30 no.6
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    • pp.44-49
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    • 2010
  • The purpose of this study is to analyze the situation of energy consumption and its characteristics in large scale store. The related survey is carried out in large scale store to investigate the energy consumption and energy use trend of heating, cooling, hot water, lighting, ventilation, equipments and others. The area of large scale discount store is about $65000m^2$, located in Daejeon. For Annual Energy Analysis of building, We surveyed used energy for 1 year and simulated using a building energy simulation(TRNSYS 16). The results of this study are as follows. 1)The amount of annual total energy consumption are 18615.244MWh/yr(286.4KWh/$m^2yr$), The rate of heating, cooling and base energy(for hot water, lighting, ventilation, equipments, cooking and others) is 3054MWh/yr(47kWh/$m^2yr$), 5660.09MWh/yr(87.08kWh/$m^2yr$), 9900.47MWh/yr(152.31KWh/$m^2yr$) respectively. The total used energy is higher than others building in Korea. Especially, The energy consumption of large scale store is very depends on operating period and pattern such as space temperature, occupancy, lighting system, equipments operating schedule and etc.

A Study on the Relationship between Service Quality of Apparel Stores and Related Variables (의류점포의 서비스품질지각과 관련변인 연구)

  • 이영선;전지현
    • Journal of the Korean Society of Clothing and Textiles
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    • v.25 no.6
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    • pp.1057-1068
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    • 2001
  • The purpose of this study was to clarify service quality of apparel stores and find out related variables. The related variables are contained customer's characteristics (shopping orientation, demographic characteristics), store types and store patronage behavior in apparel store. The subjects selected for the final analysis were 363 females aged from 20 to 59 who lived in Taejon. And the data were collected using a questionnaire and analyzed through factor analysis, ANOVA, cluster analysis, regression, Duncan test, Tukey test. The results of this study were as follows; 1. Services quality of apparel stores consisted of seven dimensions ; ability of salesperson, belief in policy, convenience of facility, attractiveness of physical environment, convenience of using credit cards, convenience of space movement. and apparence of salespeople. 2. Shopping orientation consisted of four dimensions; recreational shopping orientation, rational shopping orientation. convenience-oriented shopping orientation, price-conscious shopping orientation. Shopper types consisted of three dimensions ; recreational-economical type shopper, rational type shopper, convenience-oriented type shopper. Significant relationships were found out between those shopper types and service quality. Significant difference was caused by demographic characteristics(age, marital status, education, income. job) except for places of residence and service quality. 3. The significant difference was found out between store types and service quality. 4. Service quality(ability of salespeople. belief in policy, convenience of facility, convenience of using credit cards. apparence of salespeople) were influenced store patronage behavior.

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