• Title/Summary/Keyword: Store space

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The Effect of Pop-up Store Characteristics on Purchasing Behavior of MZ Generation Consumers

  • Gyu-Ri KIM;Seong-Soo CHA
    • Journal of Wellbeing Management and Applied Psychology
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    • v.7 no.2
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    • pp.31-37
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    • 2024
  • Purpose: Pop-up stores have emerged in the retail industry in recent years, offering consumers a new shopping experience for a limited time and location, and are used for a variety of purposes, including driving purchase behavior. In particular, they have become an important marketing tool among Gen MZ consumers who are quick to acquire information and sensitive to trends. Therefore, this study aims to analyze the impact of pop-up store characteristics on the purchasing behavior of MZ consumers. Research design, data and methodology: Based on a qualitative research approach, the study analyzed successful pop-up stores in Korea to closely examine how the limited operating period and experience-oriented marketing strategy of pop-up stores affect the perceptual attitudes and purchase decision process of Generation MZ. Results: The results of the case study revealed that selling limited edition items, maximizing customer experience factors, and differentiated concepts are the main factors that positively influence the purchase behavior of Gen MZ consumers. These factors contribute to the enhanced purchasing behavior of Gen MZ, making pop-up stores an effective marketing strategy. Conclusions: Pop-up stores are more than just a sales space, but an important communication channel that can strengthen the emotional connection with Gen MZ and effectively communicate brand values. This study provides useful insights for brands and companies to develop marketing strategies for MZ.

The Using Condition of Outdoor Space in the Parallel Types focused on Elementary School Buildings of Chungbuk Province in Korea (병렬형(竝列型) 교사동(校舍棟)의 외부공간(外部空間) 이용실태(利用實態)에 관한 조사연구(調査硏究) - 충북지역(忠北地域) 공립초등학교(公立初等學校)를 중심(中心)으로 -)

  • Hong, Jai-Bum;Kim, Tai-Young
    • Journal of the Korean Institute of Educational Facilities
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    • v.8 no.4
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    • pp.5-15
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    • 2001
  • The purpose of this study is to clarify the using condition and requirement for outdoor space between the parallel types of elementary school buildings focused on Chungbuk province in Korea. Consequently, we investigated the actual conditions of students and teachers, using conditions of outdoor space between school buildings. The summary of outdoor space can be given below. 1) In the using condition of outdoor spaces, most of them have path & covered walks, garden, playground and soon. The distances between neighboring building fixed, the use and quality of outdoor space is differently to spatial configuration of school buildings. For example, garden functions as itself in case of D/H>3, but the other space to observe in D/H>3. 2) In the requirements of outdoor spaces, the amount of scatter number of classmates and teachers is wide. The favoring outdoor space is the woods to take a rest by oneself, the demanding outdoor space is almost a resting place like a school store in case of classmates and the natural facilities like ponds garden pagora in teachers.

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Design of GBSB Neural Network Using Solution Space Parameterization and Optimization Approach

  • Cho, Hy-uk;Im, Young-hee;Park, Joo-young;Moon, Jong-sup;Park, Dai-hee
    • International Journal of Fuzzy Logic and Intelligent Systems
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    • v.1 no.1
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    • pp.35-43
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    • 2001
  • In this paper, we propose a design method for GBSB (generalized brain-state-in-a-box) based associative memories. Based on the theoretical investigation about the properties of GBSB, we parameterize the solution space utilizing the limited number of parameters sufficient to represent the solution space and appropriate to be searched. Next we formulate the problem of finding a GBSB that can store the given pattern as stable states in the form of constrained optimization problems. Finally, we transform the constrained optimization problem into a SDP(semidefinite program), which can be solved by recently developed interior point methods. The applicability of the proposed method is illustrated via design examples.

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The Eating and Cooking Spaces of Yang-ban Houses in the Cho-sun Dynasty (조선시대 반가의 식사.취사생활과 공간사용)

  • Park, Sun-Hee
    • Journal of architectural history
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    • v.1 no.2 s.2
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    • pp.39-51
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    • 1992
  • Eating was done on a respective one-man dining table, which reflect the esteem for the individual. The family eating place was generally An-bang of the house, The eating space of Yang-ban housing with its hierarchical, spatial method of tabling and eating around the head of the family served as a synchronically meaningful space which was to strengthen the solidarity of patriarchy beyond the mere funtioning place of eating. That meaning seems to reveal itself more conspicuously when we consider that the eating place is An-bang, the center of the main house. The basic space for cooking was Bu-oak (Chung-ji). Thre was no water-supply system or drainage in the kitchen, so all the water needed for cooking was drawn from outdoor well with a bucket. The traditional eating habits, the entertainment for the bustling guests, and the frequent sacrificial rites required many store rooms for the subasidiary food and wide space for putting food into order.

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The Study on Consumer Behavior according to the Shape of Merchandise Plans in Department Stores (백화점의 매장유형에 따른 소비자 행태에 관한 연구)

  • 김진규;이규호
    • Korean Institute of Interior Design Journal
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    • no.36
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    • pp.121-127
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    • 2003
  • The purpose of this study is to examine how the interior improvement of department store would affect costumers' behavior The marketing field that is aimed to maximize consumption is required to recognize the strategy about the environment that promotes consumption and products values. The places where to appear intensively and largely are department stores; they have to Provide diverse kind of products, services, and pleasant circumstances for shopping. Therefore, the goal of this research is based on studying customers behavior that is distinguished cause in selling space in the department store. First, to notice the meaning of consumption to the modern society, secondly, to analyze how customers behave differently according to various shape of selling spaces, thirdly, with precise understanding of buyers consumption behavior, to suggest the fundamental information In department merchandizing planning for maximized selling.

DTD-dependent object database schema design methods for efficiently managing Bio-XML (Bio-XML 관리를 위한 DTD 의존적 객체 데이터베이스 스키마 설계기법)

  • 김태경;이경희;조완섭
    • Proceedings of the Korea Contents Association Conference
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    • 2003.11a
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    • pp.285-289
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    • 2003
  • In this paper, we present DTD-dependent object database schema design methods to efficiently store XML data and process path expression. The similarity between DTD graph model and the object database model, and the characteristics of object database, object references and set-valued attributes, are very profitable to store XML documents into object databases. We propose two kinds of schema design methods. We then compare and anayze space and time complexity for the methods.

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A Study on The Space Composition of Shop and Customer Circulation System in Department Store (백화점 매장공간의 구성과 고객동선체계에 관한 연구)

  • 황영섭;임채진
    • Proceedings of the Korean Institute of Interior Design Conference
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    • 1999.04a
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    • pp.31-36
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    • 1999
  • The concept of Customer Circulation of department stores is translated into one of the most critical factors in their survival strategy, that is the strategy of service-differentiation and efficiency- maximization of shopping floors' unit area. Considering that the Customer Circulation affects the attractiveness of a department store and ultimately the number of shoppers, misunderstanding of it merely as one of the interior factors is highly likely to lead to lowered utility of each shopping floor. In this respect, the objective of this paper lies in identifying and analysing unique features of shoppers' spacial behaviors and eventually in proposing more efficient drawing of the Customer Circulation.

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Spectacle and "Keeping Distance from Spectacle" in Fashion (패션에 나타난 '스펙터클' 및 '스펙터클과 거리두기')

  • Park, Ju-Hee
    • Journal of the Korean Society of Costume
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    • v.59 no.5
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    • pp.83-100
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    • 2009
  • In the 'Society of the Spectacle', Guy Debord argued that modern life was dominated by the commodity form and the false desires it engendered. He predicted in 1967 that culture would become the driving force in the development of the economy by the end of the century, He was sure when culture becomes nothing more than a commodity, it must also become the star commodity of the spectacular society. Fashion, the starriest of star commodities with its seductive fantasy approaches to the viewers occluding the commercial reality. From this point, the spectacular property of the modern fashion can be found. This study starts on the notion that the modern fashion is on the center of capitalist consumer culture and is constructed by spectacle. On this premise, the purpose of this study is analysing the attribute of 'spectacle' and 'keeping distance £Tom spectacle' in modern fashion expressed in fashion show, fashion media and fashion store. The fashion houses in the 1990s that recognised the commercial value of shock and spectacle were eager to employ young spectacularly visible named designers. They generated the publicity necessary for sales of perfume, cosmetics, bags and diffusion range of clothes through the visible fashion show and fashion media. In the fashion show and fashion media, fashion goods as the commodity both flaunts and disguises its commercial nature in spectacle. The spectacle on the fashion store is the process turning the commodity into image to arouse viewer's higher interest. In the fashion store, the appearance of the commodity such as space, display, package is considered more importantly than its 'utility value'. Meanwhile, the study also covered the innovative trial to evade the ubiquitous 'spectacle' in fashion area.

A Study on Air Pollution in the Underground Shopping Store of Taejon Area (대전지역 지하상가의 대기오염도에 관한 조사연구)

  • 양천회;류완호;장철현
    • Journal of the Korean Society of Safety
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    • v.9 no.1
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    • pp.134-139
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    • 1994
  • In order to assess the level of atmospheric pollution and to contribute the hearth improvement of residents in Taejon city, the authors were measured the concentration of air pollutants(CO, SO$_2$, NO$_2$, TSP, Pb, Cd, Cr) at three places of the control road in Taejon. The investigative research performed bimonthly from May 1993 to September 1993, and the places were the underground shopping stores of Taejon station, Dongyang department store and provincial goverment areas. The results of statistical analysis are as followings. \circled1CO :0.569~0.966ppm \circled2SO$_2$:0.084~0.170ppm \circled3NO$_2$:0.0045~0.022ppm \circled4TSP:249~299$\mu\textrm{g}$/㎥. \circled5Pb :0.366~1.157$\mu\textrm{g}$/㎥. \circled6Cd:0.016~0.025$\mu\textrm{g}$/㎥. \circled7 Cr : 0.198 ~0.290$\mu\textrm{g}$/㎥. The mean concentration of SO$_2$in Dongyang department store area was 0.17ppm, and it exceeded the ambient air quality standard by 0.02ppm. The concentration of TSP was higher than a standing rule of public hygiene, and it was very near to a standing rule of environmental preservation. The standing rule of indoor air pollution in underground shopping store have two different laws, the public hygiene and the environmental preservation. Therefore, it was difficult to judge what to do in such circumstance. In regarding to the laws, an environmental standard for air pollution in the underground space must unify into the standard of public hygiene.

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Evaluation of Edge-Based Data Collection System for Key-Value Store Utilizing Time-Series Data Optimization Techniques (시계열 데이터 최적화 기법을 활용한 Key-value store의 엣지 기반 데이터 수집 시스템 평가)

  • Woojin Cho;Hyung-ah Lee;Jae-hoi Gu
    • The Journal of the Convergence on Culture Technology
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    • v.9 no.6
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    • pp.911-917
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    • 2023
  • In today's world, we find ourselves facing energy crises due to factors such as war and climate crises. To prepare for these energy crises, many researchers continue to study systems related to energy monitoring and conservation, such as energy management systems, energy monitoring, and energy conservation. In line with these efforts, nations are making it mandatory for energy-consuming facilities to implement these systems. However, these facilities, limited by space and energy constraints, are exploring ways to improve. This research explores the operation of a data collection system using low-performance embedded devices. In this context, it proves that an optimized version of RocksDB, a Key-Value store, outperforms traditional databases when it comes to time-series data. Furthermore, a comprehensive database evaluation tool was employed to assess various databases, including optimized RocksDB and regular RocksDB. In addition, heterogeneous databases and evaluations are conducted using a UD Benchmark tool to evaluate them. As a result, we were able to see that on devices with low performance, the time required was up to 11 times shorter than that of other databases.