• Korean Institute of Interior Design Journal
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• v.19 no.6
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• pp.141-149
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• 2010

This thesis is designed to take a close look into the characteristics of architectural space through the standard of beauty, which has been created apart from our desires at certain cultural or historical periods of time. It will try to construct the outline of conception about the beauty throughout many centuries. First of all, contents of the research will focus on the aspects, which people have been considering as beauty eversince the ancient time without having any assumptions on its concept. For example, if the beauty of art has been accepted by the theories of modern aesthetics while degrading the beauty of nature, its value could have possibly been much more appreciated. The standard of beauty has been going through the process of change in such history of mankind. The general standard of beauty, which was established in the ancient time was the proportion and harmony between many elements. Afterwards, beauty was expressed as colors and light in medieval times. Expression of beauty using ugly features such as monsters or demons also existed at the time. Beauty has been periodically developing from supernatural to gracious, rational, noble, romantic, religious, mechanical, and today's media. The concept of beauty established from the above has been appearing throughout various culture such as dress and decoration at the given period of time. It would later affect the formation of space as well as decoration for architectures and styles. It will be analyzed throughout the five design elements; style, composition, materials, components, and form. The thesis would like to find the spatial order of beauty from the result of the analysis. The analysis will examine the possibility for which the recomposition of beauty will be provided as a design process for the new era. The Greek beauty represents a shape. The shape represents proportion and the proportion represents given numbers. However, beauty is being expressed by the opposite process at the present time. In other words, computers will arrange the numbers, which would formalize the proportion between the numbers. Beauty would be presented when the shape is presented as certain forms.

• Journal of the Korean Society of Clothing and Textiles
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• v.26 no.6
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• pp.801-810
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• 2002

The purpose of this study is to suggest standard bodytype which offers criterion for the sizes and shapes to interpret various bodytypes, to estimate fitting, and to construct ready-made clothing. There were two ways of analyzing bodytypes of subjects from the viewpoint of statistic and beauty. We had carried on the analysis from the viewpoint of statistic in the Part(1) and we carried on the analysis from the viewpoint of beauty in this Part(2). Taken as a sample, the subjects were ninety-seven females who were between the aloes of 18 and 24 rears o1d. They were measured on November 1999. The data of seven hundred and four females,18∼24 year-old, from the National Somatometry Survey of 1997 were used for analysis, too. The first analysis from the viewpoint of beauty was executed to the front and side photographs of the subjects to analyze the general traits of the beautiful bodytype. The second analysis from the viewpoint of beauty was executed to subjects who were in both High-frequency proportion range and Beautiful bodytype group. As the result, four groups in Beautiful and High-frequency proportion range were selected. The standard proportion was analyzed with the size and shape of four groups. Based on the standard proportion, the size, shape and silhouette of the standard bodytype were analyzed. To verify the size, shape and silhouette of the standard bodytype, the location of the standard bodytype in the 1997 National Somatometry Survey group was analyzed. As the result, the standard bodytype was verified as proper criterion to interpret various bodytypes, to estimate fitting, and to construct ready-made clothing.

• Journal of the Korean Society of Costume
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• v.52 no.8
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• pp.41-54
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• 2002

This study discusses the beauty of the ideal body shown by fashion communication media, and explains how aesthetic aspects of, the body are being expressed in contemporary fashion. The beauty of the body may be considered as the beauty of sexual, controllable or consumable object. First. the most vigorously discussed point about the body is its sexual aspect, the most outstanding of which is the voluptuous and the androgynous beauty in contemporary fashion. Second, the body is an object which has been oppressed or controlled under the name of history. morality. and rationality. The things making us regard the body itself as an aesthetic object may be considered as dynamic and functional beauty Third, the sexual instinct and the body are fetishized as consumer goods, and women's bodies are presented as comsumer objects whose most parts could be restored to exchangeable value. The consumable beauty presented in contemporary fashion is the conspicuous beauty and the decadent beauty. So far, the various aspects of the beautiful body has been considered, based on the beauty of the ideal body shown by the fashion communication media. Man exists through on his body. but it is the embodied and formed body that serves as a means to manifest his social status and cultural ties. A natural body is reformed as a cultural phenomenon in various artificial ways. Popular culture has transmitted a series of new body image by creating and reproducing symbols and images, and has made the ideal body. Now there is not only one standard for the ideal beauty in our society. The standard of the beauty has changed continuously. There has been an aesthetic sense which can represent the times during the process of those changes. The various communication media have played a role of mirror reflecting those changes. The ideal body in contemporary times is no more an abstract media to express classical beauty, but an object directly affecting us, who are living in the crisis of subjectivity and identity.

• Journal of Fashion Business
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• v.16 no.6
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• pp.96-108
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• 2012

In modern society, humans' misdirected aspirations towards ideal beauty are discussed and criticized. This research utilizes a paradox to express the modern standard of beauty and the society's homogenization of it through plastic surgery. An empirical analysis was conducted of the artist's works that reflect anti-lookism. The works were classified as provocation, aesthetic, symbolic and paradoxical depending on the variety of the artists' approaches and expressions. Also, this part looks at anti-lookism cases in modern fashion industry that were given lascivious expressions. They characterized various types of human beauty. Anti-lookism is a movement that goes against this social trend. It seeks to awaken modern citizens from blind submission to homogenized beauty and commercialization of humans. This study intends to offer an image of ideal beauty that should appreciate and the concept of an ideal female body. The author hope that further researches are done in social, political, cultural and other levels of the society to establish anti-lookism.

• Fashion & Textile Research Journal
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• v.8 no.2
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• pp.214-224
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• 2006

Computer graphics mean a reproduction of various information through image processing or the technology that is widely thought in makeup areas also, recently. Especially, Adobe Illustrator, unlike Adobe Photoshop used in image editing and correction, is software suitable for image drawing and reproducing beauty makeup. Beauty makeup is a work adorning human body to fit to the aesthetic standard in that period, and is a plastic art expressing shapes, colors and textures using design elements. Adobe Illustrator is a 2D graphics designing images using shapes having plane colors. In this study I studied techniques reproducing each element of contours and colors of beauty makeup through Adobe Illustrator CS. In other words, I have prepared a reference data by studying techniques reproducing beauty makeup using Adobe Illustrator CS. In this study, though, I couldn't try various things, because I limited facial contour and skin color to only one kind. Therefore, I hope, in the future, others can expand the ethnics of using Adobe Illustrator in more enriched ways by working on various facial contours and skin colors.

• The Journal of the Convergence on Culture Technology
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• v.6 no.2
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• pp.387-395
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• 2020

The standard model of Korean pavilions can embody the beauty of the Korean traditional and reflect the trend of the times, develop a universal and realistic model, and at the same time promote Korean traditional beauty internationally. Therefore, the purpose of this study is to develop a standard model for living, industrializing, activating and globalizing Korean traditional pavilions while inheriting our own traditional technologies and preserving the legitimacy of Korean pavilions through a case study of Korean traditional pavilions. Considering the case analysis and modern trends, the plan was carried out in each part to present standard models for the representative types of traditional pavilion, Samojeong, Yukgakjeong, and Palgakjeong. The standard model has made some changes in design trends, including the installation of handrails and handrails to enhance utilization while considering legitimacy. The standard model presented in this way reflects the current design trend and can be changed in different forms depending on the trend at that time. The standard model of Korean pavilions developed this time can be said to be a universal and realistic model, while reproducing the beauty of Korean tradition.

• Proceedings of the Korean Institute of Interior Design Conference
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• 2007.11a
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• pp.187-190
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• 2007

Many consumers today are increasingly buying products with brand-image, additional value. Also brands are important factor in the franchise business. According as a standard of living is improved due to the development of economy and community, our country is increasing interests in hair styles with desiring of beauty. Therefore, domestic beauty industry has been improved by the introduction of the franchise with specialization, different management system and the marketing strategy. Through a case of hair salon's franchise, a purpose of this paper is elements which form the brand-image in space investigate how it have been applied and letting fundamental data of beauty care thread space planning.

• Fashion & Textile Research Journal
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• v.26 no.2
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• pp.198-207
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• 2024

As men's interest in grooming increases, YouTube videos teaching men about natural makeup that could help them look more presentable are becoming popular. An increasing amount of beauty content on YouTube now targets men. Therefore, this study aimed to identify the features of male-targeted beauty videos with the highest number of views and likes in order to help beauty influencers understand what subscribers want and apply effective marketing strategies. The research method set criteria for YouTuber characteristics, editing elements, and content through prior research, and analyzed through the YouTube website. The video upload date range was set from January 1, 2022 to January 1, 2024. The search keywords "male beauty YouTuber" and "male makeup" were used to find the 10 most viewed videos. The results showed that technical terms, standard words, and loanwords were generally used, and the age group was in their 30s, and the proportion of famous experts was high. The video duration of 10-15 minutes was most common, and the ratio of sound effects, background music, and subtitles was high. Makeup tips and product reviews or recommendations was the most common type of content. Especially, demonstrations of make-up application and product reviews had higher number of views. The findings of this study could provide new ideas and references to YouTubers who aspire to specialize in male beauty content, and help them produce videos that sufficiently satisfy the needs and desires of subscribers.

• Journal of the Korean Society of Costume
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• v.14
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• pp.167-183
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• 1990

As an attempt to view Chason costume from a aesthetic perspective, the aesthetic values of the Choson people, as expressed through the aesthetic characteristics of costumes, are pursued in this study. To appreciate the beauty of the traditional Korean costume, the following aesthetic characteristics of Choson costumes are investigated: form, color, pattern, material and ornament. From the view point of aesthetics, this study shows that Choson costume had comfortable and voluminous forms with beautiful curved lines and rhythm. The most favored colors were white and natural colors of materials. However unusual combination of colors such as the contrast of black and white, the harmony of the primary and rainbow colors were often used. Patterns revealed two aspects : while subdued patterns generally prevail, at times the unexpected beauty of primary colored patterns draws our attention. Smooth natural materials were preferred. Ornaments both for practical and decorative purposes were used together with certain colors and patterens, indicating wearer's status and warding off the evil's spirits. The aesthetic values in costumes as expressed through the aesthetic characteristics can be classified into the following categories: the beauty of nature, the beauty of personality, the aesthetics of evil's eye and the beauty of tradition. The beauty of nature, as appreciated by the Chason people through their prevailing nature, the "Pung-rew Spirit" and through their Worship of Heaven, produced aesthetic characteristics in harmony with nature. The beauty of personality influenced by the ethical standard of Confucianism produced aesthetic characteristics in costumes, through which the appropriate personality was shown for the appropriate social status. On the other hand, the aesthetics of evil's eye, rooted deeply in Folk religion and Shamanism, contributed to various aesthetic characteristics, which strongly inclined to sorcery and symbolism through choice of patterns, colors and ornaments. Finally, the beauty of tradition, which was based on the ethics of Confucianism and the Choson people's conservative tendencies, demonstrated the strong tendency to adhere to the external characteristics of the Choson costume. These aesthetic values were the yardsticks of the aesthetic judgment of the Choson people. These values influenced Chason people in designing costumes and in appreciating the beauty of costumes. The aesthetic experience and attitudes of the Chason people, which were based on these aesthetic values, represented their aesthetic consciousness and desires.

• Journal of the Korea Fashion and Costume Design Association
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• v.6 no.2
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• pp.1-13
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• 2004

The purpose of this study is followings. First, We analyze the times from initial works to present ones. Second, Detail element of Modificational process of Hanbok design with a expession element of clothes. Third, We intend to liquidate characteristics of External beauty and internal values for Lee Young Hee' s works, besides we expect that Hanbok is harmonized with modern times, is globalized, and is universalized. It is research method and region that we observe characteristics of korean beauty with theoretical background and we examinate formalism and contents of korean style of dresses through analysis of data. So, we insinuate a standard for analysis of beauty. Analysis data is her possession and slide from 1980 to ‘2000 A/W’ and ninety collection magazine data. We analyze beautiful characteristics along the expression elements of dresses and every year. So, We can find beautiful characteristics of works for expression elements of dresses, every year, and physical beauty and internal value of dresses. As a result, initial works have succession and development of tradition. But through second & third period, inclined physical beauty have duplicated aspects with closing and opening characteristics. So, She has expressed internal beauty.