• Title/Summary/Keyword: Spatial Information Industry

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Does Online Social Network Contribute to WOM Effect on Product Sales? (온라인 소셜네트워크의 제품판매 관련 구전효과에 대한 기여도 분석)

  • Lee, Ju-Yoon;Son, In-Soo;Lee, Dong-Won
    • Journal of Intelligence and Information Systems
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    • v.18 no.2
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    • pp.85-105
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    • 2012
  • In recent years, IT advancement has brought out the new Internet communication environment such as online social network services, where people are connected in global network without temporal and spatial limitation. The popular use of online social network helps people share their experience and preference for specific products and services, thus holding large potential to significantly affect firms' business performance through Word-of-Mouth (WOM). This study examines the role of online social network in raising WOM effect on the movie industry by comparing with the similar role of Internet portal, another major online communication channel. Analyzing 109 movies and data from both Twitter and Naver movie, we found that significant WOM effect exists simultaneously in both Twitter and Naver movie. However, we also found that different figures of online viral effects exist depending on the popularity of movies. In the hit movie group, before the movie release, the WOM effect occurs only in Twitter while the WOM effect arises in both Twitter and Naver movie at the same time after the movie release. In the less-popular (or niche) movie group, the WOM effect occurs in both Twitter and Naver movie only before the movie release. Our findings not only deepen theoretical insights into different roles of the two online communication channels in provoking the WOM effect on entertainment products but also provide practitioners with incentive to utilize SNS as strategic marketing platform to enhance their brand reputations.

Business Models Proposal for Korean Open Source GIS Software Companies (국내 오픈소스 공간정보 소프트웨어 관련 기업의 비즈니스 모델 제안)

  • Son, Se-Rin;Kang, Youngok
    • Journal of Cadastre & Land InformatiX
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    • v.48 no.1
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    • pp.187-199
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    • 2018
  • The purpose of this study is to propose an open source GIS software business model for the revitalization of Korean open source GIS software industry. In this study, we categorized the types of open source software business models and developed an open source software business strategy suitable for GIS companies in Korea. To propose a business model, we applied the business model canvas which is often used in the area of business studies to analyze new business models. We tried to develop the open source GIS business model through both interviews and case studies with Korean open source GIS software companies. We propose three different types of open source GIS software business models such as distributor model, producer model, and 3rd party service provider model as follows: first, the companies which belong to distributor model can carry out business by providing professional services in the market of open source software. Second, the companies which belong to producer model can sell their products to the global market as well as the domestic market. Lastly, given the growing interest in domestic open source software, the number of third-party service providers is likely to continue to increase in the future. Therefore, it is expected that the companies which belong to the third party service provider model will be able to develop various business models by securing the technology.

Accuracy Assessment on the Stereoscope based Digital Mapping Using Unmanned Aircraft Vehicle Image (무인항공기 영상을 이용한 입체시기반 수치도화 정확도 평가)

  • Yun, Kong-Hyun;Kim, Deok-In;Song, Yeong Sun
    • Journal of Cadastre & Land InformatiX
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    • v.48 no.1
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    • pp.111-121
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    • 2018
  • RIn this research, digital elevation models, true-ortho image and 3-dimensional digital complied data was generated and evaluated using unmanned aircraft vehicle stereoscopic images by applying photogrammetric principles. In order to implement stereoscopic vision, digital Photogrammetric Workstation should be used necessarily. For conducting this, in this study GEOMAPPER 1.0 is used. That was developed by the Ministry of Trade, Industry and Energy. To realize stereoscopic vision using two overlapping images of the unmanned aerial vehicle, the interior and exterior orientation parameters should be calculated. Especially lens distortion of non-metric camera must be accurately compensated for stereoscope. In this work. photogrammetric orientation process was conducted using commercial Software, PhotoScan 1.4. Fixed wing KRobotics KD-2 was used for the acquisition of UAV images. True-ortho photo was generated and digital topographic map was partially produced. Finally, we presented error analysis on the generated digital complied map. As the results, it is confirmed that the production of digital terrain map with a scale 1:2,500~1:3,000 is available using stereoscope method.

Measurement of Joint-Orientation and Monitoring of Displacement in Tunnel using 3D Laser Scanning System (3차원 레이저 스캐닝 시스템을 이용한 불연속면의 방향성 측정과 터널 변위 모니터링)

  • Shon, Ho-Woong;Oh, Seok-Hoon;Kim, Young-Kyung
    • Journal of the Korean Geophysical Society
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    • v.9 no.1
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    • pp.47-62
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    • 2006
  • More than 70% of Korean Peninsula is consisted of mountains, so that lots of roads, rail-roads and tunnel,which play a pivotal role in the industry activity, are existed along the rock-slope and in the rock-mass. Thus,it is urgent that tegration of management system through the optimum survey and design of rock-slope excavation, proper stabilization method and database of rock-slope. However, conventional methods have shortcoming with the economy of survey time and human resources, and the overcome of difficulties of approach to the in-situ rock-slope. To overcome the limitation of conventional method, this paper proposed the development of remote measurement system using Terrestrial Laser Scanning System. The method using Terrestrial 3D Laser Scanning System, which can get 3D spatial information on the rock-slope and2)Dept. Geosystem Engineering, Kangwon National University, Korea tunnel, has an advantage of reduction of measurement time and the overcome of difficulties of approach to the in-situ rock-slope/dam/tunnel. In the case of rock-slope, through the analysis of 3D modeling of point-cloud by Terrestrial Laser Scanning System, orientation of discontinuity, roughness of joint surface, failure shape and volume were successively achieved. in the case of tunnel face, through reverse-engineering, monitoring of displacement was possible.

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The Determinants of New Supply in the Seoul Office Market and their Dynamic Relationship (서울 오피스 신규 공급 결정요인과 동태적 관계분석)

  • Yang, Hye-Seon;Kang, Chang-Deok
    • Journal of Cadastre & Land InformatiX
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    • v.47 no.2
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    • pp.159-174
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    • 2017
  • The long-term imbalances between supply and demand in office market can weaken urban growth since excessive supply of offices led to office market instability and excessive demand of offices weakens growth of urban industry. Recently, there have been a lot of new large-scale supplies, which increased volatility in Seoul office market. Nevertheless, new supply of Seoul office has not been fully examined. Given this, the focus of this article was on confirming the influences of profitability, replacement cost, and demand on new office supplies in Seoul. In examining those influences, another focus was on their relative influences over time. For these purposes, we analyzed quarterly data of Seoul office market between 2003 and 2015 using a vector error correction model (VECM). As a result, in terms of the influences on the current new supply, the impact of supply before the first quarter was negative, while that of office employment before the first quarter was positive. Also, that of interest rate before the second quarter was positive, while those of cap rate before the first quarter and cap rate before the second quarter were negative. Based on the findings, it is suggested that prediction models on Seoul offices need to be developed considering the influences of profitability, replacement cost, and demand on new office supplies in Seoul.

A Study on Feasible 3D Object Model Generation Plan Based on Utilization, Demand, and Generation Cost (입체모형 활용 현황, 수요 및 구축 비용을 고려한 실현 가능한 3차원 입체모형 구축 방안 연구)

  • Kim, Min-Soo;Park, Doo-Youl
    • Journal of Cadastre & Land InformatiX
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    • v.50 no.1
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    • pp.215-229
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    • 2020
  • In response to the recent 4th industrial revolution, the demand for 3D object models in the latest fields of digital twin, autonomous driving, and VR/AR, as well as the existing fields such as city, construction, transportation, and energy has increased significantly. It is expected that the demand for 3D object models with various precision from LOD1 to LOD4 will increase more and more in various industry fields. However, the Ministry of Land, Infrastructure and Transport, and the local government and the private sector have partially built 3D object models of different precisions for some specific regions because of the huge cost. Therefore, this study proposes a feasible plan that can solve the cost problem in generating 3D object models for the whole territory. For our purpose, we first analyzed usage, demand, generation technology and generation cost for 3D object models. Afterwards, we proposed LOD3 model generation plan for all territory using automatic 3D object model generation technology based on image matching. Additionally, we supplemented the proposed plan by using LOD4 generation plan for landmarks and LOD2 generation plan non-urban area. In the near future, we expect this would be a great help in establishing a feasible and effective 3D object model generation plan for the whole country.

Implementation of the Unborrowed Book Recommendation System for Public Libraries: Based on Daegu D Library (공공도서관 미대출 도서 추천시스템 구현 : 대구 D도서관을 중심으로)

  • Jin, Min-Ha;Jeong, Seung-Yeon;Cho, Eun-Ji;Lee, Myoung-Hun;Kim, Keun-Wook
    • Journal of Digital Convergence
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    • v.19 no.5
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    • pp.175-186
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    • 2021
  • The roles and functions of domestic public libraries are diversifying, but various problems have emerged due to internally biased book lending. In addition, due to the 4th Industrial Revolution, public libraries have introduced a book recommendation system focusing on popular books, but the variety of books that users can access is limited. Therefore, in this study, the public library unborrowed book recommendation system was implemented limiting its spatial scope to Duryu Library in Daegu City to enhance the satisfaction of public library users, by using the loan records data (213,093 cases), user information (35,561 people), etc. and utilizing methods like cluster analysis, topic modeling, content-based filtering recommendation algorithm, and conducted a survey on actual users' satisfaction to present the possibility and implications of the unborrowed book recommendation system. As a result of the analysis, the majority of users responded with high satisfaction, and was able to find the satisfaction was relatively high in the class classified by specific gender, age, occupation, and usual reading. Through the results of this study, it is expected that some problems such as biased book lending and reduced operational efficiency of public libraries can be improved, and limitations of the study was also presented.

The Precise Three Dimensional Phenomenon Modeling of the Cultural Heritage based on UAS Imagery (UAS 영상기반 문화유산물의 정밀 3차원 현상 모델링)

  • Lee, Yong-Chang;Kang, Joon-Oh
    • Journal of Cadastre & Land InformatiX
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    • v.49 no.1
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    • pp.85-101
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    • 2019
  • Recently, thank to the popularization of light-weight drone through the significant developments in computer technologies as well as the advanced automated procedures in photogrammetry, Unmanned Aircraft Systems have led to a growing interest in industry as a whole. Documentation, maintenance, and restoration projects of large scaled cultural property would required accurate 3D phenomenon modeling and efficient visual inspection methods. The object of this study verify on the accuracies achieved of 3D phenomenon reconstruction as well as on the validity of the preservation, maintenance and restoration of large scaled cultural property by UAS photogrammetry. The test object is cltural heritage(treasure 1324) that is the rock-carved standing Bodhisattva in Soraesan Mountain, Siheung, documented in Goryeo Period(918-1392). This standing Bodhisattva has of particular interests since it's size is largest stone Buddha carved in a rock wall and is wearing a lotus shaped crown that is decorated with arabesque patterns. The positioning accuracy of UAS photogrammetry were compared with non-target total station survey results on the check points after creating 3D phenomenal models in real world coordinates system from photos, and also the quantified informations documented by Culture Heritage Administration were compared with UAS on the bodhisattva image of thin lines. Especially, tests the validity of UAS photogrammetry as a alternative method of visual inspection methods. In particular, we examined the effectiveness of the two techniques as well as the relative fluctuation of rock surface for about 2 years through superposition analysis of 3D points cloud models produced by both UAS image analysis and ground laser scanning techniques. Comparison studies and experimental results prove the accuracy and efficient of UAS photogrammetry in 3D phenomenon modeling, maintenance and restoration for various large-sized Cultural Heritage.

Card Transaction Data-based Deep Tourism Recommendation Study (카드 데이터 기반 심층 관광 추천 연구)

  • Hong, Minsung;Kim, Taekyung;Chung, Namho
    • Knowledge Management Research
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    • v.23 no.2
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    • pp.277-299
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    • 2022
  • The massive card transaction data generated in the tourism industry has become an important resource that implies tourist consumption behaviors and patterns. Based on the transaction data, developing a smart service system becomes one of major goals in both tourism businesses and knowledge management system developer communities. However, the lack of rating scores, which is the basis of traditional recommendation techniques, makes it hard for system designers to evaluate a learning process. In addition, other auxiliary factors such as temporal, spatial, and demographic information are needed to increase the performance of a recommendation system; but, gathering those are not easy in the card transaction context. In this paper, we introduce CTDDTR, a novel approach using card transaction data to recommend tourism services. It consists of two main components: i) Temporal preference Embedding (TE) represents tourist groups and services into vectors through Doc2Vec. And ii) Deep tourism Recommendation (DR) integrates the vectors and the auxiliary factors from a tourism RDF (resource description framework) through MLP (multi-layer perceptron) to provide services to tourist groups. In addition, we adopt RFM analysis from the field of knowledge management to generate explicit feedback (i.e., rating scores) used in the DR part. To evaluate CTDDTR, the card transactions data that happened over eight years on Jeju island is used. Experimental results demonstrate that the proposed method is more positive in effectiveness and efficacies.

A Study on the Effect of Macroeconomic Variables on Apartment Rental Housing Prices by Region and the Establishment of Prediction Model (거시경제변수가 지역 별 아파트 전세가격에 미치는 영향 및 예측모델 구축에 관한 연구)

  • Kim, Eun-Mi
    • Journal of Cadastre & Land InformatiX
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    • v.52 no.2
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    • pp.211-231
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    • 2022
  • This study attempted to identify the effects of macroeconomic variables such as the All Industry Production Index, Consumer Price Index, CD Interest Rate, and KOSPI on apartment lease prices divided into nationwide, Seoul, metropolitan, and region, and to present a methodological prediction model of apartment lease prices by region using Long Short Term Memory (LSTM). According to VAR analysis results, the nationwide apartment lease price index and consumer price index in Lag1 and 2 had a significant effect on the nationwide apartment lease price, and likewise, the Seoul apartment lease price index, the consumer price index, and the CD interest rate in Lag1 and 2 affect the apartment lease price in Seoul. In addition, it was confirmed that the wide-area apartment jeonse price index and the consumer price index had a significant effect on Lag1, and the local apartment jeonse price index and the consumer price index had a significant effect on Lag1. As a result of the establishment of the LSTM prediction model, the predictive power was the highest with RMSE 0.008, MAE 0.006, and R-Suared values of 0.999 for the local apartment lease price prediction model. In the future, it is expected that more meaningful results can be obtained by applying an advanced model based on deep learning, including major policy variables